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   Here are the best SaaS reads and resources this week ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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                      Edition #456, 7-March-2025
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                    <p style="margin:0;mso-line-height-alt:28px">
                     <strong>
                      February’s SaaS growth benchmarks are the strongest in 14 months! 🔥
                      <br/>
                     </strong>
                     ARR and ARPA rebounded, fueling hopes for a 2025 recovery across the SaaS industry. Our Senior Manager of Insights, Sofia, breaks down the top 4 takeaways—
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                      don’t miss it!
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                     You'll find our top SaaS reads of the week below,
                    </p>
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                    </p>
                    <p style="margin:0;mso-line-height-alt:28px">
                     <a rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                      Nick Franklin
                     </a>
                     <br/>
                     Founder &amp; CEO
                    </p>
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                    <span style="font-weight:700;">
                     New from ChartMogul
                    </span>
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                  <h1 style="margin:0;color:#555;direction:ltr;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;font-size:18px;font-weight:700;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:21.599999999999998px">
                   <span class="tinyMce-placeholder" style="word-break: break-word;">
                    <a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                     The SaaS pricing mistakes that are stifling your growth
                    </a>
                    <br/>
                   </span>
                  </h1>
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                    <strong>
                     Kyle Poyar,
                    </strong>
                    author of Growth Unhinged,
                    <strong>
                     Krish Subramanian,
                    </strong>
                    Co-founder and CEO of Chargebee,
                    <strong>
                     Rob Litterst,
                    </strong>
                    Co-founder at PricingSaaS and
                    <strong>
                     Sara
                    </strong>
                    <strong>
                     Archer
                    </strong>
                    , VP Sales at ChartMogul
                   </span>
                  </h3>
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                    <p style="margin:0;font-size:14px;mso-line-height-alt:25.2px;letter-spacing:normal">
                     Are you missing out on revenue? Is your pricing truly value-based or just copied from competitors? Too many SaaS companies underprice or overcomplicate—don’t be one of them. 💸  Join our expert panel to get it right,
                     <a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                      RSVP to save your seat.
                     </a>
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                    <span style="font-weight:700;">
                     This week's best SaaS reads
                    </span>
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                      <strong>
                       GROWTH
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                     2 roads to startup growth in 2025: efficiency vs acceleration
                    </a>
                    <br/>
                   </span>
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                    <strong>
                     Dale Chang,
                    </strong>
                    Crunchbase News
                    <strong>
                    </strong>
                   </span>
                   <br/>
                  </h3>
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                      Dale explores the dilemma facing startups in 2025: whether to prioritize rapid growth at the expense of efficiency or adopt a more disciplined, sustainable scaling approach.
                     </span>
                    </p>
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                              ">
                    <span style="font-weight:700;">
                     Balancing growth and efficiency:
                    </span>
                    "Companies growing in the 20%-40% YoY range are charting a new course, experimenting with ways to reignite growth without losing sight of efficiency. (..) These companies understand that sustainable growth isn’t about choosing between speed and efficiency — it’s about blending the two, crafting a strategy that can weather uncertainty while still capturing opportunities."
                   </div>
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                 <td class="pad" style="padding-left:5px;text-align:left">
                  <div align="left" class="alignment">
                   <!--[if mso]>
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<![endif]-->
                   <div class="button" style="background-color:transparent;border-bottom:0 solid transparent;border-left:0 solid transparent;border-radius:0;border-right:0 solid transparent;border-top:0 solid transparent;color:#9caab3;display:inline-block;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:12px;font-weight:400;mso-border-alt:none;padding-bottom:3px;padding-top:3px;text-align:center;text-decoration:none;width:auto;word-break:keep-all">
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                     <span style="word-break: break-word; line-height: 24px;">
                      <strong>
                       PRICING
                      </strong>
                     </span>
                    </span>
                   </div>
                   <!--[if mso]></center></v:textbox></v:roundrect><![endif]-->
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                  <h1 style="margin:0;color:#555;direction:ltr;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;font-size:18px;font-weight:700;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:21.599999999999998px">
                   <span class="tinyMce-placeholder" style="word-break: break-word;">
                    <a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                     The complete guide to SaaS pricing strategy
                    </a>
                    <br/>
                   </span>
                  </h1>
                 </td>
                </tr>
               </tbody>
              </table>
              <table border="0" cellpadding="0" cellspacing="0" class="heading_block block-15" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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                 <td class="pad" style="padding-bottom:20px;padding-left:10px;padding-right:10px;padding-top:5px;text-align:center;width:100%">
                  <h3 style="margin:0;color:#000;direction:ltr;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:16.8px">
                   <strong>
                    Tomasz Tunguz,
                   </strong>
                   Theory VC
                  </h3>
                 </td>
                </tr>
               </tbody>
              </table>
              <table border="0" cellpadding="0" cellspacing="0" class="text_block block-16" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                 <td class="pad" style="padding-bottom:15px;padding-left:10px;padding-right:10px">
                  <div style="font-family:sans-serif">
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                    <p style="margin:0;font-size:12px;mso-line-height-alt:25.2px">
                     <span style="word-break: break-word; font-size: 14px;">
                      Tomasz provides a comprehensive guide to SaaS pricing strategies, explores AI's impact on SaaS pricing models and shares common pricing mistakes.
                     </span>
                    </p>
                   </div>
                  </div>
                 </td>
                </tr>
               </tbody>
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       margin-top:10px;
       margin-bottom:40px;
       margin-left:10px;
	   margin-right:10px;
       border-left: 6px solid #D4E3EC;
                              ">
                    <span style="font-weight:700;">
                     Pricing is a never-ending exercise:
                    </span>
                    "A startup’s environment, its product and its positioning change with time, and price must evolve in tandem. The best way for a startup to ensure its price is reasonably optimal is to create a framework for evaluating price and revisit the data a few times per year."
                   </div>
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                   <!--[if mso]>
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                      <strong>
                       HIRING
                      </strong>
                     </span>
                    </span>
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                  <h1 style="margin:0;color:#555;direction:ltr;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;font-size:18px;font-weight:700;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:21.599999999999998px">
                   <span class="tinyMce-placeholder" style="word-break: break-word;">
                    <a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                     Hiring a generalist or a specialist? Making the right choice for your team
                    </a>
                    <br/>
                   </span>
                  </h1>
                 </td>
                </tr>
               </tbody>
              </table>
              <table border="0" cellpadding="0" cellspacing="0" class="heading_block block-20" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
               <tbody>
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                 <td class="pad" style="padding-bottom:20px;padding-left:10px;padding-right:10px;padding-top:5px;text-align:center;width:100%">
                  <h3 style="margin:0;color:#000;direction:ltr;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spacing:normal;line-height:120%;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:16.8px">
                   <strong>
                    Charles Jolley, Ty Walrod, &amp; Josh Broward,
                   </strong>
                   Wisdom Partners
                   <strong>
                    <br/>
                   </strong>
                  </h3>
                 </td>
                </tr>
               </tbody>
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              <table border="0" cellpadding="0" cellspacing="0" class="text_block block-21" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                  <div style="font-family:sans-serif">
                   <div class="" style="font-size:12px;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;mso-line-height-alt:21.6px;color:#000;line-height:1.8">
                    <p style="margin:0;font-size:12px;mso-line-height-alt:25.2px">
                     <span style="word-break: break-word; font-size: 14px;">
                      Before hiring for any role, you need to answer two key questions: 1. Do we need a generalist or a specialist? 2. Do we need someone to make us smarter or make us stronger?
                     </span>
                    </p>
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                  </div>
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       margin-bottom:40px;
       margin-left:10px;
	   margin-right:10px;
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                              ">
                    <span style="font-weight:700;">
                     Hiring to make the team stronger:
                    </span>
                    "These hires reinforce what already works. They execute flawlessly and enhance existing processes rather than rethink them. If your team has a strong strategy in place but lacks execution power, hiring for strength is essential."
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       background: linear-gradient(90deg, #76e3d2 0%, #2C8DFF 40.78%,  #40bcd4 100%);
                              ">
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                     Chart of the week
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                     <span style="word-break: break-word; font-size: 14px;">
                      <strong>
                       Software research habits are shifting,
                      </strong>
                      concludes
                      <a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                       Elena Verna
                      </a>
                      , after analysing G2’s traffic numbers on Semrush. G2's traffic is down 50% in just 2 years and still falling.
                      <br/>
                     </span>
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                     <img alt="G2 traffic is down" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fuserimg-assets-eu.customeriomail.com%252Fimages%252Fclient-env-125412%252F1741278860146_g2%2520traffic_01JNP4XMTZR67JP68GYFMP2Z9Z.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ1c2VyaW1nLWFzcyIsInRpbWUiOjE3NDEzNTQyMTAuODE2NzY1OH0:1tqXmE:_m5L7xlCaWGmH7aTjj2dqFKuZpgZ7C-MsirfBIPdlfA" style="display:block;height:auto;border:0;width:100%" title="G2 traffic is down" width="600"/>
                    </a>
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                    <p style="margin:0;font-size:14px;mso-line-height-alt:16.8px">
                     Source:
                     <a rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                      Elena Verna
                     </a>
                    </p>
                   </div>
                  </div>
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