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                  June 11, 2020
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                  <img alt="The Hustle" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fhustlelogo-outline_20191119195758.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMhP:y6PrELW3jcF1QE1yb6YdMDR66fPtmrrg3RMwNN7QPOQ" style="width: 250px;" width="250"/>
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                  TOGETHER WITH
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                   <img alt="Fidelity" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Ffidelity_logo_20200611023652.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMhP:y6PrELW3jcF1QE1yb6YdMDR66fPtmrrg3RMwNN7QPOQ" style="max-width: 150px; width: auto;"/>
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                  <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
                   <strong>
                    Emojipedia isn't where we usually get our news
                   </strong>
                   , but this update caught our attention. Across Twitter, use of the raised-fist emoji
                   <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                    rose dramatically
                   </a>
                   at the start of June, just a few days after George Floyd’s death.
                  </p>
                  <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
                   At its peak, the “dark skin tone” fist emoji saw an increase of ~8x its early May levels.
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               Clone troopers
              </td>
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               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 5px 0px;">
                The Google Play store smacks down Zynn, the TikTok lookalike
               </h2>
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                You might remember Zynn as the video app that practically spews money: When I tried it, it offered me $1 to create an account, then up to $110 to invite 5 friends.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                At the end of May, when Zynn was the
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 most popular
                </a>
                app in the US, people started calling it a TikTok doppelganger.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Turns out, Zynn doesn’t just share TikTok’s look -- it has the same videos, too. A
                <em>
                 Wired
                </em>
                report
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 found
                </a>
                that the app is littered with content stolen from its rival, and on Tuesday, Zynn got
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 axed
                </a>
                from the Google Play store.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Zynners weren’t even being subtle
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <em>
                 Wired
                </em>
                discovered multiple Zynn accounts posing as mega-famous TikTokers like Charli D’Amelio. A Polish TikToker, Max Mazurek, told
                <em>
                 Wired
                </em>
                he had no idea there was a Zynn profile with 25k followers in his name.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Some of these scammers seemed to be using the fake accounts to cash in on Zynn’s incentives. Someone impersonated TikToker Addison Rae mainly just to publicize their referral code. “Use my code DJMA8VS to receive a special offer of $20!!!” one post said.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                One small mystery: Many stolen videos are time-stamped on Zynn all the way back to February -- even though Zynn wasn’t available in the US until May.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 The boom times might be over for Zynn
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Although Zynn quickly set up a new page for people to report stolen videos, don’t expect a fast rebound.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Apple said it was looking into Zynn, and US Sen. Josh Hawley
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 wrote
                </a>
                a letter asking the FTC to investigate the app. Hawley said it “smacks of a textbook predatory-pricing scheme.”
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Worst of all, Zynn told the
                <em>
                 Financial Times
                </em>
                that it’s planning to ditch its bonus payments. As someone who was just one referral away from that $110, I cannot express my disappointment enough.
               </p>
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               Benevolent Bingeing
              </td>
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               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 5px 0px;">
                YouTube creators are turning clicks into charity
               </h2>
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                PSA: Here’s a golden opportunity for some guilt-free bingeing.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                A few YouTubers cooked up a cool way for people to contribute to Black Lives Matter, right from their couches.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Here’s how it works,
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 courtesy of
                 <em>
                  OneZero
                 </em>
                </a>
                : The creator uploads a video, waits for the binge-watchers to arrive, and then donates the AdSense revenue that the clip generates.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Viewers can raise money without lifting a finger. Except to press play, of course.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 ASMR activism is a thing now
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                YouTuber Zoe Amira
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 posted
                </a>
                the first of these videos 2 weeks ago, as part of a trend called Views for a Vision. Her clip has been viewed nearly 10m times. On Sunday, she
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 tweeted an update
                </a>
                showing the video had brought in an estimated ~$42k in revenue.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                One YouTuber created a big
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 playlist
                </a>
                of these uploads, spotlighting police brutality, black artists, and even those trendy ASMR vids.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 They’re workin’ that algorithm
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Never underestimate the power of the YouTube proletariat.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The videos’ comment sections are filled with tips on how to maximize views and money. (Viewers, turn off your ad blockers, and creators, dodge those spam flags.)
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Another tactic: Leaving fun facts in the comments to boost a video’s SEO. Best one so far: “Banging your head against a wall for one hour burns
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 150 calories
                </a>
                .” Just in case anyone needed a new quarantine workout.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 But YouTube’s on to them
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                A Google employee
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 wrote a post
                </a>
                pointing out that it’s against the rules to juice engagement with a video. It warns that any clips encouraging people to drive up ad metrics would be removed.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Amira’s video apparently crossed the line -- she
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 said on Twitter yesterday
                </a>
                that Google found the clip violated its monetization rules. But Amira said YouTube committed to donating the money that had been raised already.
               </p>
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               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 5px 0px;">
                How Theo Harvey got ahead in the health wearables game
               </h2>
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                <em>
                 We’re highlighting stories of black business owners from our audience -- and their top resources for up-and-coming entrepreneurs of color. If you’re interested in being featured, fill out our survey
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                  here
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                </a>
                <em>
                 .
                </em>
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                When Theo Harvey launched
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 SynsorMed
                </a>
                in 2014, he was tired of the rhythms of chronic illness. His daughter was born with a respiratory condition, and he had to shuttle back and forth to doctors’ offices for checkups. Rarely did the visits seem to accomplish anything.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                “A lot of times they just said, ‘Everything’s fine, it’s good,’” Harvey told us.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                His cofounder Amin Holmes -- whose mother had been diagnosed with a chronic respiratory disease -- was struggling with the same dilemma. The duo figured there had to be a better way.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                So they launched a line of wearables -- pulse oximeters, glucometers, and blood pressure cuffs -- that could let patients and doctors monitor their conditions from home.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Harvey and Holmes started with $50k of their own money, then patched together an extra $150k from friends and family.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Since the pandemic, demand for SynsorMed’s products has surged. Revenue has jumped 40%, and specialists -- like pulmonologists and cardiologists -- have proven especially eager to try out wearables.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Harvey even rolled out a
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 2-Minute Telehealth
                </a>
                video series to explain the ins and outs of telehealth to doctors.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Harvey’s resources for entrepreneurs of color:
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                “Black and Brown founders get a lot of advice and no capital,” Harvey said. One goal of the
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 hire and wire movement
                </a>
                is for tech bigwigs to give people of color the money they need to start businesses.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Harvey highlighted a few funds that aim to do just that:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <a style="color: #d62829; text-decoration: none;">
                  Alabama Futures Fund
                 </a>
                 . The fund backed SynsorMed in January, and “they’re always looking for great individuals to invest in,” he said.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <a style="color: #d62829; text-decoration: none;">
                  Tech Plug
                 </a>
                 , an innovation firm helping startups working at the intersection of tech and racial justice.
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 How to support Harvey:
                </strong>
                Stay tuned for
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 SOS Council
                </a>
                , a project by Harvey and more than a dozen corporate and academic sponsors to reduce economic and racial disparities.
               </p>
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               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 5px 0px;">
                Nikola and Tesla are fighting it out over the future of trucking
               </h2>
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Yes, you read that right. Two hotshot companies named for the same dead inventor are jockeying over futuristic designs for electric trucks.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Your move, Elon
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The new kid on the block, Nikola, made a splash when it began trading on the Nasdaq last week.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                It makes battery-powered electric semi trucks (with the first ones planned for delivery next year), as well as rigs powered by fuel cells.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Investors must have loved the idea, because Nikola’s market value
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 hit $34B
                </a>
                at one point (higher than Fiat Chrysler and even Ford).
                <em>
                 Without actually selling any trucks.
                </em>
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Nikola’s CEO, Trevor Milton, seems unabashedly inspired by his Tesla counterpart Elon Musk -- and his Twitter game is like Musk Gone Mild.
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <a style="color: #d62829; text-decoration: none;">
                  Trevor on Twitter:
                 </a>
                 “I love the competition!”
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <a style="color: #d62829; text-decoration: none;">
                  Elon on Twitter
                 </a>
                 : “Time to break up Amazon. Monopolies are wrong!”
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Imitation is the sincerest form of flattery…
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                ...but Elon might not feel the love.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                After Nikola’s big debut, Musk
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 sent an email
                </a>
                to employees saying it’s “time to go all out” on production of Tesla’s own long-delayed electric semi. Tesla’s shares
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 topped a whopping $1k
                </a>
                in trading on Wednesday.
               </p>
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            Snippets
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            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             1️⃣  The Fed
             <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
              said
             </a>
             it expects the US to close out 2020 with a 9.3% unemployment rate. Even by 2022, the agency still thinks we’ll be at 5.5% unemployment.
            </p>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             2️⃣
             <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
              A food delivery surprise
             </a>
             : Grubhub is merging with Just Eat Takeaway, a European delivery player, after a proposed takeover by Uber fell through.
            </p>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             3️⃣
             <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
              Amazon is banning
             </a>
             the use of Rekognition, its facial recognition software, by the police for a year.
            </p>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             4️⃣  Bitter news for coffee guzzlers:
             <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
              Starbucks
             </a>
             plans to close 400 stores as it shifts to a pickup model.
            </p>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             5️⃣
             <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
              Tinder
             </a>
             promises it will stop banning users who mention Black Lives Matter in their profiles.
            </p>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             6️⃣  The “
             <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
              15% Pledge
             </a>
             ” -- a commitment from retailers that at least 15% of their products will be from black creators -- has a new signee: Sephora.
            </p>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             7️⃣  Summer reading has never been so trendy:
             <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
              Alphabet’s Wing
             </a>
             will use drones to deliver library books to kids in Virginia.
            </p>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             8️⃣
             <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
              HBO Max
             </a>
             is dropping “Gone with the Wind” until it can come up with a new version that includes a “discussion of its historical context.”
            </p>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             9️⃣  Music streaming is down across the board -- except when it comes to
             <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
              country music
             </a>
             .
            </p>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             🔟  Are you
             <em>
              sure
             </em>
             you don’t wanna read that first?
             <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
              Twitter might ask you
             </a>
             -- it’s testing a new feature that nudges people to actually read an article before they smash that RT button.
            </p>
           </td>
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