- Accessories
- Accommodation
- Accounting
- Airline
- Analytics
- Auction site
- Bank
- Beauty
- Bike Rental
- Biotechnology
- Books
- CRM
- Call center software
- Cameras
- Car company
- Cards
- Chrome plugin
- Clothing
- Coffee
- Collaboration
- Community
- Contact lenses
- Crowd funding
- Cryptocurrency
- Customer support
- Dating
- Department store
- Design tools
- Developer tools
- Digital printing
- Direct to consumer
- Domain names
- E-commerce
- E-commerce store builder
- Education
- Electronic signatures
- Electronics
- Email Service Provider
- Email marketing
- Entertainment
- Event management
- Fashion
- Finance
- Fitness
- Flight comparisons
- Food
- Food delivery
- Form builder
- Freelancer tools
- Furniture
- Game
- Gaming
- Gifts
- Glasses
- Greetings cards
- Groceries
- Hair
- Health
- Hiring
- Hotel comparison
- Hotels
- Insurance
- Investing
- Jewelry
- Landing page builder
- Language learning
- Lingerie
- Live chat
- Makeup
- Marijuana delivery
- Marketing
- Marketplace
- Mattress company
- Meal delivery kits
- Media
- Messaging
- Music
- NFT
- News
- No-code
- Nonprofit
- Nutrition
- Online courses
- Online-course-platform
- Outdoor store
- Password manager
- Payments
- Personal Finance
- Pharmacy
- Photography
- Podcast Hosting
- Podcasts
- Productivity
- Project management
- Property
- Proposal software
- Real estate
- Ride sharing
- Running
- SEO
- SaaS
- Sales tools
- Scooters
- Shoes
- Skincare
- Social network
- Software
- Sportsware
- Subscription boxes
- Swimwear
- T-shirt Printing
- Talent
- Telco
- Trains
- Transport
- Travel
- Underwear
- VPN
- Video hosting
- Video streaming
- Voucher/Coupon Sites
- Watches
- Web hosting
- Website builder
- Workforce management
- Writing
- & Other Stories
- &Open
- 1&1
- 1Password
- 3dcart
- 6pm
- A.C. Moore
- ANNA by RadLabs
- ASOS
- AT&T
- AVI-8
- AYR
- Abercrombie
- Accessorize
- Ace Hardware
- ActiveCampaign
- Acura
- Acuvue
- Adapt
- Adidas
- Airbnb
- Aircall
- Airtable
- Alaska Air
- All Saints
- Allbirds
- Along
- Amazon
- Ambronite
- American Airlines
- American Apparel
- American Red Cross
- Anchor
- Ann Taylor
- Anthropologie
- Antidote Street
- Apple
- Aritzia
- Armani Exchange
- Armogan
- Asana
- Asphalt Green
- Astley Clarke
- Audemars Piguet
- Auverture
- BBC iPlayer
- BECCA Cosmetics
- Baremetrics
- Barnes and Noble
- Basecamp
- Bath & Body Works
- Beans
- Bearbottom Clothing
- Beaver Brooks
- Ben Sherman
- Bend
- Bespoke Post
- Best Buy
- Big Brothers Big Sisters of America
- Big Cartel
- BigCommerce
- Binance
- Birchbox
- BitClout
- Bite
- Black Opal Beauty
- Blinkist
- Blue Apron
- Bluehost
- Bobbi Brown
- Bonlook
- Bonobos
- Boohoo
- Booking.com
- Boots
- Box
- Bravissimo
- Breaker
- Breitling
- Brightedge
- British Airways
- BrowserStack
- Bubble
- Buffer
- Busuu
- Bynder
- CVS
- Cadillac
- CafePress
- Calendly
- Calm
- Candy Club
- Canny
- Canon
- Canva
- Carbonmade
- Care
- Careem
- Carrd
- Cars.com
- Cartier
- Cash App
- Casper
- Caviar
- Charity Water
- ChartMogul
- Chevrolet
- Chilewich
- Chococurb
- Chubbies
- Circle
- Claire's
- Clarks
- ClassPass
- ClickFunnels
- ClickUp
- Clinique
- Cloudflare
- Clubhouse
- Clue
- Coach
- Coastal
- Coda
- Coinbase
- Common Sense
- Conductor
- ConvertKit
- CopyAI
- Costco
- Coursera
- Cover FX
- Craft
- Craigslist
- Crypto.com
- Cult Furniture
- Customer.io
- DFS
- Daisy Jewellery
- Daniel Wellington
- Debenhams
- Deliveroo
- Delivery.com
- Delivra - The Inbox
- Delta
- Depop
- Deputy
- Descript
- DesignByHümans
- Designer Shoe Warehouse
- Discord
- Disney+
- Djusie
- DocuSign
- Dollar Shave Club
- Domino's
- DonorsChoose
- DoorDash
- Dorelan
- Dorothy Perkins
- Drip
- Dropbox
- Dropbox Paper
- Drops
- Duda
- Duolingo
- Dwell
- EasyJet
- Eaze
- Elevate
- Environmental Defense Fund
- Etsy
- Eurostar
- Eventbrite
- Everlane
- Evernote
- Expensify
- Express
- Express Glasses
- Eye Buy Direct
- FabFitFun
- Fabletics
- Facet
- Fancy
- Farm Rio
- Fashion Fair
- Fashion Nova
- Feedly
- Feelunique
- Fenwick
- Figma
- Finimize
- Firebox
- Fitbit
- Fiverr
- Fleur & Bee
- Flipd
- Flodesk
- Fluent
- Flybe
- Foodvisor
- Ford
- Forest
- Forest Nation
- Forever 21
- Fort Myers
- Fortnum & Mason
- Fossil
- Framebridge
- Framer
- FreeCodeCamp
- Freedom Japanese Market
- Freetrade
- Front
- Ftsny
- Fullstory
- Furniture Village
- Fyrn
- GMC
- GameStop
- Gap
- GatherContent
- Ghost
- Ghost Bed
- GitHub
- Glasses USA
- Glo
- Glossybox
- Go-Jek
- GoDaddy
- Goat
- Gobble
- Goggles4u
- Goldsmiths
- Gorillas
- Gousto
- Grab
- Graham and Green
- Grammarly
- Graze
- Greats
- Green Chef
- GreenRush
- Groupon
- Grubhub
- Guess
- Gumroad
- Gymshark
- Gyroscope
- H&M
- H.Samuel
- HVMN
- Habitat
- Harrods
- Harry's
- Harvey Nichols
- Hastens
- HauteLook
- Headspace
- Height
- Helix
- HelloFresh
- Help Scout
- Help for Heroes
- Hey
- Hipmunk
- Hobby Lobby
- Home Depot
- HomeGoods
- Honda
- Honest
- Honey
- HostGator
- HotelTonight
- Hotjar
- House Curious
- House of Fraser
- Houzz
- HubSpot
- HubSpot CRM
- Huel
- Hulu
- Hungry House
- Hutch
- InMotion Hosting
- InVision
- Infoempleo
- Infojobs
- Instacart
- Interact
- Intercom
- Ipsy
- J.Crew
- JCPenney
- Jaguar
- Jessops
- Jet2
- JetBlue
- Jira
- Job Today
- Jump Bikes
- Just Eat
- Kay
- Khan Academy
- Klarna
- LTHR Supply
- Lancôme
- Landbot
- Lane Bryant
- Launchaco
- Leadpages
- Leesa
- Lemonade
- Lexus
- Liberty London
- Lifesum
- Lime
- Linear
- Linjer
- Linktree
- Litmus
- Loaf
- London Virgin Hair
- Lookfantastic
- Loom
- Loot Crate
- Lowes
- Lululemon
- Luma
- Lyft
- MAC Cosmetics
- MDMflow
- MVMT
- Mack Weldon
- Macy's
- Made
- Magento
- Mailchimp
- Mango
- MapMyGut
- Marley Spoon
- MasterClass
- Mayvenn
- MeUndies
- Meadow
- Medium
- Memrise
- Menards
- Mercari
- Mercedes-Benz
- MetaMask
- Michaels
- Microsoft Teams
- Mini
- Miro
- Miss Selfridge
- Missguided
- Misto Box
- Mitsubishi cars
- Mixpanel
- Monday
- Moneybox
- Mont Blanc
- Monzo
- Moo
- Moonpig
- Morning Brew
- Morning Recovery
- Muttonhead
- My First Wig
- MyFitnessPal
- N26
- Nars Cosmetics
- NerdWallet
- Nest Furniture
- Netflix
- New Look
- Newegg
- Nicely Noted
- Nike
- No Mercy / No Malice
- Nomatic
- Noom
- Nordstrom
- Nordstrom Rack
- Notion
- Notonthehighstreet
- Now TV
- Nugg
- Ocado
- OfferUp
- Officevibe
- Old Navy
- Omega
- OpenSea
- OpenTable
- Otiumberg
- Outdoor Voices
- Overstock
- Ozone Socks
- PandaDoc
- Pandora
- Patreon
- Paula's Choice Skincare
- PayPal
- Peloton
- Picniic
- Pier 1
- Pipedrive
- Pitch
- Pizza Express
- Plated
- Plum
- Pluralsight
- Podia
- Poshmark
- Postmates
- Pottery Barn
- PrettyLittleThing
- Primark
- Process Street
- Puma
- Purple
- QVC
- Quibi
- QuickBooks
- Quill
- Quizlet
- Quora
- REI
- Racket
- RallyUp
- Raymond Weil
- Redbubble
- Reflectly
- Replit
- Retool
- Revolut
- Revolve
- Rezi
- Ripcurl
- Road Scholar
- Robinhood
- Runkeeper
- SNKRS by Nike
- Sally Beauty
- SavvyCal
- Scentbird
- Scribd
- Seamless
- Search Metrics
- Selfridges
- Sephora
- ServiceNow
- Shein
- Shop.com
- Shopify
- Shpock
- Shudder
- Shwood and Stanley
- Simba
- Skillshare
- Skims
- Skyscanner
- Slack
- Slite
- Smiley Movement
- Snapchat
- Society6
- Sock Fancy
- SoloLearn
- SoundCloud
- Southwest
- Soylent
- SpeedWeed
- Spotify
- Spreadshirt
- Square
- Squarespace
- Squarespace Scheduling
- Staples
- Starbucks
- Steam
- Stitch Fix
- Stone Forest
- Strava
- Strikingly
- Stripe
- Substack
- SumUp
- Sun Basket
- Sunsama
- Superdrug
- SurveyMonkey
- Swarovski
- Sweatcoin
- Swoon
- TRNK
- Tag Heuer
- Tally
- Target
- Taste Trunk
- Teachable
- Teachlr
- Techcrunch
- Ted Baker
- TeePublic
- Tempur
- Tempur-Pedic
- Tesla
- The Hustle
- The Jewel Hut
- The New York Times
- The Ordinary
- The White Company
- Thinx
- Threadless
- Thryve
- Tidal
- Tide.fm
- Tiffany & Co
- TikTok
- Tinder
- Todoist
- Tommy John
- Topshop
- TouchNote
- Trainline
- TransferWise
- Trello
- Triibe
- TripAdvisor
- Trivago
- Trustpilot
- Tuft & Needle
- Tunnel to Towers
- TunnelBear
- Twitch
- Typeform
- UNIQLO
- Uber
- Uber Eats
- Udacity
- Udemy
- Ulta
- Unbounce
- UncommonGoods
- United
- Universe
- Upwork
- Urban Outfitters
- VSCO
- Vessi
- Victoria's Secret
- Vimeo
- Vinted
- Viome
- Virgin Atlantic
- Vistaprint
- Voog
- Vueling
- WE
- WW (Weight Watchers)
- WalMart
- Walgreens
- Wallapop
- Wallshoppe
- Warby Parker
- Watch Shop
- Watch Station
- Watches.com
- Wattpad
- Wayfair
- Waze
- Wealthsimple
- Webflow
- Weebly
- West Elm
- Whimsical
- Williams Sonoma
- Winc
- Wise
- Wistia
- Wix
- WooCommerce
- WordPress
- World Market
- Wowcher
- YNAB
- YouTube
- YouTube Music
- Zales
- Zapier
- Zara
- Zazzle
- Zendesk
- Zero
- Zoe & Morgan
- Zoopla
- Zulily
- eBay
- eToro
- uBiome
The Hustle Newsletter subscriber
Subscribed 7 years, 3 months ago
<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "//www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">
<html xmlns="//www.w3.org/1999/xhtml">
<head>
<title>
</title>
<meta content="text/html; charset=utf-8" http-equiv="Content-Type"/>
<meta content="width=device-width, initial-scale=1, minimum-scale=1, maximum-scale=1" name="viewport"/>
<!--[if !mso]><!-->
<meta content="IE=Edge" http-equiv="X-UA-Compatible"/>
<!--<![endif]-->
<!--[if (gte mso 9)|(IE)]>
<style type="text/css">
table {border-collapse: collapse;}
table, td {mso-table-lspace: 0pt;mso-table-rspace: 0pt;}
img {-ms-interpolation-mode: bicubic;}
</style>
<![endif]-->
</head>
<body bgcolor="#FFFFFF" data-attributes="%7B%22dropped%22%3Atrue%2C%22bodybackground%22%3A%22%23FFFFFF%22%2C%22bodyfontname%22%3A%22arial%2Csans-serif%22%2C%22bodytextcolor%22%3A%22%23000000%22%2C%22bodylinkcolor%22%3A%22%231188e6%22%2C%22bodyfontsize%22%3A%2214px%22%7D" style="background: #FFFFFF; color: #000000; font-family: arial,sans-serif; font-size: 14px; margin: 0; min-width: 100%; padding: 0;" yahoofix="true">
<center class="wrapper">
<div class="webkit" style="font-family: arial, sans-serif;">
<table bgcolor="#FFFFFF" border="0" cellpadding="0" cellspacing="0" class="wrapper" style="-moz-text-size-adjust: 100%; -ms-text-size-adjust: 100%; -webkit-font-smoothing: antialiased; -webkit-text-size-adjust: 100%; table-layout: fixed; width: 100% !important;" width="100%">
<tbody>
<tr>
<td bgcolor="#FFFFFF" valign="top" width="100%">
<!--[if (gte mso 9)|(IE)]>
<table width="600" align="center" cellpadding="0" cellspacing="0" border="0">
<tr>
<td>
<![endif]-->
<table align="center" border="0" cellpadding="0" cellspacing="0" class="outer" data-attributes="%7B%22dropped%22%3Atrue%2C%22containerpadding%22%3A%220%2C0%2C0%2C0%22%2C%22containerwidth%22%3A600%2C%22containerbackground%22%3A%22%23FFFFFF%22%7D" role="content-container" width="100%">
<tbody>
<tr>
<td width="100%">
<table border="0" cellpadding="0" cellspacing="0" width="100%">
<tbody>
<tr>
<td>
<!--[if (gte mso 9)|(IE)]>
<table width="600" align="center" cellpadding="0" cellspacing="0" border="0">
<tr>
<td>
<![endif]-->
<table align="center" border="0" cellpadding="0" cellspacing="0" style="max-width: 600px; padding: 0 0px; width: 100%;" width="100%">
<tbody>
<tr>
<td align="left" bgcolor="#FFFFFF" role="modules-container" style="color: #000000; padding: 0px; text-align: left;" width="100%">
<table align="center" border="0" cellpadding="0" cellspacing="0" class="module preheader preheader-hide" data-type="preheader" role="module" style="color: transparent; display: none !important; height: 0; opacity: 0; visibility: hidden; width: 0;" width="100%">
<tbody>
<tr>
<td role="module-content">
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
</p>
</td>
</tr>
</tbody>
</table>
<table align="center" border="0" cellpadding="0" cellspacing="0" class="module footer" data-attributes="%7B%22dropped%22%3Atrue%2C%22columns%22%3A1%2C%22padding%22%3A%2210%2C5%2C10%2C5%22%2C%22containerbackground%22%3A%22%23ffffff%22%7D" data-type="footer" role="module" width="100%">
<tbody>
<tr>
<td bgcolor="#ffffff" style="padding: 10px 0px;">
<table align="center" border="0" cellpadding="0" cellspacing="0" style="padding: 0 5px;" width="100%">
<tbody>
<!-- START DYNAMIC CONTENT -->
<!-- START HEADER_WITH_SPONSOR -->
<tr role="module-content">
<td align="center" class="templateColumnContainer" valign="top" width="100%">
<table border="0" cellpadding="0" cellspacing="0" width="100%">
<tbody>
<tr id="intro">
<td colspan="2" style="color: #000000; font-family: 'Courier New',courier,monospace; font-size: 18px; letter-spacing: -1px; line-height: 120%; padding: 20px 0;">
Unilever axes influencers with paid followers to hinder the rise of bots.
</td>
</tr>
<tr style="vertical-align: bottom;">
<td class="leftColumnContent" role="column-one" style="height: 100%; padding-top: 20px;">
<a style="color: #000000; font-family: 'Courier New',courier,monospace; font-size: 24px; font-weight: bold; line-height: 100%; text-decoration: none;">
The Hustle
</a>
</td>
<td align="right" class="rightColumnContent" role="column-two" style="font-family: 'Courier New',courier,monospace; font-size: 12px; font-weight: bold; height: 100%; line-height: 18px; text-align: right;">
Tues, Jun 19
</td>
</tr>
</tbody>
</table>
<table border="0" cellpadding="0" cellspacing="0" class="module" data-attributes="%7B%22dropped%22%3Atrue%2C%22child%22%3Afalse%2C%22padding%22%3A%220%2C0%2C0%2C0%22%2C%22containerbackground%22%3A%22%23ffffff%22%7D" data-type="text" role="module" style="table-layout: fixed;" width="100%">
<tbody>
<tr>
<td bgcolor="#ffffff" role="module-content" style="padding-top: 10px;" valign="top">
<center>
<a style="color: #ed4d1f; text-decoration: none;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Finfluencers_20180619151001.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXPKm:F0q6Uaq6VsSrHSNl-T5qGK_jFWrCzhiZsDYwiwhTY4w" style="height: auto; width: 100%;"/>
</a>
</center>
</td>
</tr>
<tr>
<td style="font-family: 'Courier New',sans-serif; font-weight: bold; line-height: 120%; padding-top: 10px;">
Brought to you by
<a style="color: #ed4d1f; text-decoration: none;">
Nav
</a>
… business and personal credit, simplified.
</td>
</tr>
</tbody>
</table>
</td>
</tr>
<!-- END HEADER_WITH_SPONSOR -->
<!-- START SHARE ME NOW BRIEF -->
<tr id="news1">
<td>
<h2 style="font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
<strong>
With influencer fraud on the rise, Unilever bans paid followers to cut down on bots
</strong>
</h2>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Unilever, one of the world’s
<a style="color: #ed4d1f; text-decoration: none;">
5 largest
</a>
consumer goods companies, is attempting to crack down on influencer fraud by banning influencers with paid or fake followers,
<a style="color: #ed4d1f; text-decoration: none;">
reports
</a>
<em>
The Wall Street Journal
</em>
.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Influencers are only becoming more influential, and for brands like Unilever (which spent
<a style="color: #ed4d1f; text-decoration: none;">
$9B
</a>
on brand marketing last year) shady social practices are an expensive problem.
</p>
<h4 style="font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
<strong>
Cashing in on Kardashian
</strong>
</h4>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
As consumers increasingly lean on social media to discover new products, Beyonce’s blessing has become big business. Brands pay influencers big bucks to evangelize their products, lest they end up in a
<a style="color: #ed4d1f; text-decoration: none;">
$1.3B hole
</a>
on the wrong side of a Kylie Jenner tweet.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
But, influencers are only as valuable as their followers -- making the top
<a style="color: #ed4d1f; text-decoration: none;">
20 most-followed
</a>
celebrities powerful enough to walk away with
<a style="color: #ed4d1f; text-decoration: none;">
$550k
</a>
+ per post. As influencer costs skyrocketed, Unilever began to monitor follower quality to see what the hell was going on.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
What it found couldn’t be fixed with a Valencia filter: Turns out, about
<a style="color: #ed4d1f; text-decoration: none;">
20%
</a>
of mid-level influencers’ followers are fake.
</p>
<h4 style="font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
<strong>
An industry full of fake friends
</strong>
</h4>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
“Unilever uses followers to figure out how much to pay someone,” Paul Kahn of Upfluence, an influencer marketing company, told The Hustle. “So when people claim to have 50% more followers than they actually do -- and Unilever pays them millions -- it’s a real problem.”
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
A recent
<em>
New York Times
</em>
<a style="color: #ed4d1f; text-decoration: none;">
investigation
</a>
also revealed that 15% of Twitter users were bots and that “paid followers” often ended up being fake profiles.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
But, despite the prevalence of fraud (
<a style="color: #ed4d1f; text-decoration: none;">
78%
</a>
of Ritz Carlton’s followers are fake) brands continue to invest in influencer marketing. A poll last year showed
<a style="color: #ed4d1f; text-decoration: none;">
75%
</a>
of marketers paid influencers to promote their products -- and half planned to increase their influencer budgets.
</p>
</td>
</tr>
<!-- START SHARING -->
<tr>
<td align="center" id="link" style="font-family: 'Courier New',courier,monospace; font-size: 26px; line-height: 120%; padding: 15px 0; text-align: center;">
Sponsored by Kim Kar-cash-ian
</td>
</tr>
<tr>
<td>
<table style="text-align: center; width: 100%;">
<tbody>
<tr>
<td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
<a style="color: #ed4d1f; padding: 0 8px; text-decoration: none; white-space: nowrap;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_fb.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ"/>
</a>
</td>
<td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
<a style="color: #ed4d1f; padding: 0 8px; text-decoration: none; white-space: nowrap;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_li.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ"/>
</a>
</td>
<td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
<a style="color: #ed4d1f; padding: 0 8px; text-decoration: none; white-space: nowrap;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_tw.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ"/>
</a>
</td>
<td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
<a style="color: #ed4d1f; padding: 0 8px; text-decoration: none; white-space: nowrap;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_new.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ"/>
</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
<!-- END SHARING -->
<tr>
<td id="break1" style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; height: 30px;">
</td>
</tr>
<!-- END SHARE ME NOW BRIEF -->
<!-- START BRIEF -->
<tr id="news1">
<td>
<h2 style="font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
<strong>
A 23-year-old accused of stealing $1.3m from Walmart in a return-fraud crime spree
</strong>
</h2>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Last week, Thomas Frudaker was arrested on suspicion of returning a computer without all of its components to a Walmart in Yuma, AZ. But, turns out, it wasn’t Frudy’s first rodeo -- the 23-year-old had pulled the same stunt at
<a style="color: #ed4d1f; text-decoration: none;">
1k
</a>
other Walmarts across the country, authorities say.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
This would make Frudaker a modern day Butch Cassidy and an obviously exceptional bandit, but this type of thievery (return fraud) is an increasingly common problem for retailers -- both on and offline.
</p>
<h4 style="font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
<strong>
A crime so stupid it was smart
</strong>
</h4>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Authorities later stated that Frudaker had defrauded more than 1k Walmart stores across the country over 18 months -- which (if accurate) means Frudaker swindled more than 20% of Walmart’s
<a style="color: #ed4d1f; text-decoration: none;">
4,761
</a>
American locations.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
By repeating a simple pattern 1.) buy hardware, 2.) secretly remove valuable components, 3.) return the gear for full price -- Frudaker cost Walmart an estimated
<a style="color: #ed4d1f; text-decoration: none;">
$1.3m
</a>
, police say.
</p>
<h4 style="font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
<strong>
Return fraud is a racket on the rise
</strong>
</h4>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Walmart isn’t the only retailer wrestling with this problem. Across the industry, retail fraud is a
<a style="color: #ed4d1f; text-decoration: none;">
$17B
</a>
problem.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Just this month, a couple was sentenced to nearly 6 years in jail for stealing
<a style="color: #ed4d1f; text-decoration: none;">
$1.2m
</a>
worth of electronics from Amazon -- claiming false defects to receive free replacements.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Now, Footloose-Frudaker may face a similar fate. After he was booked on
<a style="color: #ed4d1f; text-decoration: none;">
6 felony
</a>
charges by Yuma police, Frudaker was being held on
<a style="color: #ed4d1f; text-decoration: none;">
$40k
</a>
bail and appeared in court yesterday afternoon.
</p>
</td>
</tr>
<!-- START LINK -->
<tr>
<td id="link" style="padding: 10px 0;">
<table class="emailshare" style="border-spacing: 0; font-family: 'Arial',sans-serif;">
<tbody>
<tr>
<td align="center" bgcolor="#000000" style="background: #000000; border: 2px solid #000000; border-radius: 3px 0 0 3px; height: 21px; padding: 0; text-align: center; vertical-align: middle; width: 21px;" valign="middle">
<span style="display: block; float: none; text-align: center;">
<a style="color: #ed4d1f; text-decoration: none;">
<img height="12" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fsharelinkbutton.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="height: 12px; width: 12px;" width="12"/>
</a>
</span>
</td>
<td style="padding: 0; vertical-align: top;" valign="top">
<table class="fbshare" style="border-spacing: 0;">
<tbody>
<tr>
<td style="border-color: #000; border-radius: 0 3px 3px 0; border-style: solid; border-width: 2px 2px 2px 0; padding: 0 8px; vertical-align: middle;" valign="middle">
<a style="color: #000000; font-size: 12px; font-weight: bold; line-height: 21px; text-decoration: none;">
Like takin’ hardware from a Walmart...
</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
<!-- END LINK -->
<tr>
<td id="break1" style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; height: 30px;">
</td>
</tr>
<!-- END BRIEF -->
<!-- START BRIEF -->
<tr id="news1">
<td>
<h2 style="font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
<strong>
Alibaba doubles down on their ‘New Retail’ philosophy, arming mom-and-pops with AI
</strong>
</h2>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Back in December we reported on the
<a style="color: #ed4d1f; text-decoration: none;">
unmanned brick-and-mortar race
</a>
heating up between the Chinese e-commerce behemoths, and Jack Ma’s Alibaba seems to be breaking away from the pack.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
According to
<em>
Axios
</em>
, over the past year Alibaba has revamped about 1m mom-and-pop shops, along with about 100 superstores (AKA “hypermarkets”) across China to support their new digital retail initiative.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
The renovations have transformed stores from brick-bound, offline vessels into state-of-the-art digitalized bodegas of the future -- equipped with AI apps, foot traffic sensors, and, of course, Alibaba’s mobile-payment system, Alipay.
</p>
<h4 style="font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
<strong>
It’s called ‘New Retail,’ ever heard of it?
</strong>
</h4>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Around
<a style="color: #ed4d1f; text-decoration: none;">
42%
</a>
of global e-commerce transactions took place in China last year.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Now, Alibaba’s wants to capitalize on China’s hyper-fragmented brick-and-mortar landscape, by making each business its own self-contained, AI-infused island, in which only their affiliates reap the profits.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Last year Alibaba paid
<a style="color: #ed4d1f; text-decoration: none;">
$2.9B
</a>
to acquire 36% of Sun Art Retail Group, which operate nearly 400 hypermarkets, giving their affiliates access to Alibaba’s customer insights, supply-chain management, and retail tech.
</p>
<h4 style="font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
<strong>
Where’s the West?
</strong>
</h4>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Aside from Amazon’s Amazon Go experiment, retail giants in the West have done seemingly little to keep up with the pack.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
But, Alibaba
<a style="color: #ed4d1f; text-decoration: none;">
believes
</a>
their technology is the foundation of this new digital future, and that only businesses who buy in will survive.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
And, if Western companies aren’t careful, they could miss the boat.
</p>
</td>
</tr>
<!-- START LINK -->
<tr>
<td id="link" style="padding: 10px 0;">
<table class="emailshare" style="border-spacing: 0; font-family: 'Arial',sans-serif;">
<tbody>
<tr>
<td align="center" bgcolor="#000000" style="background: #000000; border: 2px solid #000000; border-radius: 3px 0 0 3px; height: 21px; padding: 0; text-align: center; vertical-align: middle; width: 21px;" valign="middle">
<span style="display: block; float: none; text-align: center;">
<a style="color: #ed4d1f; text-decoration: none;">
<img height="12" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fsharelinkbutton.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="height: 12px; width: 12px;" width="12"/>
</a>
</span>
</td>
<td style="padding: 0; vertical-align: top;" valign="top">
<table class="fbshare" style="border-spacing: 0;">
<tbody>
<tr>
<td style="border-color: #000; border-radius: 0 3px 3px 0; border-style: solid; border-width: 2px 2px 2px 0; padding: 0 8px; vertical-align: middle;" valign="middle">
<a style="color: #000000; font-size: 12px; font-weight: bold; line-height: 21px; text-decoration: none;">
Where you at Bezos?
</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
<!-- END LINK -->
<tr>
<td id="break1" style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; height: 30px;">
</td>
</tr>
<!-- END BRIEF -->
<!-- START BRIEF -->
<tr id="news1">
<td>
<h2 style="font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
<strong>
The king returns: OG scooter liege Razor files for a scooter permit in SF
</strong>
</h2>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
After startups riddled San Francisco streets and sidewalks with hundreds of electric scooters, the city temporarily banned the 2-wheeled terrors.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Now, SF’s Municipal Transportation Agency has created a 12-month experimental permit program to help regulate this new wave of transportation, and 12 scooter hopefuls are reportedly vying for a ticket to ride.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Ride-hailing giants Lyft and Uber
<a style="color: #ed4d1f; text-decoration: none;">
joined
</a>
Spin, LimeBike, and Bird in the race for permits, along with a darkhorse you may remember: Razor, babayyy.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
*The crowd goes wild*
</p>
<h4 style="font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
<strong>
What the heck has Razor been up to these days?
</strong>
</h4>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Originally developed by Micro Mobility Systems in 2000, Razors instantly became synonymous with the aluminum scooting vessels themselves, selling over
<a style="color: #ed4d1f; text-decoration: none;">
5m
</a>
in the first 6 months, and winning Toy of the Year in 2001.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
The company, now owned by RazorUSA LLC, moved into electric scooters back in
<a style="color: #ed4d1f; text-decoration: none;">
2003
</a>
and has since diversified into other scoot-related products like the RipStik.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Now, the king of curb-hopping is back, and looking to reclaim its throne.
</p>
<h4 style="font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
<strong>
There can only be 5
</strong>
</h4>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
The new program puts a
<a style="color: #ed4d1f; text-decoration: none;">
1,250-unit cap
</a>
on the total number of scooters that can be offered to customers within city limits for at least 6 months, and will allow 5 active permits.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
That means at least 7 contenders will walk away empty-handed, while the winners will have to split the total scooter count between them.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Permit recipients will be decided in late June, and scooters will remain off the streets while applications are processed.
</p>
</td>
</tr>
<!-- START LINK -->
<tr>
<td id="link" style="padding: 10px 0;">
<table class="emailshare" style="border-spacing: 0; font-family: 'Arial',sans-serif;">
<tbody>
<tr>
<td align="center" bgcolor="#000000" style="background: #000000; border: 2px solid #000000; border-radius: 3px 0 0 3px; height: 21px; padding: 0; text-align: center; vertical-align: middle; width: 21px;" valign="middle">
<span style="display: block; float: none; text-align: center;">
<a style="color: #ed4d1f; text-decoration: none;">
<img height="12" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fsharelinkbutton.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="height: 12px; width: 12px;" width="12"/>
</a>
</span>
</td>
<td style="padding: 0; vertical-align: top;" valign="top">
<table class="fbshare" style="border-spacing: 0;">
<tbody>
<tr>
<td style="border-color: #000; border-radius: 0 3px 3px 0; border-style: solid; border-width: 2px 2px 2px 0; padding: 0 8px; vertical-align: middle;" valign="middle">
<a style="color: #000000; font-size: 12px; font-weight: bold; line-height: 21px; text-decoration: none;">
Content with the California Classic
</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
<!-- END LINK -->
<tr>
<td id="break1" style="height: 25px;">
</td>
</tr>
<!-- END BRIEF -->
<!-- START EXTRA HTML -->
<tr>
<td style="border-bottom-color: #000000; border-bottom-style: solid; border-bottom-width: 3px;">
<table style="border-spacing: 0; width: 100%;">
<tbody>
<tr>
<td style="height: 8px;">
</td>
<td align="right" rowspan="2" style="padding: 0; text-align: right; vertical-align: bottom;" valign="bottom">
<img height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fhustlecon_small.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="height: 30px; width: 60px;" width="60"/>
</td>
</tr>
<tr>
<td align="center" bgcolor="#000000" style="background: #000000; color: #ffffff; font-family: 'Courier New',courier,monospace; font-size: 12px; font-weight: bold; letter-spacing: 1px; padding: 8px 10px 5px; text-align: center; width: 160px;">
hustle con-tent
</td>
</tr>
</tbody>
</table>
</td>
</tr>
<tr>
<td>
<h2 style="font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
<strong>
Hey party people...
</strong>
</h2>
<center>
<a style="color: #ed4d1f; text-decoration: none;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fhustlecon-email_20180619011056.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXPKm:F0q6Uaq6VsSrHSNl-T5qGK_jFWrCzhiZsDYwiwhTY4w" style="height: auto; width: 100%;"/>
</a>
</center>
<br/>
<br/>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
See you there.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
-- Kera “A GIF is worth a thousand words” Zacuto, Director of Events
</p>
</td>
</tr>
<!-- END EXTRA HTML -->
<!-- START PADDING -->
<tr>
<td style="padding-bottom: 60px;">
</td>
</tr>
<!-- END PADDING -->
<!-- START EML -->
<tr>
<td style="border-bottom-color: #000000; border-bottom-style: solid; border-bottom-width: 3px;">
<table style="border-spacing: 0; width: 100%;">
<tbody>
<tr>
<td style="height: 8px;">
</td>
<td align="right" rowspan="2" style="padding: 0; text-align: right; vertical-align: bottom;" valign="bottom">
<img height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Feml_icon.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="height: 30px; width: 46px;" width="46"/>
</td>
</tr>
<tr>
<td align="center" bgcolor="#000000" style="background: #000000; color: #ffffff; font-family: 'Courier New',courier,monospace; font-size: 12px; font-weight: bold; letter-spacing: 1px; padding: 8px 10px 5px; text-align: center; width: 190px;">
early, mid, late
</td>
</tr>
</tbody>
</table>
</td>
</tr>
<tr>
<td bgcolor="#ececec" style="background: #ececec; color: #3e3e3e; padding: 15px 15px 5px;">
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
In this section, we examine trends and products floating around the web and place them on the much-loved adoption curve.
</p>
</td>
</tr>
<tr>
<td style="padding-top: 20px;">
<h2 style="font-size: 22px; font-weight: bold; line-height: 120%; margin-bottom: 6px; margin-top: 16px;">
<strong>
Early:
</strong>
<a style="color: #ed4d1f; font-weight: normal; text-decoration: none;">
Asking an app for parenting advice
</a>
</h2>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
New parenting app Cleo just raised 10.5m to help working parents, well, parent. The app specializes in providing new parents with information on prenatal and postpartum care, among other childcare topics.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
And while parenting “consultants” are typically a luxury reserved for high-earners, Cleo hopes to help democratize valuable childcare information. One small step for VCs, one giant leap for Millennial child-rearing.
<strong>
[
</strong>
<a style="color: #ed4d1f; text-decoration: none;">
<strong>
Business Insider
</strong>
</a>
<strong>
]
</strong>
</p>
<h2 style="font-size: 22px; font-weight: bold; line-height: 120%; margin-bottom: 6px; margin-top: 16px;">
<strong>
Mid:
</strong>
<a style="color: #ed4d1f; font-weight: normal; text-decoration: none;">
Designing a world class logo in minutes (not days) [AD]
</a>
</h2>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
We live in the on-demand age, people -- you don’t need to go back and forth with some greasy agency. Just use Tailor Brands and get it made today.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Their logo tool is like a trip to the graphic optometrist. Answer a few questions about your hustle and then Tailor Brands narrows down a design, letting you choose between different looks, feels, and fonts. A few clicks later and BOOM, you can browse dozens of ‘tailor-made’ design options.
<strong>
[
</strong>
<a style="color: #ed4d1f; text-decoration: none;">
<strong>
Tailor Brands
</strong>
</a>
<strong>
]
</strong>
</p>
<h2 style="font-size: 22px; font-weight: bold; line-height: 120%; margin-bottom: 6px; margin-top: 16px;">
<strong>
Late:
</strong>
<a style="color: #ed4d1f; font-weight: normal; text-decoration: none;">
Hitting up Blue Man Group for past-due royalty checks
</a>
</h2>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
The worldwide, paint splattering boyband Blue Man Group recently settled a royalty dispute with one of its early music directors Ian Pai for a cool $3m.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Pai argued the founders did not adequately compensate him for his artistic contributions. But don’t worry, the painted trio have turned rhythmically banging PVC pipe into a worldwide phenomenon netting a $100m a year in revenue -- i.e. they’ll survive.
<strong>
[
</strong>
<a style="color: #ed4d1f; text-decoration: none;">
<strong>
New York Times
</strong>
</a>
<strong>
]
</strong>
</p>
</td>
</tr>
<tr>
<td id="spacer" style="padding-top: 80px;">
</td>
</tr>
<!-- END EML -->
<!-- START ADVERTORIAL -->
<tr>
<td align="center" style="font-family: 'Courier New',serif; text-align: center;">
This edition of The Hustle was brought to you by
</td>
</tr>
<tr>
<td>
<center>
<a style="color: #ed4d1f; text-decoration: none;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fnav_20180614222140.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXPKm:F0q6Uaq6VsSrHSNl-T5qGK_jFWrCzhiZsDYwiwhTY4w" style="height: 100px; width: 250px;"/>
</a>
</center>
</td>
</tr>
<tr id="sponsored">
<td bgcolor="#ffffff" role="module-content">
<h2 style="font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
<strong>
The #1 reason businesses get denied funding?
</strong>
</h2>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Credit scores.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
That’s right. And if you thought your
<em>
personal
</em>
credit score was tough to manage, take it from us, it doesn’t get any easier when it comes to your business.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
But, figuring out how to build your business’ credit
<em>
and
</em>
find the right lender can be a full-time job -- and as a founder, you’ve already got one of those, don’t you?
</p>
<h4 style="font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
<a style="color: #ed4d1f; text-decoration: none;">
<strong>
Nav
</strong>
</a>
<strong>
makes building business credit and getting funding easier
</strong>
</h4>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Their platform puts you in control of your business’ financial health with free tools to build and manage credit, plus 24/7 credit monitoring and real-time alerts.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Then, Nav’s algorithm matches you with the best lender for your needs from over 100 business credit cards and loans, so you pay less for financing -- and you can always give them a call to talk to their credit and lending experts, if you prefer talking to humans.
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
Since they’re not a lender themselves, their recommendations are completely product-neutral (AKA,
<a style="color: #ed4d1f; text-decoration: none;">
they shoot you straight
</a>
, so you can make the best financial decision for your business).
</p>
<p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
<a style="color: #ed4d1f; text-decoration: none;">
Sign up
</a>
for your free business credit report with Nav, and get the right funding to keep growing your business without the BS.
</p>
</td>
</tr>
<tr>
<td id="ender" style="padding-top: 54px;">
</td>
</tr>
<!-- END ADVERTORIAL -->
<!-- START SONG -->
<tr>
<td style="padding-bottom: 20px;">
<table>
<tr>
<td rowspan="3" style="vertical-align: middle;" valign="middle">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fmusic_bars.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="height: auto; width: 20px;"/>
</td>
<td rowspan="3" style="font-family: 'Courier New',courier,monospace; font-size: 14px; font-weight: bold; line-height: 120%; padding-left: 10px; padding-right: 10px; padding-top: 3px; vertical-align: middle; width: 64px;" valign="middle">
Now Playing:
</td>
</tr>
<tr>
<td>
<a style="color: #ed4d1f; text-decoration: none;">
<strong>
Shak’em Loose Tonight, Rumspringa
</strong>
</a>
. Rumspringa sounds like summer bonfires smell: Dark, smoky, and satisfying.
</td>
</tr>
</table>
</td>
</tr>
<!-- END SONG -->
<tr>
<td>
<table style="border-spacing: 0;">
<tr>
<td align="center" bgcolor="#000000" style="background: #000000; color: #ffffff; font-size: 32px; font-weight: bold; line-height: 100%; max-width: 100px; padding: 10px 10px 0px; text-align: center;">
0
</td>
<td align="right" bgcolor="#000000" rowspan="2" style="background: #000000; font-family: 'Arial',sans-serif; font-size: 14px; font-weight: bold; padding: 5px 10px; text-align: right; width: 100%;">
<a style="background: #ff5938; border-radius: 3px; color: #ffffff; font-size: 12px; padding: 12px 10px; text-decoration: none;">
SHARE THE HUSTLE
</a>
</td>
</tr>
<tr>
<td align="center " bgcolor="#000000 " style="background: #000000; color: #ffffff; font-family: 'Arial',sans-serif; font-size: 8px; font-weight: normal; letter-spacing: 1px; line-height: 100%; padding: 4px 20px 10px; text-align: center;">
REFERRALS
</td>
</tr>
<tr>
<td align="center" bgcolor="#ffffff" colspan="2" style="background: #ffffff; color: #000000; padding-bottom: 5px; padding-top: 10px; text-align: center; width: 100%;">
<a style="color: #000000; font-family: 'Courier New',courier,monospace; font-size: 16px; font-weight: bold; line-height: 120%; text-decoration: none;">
//ambassadors.thehustle.co/?ref=950fce10a7
</a>
</td>
</tr>
<tr>
<td align="center" bgcolor="#ffffff" colspan="2" style="background: #ffffff; border-bottom-color: #000000; border-bottom-style: solid; border-bottom-width: 3px; color: #000000; padding-bottom: 10px; text-align: center; width: 100%;">
<span style="font-family: 'Arial',sans-serif; font-size: 8px; font-weight: normal; letter-spacing: 1px; line-height: 100%;">
YOUR UNIQUE URL
</span>
</td>
</tr>
</table>
</td>
</tr>
<tr id="credits">
<td>
<table style="width: 100%;">
<tbody>
<tr>
<td colspan="2" style="padding-top: 20px;">
<table style="text-align: center; width: 100%;">
<tr>
<td align="center" style="display: inline-block; font-family: 'Courier New',courier,monospace; font-size: 13px; font-weight: bold; line-height: 120%; min-width: 130px; padding: 5px; text-align: center;">
<a style="color: #ed4d1f; text-decoration: none;">
<img alt="Zack" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Ffooter_zack.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="padding-bottom: 10px; width: 60px;"/>
</a>
<br/>
Zack Crockett
<br/>
<span style="font-family: 'Arial',sans-serif; font-size: 8px; font-weight: normal; letter-spacing: 1px;">
NEWS WRITER
</span>
</td>
<td align="center" style="display: inline-block; font-family: 'Courier New',courier,monospace; font-size: 13px; font-weight: bold; line-height: 120%; min-width: 130px; padding: 5px; text-align: center;">
<a style="color: #ed4d1f; text-decoration: none;">
<img alt="Wes" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Ffooter_wes.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="padding-bottom: 10px; width: 60px;"/>
</a>
<br/>
Wes Schlagenhauf
<br/>
<span style="font-family: 'Arial',sans-serif; font-size: 8px; font-weight: normal; letter-spacing: 1px;">
NEWS WRITER
</span>
</td>
<td align="center" style="display: inline-block; font-family: 'Courier New',courier,monospace; font-size: 13px; font-weight: bold; line-height: 120%; min-width: 130px; padding: 5px; text-align: center;">
<img alt="Conor" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fconor_grant.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="padding-bottom: 10px; width: 60px;"/>
<br/>
Conor Grant
<br/>
<span style="font-family: 'Arial',sans-serif; font-size: 8px; font-weight: normal; letter-spacing: 1px;">
NEWS WRITER
</span>
</td>
<td align="center" style="display: inline-block; font-family: 'Courier New',courier,monospace; font-size: 13px; font-weight: bold; line-height: 120%; min-width: 130px; padding: 5px; text-align: center;">
<a style="color: #ed4d1f; text-decoration: none;">
<img alt="Kolby" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fkolby_footer.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="padding-bottom: 10px; width: 60px;"/>
</a>
<br/>
Kolby Hatch
<br/>
<span style="font-family: 'Arial',sans-serif; font-size: 8px; font-weight: normal; letter-spacing: 1px;">
AD WRITER
</span>
</td>
</tr>
</table>
</td>
</tr>
<tr style="line-height: 120%;">
<td align="center" style="font-family: 'Courier New',courier,monospace; font-size: 16px; font-weight: bold; line-height: 120%; padding: 20px 0; text-align: center; width: 50%;">
<a style="color: #000000; text-decoration: none;">
Lindsey “Get you someone who can scam Walmart” Quinn
</a>
<br/>
<span style="font-family: 'Arial',sans-serif; font-size: 8px; font-weight: normal; letter-spacing: 1px;">
MANAGING EDITOR
</span>
</td>
<td align="center" style="font-family: 'Courier New',courier,monospace; font-size: 16px; font-weight: bold; line-height: 100%; padding: 20px 0; text-align: center; width: 50%;">
Hannah Toomey
<br/>
<span style="font-family: 'Arial',sans-serif; font-size: 8px; font-weight: normal; letter-spacing: 1px; text-transform: uppercase;">
Mechanic’s Assistant
</span>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
<tr id="classifieds">
<td align="center" style="border-top-color: #000000; border-top-style: solid; border-top-width: 3px; font-family: 'Arial',sans-serif; padding: 12px 0; text-align: center;">
<table style="width: 100%;">
<tbody>
<tr>
<td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
<a style="color: #000000; font-size: 16px; font-weight: bold; padding: 0 8px; text-decoration: none; white-space: nowrap;">
SUBSCRIBE
</a>
</td>
<td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
<a style="color: #000000; font-size: 16px; font-weight: bold; padding: 0 8px; text-decoration: none; white-space: nowrap;">
JOBS
</a>
</td>
<td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
<a style="color: #000000; font-size: 16px; font-weight: bold; padding: 0 8px; text-decoration: none; white-space: nowrap;">
ADVERTISE
</a>
</td>
<td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
<a style="color: #000000; font-size: 16px; font-weight: bold; padding: 0 8px; text-decoration: none; white-space: nowrap;">
EVENTS
</a>
</td>
<td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
<a style="color: #000000; font-size: 16px; font-weight: bold; padding: 0 8px; text-decoration: none; white-space: nowrap;">
SHOP
</a>
</td>
</tr>
<tr>
<td align="center" style="display: inline-block; font-family: 'Courier New',courier,monospace; font-size: 16px; font-weight: bold; line-height: 120%; padding: 20px; text-align: center;">
<a style="color: #ed4d1f; text-decoration: none;">
<img alt="Facebook" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Ffooter_facebook.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="padding-bottom: 10px;"/>
</a>
</td>
<td align="center" style="display: inline-block; font-family: 'Courier New',courier,monospace; font-size: 16px; font-weight: bold; line-height: 120%; padding: 5px 20px; text-align: center;">
<a style="color: #ed4d1f; text-decoration: none;">
<img alt="Instagram" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Ffooter_instagram.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="padding-bottom: 10px;"/>
</a>
</td>
<td align="center" style="display: inline-block; font-family: 'Courier New',courier,monospace; font-size: 16px; font-weight: bold; line-height: 120%; padding: 5px 20px; text-align: center;">
<a style="color: #ed4d1f; text-decoration: none;">
<img alt="YouTube" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Ffooter_youtube.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="padding-bottom: 10px;"/>
</a>
</td>
</tr>
<tr>
<td style="padding-bottom: 20px; padding-top: 10px;">
<a style="background: #ffffff; border: 2px solid #000000; border-radius: 3px; color: #000000; font-family: 'Courier New',courier,monospace; font-weight: bold; letter-spacing: -0.5px; padding: 10px 15px; text-decoration: none;">
Join our Facebook community →
</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
<tr>
<td align="center" bgcolor="#000000" style="background: #000000; border: 0; color: #ffffff; font-family: 'Courier New',courier,monospace; font-size: 11px; font-weight: bold; line-height: 120%; padding: 8px 5px; text-align: center;">
You opted in by signing up, attending an event, or through divine intervention.
</td>
</tr>
<tr>
<td align="center" style="border-bottom-color: #000000; border-bottom-style: solid; border-bottom-width: 3px; font-family: 'Arial',sans-serif; font-size: 10px; font-weight: bold; letter-spacing: 0.5px; line-height: 120%; padding: 4px; text-align: center;">
<a style="color: #000000; text-decoration: none;">
771 CLEMENTINA STREET, SAN FRANCISCO, CA 94103, UNITED STATES
</a>
•
<a style="color: #000000; text-decoration: none;">
415.506.7210
</a>
</td>
</tr>
<tr>
<td align="center" bgcolor="#ffffff" role="module-content" style="color: #a9a9a9; font-size: 12px; line-height: 120%; margin: 0; padding: 10px 0px; text-align: center;" valign="top">
Never want to hear from us again? Break our hearts and
<a style="color: #a9a9a9; text-decoration: underline;">
unsubscribe
</a>
</td>
</tr>
<tr>
<td align="center" style="padding-bottom: 20px; padding-top: 20px; text-align: center;">
<center>
<span style="display: block; float: none; text-align: center;">
<a style="color: #ed4d1f; text-decoration: none;">
<img alt="The Hustle" height="22" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fth_daily_email_logo.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXPKm:syQUMNzVp0oY6RyyeEzfTzFtUoaXrCbcs5XczLw6BjQ" style="height: 22px; width: 100px;" width="100"/>
</a>
</span>
</center>
</td>
</tr>
<!-- END DYNAMIC CONTENT -->
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
<!--[if (gte mso 9)|(IE)]>
</td>
</tr>
</table>
<![endif]-->
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</tbody>
</table>
<!--[if (gte mso 9)|(IE)]>
</td>
</tr>
</table>
<![endif]-->
</td>
</tr>
</tbody>
</table>
</div>
</center>
<img alt="" border="0" height="1" src="https://inboxflows.com/_/image/http%253A%252F%252Fclick.thehustle.co%252Fwf%252Fopen%253Fupn%253DEbKgGdJ-2FyaBjZnYkL-2Fp0p-2FUYy8lG93ajcqsz7HMox3LAz9p-2BDw08m4nPbBpkCfn0K6dTvyQQ-2BOWIAnS5vMSEsgNasJ4z9rWC16scVKIhCX3iaX7d4zLlGVbKwAIvGo6fKb0SGui57Kmi6qEvRTH7u3RHwmba1KPOuFk0L41bJuYtYFBC9tI2F56liJj1iXxTCztAfdm0toWmkFsY68AI2nIak8-2FPZALHTABGcXhZZxh-2B9xJbqjxGv25m3vS-2BO9uww2W-2FNs5gBoft8lMkOTCqPtgQMLFYoOtT6c3xAvikKqhSQTjGDrROxRcQUa92oUHEBCor4czTjozQdPK2SIg0QTvPPztorOQzxeUzg1PdnepfNu4-2Bko9Id1uQ8LAiqLPI/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cCUzQSUyRiUyRmNsaWNrLnRoZWh1cyJ9:1kXPKm:bFg8OzI1xPmw7VLCf-nvfyxubVqAfo0AyAHZoi1FvsU" style="height:1px !important;width:1px !important;border-width:0 !important;margin-top:0 !important;margin-bottom:0 !important;margin-right:0 !important;margin-left:0 !important;padding-top:0 !important;padding-bottom:0 !important;padding-right:0 !important;padding-left:0 !important;" width="1"/>
</body>
</html>
7 years ago - The Hustle <news@thehustle.co>
Unilever axes influencers with paid followers to hinder the rise of bots. The Hustle Tues, Jun 19...