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               <img alt="The Hustle" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fhustlelogo-outline_20191119195758.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNJA:6yz7evIn-EM-LrrVA1HLJiF-s1uV9E_jsiA0Ji0SrQ8" style="width: 200px;" width="200"/>
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               TOGETHER WITH
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                <img alt="MICROSOFT" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FMicrosoft365_logo_RGB_20200110170929.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNJA:6yz7evIn-EM-LrrVA1HLJiF-s1uV9E_jsiA0Ji0SrQ8" style="width: 100px;" width="100"/>
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            <p style="margin-left: 24px;">
             <strong>
              Sometimes, business success makes people money… and enemies.
             </strong>
             Just look at Merck Mercuriadis, an unorthodox music mogul who flipped the script on music publishing… and pissed off a lot of people in the process (more on him below). Today:
            </p>
            <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0 0 0 30px; padding-bottom: 14px; padding-left: 12px;">
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              How one business made candles that smell like success
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Competitors are calling a new music mogul’s strategy BS
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Jeff Bezos’ donation to Australia wasn’t the best
             </li>
            </ul>
            <p style="margin-left: 24px;">
             Speaking of business ownership, make sure to check out our editor’s note below -- and if you’re a franchise owner that’s willing to get in touch, shoot us an email.
            </p>
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          <!-- START HERO -->
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             <img alt="The Hustle Daily Email" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fgif_20200113201712.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNJA:6yz7evIn-EM-LrrVA1HLJiF-s1uV9E_jsiA0Ji0SrQ8" style="height: auto; width: 100%;"/>
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          <!-- START NOTE -->
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            <p style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
             <strong>
              EDITOR’S NOTE:
             </strong>
             Have you, or anyone you know, bought a franchise in recent years? The Hustle is looking to talk to owners for an upcoming Sunday story. If you're up for it, please email
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              zack@thehustle.co
             </a>
             .
            </p>
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          <!-- START SPUNKY BRIEF -->
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Did a candle company accidentally sniff out the secret to retail success?
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             According to most
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              analysts
             </a>
             , the modern mall business is a stinking pile of garbage. And
             <em>
              CNBC
             </em>
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              reports
             </a>
             that the “tsunami of store closures” is likely to continue.
            </p>
            <p style="margin-left: 24px;">
             But there’s a lonely outpost of hibiscus-scented hope that masks the stench of malodorous malls: Bath &amp; Body Works, which has
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              increased its sales for 40 consecutive quarters
             </a>
             .
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              The Bath &amp; Body biz is booming
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             At Bath &amp; Body Works, online sales AND in-store sales are increasing -- a rare retail bright spot and a big boon to its parent company, L Brands.
            </p>
            <p style="margin-left: 24px;">
             L Brands also owns Victoria’s Secret. But the performance of the Dirty Secret compared to Bath &amp; Body offers a study in contrasts...
            </p>
            <p style="margin-left: 24px;">
             At
             <strong>
              Victoria’s Secret
             </strong>
             :
            </p>
            <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0 0 0 30px; padding-bottom: 14px; padding-left: 12px;">
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Overall sales have
              <strong>
               declined for 12 of the last 13
              </strong>
              quarters
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Same-store sales
              <strong>
               fell 12%
              </strong>
              this past holiday season
             </li>
            </ul>
            <p style="margin-left: 24px;">
             At
             <strong>
              Bath &amp; Body Works
             </strong>
             :
            </p>
            <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0 0 0 30px; padding-bottom: 14px; padding-left: 12px;">
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Overall sales have
              <strong>
               increased for the past 40
              </strong>
              quarters
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Same-store sales
              <strong>
               jumped 9%
              </strong>
              this past holiday season
             </li>
            </ul>
            <p style="margin-left: 24px;">
             So, what’s B&amp;BW’s sweet-smelling secret to success?
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              It’s all about the candles
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             Bath &amp; Body Works’ stores are designed to create a comfortable, relaxing environment -- and with the rest of the world in literal flames, relaxing candle scents and friendly customer-service reps have become a winning formula.
            </p>
            <p style="margin-left: 24px;">
             In fact, to use the trendiest retail jargon, Bath &amp; Body Works’ emphasis on its in-store experience could almost be considered… experiential.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              But B&amp;BW was “experiential” before that was even a buzzword
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             In recent months, “experiential retail” has become one of the hottest buzzwords in the ad industry (the advertising trade publication
             <em>
              Adweek
             </em>
             dedicates a whole category of its site to
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              “Experiential” coverage
             </a>
             ).
            </p>
            <p style="margin-left: 24px;">
             Other retailers have gone “experiential” in desperate attempts to survive the retail-pocalypse (after all,
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              9.3k
             </a>
             retail stores closed last year).
            </p>
            <p style="margin-left: 24px;">
             But for Bath &amp; Body Works, sweet-smelling candles and friendly faces aren’t an innovative strategy -- they’re just how the company has always done business.
            </p>
            <p style="margin-left: 24px;">
             As one former B&amp;BW employee (and lifelong superfan)
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              wrote
             </a>
             on her Tumblr more than 6 years ago:
            </p>
            <p style="margin-left: 24px;">
             “BBW was started by... a large retail corporation. But this origin story didn’t fit in with BBW’s down-home style. So, the company created a fictional founder named ‘Kate.’ [...] Each BBW store was seen as ‘Kate’s home,’ and employees were asked to treat customers as if they were guests in her home.”
            </p>
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               SPONSORED
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Hey, y’all. Meg here, The Hustle’s own Media Strategist
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             I’m here to use my right Birkenstock to kick down the fourth wall and talk teamwork with you. Specifically, how our team works.
            </p>
            <p style="margin-left: 24px;">
             Now, I know what you’re thinking: “The Hustle is totally high functioning and 100% productive, and if you tell me otherwise I’m not gonna believe it because to me, you’re perfect.”
            </p>
            <p style="margin-left: 24px;">
             But I’m gonna let you in on a little secret --  you have no idea what goes into bringing these funny little ads to life.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              Hint: It rhymes with “Choir-Loft Memes”
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             You see,
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              Microsoft Teams
             </a>
             helps our ad team get on the same page with group chat, built-in audio, and video calling. That means I can do things like give Bobby feedback in real-time in Word. On the flip side, he can drop
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              GIFs
             </a>
             into my PowerPoint mood boards… thanks, Bob.
            </p>
            <p style="margin-left: 24px;">
             And because we’re not always in the same place at the same time (I like to work from home, whereas Bobby’s only social life is the office), we can spend our days chattin’ it up through Teams.
            </p>
            <p style="margin-left: 24px;">
             But don’t take my word for it. Did you know there’s a
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              free version
             </a>
             of Teams? Yes, free. As in $0 -- so you have no excuse not to give it a try.
            </p>
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                <a style="color: white; font-size: 13px; font-weight: bold; line-height: 21px; text-decoration: none;">
                 Teams works →
                </a>
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            <a style="color: #ff5a41; text-decoration: none;">
             <img alt="Merck Mercuriadis headshot" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fmerk_20200114020018.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNJA:6yz7evIn-EM-LrrVA1HLJiF-s1uV9E_jsiA0Ji0SrQ8" style="height: auto; padding-top: 10px; width: 100%;"/>
            </a>
           </td>
          </tr>
          <!-- START SPUNKY BRIEF -->
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              This unorthodox business invests in songwriter royalties like they’re financial instruments
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             In the past 3 years the Hipgnosis Songs Fund has purchased the licensing rights to almost 7.5k pop songs -- including more than 1k #1 hits.
            </p>
            <p style="margin-left: 24px;">
             But, as writer Matt Hendrickson
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              reports
             </a>
             , Hipgnosis founder Merck Mercuriadis has bigger plans: Ultimately, he hopes to own as much as 20% of the music publishing market -- and Hipgnosis has already raised nearly $1B to do it.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              It’s all about the royalties
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             To understand Hipgnosis’ business model, it’s important to understand music royalties.
            </p>
            <p style="margin-left: 24px;">
             First off, there are 2 types:
             <strong>
              artist
             </strong>
             royalties and
             <strong>
              songwriter
             </strong>
             royalties. When Ariana Grande (artist) releases a song that’s written by Savan Kotecha (songwriter), they both get a cut of the song’s earnings.
            </p>
            <p style="margin-left: 24px;">
             Artist royalties are a big business (see: the
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              feud
             </a>
             of Taylor Swift v. Scooter Braun). But so are songwriter royalties…
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              And that’s where Hipgnosis comes in
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             Hipgnosis has bought up the catalogs of songwriters who have written songs for artists ranging from Bruno Mars to the Eurythmics, often paying top dollar to price out competitors.
            </p>
            <p style="margin-left: 24px;">
             Unlike other music publishers who invest in developing their songwriters’ talent,
             <strong>
              Hipgnosis only invests in songs that are already hits...
             </strong>
             and that it can count on to deliver a reliable return on their investment.
            </p>
            <p style="margin-left: 24px;">
             It’s been a winning strategy: Hipgnosis stock prices rose 10% in its first year of trading (2018) -- and last year the company’s profit increased from $4m to $15.5m in 6 months.
            </p>
            <p style="margin-left: 24px;">
             So, what do other, more old-school publishing execs have to say about  Mr. M?
            </p>
            <p style="margin-left: 24px;">
             According to Hendrickson, they say: “F*ck that guy.”
            </p>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding: 20px 0px 30px 10px;">
            <table style="text-align: right; width: 100%;">
             <tbody>
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               <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
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                </a>
               </td>
               <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
                <a style="color: #ff5a41; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                 <img alt="Share on LinkedIn" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_li.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNJA:RQ0vFQ-n2Q8nBEvrtO-61Hq-5k1_V5y7Jq2aJpofTTo" width="30"/>
                </a>
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               <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
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                </a>
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               <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
                <a style="color: #ff5a41; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                 <img alt="View in Browser" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_new.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNJA:RQ0vFQ-n2Q8nBEvrtO-61Hq-5k1_V5y7Jq2aJpofTTo" width="30"/>
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             </tbody>
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           </td>
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          <!-- END SPUNKY BRIEF -->
          <!-- START PADDING -->
          <tr>
           <td style="padding-bottom: 15px;">
           </td>
          </tr>
          <!-- END PADDING -->
          <tr>
           <td>
            <a style="color: #ff5a41; text-decoration: none;">
             <img alt="Jeff Bezos image" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fbezos_20200114020148.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNJA:6yz7evIn-EM-LrrVA1HLJiF-s1uV9E_jsiA0Ji0SrQ8" style="height: auto; padding-top: 10px; width: 100%;"/>
            </a>
           </td>
          </tr>
          <!-- START SPUNKY BRIEF -->
          <tr>
           <td class="brief-style ignore-defaults" style="font-family: Helvetica, sans-serif; font-size: 16px; letter-spacing: .3px; line-height: 20px; padding-right: 5px; padding-top: 0px; right: 5px;">
            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Bezos takes a beating for Amazon’s contribution to Australian wildfire relief
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             It wasn’t a good weekend for Jeff Bezos. The Amazon founder said in an
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              Instagram post
             </a>
             on Sunday that the ecommerce giant would donate $1m in Australian dollars -- or about $691k in US dollars -- to help fight the brush fires that are causing thousands of people to evacuate.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              For a billionaire, $691k looks like pocket change
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             So suggests
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              Business Insider
             </a>
             , which rounded up the web’s most brutal reactions -- people were quick to point out that Amazon’s pledge is equal to what Bezos himself (net worth:
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              $117B+
             </a>
             ) makes in a matter of minutes.
            </p>
            <p style="margin-left: 24px;">
             Here’s a quick list of A-listers who’ve pledged or given as much or more:
            </p>
            <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0 0 0 30px; padding-bottom: 14px; padding-left: 12px;">
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Kylie Jenner:
              <a style="color: #ff5a41; text-decoration: none;">
               $1m
              </a>
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Chris Hemsworth and Elton John:
              <a style="color: #ff5a41; text-decoration: none;">
               $1m each
              </a>
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Metallica:
              <a style="color: #ff5a41; text-decoration: none;">
               $750k
              </a>
             </li>
            </ul>
            <p style="margin-left: 24px;">
             It’s not just celebrities who are getting into the act: A sex worker
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              claims
             </a>
             to have raised 7 figures by selling her nudes in exchange for donations.
            </p>
            <p style="margin-left: 24px;">
             And the Australian sex-toy company Geeky Sex Toys
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              says
             </a>
             it’s raised
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              $15k
             </a>
             to fight the fires -- from sales of something called the, um,
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              Down-Under Donation Dildo
             </a>
             .
            </p>
            <p style="margin-left: 24px;">
             As Geeky’s website says: “Buying a sex toy has never felt so good.”
            </p>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding: 20px 0px 30px 10px;">
            <table style="text-align: right; width: 100%;">
             <tbody>
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                </a>
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                </a>
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               <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
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                 <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_tw.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNJA:RQ0vFQ-n2Q8nBEvrtO-61Hq-5k1_V5y7Jq2aJpofTTo" width="30"/>
                </a>
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               <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
                <a style="color: #ff5a41; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                 <img alt="View in Browser" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_new.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNJA:RQ0vFQ-n2Q8nBEvrtO-61Hq-5k1_V5y7Jq2aJpofTTo" width="30"/>
                </a>
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             </tbody>
            </table>
           </td>
          </tr>
          <!-- END SPUNKY BRIEF -->
          <!-- START THINGS HEADER -->
          <tr>
           <td align="left" bgcolor="#000000" style="background: #000000; color: #ffffff; font-family: 'Helvetica',sans-serif; font-size: 16px; font-weight: bold; letter-spacing: 1px; padding: 8px 10px 8px 25px; text-align: left; width: 100%;">
            The Hustle says...
           </td>
          </tr>
          <tr>
           <td bgcolor="#ffffff" style="padding-top: 20px;" valign="top">
           </td>
          </tr>
          <!-- END THINGS HEADER -->
          <tr>
           <td class="brief-style" style="font-family: Helvetica, sans-serif; font-size: 16px; letter-spacing: .3px; line-height: 20px; padding: 10px 5px 0px 25px;">
            <div style="font-family: Helvetica, sans-serif; font-size: 15px; padding-bottom: 0px;">
             <p style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
              <strong>
               Resolved to read more in 2020?
              </strong>
              Pick up Ocean Vuong’s award-nominated debut novel
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
               On Earth We’re Briefly Gorgeous
              </a>
              and when you’re finished, call your mother.
             </p>
            </div>
           </td>
          </tr>
          <tr>
           <td class="brief-style" style="font-family: Helvetica, sans-serif; font-size: 16px; letter-spacing: .3px; line-height: 20px; padding: 10px 5px 0px 25px;">
            <div style="font-family: Helvetica, sans-serif; font-size: 15px; padding-bottom: 0px;">
             <p style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
              <strong>
               When you need a pick-me-up and coffee’s not gonna cut it, try
              </strong>
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
               <strong>
                Verb Energy Bars
               </strong>
              </a>
              . And in true holiday spirit, they’ve even added a limited edition Gingersnap flavor to their sample pack. Try it (and all their other flavors) for free when you pay $1 for shipping.*
             </p>
            </div>
           </td>
          </tr>
          <tr>
           <td class="brief-style" style="font-family: Helvetica, sans-serif; font-size: 16px; letter-spacing: .3px; line-height: 20px; padding: 10px 5px 0px 25px;">
            <div style="font-family: Helvetica, sans-serif; font-size: 15px; padding-bottom: 0px;">
             <p style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
              <strong>
               Sh*t happens. To everyone. That’s why you need life insurance
              </strong>
              -- and right now, rates are at a 20-year low.
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
               Use Policygenius
              </a>
              to find your perfect policy in as little as 2 minutes.*
             </p>
            </div>
           </td>
          </tr>
          <tr>
           <td>
            <p style="font-family: Helvetica, sans-serif; font-size: 12px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             *This is a sponsored post.
            </p>
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 30px;">
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 0px;">
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 0px;">
           </td>
          </tr>
          <!-- START ONE MORE THING -->
          <tr>
           <td align="left" bgcolor="#000000" style="background: #000000; color: #ffffff; font-family: 'Helvetica',monospace; font-size: 16px; font-weight: bold; letter-spacing: 1px; padding: 8px 25px; text-align: left; width: 100%;">
            Snippets
           </td>
          </tr>
          <tr>
           <td class="ignore-defaults brief-style" style="font-family: Helvetica, sans-serif; font-size: 16px; letter-spacing: .3px; line-height: 20px; padding-right: 5px; padding-top: 10px;">
            <div class="mce-email-content" style="font-family: Helvetica, sans-serif; margin: 0 auto; max-width: 600px !important;">
             <p dir="ltr" style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px 0px 0px 24px; max-width: 600px !important; padding-bottom: 12px;">
              📈
              <strong>
               Pokémon GO is still going… and going. And going
              </strong>
              . The popular game made
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
               $894m
              </a>
              in 2019 -- more than it made during the year it launched and went viral (2016). The company managed to sustain interest in the game by rolling out near-constant updates and in-game events.
             </p>
             <p dir="ltr" style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px 0px 0px 24px; max-width: 600px !important; padding-bottom: 12px;">
              🎥
              <strong>
               It was a big year for flicks
              </strong>
              . Global box-office numbers last year hit a new record of
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
               $42B
              </a>
              . Powering that growth was the international market, where European and Asian box offices recorded big years (the numbers in China, Japan, South Korea, France, Germany, Russia, Mexico, Spain, Brazil, and Italy all grew). The US posted a slight decline from 2018 but brought in a reliable $11B+ for the 5th year in a row, a sign that the theater business in America isn’t dead yet.
             </p>
             <p dir="ltr" style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px 0px 0px 24px; max-width: 600px !important; padding-bottom: 12px;">
              💳
              <strong>
               It was also a big year for… global debt
              </strong>
              . The international debt load increased by more than $9T last year to
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
               $253T
              </a>
              (322% of its GDP). The US led the way in accumulating the most debt of any country, and, according to most analysts, it appears the “debt binge” will continue.
             </p>
             <p dir="ltr" style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px 0px 0px 24px; max-width: 600px !important; padding-bottom: 12px;">
              📣
              <strong>
               Teslas talk to people now
              </strong>
              . Yep, Elon’s at it again. This time, the CEO of Tesla
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
               announced
              </a>
              (via Twitter, of course), that Teslas will soon be able to talk to passers-by… and make fart noises.
             </p>
             <p dir="ltr" style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px 0px 0px 24px; max-width: 600px !important; padding-bottom: 12px;">
              👫
              <strong>
               A Japanese billionaire is looking for a space girlfriend
              </strong>
              . Yes, you read that right: Yusaku Maezawa, the guy who’s paying a pretty penny to become SpaceX’s first space tourist, announced that he’s
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
               looking for a life partner to travel to space
              </a>
              with him. It doesn’t end there: He also plans to find this lucky lady by hosting a Bachelor-style reality TV competition. Rich people are weird, man…
             </p>
             <p dir="ltr" style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px 0px 0px 24px; max-width: 600px !important; padding-bottom: 12px;">
              <strong style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">
               ✈️ Steph Korey wasn’t away for very long
              </strong>
              <span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">
               . Last month,
               <em>
                The Verge
               </em>
              </span>
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif; text-decoration: none;">
               pulled back the curtain
              </a>
              <span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">
               on what employees of the luxe luggage brand Away called a toxic work environment. Just days after the investigation was published, Away
              </span>
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif; text-decoration: none;">
               replaced
              </a>
              <span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">
               its CEO, Steph Korey. But now
               <em>
                The New York Times
               </em>
              </span>
              <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif; text-decoration: none;">
               reports
              </a>
              <span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">
               that Korey isn’t actually leaving -- she’s returning as co-chief instead.
              </span>
             </p>
            </div>
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 30px;">
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px;">
           </td>
          </tr>
          <!-- END ONE MORE THING -->
          <!-- Start Spunky Feedback -->
          <tr>
           <td style="padding-bottom: 30px;">
           </td>
          </tr>
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               REFERRALS
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                   Conor Grant
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                    MANAGING EDITOR
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                   <br/>
                   Bobby Durben
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                    AD WRITER
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                   <img alt="Meg Furey-Marquess" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FMeg_20191119212559.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNJA:6yz7evIn-EM-LrrVA1HLJiF-s1uV9E_jsiA0Ji0SrQ8" style="padding-bottom: 10px; width: 60px;"/>
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                   Meg Furey-Marquess
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                    MEDIA STRATEGIST
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                 Brad "Yung Royalties" Wolverton
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                 HEAD OF CONTENT
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               <td align="center" style="font-size: 16px; font-weight: bold; line-height: 100%; padding: 20px 0; text-align: center; width: 50%;">
                Eileen Wynn Dee
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                 Director of Windsurfing
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                 EVENTS
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                 SHOP
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            251 KEARNY ST. STE 300, SAN FRANCISCO, CA 94108, UNITED STATES • 415.506.7210
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