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Plus: the startup taking the best pics on the internet, Spotify but for earth sounds, and more.
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Do you pay rent? Do you collect it? The rental market has been bonkers this year, and we want to hear your stories. Please fill out our
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<strong>
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<strong>
Khaby Lame:
</strong>
The king of TikTok.
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Chart:
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Can a corporation “own” a color?
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<strong>
Soona:
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A startup creating “the best photos on the internet.”
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<strong>
Around the web:
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Finance tips for small businesses, nature’s radio, eyebrow trends, and more cool internet finds.
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🎧 On the go?
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Listen to today’s podcast
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to hear the crew discuss the unlikely rise of TikTok’s biggest star, the hot business of on-demand stock photos, and the economics behind Uber drivers’ love affair with Tesla.
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The big idea
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<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Khaby Lame is the king of TikTok
</h2>
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<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Instagram’s most followed accounts belong to folks like Cristiano Ronaldo, Kylie Jenner, and Dwayne “The Rock” Johnson.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
TikTok’s belong to Bella Poarch, Charli D’Amelio, and Khaby Lame — a 22-year-old Senegalese creator with 145m followers.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Last week, Lame passed D’Amelio for the title of most-followed account, a title she’s held for years.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
What’s Lame’s story?
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
In March 2020, after Lame lost his job working at an Italian factory, his father insisted he apply for a new one. Instead, he
<a style="color: #192733; text-decoration: underline !important;">
started
</a>
posting videos to TikTok, per
<em>
The New York Times
</em>
.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
In his
<a style="color: #192733; text-decoration: underline !important;">
videos
</a>
, Lame often pokes fun at elaborate life hacks and trends from the perspective of the Everyman. Besides his content theme, differences between Lame and other top TikTokers include:
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
<strong>
Production value:
</strong>
While many top TikTokers have embraced high-quality production, many of Lame’s videos are filmed in his bedroom with poor lighting.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Relatability:
</strong>
While many influencers strive for aspirational appeal, Lame resonates with viewers by
<a style="color: #192733; text-decoration: underline !important;">
being relatable
</a>
.
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
His videos are also perfectly tailored for viral growth. YouTubers have generated millions of views with compilation videos of his clips, and meme accounts on Instagram often repost his videos to drive quick engagement.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
His success…
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
… suggests a wider shift toward authenticity across social media. Lame’s lo-fi clips often don’t even feature his voice, only facial reactions, which he refers to as a “global language.” In a sense, he’s like a modern day Charlie Chaplin.
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Demand for authenticity on social media fueled the recent
<a style="color: #192733; text-decoration: underline !important;">
rise of BeReal
</a>
, a social app that only lets users post once a day at random times, preventing them from curating highly stylized feeds.
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
But Lame’s rise proves how lucrative authenticity can be on mainstream social platforms, too.
</p>
</td>
</tr>
<tr>
<td>
<table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
<tbody style="text-align: right;">
<tr>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share facebook" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="Share on Facebook" height="22" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ffacebook_blue_no_circle.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1o6Uyn:HRSPckAXfIzOJ_RAtRmeD1kFY9cn5FUCZdIcsl_zFQk" width="22"/>
</a>
</td>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share twitter" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="Share on Twitter" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1o6Uyn:HRSPckAXfIzOJ_RAtRmeD1kFY9cn5FUCZdIcsl_zFQk" width="26"/>
</a>
</td>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share email" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="Send as email to a friend" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1o6Uyn:HRSPckAXfIzOJ_RAtRmeD1kFY9cn5FUCZdIcsl_zFQk" width="26"/>
</a>
</td>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share site" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="View on our website" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FLink%2520Small.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1o6Uyn:HRSPckAXfIzOJ_RAtRmeD1kFY9cn5FUCZdIcsl_zFQk" width="26"/>
</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr>
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
SNIPPETS
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults dynamic-snippets" style="font-size: 15px; line-height: 160%; margin: 0; padding: 15px 0px 3px 3px;">
<p style="font-size: 15px; line-height: 160%; margin: 5px 0px 10px;">
<strong>
Plan B:
</strong>
Amazon
<a style="color: #192733; text-decoration: underline !important;">
implemented
</a>
a limit on how many emergency contraceptive pills consumers can buy, capping orders at three units per week amid surging demand. CVS
<a style="color: #192733; text-decoration: underline !important;">
removed
</a>
its limit, with their sales returning to normal.
</p>
<p style="font-size: 15px; line-height: 160%; margin: 5px 0px 10px;">
<strong>
Remote takeover:
</strong>
A new
<a style="color: #192733; text-decoration: underline !important;">
survey from McKinsey
</a>
found that 92m American workers (58% of the workforce) now have the option to work remotely at least one day a week. The study found 35% have the option to work remotely full time.
</p>
<p style="font-size: 15px; line-height: 160%; margin: 5px 0px 10px;">
<strong>
Just for kids:
</strong>
The NBA
<a style="color: #192733; text-decoration: underline !important;">
joined an investor list
</a>
that includes Serena Williams, Jimmy Kimmel, and the D’Amelio sisters for Zigazoo, a social media app for kids. The
<strong>
</strong>
short-form video app has 1m+ users, and was valued at $100m.
</p>
<p style="font-size: 15px; line-height: 160%; margin: 5px 0px 10px;">
<strong>
Caught cheating:
</strong>
Ernst & Young, one of the “Big Four” accounting firms, was
<a style="color: #192733; text-decoration: underline !important;">
fined $100m
</a>
after admitting some of its auditors cheated on an ethics exam. The fine is the largest ever imposed on an auditing firm. (Guess the auditors need auditors.)
</p>
<p style="font-size: 15px; line-height: 160%; margin: 5px 0px 10px;">
<strong>
From pod to screen:
</strong>
Pushkin Industries, Malcolm Gladwell’s podcast production company,
<a style="color: #192733; text-decoration: underline !important;">
reached an agreement
</a>
with A24 that will give the independent film studio the first look at adapting Pushkin’s projects for the big screen.
</p>
<p style="font-size: 15px; line-height: 160%; margin: 5px 0px 10px;">
<strong>
$170k in 20 days:
</strong>
Learn how Trendsters Lori and Kelsey
<a style="color: #192733; text-decoration: underline !important;">
executed
</a>
a ridiculous affiliate program and product launch for a cannabis company.
</p>
<p style="font-size: 15px; line-height: 160%; margin: 5px 0px 10px;">
<strong>
10 Google Sheets templates:
</strong>
For smooth content planning, marketing budgets, and more. Take our word for it —
<a style="color: #192733; text-decoration: underline !important;">
tidy spreadsheets
</a>
help teams get sh*t done.
</p>
</td>
</tr>
<tr>
<td>
<hr color="#eaf0f6" size="1px" width="50%"/>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="font-size: 15px; line-height: 20px; margin: 0; padding: 5px 0px 12px 3px;">
<p style="font-size: 15px; line-height: 160%; margin: 5px 0px 10px; padding: 5px 0px 10px;">
Hey —
<em>
enjoy getting quick updates on what you care about?
</em>
</p>
<p style="font-size: 15px; line-height: 160%; margin: 5px 0px 10px; padding: 5px 0px 0px;">
<strong>
Take
<a style="color: #121212; text-decoration: underline !important;" target="_blank">
20 seconds
</a>
to personalize your Snippets.
</strong>
Pick your preferences👇 and we’ll send you more of what you love. Boom.
</p>
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<a style="background-color: #BF2434; font-size: 16px; font-family: Roboto, helvetica, sans-serif; font-weight: bold; text-decoration: none !important; color: #ffffff !important; border-radius: 8px; display: inline-block; miso-padding-alt: 0; -webkit-text-fill-color: #ffffff; padding: 7px 20px;" target="_blank">
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<span style="mso-text-raise: 15pt;">
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</span>
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</td>
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</table>
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
Feature story
</td>
</tr>
<tr>
<td style="padding: 0 0 1px;">
<a style="color: #192733; text-decoration: underline !important;">
<img alt="colors" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fcolors-final.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1o6Uyn:HRSPckAXfIzOJ_RAtRmeD1kFY9cn5FUCZdIcsl_zFQk" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
</a>
</td>
</tr>
<tr>
<td>
<p style="font-family: 'Roboto', helvetica, sans-serif; color: #192733; font-size: 12px; font-style: italic; padding-bottom: 10px; line-height: 20px; margin: 0px;">
Zachary Crockett
</p>
</td>
</tr>
<tr>
<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Can a corporation ‘own’ a color?
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
On a summer day in 2019, Daniel Schreiber opened his mailbox to find a threatening letter from one of the world’s largest telecom companies.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
In the letter,
</strong>
Deutsche Telekom AG (the parent company of T-Mobile) accused Schreiber’s insurance startup, Lemonade, of trademark infringement.
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Schreiber was confused: He hadn’t used T-Mobile’s name. He hadn’t appropriated the company’s logo or tagline. Hell, he wasn’t even in the cellphone business.
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
But as he read on, he realized his “crime” was using the color magenta.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
In recent years,
</strong>
companies like T-Mobile have achieved something once thought to be legally impossible: They’ve successfully trademarked individual colors.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
When a color becomes synonymous with a brand — think Tiffany blue, or UPS brown — a company can claim a certain form of “ownership” over it.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
But how is it possible to call dibs on a color? And what effect does it have on competitors?
</p>
</td>
</tr>
<tr class="cta-a-btn" style="text-decoration: unset !important; color: unset !important;">
<td align="center" style="text-align: center; padding: 10px 0px 15px;">
<a style="background-color: #BF2434; font-size: 16px; font-weight: bold; text-decoration: none !important; color: #ffffff !important; -webkit-text-fill-color: #ffffff; border-radius: 8px; display: inline-block; mso-padding-alt: 0; padding: 7px 20px;">
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<span style="mso-text-raise: 15pt;">
Read the full story →
</span>
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</a>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr>
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
Free Resource
</td>
</tr>
<tr id="image">
<td class="h2020 ignore-defaults" style="padding: 0px 3px;">
<center>
<a style="color: #192733; text-decoration: underline !important;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3.us-west-1.amazonaws.com%252Ffinal_size-6-29_20220628151554.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLiJ9:1o6Uyn:j-6gHQyMJkbK0X6cE7Xi83UaAT3fs5wZLsa4wQBVQWY" style="width: 100%; max-width: 600px; height: auto; padding: 15px 0 0;" width="600"/>
</a>
</center>
</td>
</tr>
<tr>
<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
TikTok vs. YouTube for business growth?
</h2>
</td>
</tr>
<tr id="bottom ad copy">
<td class="h2020 ignore-defaults" style="padding: 0px 3px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Young vs. old, short vs. long. Gotta love the matchup.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Both video platforms are all about the billions — uploads, views, even users — which naturally makes them certified gold mines for marketers.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
But despite TIkTok getting hot, YouTube is still the playback powerhouse it’s always been. So, which is most beneficial for your business?
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
The answer lies in your audience. Watch
<a style="color: #192733; text-decoration: underline !important;">
the six-minute video
</a>
to learn more.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
The quick on both:
</strong>
</h4>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
YouTube:
</strong>
Great for diverse content, driving traffic, and growing revenue. See why GoPro has 10m+ subscribers and how they leverage videos to serve calls-to-action (at ~2:30).
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
TikTok:
</strong>
Great for reaching young people, capitalizing on trends, and the viral potential. Micro-influencer engagement on TikTok is over 4.5x higher than on Instagram, and 11x that of YouTube.
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Subscribe to HubSpot Marketing on YouTube for weekly heat.
</p>
</td>
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<td align="center" style="text-align: center; padding: 10px 0px 15px;">
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<span style="mso-text-raise: 15pt;">
The Tok or The Tube? →
</span>
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</a>
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</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 5px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
Say Cheese
</td>
</tr>
<tr>
<td style="padding: 0 0 1px;">
<a style="color: #192733; text-decoration: underline !important;">
<img alt="product photography" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fsoonashoot.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1o6Uyn:HRSPckAXfIzOJ_RAtRmeD1kFY9cn5FUCZdIcsl_zFQk" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
</a>
</td>
</tr>
<tr>
<td>
<p style="font-family: 'Roboto', helvetica, sans-serif; color: #192733; font-size: 12px; font-style: italic; padding-bottom: 10px; line-height: 20px; margin: 0px;">
Credit: Soona
</p>
</td>
</tr>
<tr>
<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
The company creating ‘the best photos on the internet’
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
If you sell physical products, you probably want flawless images for your website, ads, and Insta. But if you’re a small business, you likely don’t have an in-house team for that.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<a style="color: #192733; text-decoration: underline !important;">
Soona
</a>
, a startup that raised a $35m Series B in January, seeks to solve this issue through affordable stock photos with a 24-hour turnaround.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
How it works
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Founders Liz Giorgi and Hayley Anderson initially focused on in-person product shoots. Since Soona’s launch in 2018, it’s opened studios in Austin, Denver, Minneapolis, Seattle, and, most recently, Los Angeles.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
But during the pandemic, Soona began offering remote shoots.
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
Brands ship their products to Soona, then “attend” online photoshoots. Images appear as they’re captured, opening the door for real-time feedback.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Customers can buy individual pics for $39 each or purchase a package.
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Soona’s pivot saw revenue grow 400% from 2020 to 2021, and 300% from 2021 to 2022, per
<a style="color: #192733; text-decoration: underline !important;">
<em>
TechCrunch
</em>
</a>
.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
Brands like it because it’s fast and easy
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<a style="color: #192733; text-decoration: underline !important;">
Exoh
</a>
founder Emily DeLapp has used Soona for pics of the company’s scented lip balms.
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
“I’ve been running ecommerce brands for 10+ years,” she told
<em>
The Hustle
</em>
. “Having an option to outsource product photos inexpensively and with such a quick turnaround was something I would’ve killed for years ago.”
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Carla Sancho, founder of bridal accessories company
<a style="color: #192733; text-decoration: underline !important;">
Wedding Collectibles
</a>
, tried Soona out at its Los Angeles launch last week.
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
She told
<em>
The Hustle
</em>
she was impressed with the photographers’ eye for “showcasing products for the ecommerce environment in creative, eye-catching ways.”
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
That can include colorful backgrounds, styling, props, and models — Soona’s model database includes hand and full-body models, and even pets.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Fun fact:
</strong>
According to Giorgi, one of Soona’s most popular models is
<a style="color: #192733; text-decoration: underline !important;">
this pomeranian
</a>
named Bubba.
</p>
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AROUND THE WEB
</td>
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<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
🎭
<strong>
On this day:
</strong>
In 1613, London’s famed Globe Theatre
<a style="color: #192733; text-decoration: underline !important;">
burned down
</a>
during a performance of Shakespeare’s
<em>
Henry VIII
</em>
due to sparks from a canon used for special effects. A modern reconstruction was built in
<a style="color: #192733; text-decoration: underline !important;">
1997
</a>
.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
💰
<strong>
How to:
</strong>
From
<em>
Inc.
</em>
, some recession planning
<a style="color: #192733; text-decoration: underline !important;">
tips
</a>
for small businesses owners.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
🤨
<strong>
That’s interesting:
</strong>
<em>
Hyperallergic
</em>
<a style="color: #192733; text-decoration: underline !important;">
examines
</a>
women’s eyebrow trends through centuries of art.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
⛰️
<strong>
Useful:
</strong>
<a style="color: #192733; text-decoration: underline !important;">
Earth.fm
</a>
describes itself as Spotify for natural soundscapes. Chill out to a variety of serene sounds from around the world.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
🐴
<strong>
Aww:
</strong>
And now, a
<a style="color: #192733; text-decoration: underline !important;">
horse
</a>
with great hair.
</p>
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<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 5px 2px 15px;">
Meme
</td>
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Pure dopamine. (Source:
<a style="color: #192733; text-decoration: underline !important;" target="_blank">
imgflip.com
</a>
)
</p>
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2 years, 11 months ago - news@thehustle.co
👑 From factory work to 145m followers
Plus: the startup taking the best pics on the internet, Spotify but for earth sounds, and more. D...