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   🚀 SaaS Roundup: Using ChartMogul as a Bootstrapper
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                   <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif">
                    <strong>
                     SaaS Roundup
                    </strong>
                    <strong>
                     #316
                    </strong>
                   </span>
                  </h1>
                  <br/>
                  <br/>
                  Hi there,
                  <br/>
                  <br/>
                  How can ChartMogul help you if you are a bootstrapped business? Read on to find out.
                  <br/>
                  <br/>
                  Also in this roundup — security for SaaS startups, the state of the cloud economy, and how to plan for growth to avoid bad surprises.
                  <br/>
                  <br/>
                  Happy reading,
                  <br/>
                  <strong>
                   Sid @ ChartMogul
                  </strong>
                  <br/>
                  <br/>
                  PS: We're hosting a webinar on SaaS Metrics for Customer Success on June 1st.
                  <a style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #007C89;font-weight: normal;text-decoration: underline;" target="_blank">
                   Register here
                  </a>
                  .
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                    <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif; font-size:26px">
                     Best of ChartMogul.
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                 <h3 style="font-weight: 400;line-height: 28px;display: block;margin: 0;padding: 0;color: #202020;font-family: Helvetica;font-size: 20px;font-style: normal;letter-spacing: normal;text-align: left;">
                  <br/>
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                    <span style="font-size:21px">
                     Using ChartMogul as a Bootstrapper
                    </span>
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                  <br/>
                  <span style="font-size:13px">
                   <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif">
                    <font color="#999999">
                     Steve McLeod, Feature Upvote
                    </font>
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                  <br/>
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                   Steve, a SaaS bootstrapper shares his take on using ChartMogul vs a custom in-house solution.
                   <br/>
                   <br/>
                   He also shares how he uses ChartMogul to make key decisions that enable him to grow his SaaS startup.
                  </font>
                  <br/>
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                 <blockquote style="border: 0px;padding: 20px;margin: 0px;background: #EBEAEC;font-style: italic;color: black;text-size-adjust: 100%;text-align: left;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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                    "As a cash-strapped bootstrapper, if I spend money on a service, it has to be essential. I need to choose wisely where I spend my company’s limited funds. Because, as 100% owner of my company, the money I spend is money coming out of my own pocket.
                   </span>
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                    ”
                   </span>
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                  <br/>
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                     More Here
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                  <h1 class="null" style="font-weight: 400;text-align: center;display: block;margin: 0;padding: 0;color: #202020;font-family: Helvetica;font-size: 26px;font-style: normal;line-height: 125%;letter-spacing: normal;">
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                     Our top SaaS reads.
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				<![endif]-->
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                  <a style="color: #1c79ed;font-family: open sans,helvetica neue,helvetica,arial,sans-serif;font-weight: 400;text-decoration: none;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" target="_blank">
                   How Should Tech Founders Approach Building Security Into Their Products and Companies
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                     Kelley Mak
                    </font>
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                    Cybersecurity is a big risk for any SaaS startup. Here is a starter guide on how to approach security for your SaaS startup. The article also talks about SOC 2 compliance &amp; shares tips on passing vendor evaluations.
                   </span>
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             <!--[if mso]>
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                     "As a relatively small startup, you aren’t important enough to be on the receiving end of a targeted attack and instead are more likely to be a victim of an opportunistic campaign. Because attackers care about efficiency, be practical about the threats you should care about."
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                  <a style="color: #1c79ed;font-family: open sans,helvetica neue,helvetica,arial,sans-serif;font-weight: 400;text-decoration: none;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" target="_blank">
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                  <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif; font-size:13px">
                   <font color="#999999">
                    Bessemer Venture Partners
                   </font>
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                   </span>
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                 </p>
                </td>
               </tr>
              </tbody>
             </table>
             <!--[if mso]>
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             <!--[if mso]>
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                     "The abundance of capital has created an environment where valuations have somewhat lost their meaning. The only thing we can truly conclude about a unicorn today is their ability to attract investor interest..(...).The unicorn-or-bust mentality has unfortunately driven many startups and investors to focus on valuation as their primary goal, instead of building a great business."
                    </td>
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                </td>
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              </tbody>
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             <!--[if gte mso 9]>
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				<![endif]-->
             <!--[if gte mso 9]>
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				<![endif]-->
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              <tbody>
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                <td align="center" class="mcnButtonContent" style='font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;font-size: 14px;padding: 10px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;' valign="middle">
                 <a class="mcnButton" style="font-weight: normal;letter-spacing: normal;line-height: 100%;text-align: center;text-decoration: none;color: #000000;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;display: block;" target="_blank" title="Growth">
                  Growth
                 </a>
                </td>
               </tr>
              </tbody>
             </table>
            </td>
           </tr>
          </tbody>
         </table>
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                 <h4 class="null" style="display: block;margin: 0;padding: 0;color: #202020;font-family: Helvetica;font-size: 18px;font-style: normal;font-weight: bold;line-height: 125%;letter-spacing: normal;text-align: left;">
                  <a style="color: #1c79ed;font-family: open sans,helvetica neue,helvetica,arial,sans-serif;font-weight: 400;text-decoration: none;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" target="_blank">
                   How To Avoid Bad Surprises When You’re Planning for Fast Growth
                  </a>
                 </h4>
                 <p style="padding-bottom: 5px;margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">
                  <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif; font-size:13px">
                   <font color="#999999">
                    Christoph Janz
                   </font>
                  </span>
                  <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif; font-size:13px">
                   <font color="#999999">
                    , Point Nine
                   </font>
                  </span>
                  <br/>
                  <br/>
                  <font face="open sans, helvetica neue, helvetica, arial, sans-serif">
                   <span style="font-size:14px">
                    In this article, Christopher Janz talks about how to plan &amp; budget for growth. He also shares tips for avoiding disappointment and bad surprises.
                   </span>
                  </font>
                 </p>
                </td>
               </tr>
              </tbody>
             </table>
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				</td>
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             <!--[if mso]>
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             <!--[if gte mso 9]>
				<td align="center" valign="top" ">
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              <tbody>
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                <td style="padding-top: 9px;padding-left: 18px;padding-bottom: 9px;padding-right: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                 <table border="0" cellspacing="0" class="mcnTextContentContainer" style="min-width: 100% !important;background-color: #EBEAEC;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" width="100%">
                  <tbody>
                   <tr>
                    <td class="mcnTextContent" style='padding: 18px;color: #202020;font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;font-size: 13px;font-style: italic;font-weight: normal;text-align: left;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;word-break: break-word;line-height: 150%;' valign="top">
                     "If you plan to grow from $1M to $3M ARR in 12 months, at a constant monthly growth rate, your goal for the six-month mark is $1.73M ARR. So only $0.73M of net new ARR is needed to hit your plan in the first half vs. $1.27M in the second half."
                    </td>
                   </tr>
                  </tbody>
                 </table>
                </td>
               </tr>
              </tbody>
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                 <div style="padding-top: 20px; padding-bottom: 20px; font-family:open sans,helvetica neue,helvetica,arial,sans-serif;">
                  <h1 class="null" style="font-weight: 400;text-align: center;display: block;margin: 0;padding: 0;color: #202020;font-family: Helvetica;font-size: 26px;font-style: normal;line-height: 125%;letter-spacing: normal;">
                   <strong>
                    <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif; font-size:26px">
                     Chart of the week.
                    </span>
                   </strong>
                  </h1>
                 </div>
                </td>
               </tr>
              </tbody>
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             <!--[if mso]>
				</td>
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             <!--[if mso]>
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             <table align="left" border="0" cellpadding="0" cellspacing="0" class="mcnTextContentContainer" style="max-width: 100%;min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" width="100%">
              <tbody>
               <tr>
                <td class="mcnTextContent" style="padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;word-break: break-word;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 150%;text-align: left;" valign="top">
                 <p style="margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">
                  <font face="open sans, helvetica neue, helvetica, arial, sans-serif">
                   <span style="font-size:14px">
                    Companies with ARPA per month of &gt;$500 or annual contracts over $6k get 43.7% of their revenue through expansion.
                   </span>
                  </font>
                 </p>
                </td>
               </tr>
              </tbody>
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             <!--[if mso]>
				</td>
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             <!--[if mso]>
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                 <p style="margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">
                  <font face="open sans, helvetica neue, helvetica, arial, sans-serif">
                   <span style="font-size:14px">
                    Source:
                    <a style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #007C89;font-weight: normal;text-decoration: underline;" target="_blank">
                     Understanding and Benchmarking Your MRR Movements
                    </a>
                   </span>
                  </font>
                 </p>
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               </tr>
              </tbody>
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             <!--[if mso]>
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             <!--[if mso]>
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