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  <title>
   How we change the internet
  </title>
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  }
}


@media screen and (max-width: 650px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-progress {
    border-left-width: 16px;
    border-right-width: 16px;
  }
}


@media screen and (max-width: 650px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-progress .audio-player-progress-bar .audio-player-progress-bar-popup {
    top: -54px;
  }
}


@media (min-width: 250px) {
  .audio-player-wrapper-fancy .audio-player {
    padding: 32px;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group {
    display: flex;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group .button:last-of-type {
    display: block;
  }
}


@media (min-width: 300px) {
  .audio-player-wrapper-fancy .audio-player .btn-group {
    display: block;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group .button:first-of-type {
    display: block;
  }
}


@media (min-width: 350px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-substack-logo {
    display: block;
  }
  .audio-player-wrapper-fancy .audio-player .audio-player-title {
    margin-top: 16px;
  }
  .audio-player-wrapper-fancy .audio-player .audio-player-hero-image-container {
    padding-top: 15%;
    width: 15%;
    display: block;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group .button:first-of-type {
    display: block;
  }
  .audio-player-wrapper-fancy .audio-player .audio-player-substack-logo {
    display: block;
  }
}


@media (min-width: 350px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-hero-image-container {
    padding-top: 25%;
    width: 25%;
    display: block;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group {
    display: flex;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group .button:first-of-type {
    display: block;
  }
}


@media (min-width: 400px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-hero-image-container {
    padding-top: 40%;
    width: 40%;
  }
}


@media (max-width: 400px) {
  .audio-player-wrapper-fancy .audio-player .btn-group {
    margin-top: 12px;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group .button {
    font-size: 13px;
    padding: 6px 12px;
    height: auto;
    margin-top: 10px;
  }
}


@media (min-width: 600px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-hero-image-container {
    padding-top: 55%;
    width: 55%;
  }
}


@media (max-width: 650px) {
  .poll-editor-modal {
    min-width: calc(100% - 20px);
  }
}


@media (max-width: 750px) {
  .poll-embed .poll-anchor-target .poll-anchor-copy-button {
    left: 8px;
    top: 45px;
  }
}


@media screen and (min-width: 541px) {
  .poll-embed .poll-wrapper.poll-web .poll-dialog .modal-table .modal-row .modal-content > .container {
    width: 552px;
    padding: 26px 24px;
  }
}


@media screen and (max-width: 650px) {
  .poll-embed .poll-wrapper.poll-web .poll-dialog .modal-table .modal-row .modal-content > .container {
    padding: 40px 0;
  }
}


@media screen and (max-width: 650px) {
  .poll-embed .poll-wrapper.poll-web .poll-dialog .modal-row .modal-cell .modal-exit-btn {
    margin-right: -20px;
  }
}
  </style>
 </head>
 <body class="email-body" style="font-kerning: auto;">
  <img alt="" border="0" height="1" src="https://inboxflows.com/_/image/https%253A%252F%252Fmailgun.substack.com%252Fapi%252Fv1%252Femail%252Fopen%253Ftoken%253DeyJtIjoiPDIwMjMwNDA3MTgyMDE5LjMuNzRlOGMxNWIyZDBiYzUzOEBtZy1kMC5zdWJzdGFjay5jb20-IiwidSI6MTU2NTY1OTMsInIiOiJhM2VjOTJiZUB1aWZlZWQuY29tIiwiZCI6Im1nLWQwLnN1YnN0YWNrLmNvbSIsInAiOjExMzMyNzM4MiwidCI6Im5ld3NsZXR0ZXIiLCJhIjoiZXZlcnlvbmUiLCJzIjoxLCJjIjoicG9zdCIsImYiOnRydWUsInBvc2l0aW9uIjoidG9wIiwiaWF0IjoxNjgwODkxNjM1LCJleHAiOjE2ODM0ODM2MzUsImlzcyI6InB1Yi0wIiwic3ViIjoiZW8ifQ.2xrGkjUcTPkGZjdGlyqKxFiev2-DavZpKuJOiFmWXyE/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtYWlsZ3VuLnN1YiJ9:1pkqht:a4C8h0laCIfmjElAvzdtdBQS5WzMb7-4-OO7Uvy8vqY" style="height:1px !important;width:1px !important;border-width:0 !important;margin-top:0 !important;margin-bottom:0 !important;margin-right:0 !important;margin-left:0 !important;padding-top:0 !important;padding-bottom:0 !important;padding-right:0 !important;padding-left:0 !important;" width="1"/>
  <div class="preview" style="display:none;font-size:1px;color:#333333;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;">
   Direct relationships are the future  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
  </div>
  <table border="0" cellpadding="0" cellspacing="0" class="email-body-container" role="presentation" width="100%">
   <tr>
    <td>
    </td>
    <td class="content" width="550">
    </td>
    <td>
    </td>
   </tr>
   <tr>
    <td>
    </td>
    <td align="left" class="content" width="550">
     <div style="font-size: 16px; line-height: 26px; margin: 0 auto; max-width: 550px; overflow-wrap: break-word; width: 100%;">
      <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
       <tr>
        <td align="right" style="height: 20px;">
         <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
          <tr>
           <td style="vertical-align: middle;">
            <span class="tw-font-body tw-text-ssm tw-text-substack-secondary" style="color: #808080 !important; font-family: SF Pro Text, -apple-system, BlinkMacSystemFont, Inter, Segoe UI, Roboto, Helvetica, Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol !important; font-size: 13px !important;">
             <a class="tw-text-substack-secondary tw-underline" style="-webkit-text-decoration-line: underline !important; color: #808080 !important; text-decoration-line: underline !important;">
              Open in app
             </a>
             or
             <a class="tw-text-substack-secondary tw-underline" style="-webkit-text-decoration-line: underline !important; color: #808080 !important; text-decoration-line: underline !important;">
              online
             </a>
            </span>
           </td>
          </tr>
         </table>
        </td>
       </tr>
      </table>
      <div class="post typography" dir="auto" style="font-size: 16px; line-height: 26px; padding: 16px 0 0 0;">
       <div class="post-header" style="font-size: 16px; line-height: 26px;">
        <h1 class="post-title published" style="-moz-osx-font-smoothing: subpixel-antialiased; -webkit-font-smoothing: subpixel-antialiased; color: #404040; font-family: Lora,sans-serif; font-size: 32px; font-weight: 600; line-height: 36px; margin: 0;">
         <a style="color: #404040; text-decoration: none;">
          How we change the internet
         </a>
        </h1>
        <h3 class="subtitle" style="-moz-osx-font-smoothing: subpixel-antialiased; -webkit-font-smoothing: subpixel-antialiased; color: #808080; font-family: 'SF Compact Display', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'; font-size: 18px; font-weight: normal; line-height: 24px; margin: 4px 0 0; margin-top: 12px;">
         Direct relationships are the future
        </h3>
        <table border="0" cellpadding="0" cellspacing="0" class="post-meta" role="presentation" style="align-items: center; height: 20px; margin: 1em 0;" width="100%">
         <tr>
          <td>
           <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
            <tr>
             <td>
              <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
               <tr>
                <td style="vertical-align: middle;">
                 <div class="frontend-pencraft-Text-module__reset--20JLV frontend-pencraft-Text-module__size-11--1-ofT frontend-pencraft-Text-module__line-height-20--1soeQ frontend-pencraft-Text-module__weight-medium--aTbx5 frontend-pencraft-Text-module__font-meta--2i-cR frontend-pencraft-Text-module__color-primary--2I-sF frontend-pencraft-Text-module__transform-uppercase--38jbr frontend-pencraft-Text-module__meta--3RRSj custom-css-email-post-author" style="color: #404040; font-family: 'SF Compact', -apple-system, -apple-system, -system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'; font-size: 11px; font-weight: 500; letter-spacing: .2px; line-height: 20px; margin: 0; text-decoration: unset; text-transform: uppercase;">
                  <a class="frontend-pencraft-Text-module__reset--20JLV frontend-pencraft-Text-module__size-11--1-ofT frontend-pencraft-Text-module__line-height-20--1soeQ frontend-pencraft-Text-module__weight-medium--aTbx5 frontend-pencraft-Text-module__font-meta--2i-cR frontend-pencraft-Text-module__color-primary--2I-sF frontend-pencraft-Text-module__transform-uppercase--38jbr frontend-pencraft-Text-module__meta--3RRSj" style="color: #404040; font-family: 'SF Compact', -apple-system, -apple-system, -system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'; font-size: 11px; font-weight: 500; letter-spacing: .2px; line-height: 20px; margin: 0; text-decoration: none; text-transform: uppercase;">
                   Jairaj Sethi
                  </a>
                  ,
                  <a class="frontend-pencraft-Text-module__reset--20JLV frontend-pencraft-Text-module__size-11--1-ofT frontend-pencraft-Text-module__line-height-20--1soeQ frontend-pencraft-Text-module__weight-medium--aTbx5 frontend-pencraft-Text-module__font-meta--2i-cR frontend-pencraft-Text-module__color-primary--2I-sF frontend-pencraft-Text-module__transform-uppercase--38jbr frontend-pencraft-Text-module__meta--3RRSj" style="color: #404040; font-family: 'SF Compact', -apple-system, -apple-system, -system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'; font-size: 11px; font-weight: 500; letter-spacing: .2px; line-height: 20px; margin: 0; text-decoration: none; text-transform: uppercase;">
                   Chris Best
                  </a>
                  , and
                  <a class="frontend-pencraft-Text-module__reset--20JLV frontend-pencraft-Text-module__size-11--1-ofT frontend-pencraft-Text-module__line-height-20--1soeQ frontend-pencraft-Text-module__weight-medium--aTbx5 frontend-pencraft-Text-module__font-meta--2i-cR frontend-pencraft-Text-module__color-primary--2I-sF frontend-pencraft-Text-module__transform-uppercase--38jbr frontend-pencraft-Text-module__meta--3RRSj" style="color: #404040; font-family: 'SF Compact', -apple-system, -apple-system, -system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'; font-size: 11px; font-weight: 500; letter-spacing: .2px; line-height: 20px; margin: 0; text-decoration: none; text-transform: uppercase;">
                   Hamish McKenzie
                  </a>
                 </div>
                </td>
               </tr>
              </table>
             </td>
            </tr>
            <tr>
             <td>
              <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
               <tr>
                <td style="vertical-align: middle;">
                 <div class="frontend-pencraft-Text-module__reset--20JLV frontend-pencraft-Text-module__size-11--1-ofT frontend-pencraft-Text-module__line-height-20--1soeQ frontend-pencraft-Text-module__weight-medium--aTbx5 frontend-pencraft-Text-module__font-meta--2i-cR frontend-pencraft-Text-module__color-secondary--XjVGl frontend-pencraft-Text-module__transform-uppercase--38jbr frontend-pencraft-Text-module__meta--3RRSj" style="color: #808080; font-family: 'SF Compact', -apple-system, -apple-system, -system-ui, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'; font-size: 11px; font-weight: 500; letter-spacing: .2px; line-height: 20px; margin: 0; text-decoration: unset; text-transform: uppercase;">
                  <time datetime="2023-04-07T18:20:24.339Z">
                   Apr 7
                  </time>
                 </div>
                </td>
               </tr>
              </table>
             </td>
            </tr>
           </table>
          </td>
          <td align="right">
           <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
            <tr>
             <td style="vertical-align: middle;">
              <a>
               <img class="custom-css-email-avatar frontend-email-system-basics-module__avatar--1sRIo" height="32" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Ff_auto%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack-post-media.s3.amazonaws.com%252Fpublic%252Fimages%252F87119f6d-1d06-4102-a690-42b3fd49ea25_1461x2046.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiJ9:1pkqht:_sYSvTAHvBIxYJZnsObXSVEeGV056R0m78YtCzAPkvI" style="border: none !important; border-radius: 500000px; box-sizing: border-box; height: 32px; margin: 0px; max-width: 550px; min-height: 32px; min-width: 32px; object-fit: cover; vertical-align: middle; width: 32px;" width="32"/>
              </a>
             </td>
             <td style="min-width: 4px" width="4">
             </td>
             <td style="vertical-align: middle;">
              <a>
               <img class="custom-css-email-avatar frontend-email-system-basics-module__avatar--1sRIo" height="32" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Ff_auto%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%252Fpublic%252Fimages%252F00a00f9d-bc29-4dd6-b7c7-f557639c1eea_2602x2612.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiJ9:1pkqht:_sYSvTAHvBIxYJZnsObXSVEeGV056R0m78YtCzAPkvI" style="border: none !important; border-radius: 500000px; box-sizing: border-box; height: 32px; margin: 0px; max-width: 550px; min-height: 32px; min-width: 32px; object-fit: cover; vertical-align: middle; width: 32px;" width="32"/>
              </a>
             </td>
             <td style="min-width: 4px" width="4">
             </td>
             <td style="vertical-align: middle;">
              <a>
               <img class="custom-css-email-avatar frontend-email-system-basics-module__avatar--1sRIo" height="32" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Ff_auto%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%252Fpublic%252Fimages%252F4b374f38-9648-4fcc-835f-84465804db34_5184x2912.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiJ9:1pkqht:_sYSvTAHvBIxYJZnsObXSVEeGV056R0m78YtCzAPkvI" style="border: none !important; border-radius: 500000px; box-sizing: border-box; height: 32px; margin: 0px; max-width: 550px; min-height: 32px; min-width: 32px; object-fit: cover; vertical-align: middle; width: 32px;" width="32"/>
              </a>
             </td>
            </tr>
           </table>
          </td>
         </tr>
        </table>
        <table border="0" cellpadding="0" cellspacing="0" class="email-ufi-2-top" role="presentation" style="border-bottom: 1px solid #e0e0e0; border-top: 1px solid #e0e0e0; min-width: 100%;" width="100%">
         <tr height="16">
          <td height="16" style="font-size: 0px; line-height: 0;">
          </td>
         </tr>
         <tr>
          <td>
           <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
            <tr>
             <td>
              <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
               <tr>
                <td style="vertical-align: middle;">
                 <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="38">
                  <tr>
                   <td align="center">
                    <a class="email-icon-button" style="border: 1px solid #e0e0e0; border-radius: 100000px; box-sizing: border-box; color: #808080; display: inline-block; font-family: 'SF Pro Text', -apple-system, ui-sans-serif, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'; font-size: 12px; font-weight: 500; line-height: 1; min-width: 38px; padding: 9px 0; text-decoration: none; text-transform: uppercase; width: 38px;">
                     <img alt="" class="icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FLucideHeart%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiJ9:1pkqht:_sYSvTAHvBIxYJZnsObXSVEeGV056R0m78YtCzAPkvI" style="border: none !important; max-width: 18px; vertical-align: middle;" width="18"/>
                    </a>
                   </td>
                  </tr>
                 </table>
                </td>
                <td style="min-width: 8px" width="8">
                </td>
                <td style="vertical-align: middle;">
                 <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="38">
                  <tr>
                   <td align="center">
                    <a class="email-icon-button" style="border: 1px solid #e0e0e0; border-radius: 100000px; box-sizing: border-box; color: #808080; display: inline-block; font-family: 'SF Pro Text', -apple-system, ui-sans-serif, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'; font-size: 12px; font-weight: 500; line-height: 1; min-width: 38px; padding: 9px 0; text-decoration: none; text-transform: uppercase; width: 38px;">
                     <img alt="" class="icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FLucideComments%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiJ9:1pkqht:_sYSvTAHvBIxYJZnsObXSVEeGV056R0m78YtCzAPkvI" style="border: none !important; max-width: 18px; vertical-align: middle;" width="18"/>
                    </a>
                   </td>
                  </tr>
                 </table>
                </td>
                <td style="min-width: 8px" width="8">
                </td>
                <td style="vertical-align: middle;">
                 <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="38">
                  <tr>
                   <td align="center">
                    <a class="email-icon-button" style="border: 1px solid #e0e0e0; border-radius: 100000px; box-sizing: border-box; color: #808080; display: inline-block; font-family: 'SF Pro Text', -apple-system, ui-sans-serif, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol'; font-size: 12px; font-weight: 500; line-height: 1; min-width: 38px; padding: 9px 0; text-decoration: none; text-transform: uppercase; width: 38px;">
                     <img alt="" class="icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FLucideShare%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiJ9:1pkqht:_sYSvTAHvBIxYJZnsObXSVEeGV056R0m78YtCzAPkvI" style="border: none !important; max-width: 18px; vertical-align: middle;" width="18"/>
                    </a>
                   </td>
                  </tr>
                 </table>
                </td>
               </tr>
              </table>
             </td>
             <td align="right">
              <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
               <tr>
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        <p style="color: #404040; font-size: 16px; line-height: 26px; margin: 0 0 20px 0;">
         Substack is part of a seismic shift in the media economy that gives more power to writers and and creators. When writers are in charge, they can have a direct relationship with their readers, do the work they believe is most important, and have the potential to make far more money than they could from other venues, where others reap the majority of the benefits from their work.
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        <p style="color: #404040; font-size: 16px; line-height: 26px; margin: 0 0 20px 0;">
         The Substack model is thriving. The proof is that the imitations are failing and the incumbents are resisting.
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         For example, today Twitter started blocking links to Substack. We hope this action was made in error and is only temporary. Writers deserve the freedom to share links to Substack or anywhere else. However, even if this change is not temporary, it is a reminder of why cracks are starting to show in the internet’s legacy business models. When it comes to any of the other large platforms, the rules are the same. If writers and creators don’t own their relationships with their audiences, they’re not in control.
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        <p style="color: #404040; font-size: 16px; line-height: 26px; margin: 0 0 20px 0;">
         This writer- and reader-first model represents the future of the internet. Any platform that benefits from writers’ and creators’ work but that doesn’t give them control over their relationships will inevitably wonder how to respond to the platforms that do.
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          While incumbents may take actions to stymie this shift, we’ll be working hard to ensure that writers and creators get only more ownership and control of their futures. We’ll give writers even more
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          Notes
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          , a large investment in providing writers with an alternative for growth outside of traditional social networks. Notes is designed to drive discovery across Substack, giving writers and readers the ability to recommend almost anything—including posts, quotes, comments, images, and links.
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         But the magic of a subscription network like this is not in the code. When this works, it will work because of you. Subscription networks like Substack will prevail because of the people who choose to be part of it, because they believe the principles at play offer something better.
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         Substack may be a small upstart, but the combined reach of the writers on it—both in number, and in cultural impact—is already tremendous. If enough of us choose to play this new game, it will work, and there’s nothing anyone will be able to do to stop it.
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         Thanks to all the writers and subscribers for helping make Substack what it is today. The next chapter is going to be even better.
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