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A Chicago-area man is suing Buffalo Wild Wings, alleging its boneless wings are more like nuggets. BW3 tweeted that yes, its boneless wings are white meat chicken and also, “Our buffalo wings are 0% buffalo.”
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In today’s email:
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Meta:
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Lean, mean, job-cutting machine.
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Deep dive:
</strong>
Should we automate the CEO?
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<strong>
BeautyTok:
</strong>
Sephora’s TikTok strategy.
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<strong>
Around the Web:
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An underwater experiment, a virtual tour of a US landmark, a tiny critter, and more cool internet finds.
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Listen to today’s podcast
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to hear Zack and Rob break down Meta’s latest layoffs, Microsoft’s new 3D avatars, why people hate changing their passwords, and more.
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The big idea
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<h2 class="brief-title" style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Why Meta’s ‘leaner is better’ feels extra contagious
</h2>
<div class="preview-text" style="color: transparent; display: none; height: 0; max-height: 0; max-width: 0; opacity: 0; overflow: hidden; mso-hide: all; visibility: hidden; width: 0;">
Big Tech org charts aren’t the only thing getting flattened.
</div>
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2023-03-15T00:00:00Z
</div>
<div class="author-name" style="color: transparent; display: none; height: 0; max-height: 0; max-width: 0; opacity: 0; overflow: hidden; mso-hide: all; visibility: hidden; width: 0;">
Brad Wolverton
</div>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults brief-body" style="padding: 5px 0px 0px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Meta CEO and corporate-speak bard Mark Zuckerberg’s “year of efficiency” will bring a second round of layoffs.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
The parent of Facebook, Instagram, and WhatsApp is set to cut 10k jobs and withdraw 5k open roles, just months after slashing 11k+ jobs. That’s a staggering 25% YoY workforce reduction.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
And Zuck’s “
<a style="color: #192733; text-decoration: underline !important;">
flatter is faster
</a>
” claim feels like poetry written specifically for tech execs…
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
The industry-wide horror show continues
</strong>
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
We haven’t even finished one quarter of 2023, or seen the full fallout of Silicon Valley Bank’s swan dive, yet the grim annual tracker at
<a style="color: #192733; text-decoration: underline !important;">
layoffs.fyi
</a>
has now topped 138k.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
The scariest part for workers: Wall Street’s
<a style="color: #192733; text-decoration: underline !important;">
exuberant reaction
</a>
to Meta’s latest cuts. As the company’s projected revenue per employee shot up, other Big Tech investors’ ears undoubtedly did the same — this makes for a trusty playbook when execs need to add some juice to the markets.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Yes, these layoffs are
<a style="color: #192733; text-decoration: underline !important;">
a correction
</a>
from the industry’s outsized pandemic hiring spree, and Zuckerberg’s fixation on investing in the metaverse puts them on their own journey, but…
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
… employees’ edge is clearly slipping
</strong>
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Competition for talent once had tech candidates feasting on a bounty of salaries, benefits, and perks. Now they have started to report a “
<a style="color: #192733; text-decoration: underline !important;">
take it or leave it
</a>
” approach in recruitment.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
As each successive round of cuts shifts leverage back to employers, C-suites will be tempted by Zuckerberg’s “year of efficiency” anthem.
</p>
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</td>
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<table style="width: 100%;">
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<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 0px;">
TRENDING
</td>
</tr>
<tr style="padding-top: 10px;">
<td bgcolor="#EAF0F6" style="background-color: #EAF0F6; border-radius: 10px; padding: 5px;">
<table>
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<img alt="eyeball wearing a hat" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fwhats-trending-icon.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1pcPLp:yQ7zES0O8MQ7ac9RQRRj5iwd2CMjjtGWYQEdO4RdmeM" style="width: 70px; height: auto;" width="70"/>
</td>
<td class="dark-bg h2020 ignore-defaults" style="font-size: 16px; padding: 5px 3px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Hot off the press:
</strong>
<a style="color: #192733; text-decoration: underline !important;">
GPT-4
</a>
, OpenAI’s smarter, more accurate AI model that can now “see” images. It’s already being used by Duolingo, Khan Academy, and Be My Eyes.
</p>
</td>
</tr>
</table>
</td>
</tr>
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<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
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<td style="padding-bottom: 5px;">
</td>
</tr>
</table>
</td>
</tr>
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<td style="width: 100%;">
<table style="width: 100%;">
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<td style="color: #bf2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 10px 3px 0px;">
SNIPPETS
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults dynamic-snippets" style="font-size: 15px; line-height: 160%; margin: 0; padding: 15px 0px 3px 3px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Sure, this’ll definitely
</strong>
improve meetings. Microsoft is making
<a style="color: #192733; text-decoration: underline !important;">
3D avatars
</a>
that animate based on your voice — no camera needed — widely available on Teams in May.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Again, not a prank:
</strong>
Novo Nordisk announced
<a style="color: #192733; text-decoration: underline !important;">
plans
</a>
to cut US list prices for several insulin drugs by up to 75%, following similar
<a style="color: #192733; text-decoration: underline !important;">
moves
</a>
by Eli Lilly & Co.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Clap back:
</strong>
Google announced new
<a style="color: #192733; text-decoration: underline !important;">
AI tools
</a>
(available later this year) for auto-generating text, formulas, images, audio, and video across its Workspace applications.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Chilling out?
</strong>
The consumer price index
<a style="color: #192733; text-decoration: underline !important;">
cooled
</a>
slightly in February, up 6% YoY, the lowest rate since September 2021.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Yikes:
</strong>
Hackers leaked
<a style="color: #192733; text-decoration: underline !important;">
721.5m
</a>
passwords in 2022. What’s worse, 72% of hacked users were reusing previously compromised passwords.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
No cap:
</strong>
After ~40 years, spice giant McCormick is
<a style="color: #192733; text-decoration: underline !important;">
swapping
</a>
its red twist cap for a “snap” cap that seals out air to retain freshness.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
The DOJ
</strong>
is suing Rite Aid,
<a style="color: #192733; text-decoration: underline !important;">
accusing
</a>
the pharmacy chain of knowingly filling “unlawful” prescriptions for opioids and other controlled substances while ignoring red flags.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
eBay
</strong>
haș its first union. Workers of TCGPlayer, a trading card seller eBay bought for $295m in November,
<a style="color: #192733; text-decoration: underline !important;">
voted
</a>
to unionize last week.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Dubai
</strong>
dropped its
<a style="color: #192733; text-decoration: underline !important;">
30%
</a>
alcohol tax to court more tourists and expats. In 2022, tourists in Dubai spent $29B+.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Logistics outsourcing
</strong>
can help small businesses grow quickly without additional staff.
<a style="color: #192733; text-decoration: underline !important;">
Here’s how
</a>
to use it to simplify your operations.
</p>
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<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
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<tr>
<td style="padding: 0 0 1px;">
<a style="color: #192733; text-decoration: underline !important;">
<img alt="ceo pay" class="featured-image" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fceopay_1.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1pcPLp:yQ7zES0O8MQ7ac9RQRRj5iwd2CMjjtGWYQEdO4RdmeM" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
</a>
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<h2 class="brief-title" style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Should we automate the CEO?
</h2>
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2023-03-15T00:00:00Z
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<tr>
<td class="h2020 ignore-defaults brief-body" style="padding: 5px 0px 0px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Last August, NetDragon Websoft — a Hong Kong-based online gaming firm with $2.1B in annual revenue — appointed a CEO to helm its flagship subsidiary.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
The new chief,
<strong>
Tang Yu
</strong>
, was responsible for all of the typical duties of a company figurehead: reviewing high-level analytics, making leadership decisions, assessing risks, and fostering an efficient workplace.
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Yu worked 24/7, didn’t sleep, and was compensated
<strong>
$0 per year
</strong>
. Since her appointment, the company has outperformed Hong Kong’s stock market.
</li>
</ul>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
But there was a catch: Yu wasn’t a human. She was a virtual robot powered by artificial intelligence.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
Most automation efforts…
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
… have been centered around so-called lower-level and blue-collar jobs. More recently, AI has threatened white-collar roles like
<a style="color: #192733; text-decoration: underline !important;">
accountants
</a>
and
<a style="color: #192733; text-decoration: underline !important;">
journalists
</a>
.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
But while executives at the top of the corporate food chain celebrate the cost-cutting virtues of AI displacement, they rarely seem to turn the spotlight on themselves.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
The incentives for workplace automation are largely financial. So why not start by replacing the highest-paid employee of them all — the CEO?
</p>
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Read the full story. →
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Free Resource
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<center>
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<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Six free budgeting templates
</h2>
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<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
You may not have tables of money, but you should definitely have tables
<em>
for
</em>
money.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
We won’t pretend that spreadsheets alone can quell your shopaholic habits, but they’re a solid place to start. Plus,
<a style="color: #192733; text-decoration: underline !important;">
these templates
</a>
also work well for events, programs, and more.
</p>
<h4 style="font-size: 17px; height:100%; letter-spacing: 0px; line-height: 22px; padding: 8px 0px 5px; margin: 0px;">
<strong>
Six budget-tracking spreadsheets:
</strong>
</h4>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Annual, quarterly, and monthly budgeting
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Pre-built frameworks with autosum functions
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Fit for business moves and personal improvement
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Turn your data into gratifying little graphs
</li>
</ul>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Since they make the pain more palatable.
</p>
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Money tables →
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Beauty Biz
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<h2 class="brief-title" style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Sephora and TikTok team up
</h2>
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Sephora and TikTok are partnering to connect diverse founders and creators.
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2023-03-15T00:00:00Z
</div>
<div class="author-name" style="color: transparent; display: none; height: 0; max-height: 0; max-width: 0; opacity: 0; overflow: hidden; mso-hide: all; visibility: hidden; width: 0;">
Juliet Bennett Ryla
</div>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults brief-body" style="padding: 5px 0px 0px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Sephora, TikTok, and ad agency Digitas
<a style="color: #192733; text-decoration: underline !important;">
announced
</a>
a new partnership: The Sephora x TikTok Incubator Program.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
It will connect TikTok creators with 12 brands from Sephora’s
<a style="color: #192733; text-decoration: underline !important;">
Accelerate program
</a>
, a six-month incubator for beauty founders of color that culminates in a Sephora brand launch.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
These are two beauty powerhouses
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
LVMH-owned Sephora sells products from 360+ brands in-store, online, and via its app,
<a style="color: #192733; text-decoration: underline !important;">
per
</a>
<em>
Retail Dive
</em>
. It has 2.7k+ locations globally, plus a shop-in-shop partnership with Kohl’s that’s anticipated to generate $2B in annual sales by 2025.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
TikTok has 1B+ monthly active users. Beauty brands go viral on the platform, where #beautytok has
<a style="color: #192733; text-decoration: underline !important;">
35.4B
</a>
views:
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size:16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px">
The Ordinary saw a
<a style="color: #192733; text-decoration: underline !important;">
426%
</a>
spike in sales of its peeling solution.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Glow Recipe saw a
<a style="color: #192733; text-decoration: underline !important;">
600%
</a>
spike in sales, with one product selling out 17x in 2021.
</li>
</ul>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
Consumers…
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
… are turning away from celebrity brands, instead seeking authenticity and quality,
<a style="color: #192733; text-decoration: underline !important;">
per
</a>
<em>
Bloomberg
</em>
.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
An outlier is Rihanna’s Fenty Beauty, also part-owned by LVMH and worth an estimated
<a style="color: #192733; text-decoration: underline !important;">
$2.8B
</a>
. Fenty won consumers over with inclusivity, offering shades for darker skin tones.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Sephora Accelerate is geared toward founders of color, and incubation is key to the company’s growth strategy.
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
In 2013, Huda Beauty launched at Sephora Dubai with false lashes. It now sells 140+ products and generates ~$200m in annual sales,
<a style="color: #192733; text-decoration: underline !important;">
per
</a>
<em>
Forbes
</em>
.
</li>
</ul>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Sylvie Moreau, Sephora president of Europe and the Middle East,
<a style="color: #192733; text-decoration: underline !important;">
told
</a>
<em>
Vogue Business
</em>
that it’s seeking another “10 or so” brands to follow suit. Should one go viral on TikTok, fans will only be able to get it at, well, Sephora.
</p>
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AROUND THE WEB
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<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
😱 On this day:
</strong>
In 44 BC, Roman dictator
<a style="color: #192733; text-decoration: underline !important;">
Julius Caesar
</a>
was murdered by a group of conspirators.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
🗽
<strong>
That’s cool:
</strong>
A
<a style="color: #192733; text-decoration: underline !important;">
virtual tour
</a>
of the Statue of Liberty.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
🎧 Tune in:
</strong>
Sam and Shaan highlight seven creators who make $50m+/yr. in the
<a style="color: #192733; text-decoration: underline !important;">
latest episode
</a>
of
<em>
My First Million
</em>
.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
🤿
<strong>
That’s interesting:
</strong>
Biomedical engineer Joseph Dituri is spending
<a style="color: #192733; text-decoration: underline !important;">
100 days
</a>
in an underwater lodge, both to break a record and for research.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
🐭 Aww:
</strong>
And now, look at these tiny baby
<a style="color: #192733; text-decoration: underline !important;">
elephant shrews
</a>
.
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TWEET
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I swear, just one more scroll. (
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Link
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.)
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TELL FRIENDS → GET PRIZES
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Today's email was brought to you by
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Jacob Cohen
</a>
and
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Juliet Bennett Rylah
</a>
.
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Editing by: Ben “Years of Inefficiency” Berkley.
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1 year, 8 months ago - news@thehustle.co
✍Zuckerberg’s corporate poetry
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