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ChartMogul Registered user
Subscribed 3 years, 3 months ago
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Today is an exciting day for us at ChartMogul; we’re launching a CRM, tailor-made for B2B SaaS companies. And we’re excited for you to try it.
</div>
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<span class="tinyMce-placeholder">
SaaS Roundup #361
</span>
</h1>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
</td>
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</tbody>
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<p style="margin:0;margin-bottom:24px">
Hi there,
<br/>
<br/>
Today is an exciting day for us at ChartMogul. And I couldn't wait until Friday to let you know.
</p>
<p style="margin:0;margin-bottom:24px">
We’re
<a rel="noopener" style="text-decoration: underline; color: #007c89;" target="_blank">
launching a CRM
</a>
, tailor-made for B2B SaaS companies.
<span style="background-color: transparent;">
With Subscription Analytics and CRM in one platform you can now run powerful reporting and analysis on the entire customer journey.
</span>
</p>
<p style="margin:0;margin-bottom:24px">
<span style="background-color: transparent;">
I'm excited for you to try it
</span>
,
<br/>
<strong>
Sid @ ChartMogul
</strong>
</p>
<p style="margin:0">
P.S. Check out ChartMogul CRM on
<a rel="noopener" style="text-decoration: underline; color: #007c89;" target="_blank">
Product Hunt
</a>
and let us know what you think!
</p>
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New from ChartMogul.
</span>
</h1>
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Introducing ChartMogul CRM
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<span style="color:#999999;font-size:13px;">
Nick Franklin
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We’ve spent the past eight years helping SaaS companies analyze their recurring revenue using our Subscription Analytics Platform.
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<p style="margin:0;mso-line-height-alt:25.2px;letter-spacing:normal">
</p>
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Launching the ChartMogul CRM is a natural extension of our existing product, and a big step towards our mission of helping B2B SaaS companies succeed.
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"This is a game-changer for product-led SaaS companies that combine a self-serve track with a sales-assisted funnel. Now I can compare cohorts that had a touchpoint with us vs. those who self-serve. Only ChartMogul can offer this since no other CRM has an accurate view of subscription data."
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Read More
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<strong>
Our top SaaS reads.
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Finance
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Mistakes You’re Making With Financial Metrics
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<span style="color:#999999;font-size:13px;">
CJ Gustafson, Mostly Metrics
</span>
<br/>
<br/>
Financial metrics are the lifeblood of any business. Mistakes in reporting reflect poorly on your startup and can dent investor confidence. In this post, CJ Gustafson shares with us 10 such mistakes that companies make with financial metrics.
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"Not all metrics are meant for all companies. For example, if you sell to Small Businesses and plan to land and expand over time, you probably shouldn't be copying Oracle's Enterprise sales KPIs, just because it's Oracle."
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Marketing
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<span style="font-size:18px;">
<a rel="noopener" style="text-decoration: none; color: #1c79ed;" target="_blank">
Modern GTM Playbook for B2B SaaS
</a>
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<span style="color:#999999;">
<span style="font-size:13px;">
Kay Iversen
</span>
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<p style="margin:0;mso-line-height-alt:25.2px">
</p>
<p style="margin:0;mso-line-height-alt:23.400000000000002px">
PLG, PLS, Community-led, ABM, Marketplace — which is right for your SaaS business? In this post, Kay Iversen breaks it all down. He shares a framework on how to systematically build your growth engine.
</p>
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"Phase 2 is an ongoing optimization, without a defined end point. The top quartile of companies achieve web-to-signup conversions of 10% and free-to-paid conversations of 27%."
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Data
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<span style="font-size:18px;">
<a rel="noopener" style="text-decoration: none; color: #1c79ed;" target="_blank">
What Your Data Team Is Using: The Analytics Stack
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<span style="color:#999999;font-size:13px;">
Justin Gage, Technically.dev
</span>
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<br/>
</p>
<p style="margin:0;mso-line-height-alt:23.400000000000002px">
Why would you use Snowflake over BigQuery or Redshift? What does Segment do? What is Fivetran? And what’s dbt? Learn answers to all those questions and more in this comprehensive post on the data analytics stack.
</p>
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"Getting data out of your source systems and into your warehouse isn’t usually a simple 'pick it up and move it' kind of operation – there are usually a bunch of things you’ll want to do to that data while it’s on the way, like transform it and clean it."
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<h1 style="margin:0;color:#000;direction:ltr;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:26px;font-weight:700;letter-spacing:normal;line-height:120%;text-align:center;margin-top:0;margin-bottom:0">
<strong>
Chart of the week.
</strong>
</h1>
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<strong style="font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:14px">
Do B2B SaaS businesses enjoy a higher net retention rate than B2C SaaS?
</strong>
<span style="font-size:14px;">
Yes, It’s hard for B2C businesses to have high net retention rates. That’s because, in B2C, churn is higher and expansion is lower.
</span>
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<span style="font-size:14px;">
Churn is higher because of a lot of knee-jerk buying by the individual customers and expansion is lower because there are fewer upselling and cross-selling opportunities. Only 2.7% of SaaS businesses with an ARPA less than $10/month have net retention rates over 100%. In contrast, 41.1% of SaaS businesses with an ARPA over $500/month have net retention of over 100%.
</span>
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<img class="big" src="https://inboxflows.com/_/image/https%253A%252F%252Fuserimg-assets-eu.customeriomail.com%252Fimages%252Fclient-env-125412%252F1680268332602_Screenshot%25202023-03-31%2520at%252014.11.43_01GWVWR48QW5KAEF2XM90B3PT4.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ1c2VyaW1nLWFzcyJ9:1pjhCl:3pnjnTdVLZr8Ic8eemQill8rQcEIP96tbJQlDSL9iGE" style="display:block;height:auto;border:0;width:590px;max-width:100%" width="590"/>
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Source:
<a rel="noopener" style="text-decoration: underline; color: #007c89;" target="_blank">
ChartMogul SaaS Retention Report
</a>
</p>
</div>
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</a>
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2 years, 1 month ago - sid@chartmogul.com
🚀 SaaS Roundup: Introducing ChartMogul CRM
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