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<strong>
February’s SaaS growth benchmarks are the strongest in 14 months! 🔥
<br/>
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ARR and ARPA rebounded, fueling hopes for a 2025 recovery across the SaaS industry. Our Senior Manager of Insights, Sofia, breaks down the top 4 takeaways—
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You'll find our top SaaS reads of the week below,
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Nick Franklin
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Founder & CEO
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<h1 style="margin:0;color:#555;direction:ltr;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;font-size:18px;font-weight:700;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:21.599999999999998px">
<span class="tinyMce-placeholder" style="word-break: break-word;">
<a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
The SaaS pricing mistakes that are stifling your growth
</a>
<br/>
</span>
</h1>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="heading_block block-4" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:20px;padding-left:10px;padding-right:10px;padding-top:5px;text-align:center;width:100%">
<h3 style="margin:0;color:#000;direction:ltr;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spacing:normal;line-height:150%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:21px">
<span class="tinyMce-placeholder" style="word-break: break-word;">
<strong>
Kyle Poyar,
</strong>
author of Growth Unhinged,
<strong>
Krish Subramanian,
</strong>
Co-founder and CEO of Chargebee,
<strong>
Rob Litterst,
</strong>
Co-founder at PricingSaaS and
<strong>
Sara
</strong>
<strong>
Archer
</strong>
, VP Sales at ChartMogul
</span>
</h3>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="text_block block-5" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:15px;padding-left:10px;padding-right:10px">
<div style="font-family:sans-serif">
<div class="" style="font-size:12px;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;mso-line-height-alt:21.6px;color:#000;line-height:1.8">
<p style="margin:0;font-size:14px;mso-line-height-alt:25.2px;letter-spacing:normal">
Are you missing out on revenue? Is your pricing truly value-based or just copied from competitors? Too many SaaS companies underprice or overcomplicate—don’t be one of them. 💸 Join our expert panel to get it right,
<a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
RSVP to save your seat.
</a>
</p>
</div>
</div>
</td>
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</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="image_block block-6" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
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<td class="pad" style="width:100%">
<div align="center" class="alignment" style="line-height:10px">
<div style="max-width:600px">
<a style="outline:none" tabindex="-1" target="_blank">
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</a>
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="html_block block-7" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad">
<div align="center" style="font-family:Helvetica Neue,Helvetica,Arial,sans-serif;text-align:center">
<div class="our-class" style="font-family:Helvetica Neue;
padding:15px;
margin-bottom:20px;
margin-top:20px;
font-size:20px;
color: #ffffff;
background: linear-gradient(90deg, #76e3d2 0%, #2C8DFF 30.78%, #40bcd4 100%);
">
<span style="font-weight:700;">
This week's best SaaS reads
</span>
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="button_block block-8" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-left:5px;text-align:left">
<div align="left" class="alignment">
<!--[if mso]>
<v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" style="height:30px;width:68px;v-text-anchor:middle;" arcsize="0%" stroke="false" fill="false">
<w:anchorlock/>
<v:textbox inset="0px,0px,0px,0px">
<center dir="false" style="color:#9caab3;font-family:Arial, sans-serif;font-size:12px">
<![endif]-->
<div class="button" style="background-color:transparent;border-bottom:0 solid transparent;border-left:0 solid transparent;border-radius:0;border-right:0 solid transparent;border-top:0 solid transparent;color:#9caab3;display:inline-block;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:12px;font-weight:400;mso-border-alt:none;padding-bottom:3px;padding-top:3px;text-align:center;text-decoration:none;width:auto;word-break:keep-all">
<span style="word-break: break-word; padding-left: 7px; padding-right: 7px; font-size: 12px; display: inline-block; letter-spacing: normal;">
<span style="word-break: break-word; line-height: 24px;">
<strong>
GROWTH
</strong>
</span>
</span>
</div>
<!--[if mso]></center></v:textbox></v:roundrect><![endif]-->
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="heading_block block-9" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:5px;padding-left:10px;padding-right:10px;text-align:center;width:100%">
<h1 style="margin:0;color:#555;direction:ltr;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;font-size:18px;font-weight:700;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:21.599999999999998px">
<span class="tinyMce-placeholder" style="word-break: break-word;">
<a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
2 roads to startup growth in 2025: efficiency vs acceleration
</a>
<br/>
</span>
</h1>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="heading_block block-10" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:20px;padding-left:10px;padding-right:10px;padding-top:5px;text-align:center;width:100%">
<h3 style="margin:0;color:#999;direction:ltr;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:16.8px">
<span style="word-break: break-word; color: #000000;">
<strong>
Dale Chang,
</strong>
Crunchbase News
<strong>
</strong>
</span>
<br/>
</h3>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="text_block block-11" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:15px;padding-left:10px;padding-right:10px">
<div style="font-family:Arial,sans-serif">
<div class="" style="font-size:12px;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;mso-line-height-alt:21.6px;color:#000;line-height:1.8">
<p style="margin:0;mso-line-height-alt:25.2px">
<span style="word-break: break-word; font-size: 14px; background-color: transparent;">
Dale explores the dilemma facing startups in 2025: whether to prioritize rapid growth at the expense of efficiency or adopt a more disciplined, sustainable scaling approach.
</span>
</p>
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="html_block block-12" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad">
<div align="center" style="font-family:Helvetica Neue,Helvetica,Arial,sans-serif;text-align:center">
<div class="our-class" style="font-family:Helvetica Neue;
font-size:14px;
line-height:1.8em;
padding:5px;
padding-left:20px;
text-align:left;
margin-top:10px;
margin-bottom:40px;
margin-left:10px;
margin-right:10px;
border-left: 6px solid #D4E3EC;
">
<span style="font-weight:700;">
Balancing growth and efficiency:
</span>
"Companies growing in the 20%-40% YoY range are charting a new course, experimenting with ways to reignite growth without losing sight of efficiency. (..) These companies understand that sustainable growth isn’t about choosing between speed and efficiency — it’s about blending the two, crafting a strategy that can weather uncertainty while still capturing opportunities."
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="button_block block-13" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-left:5px;text-align:left">
<div align="left" class="alignment">
<!--[if mso]>
<v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" style="height:30px;width:64px;v-text-anchor:middle;" arcsize="0%" stroke="false" fill="false">
<w:anchorlock/>
<v:textbox inset="0px,0px,0px,0px">
<center dir="false" style="color:#9caab3;font-family:Arial, sans-serif;font-size:12px">
<![endif]-->
<div class="button" style="background-color:transparent;border-bottom:0 solid transparent;border-left:0 solid transparent;border-radius:0;border-right:0 solid transparent;border-top:0 solid transparent;color:#9caab3;display:inline-block;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:12px;font-weight:400;mso-border-alt:none;padding-bottom:3px;padding-top:3px;text-align:center;text-decoration:none;width:auto;word-break:keep-all">
<span style="word-break: break-word; padding-left: 7px; padding-right: 7px; font-size: 12px; display: inline-block; letter-spacing: normal;">
<span style="word-break: break-word; line-height: 24px;">
<strong>
PRICING
</strong>
</span>
</span>
</div>
<!--[if mso]></center></v:textbox></v:roundrect><![endif]-->
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="heading_block block-14" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:5px;padding-left:10px;padding-right:10px;text-align:center;width:100%">
<h1 style="margin:0;color:#555;direction:ltr;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;font-size:18px;font-weight:700;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:21.599999999999998px">
<span class="tinyMce-placeholder" style="word-break: break-word;">
<a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
The complete guide to SaaS pricing strategy
</a>
<br/>
</span>
</h1>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="heading_block block-15" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:20px;padding-left:10px;padding-right:10px;padding-top:5px;text-align:center;width:100%">
<h3 style="margin:0;color:#000;direction:ltr;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:16.8px">
<strong>
Tomasz Tunguz,
</strong>
Theory VC
</h3>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="text_block block-16" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:15px;padding-left:10px;padding-right:10px">
<div style="font-family:sans-serif">
<div class="" style="font-size:12px;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;mso-line-height-alt:21.6px;color:#000;line-height:1.8">
<p style="margin:0;font-size:12px;mso-line-height-alt:25.2px">
<span style="word-break: break-word; font-size: 14px;">
Tomasz provides a comprehensive guide to SaaS pricing strategies, explores AI's impact on SaaS pricing models and shares common pricing mistakes.
</span>
</p>
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="html_block block-17" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad">
<div align="center" style="font-family:Helvetica Neue,Helvetica,Arial,sans-serif;text-align:center">
<div class="our-class" style="font-family:Helvetica Neue;
font-size:14px;
line-height:1.8em;
padding:5px;
padding-left:20px;
text-align:left;
margin-top:10px;
margin-bottom:40px;
margin-left:10px;
margin-right:10px;
border-left: 6px solid #D4E3EC;
">
<span style="font-weight:700;">
Pricing is a never-ending exercise:
</span>
"A startup’s environment, its product and its positioning change with time, and price must evolve in tandem. The best way for a startup to ensure its price is reasonably optimal is to create a framework for evaluating price and revisit the data a few times per year."
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="button_block block-18" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-left:5px;text-align:left">
<div align="left" class="alignment">
<!--[if mso]>
<v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" style="height:30px;width:56px;v-text-anchor:middle;" arcsize="0%" stroke="false" fill="false">
<w:anchorlock/>
<v:textbox inset="0px,0px,0px,0px">
<center dir="false" style="color:#9caab3;font-family:Arial, sans-serif;font-size:12px">
<![endif]-->
<div class="button" style="background-color:transparent;border-bottom:0 solid transparent;border-left:0 solid transparent;border-radius:0;border-right:0 solid transparent;border-top:0 solid transparent;color:#9caab3;display:inline-block;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:12px;font-weight:400;mso-border-alt:none;padding-bottom:3px;padding-top:3px;text-align:center;text-decoration:none;width:auto;word-break:keep-all">
<span style="word-break: break-word; padding-left: 7px; padding-right: 7px; font-size: 12px; display: inline-block; letter-spacing: normal;">
<span style="word-break: break-word; line-height: 24px;">
<strong>
HIRING
</strong>
</span>
</span>
</div>
<!--[if mso]></center></v:textbox></v:roundrect><![endif]-->
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="heading_block block-19" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:5px;padding-left:10px;padding-right:10px;text-align:center;width:100%">
<h1 style="margin:0;color:#555;direction:ltr;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;font-size:18px;font-weight:700;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:21.599999999999998px">
<span class="tinyMce-placeholder" style="word-break: break-word;">
<a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
Hiring a generalist or a specialist? Making the right choice for your team
</a>
<br/>
</span>
</h1>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="heading_block block-20" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:20px;padding-left:10px;padding-right:10px;padding-top:5px;text-align:center;width:100%">
<h3 style="margin:0;color:#000;direction:ltr;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:16.8px">
<strong>
Charles Jolley, Ty Walrod, & Josh Broward,
</strong>
Wisdom Partners
<strong>
<br/>
</strong>
</h3>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="text_block block-21" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:15px;padding-left:10px;padding-right:10px">
<div style="font-family:sans-serif">
<div class="" style="font-size:12px;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;mso-line-height-alt:21.6px;color:#000;line-height:1.8">
<p style="margin:0;font-size:12px;mso-line-height-alt:25.2px">
<span style="word-break: break-word; font-size: 14px;">
Before hiring for any role, you need to answer two key questions: 1. Do we need a generalist or a specialist? 2. Do we need someone to make us smarter or make us stronger?
</span>
</p>
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="html_block block-22" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad">
<div align="center" style="font-family:Helvetica Neue,Helvetica,Arial,sans-serif;text-align:center">
<div class="our-class" style="font-family:Helvetica Neue;
font-size:14px;
line-height:1.8em;
padding:5px;
padding-left:20px;
text-align:left;
margin-top:10px;
margin-bottom:40px;
margin-left:10px;
margin-right:10px;
border-left: 6px solid #D4E3EC;
">
<span style="font-weight:700;">
Hiring to make the team stronger:
</span>
"These hires reinforce what already works. They execute flawlessly and enhance existing processes rather than rethink them. If your team has a strong strategy in place but lacks execution power, hiring for strength is essential."
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="html_block block-23" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad">
<div align="center" style="font-family:Helvetica Neue,Helvetica,Arial,sans-serif;text-align:center">
<div class="our-class" style="font-family:Helvetica Neue;
padding:15px;
margin-bottom:20px;
margin-top:20px;
font-size:20px;
color: #ffffff;
background: linear-gradient(90deg, #76e3d2 0%, #2C8DFF 40.78%, #40bcd4 100%);
">
<span style="font-weight:700;">
Chart of the week
</span>
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="text_block block-24" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
<tbody>
<tr>
<td class="pad" style="padding-bottom:5px;padding-left:10px;padding-right:10px">
<div style="font-family:Arial,sans-serif">
<div class="" style="font-size:12px;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;mso-line-height-alt:21.6px;color:#000;line-height:1.8">
<p style="margin:0;font-size:12px;mso-line-height-alt:25.2px">
<span style="word-break: break-word; font-size: 14px;">
<strong>
Software research habits are shifting,
</strong>
concludes
<a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
Elena Verna
</a>
, after analysing G2’s traffic numbers on Semrush. G2's traffic is down 50% in just 2 years and still falling.
<br/>
</span>
</p>
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="image_block block-25" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
<tbody>
<tr>
<td class="pad" style="width:100%">
<div align="center" class="alignment" style="line-height:10px">
<div style="max-width:600px">
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<img alt="G2 traffic is down" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fuserimg-assets-eu.customeriomail.com%252Fimages%252Fclient-env-125412%252F1741278860146_g2%2520traffic_01JNP4XMTZR67JP68GYFMP2Z9Z.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ1c2VyaW1nLWFzcyIsInRpbWUiOjE3NDEzNTQyMTAuODE2NzY1OH0:1tqXmE:_m5L7xlCaWGmH7aTjj2dqFKuZpgZ7C-MsirfBIPdlfA" style="display:block;height:auto;border:0;width:100%" title="G2 traffic is down" width="600"/>
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Source:
<a rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
Elena Verna
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3 weeks, 3 days ago - nick@chartmogul.com
Here are the best SaaS reads and resources this week ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ...