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  <div class="preheader" style="font-size: 1px; display: none !important;">
   Here’s how to choose the one for your skin.
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   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
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                           <a style="font-family:Verdana;font-style:normal;font-weight:normal;font-size:10px;line-height:100%;text-decoration-line:underline;color:#000000;" target="_blank">
                            View in web browser
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                             <a alt="The Ordinary" style="font-weight:normal;color:#000000;text-decoration:none;line-height:100%;" target="new">
                              <img alt="The Ordinary." data-assetid="6077" height="42" src="https://inboxflows.com/_/image/https%253A%252F%252Fimage.weareneedy.deciem.com%252Flib%252Ffe3615717564047b701779%252Fm%252F2%252F3244659d-c098-4a8a-bd23-8b0e20d834d6.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWFnZS53ZWFyZSJ9:1pY6U5:LjC2omRmj5hMjWKDLwBo3CbuA0TJlrBBsRnL_zKQtY0" style="text-align: left; height: 42px; width: 117px; border: 0px none transparent;" width="117"/>
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                          <a data-linkto="https://" title="Choose your hydrator.">
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                                <div style="line-height: 115%;">
                                 The Ordinary now has two moisturizers—each with its own unique features.
                                 <br/>
                                 <br/>
                                 Not sure which one is right for you? Here are the key benefits of each formulation to help you make the choice that suits your skin.
                                </div>
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                                      <a class="buttonstyles" data-linkto="https://" style=" font-size: 12px; font-family: Verdana, Geneva, sans-serif; color: #FFFFFF; text-align: left; text-decoration: none; display: block; font-weight: 600; line-height: 100%; background-color: #000000; border: 1px solid #000000; padding: 15px 24px; border-radius: 0px; -moz-border-radius: 0px; -webkit-border-radius: 0px;" target="_blank" title="SHOP MOISTURIZERS">
                                       SHOP MOISTURIZERS
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                        <span style="font-size: 24px; line-height:115%;">
                         <a style="text-decoration:none; color:#000000;">
                          Natural Moisturizing Factors + PhytoCeramides
                         </a>
                        </span>
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                                   <a data-linkto="https://" title="Natural Moisturizing Factors + PhytoCeramides">
                                    <img alt="Natural Moisturizing Factors + PhytoCeramides" data-assetid="185613" height="348" src="https://inboxflows.com/_/image/https%253A%252F%252Fimage.weareneedy.deciem.com%252Flib%252Ffe3615717564047b701779%252Fm%252F3%252F80499d3f-54e5-490e-af42-2f36c61945f7.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWFnZS53ZWFyZSJ9:1pY6U5:LjC2omRmj5hMjWKDLwBo3CbuA0TJlrBBsRnL_zKQtY0" style="display: block; padding: 0px; text-align: center; height: 348px; width: 200px; border: 0px;" width="200"/>
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                                <div style="line-height: 115%;">
                                 <b>
                                  Suited for:
                                 </b>
                                 <br/>
                                 All skin types, especially dry skin.
                                 <br/>
                                 <br/>
                                 <b>
                                  Key benefit:
                                 </b>
                                 <br/>
                                 Gives your skin a 68% boost in hydration—immediately.*
                                 <br/>
                                 <br/>
                                 <b>
                                  What it is:
                                 </b>
                                 <br/>
                                 Our richest moisturizer, with nearly four times more moisturizing emollients and two times more humectants as our Natural Moisturizing Factors + HA.
                                 <br/>
                                 <br/>
                                 <b>
                                  How does it work?
                                 </b>
                                 <br/>
                                 This formulation uses a triple-action approach to target dryness—by delivering skin‑identical natural moisturizing factors and skin lipids, alongside phytoceramides.
                                 <br/>
                                 Plant‑derived phytoceramides help improve the look of skin quality—for a fresher, more plumped appearance.
                                </div>
                               </td>
                              </tr>
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                                      <a class="buttonstyles" data-linkto="https://" style=" font-size: 12px; font-family: Verdana, Geneva, sans-serif; color: #FFFFFF; text-align: left; text-decoration: none; display: block; font-weight: 600; line-height: 100%; background-color: #000000; border: 1px solid #000000; padding: 15px 24px; border-radius: 0px; -moz-border-radius: 0px; -webkit-border-radius: 0px;" target="_blank" title="SHOP NOW">
                                       SHOP NOW
                                      </a>
                                     </td>
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                       <h3 style="color: #000000; font-family: Verdana, Geneva, sans-serif; font-style: normal; font-weight: bold; line-height: 115%;">
                        <span style="font-size: 24px; line-height:115%;">
                         <a style="text-decoration:none; color:#000000;">
                          Natural Moisturizing
                          <br/>
                          Factors + HA
                         </a>
                        </span>
                       </h3>
                      </td>
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                                   <a data-linkto="https://" title="Natural Moisturizing Factors + PhytoCeramides">
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                                  Suited for:
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                                 All skin types.
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                                  Key benefit:
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                                 Works with your skin to support its natural hydration barrier.
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                                 <br/>
                                 <b>
                                  What it is:
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                                 <br/>
                                 Our original surface hydrating moisturizer.
                                 <br/>
                                 <br/>
                                 <b>
                                  How does it work?
                                 </b>
                                 <br/>
                                 This formulation uses some ingredients that appear naturally in your skin—like amino acids, fatty acids, triglycerides, urea, phospholipids, saccharides, and hyaluronic acid—to keep the outer layer of skin protected and hydrated.
                                 <br/>
                                 Significantly improves skin barrier function with regular use.
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