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  <img alt="" border="0" height="1" src="https://inboxflows.com/_/image/https%253A%252F%252Fablink.seller.etsy.com%252Fss%252Fo%252F3TKqeEHdHuVAhBEGzH8X0Q%252F3ju%252FRbcbefEgQTyazI9MEXjJDA%252Fho.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZhYmxpbmsuc2VsbCJ9:1nNLZh:kNsOQmevTnmklPBgMqpClj4VL6iTqcyutGtdD90Hfv4" style="height:1px !important;width:1px !important;border-width:0 !important;margin-top:0 !important;margin-bottom:0 !important;margin-right:0 !important;margin-left:0 !important;padding-top:0 !important;padding-bottom:0 !important;padding-right:0 !important;padding-left:0 !important;" width="1"/>
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   We’re increasing our transaction fee to 6.5% starting on 11th April.
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                                          <!-- EDIT Logo + link -->
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                                           <img alt="Etsy" src="https://inboxflows.com/_/image/https%253A%252F%252Fappboy-images.com%252Fappboy%252Fcommunication%252Fassets%252Fimage_assets%252Fimages%252F60adcf652a533e5cdc32607c%252Foriginal.png%253F1622003557/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZhcHBib3ktaW1hZyJ9:1nNLZh:dtq8REmEfO_7oaoY3sV5HSVhaYbLnyaUlCvZZ_IYmM0" style="clear: both; display: block; max-width: 112px; outline: none; text-decoration: none; width: 100%; border: 0px solid;"/>
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                                          <!-- EDIT Paragraph + link -->
                                          <a style="text-decoration: none; color: #000000;">
                                           Dear Seller Community,
                                           <br/>
                                           <br/>
                                           At Etsy, we’re focused on building a marketplace that allows sellers like you to turn your creativity and passions into real, money-making businesses. Last year, active sellers
                                           <strong>
                                            increased their sales by 23% on average
                                           </strong>
                                           compared to 2019, and in 2021 alone, we showed
                                           <strong>
                                            more than 90 million active buyers worldwide
                                           </strong>
                                           that there’s an alternative to large store, automated shopping.
                                           <br/>
                                           <br/>
                                           Together, we’ve made Etsy
                                           <strong>
                                            <em>
                                             the
                                            </em>
                                            global marketplace for unique and creative goods
                                           </strong>
                                           .
                                           <br/>
                                           <br/>
                                           We plan to make significant investments in marketing, seller tools, and creating a world-class customer experience so we can continue this tremendous growth. To support this goal, on
                                           <strong>
                                            11th April we will increase our current 5% transaction fee to 6.5%
                                           </strong>
                                           .
                                           <!-- EDIT Paragraph + link-->
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                                          <!-- EDIT Paragraph + link -->
                                          <a style="text-decoration: none; color: #000000;">
                                           This change will allow us to make improvements in three key areas:
                                          </a>
                                          <ul>
                                           <li>
                                            <a style="text-decoration: none; color: #000000;">
                                             <strong>
                                              Bringing more buyers to Etsy
                                             </strong>
                                             : Last year,
                                             <strong>
                                              we spent nearly 600 million USD on marketing
                                             </strong>
                                             . This year
                                             <strong>
                                              we’ll be investing even more
                                             </strong>
                                             , including on TV commercials, influencers and tastemakers, billboards, podcast advertising, and email marketing that bring new buyers to Etsy.
                                            </a>
                                           </li>
                                           <br/>
                                           <li>
                                            <a style="text-decoration: none; color: #000000;">
                                             <strong>
                                              The support you need
                                             </strong>
                                             : We’ll
                                             <strong>
                                              grow our support team by more than 20% this year
                                             </strong>
                                             so you can get help more quickly and easily, including faster email responses, expanded access to live chat, and prioritisation of your most urgent requests.
                                            </a>
                                           </li>
                                           <br/>
                                           <li>
                                            <a style="text-decoration: none; color: #000000;">
                                             <strong>
                                              Keeping Etsy unique
                                             </strong>
                                             : We’ll
                                             <strong>
                                              build on last year’s roughly 40 million USD investment in the teams and technology
                                             </strong>
                                             that help make our marketplace a safe and secure destination for handmade, vintage, and special items. This year we’ll expand our efforts to remove listings that don't meet our policies and help you resolve issues with buyers.
                                            </a>
                                           </li>
                                           <!-- EDIT Paragraph + link-->
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                                          <!-- EDIT Paragraph + link -->
                                          <a style="text-decoration: none; color: #000000;">
                                           These are some of the great things we’ll invest in to keep Etsy a beloved, trusted, and thriving marketplace. We don’t take fee changes lightly, and we believe that these investments will enable Etsy, and our seller community, to continue to grow.
                                           <br/>
                                           <br/>
                                           Thank you for making Etsy a one-of-a-kind marketplace.
                                          </a>
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                                           <img alt="" src="https://inboxflows.com/_/image/https%253A%252F%252Fbraze-images.com%252Fappboy%252Fcommunication%252Fassets%252Fimage_assets%252Fimages%252F620e7263a69b7e4a5191dab1%252Foriginal.png%253F1645113955/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZicmF6ZS1pbWFnZSJ9:1nNLZh:NVmEVP01rW7B9Y56p2Vei8wuxdVzsrjDaFgv_wJMYts" style="clear: both; display: block; max-width: 144px; outline: none; text-decoration: none; width: 100%; padding-top: 10px; border: 0px solid;"/>
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                                           <img alt="" src="https://inboxflows.com/_/image/https%253A%252F%252Fbraze-images.com%252Fappboy%252Fcommunication%252Fassets%252Fimage_assets%252Fimages%252F620e726338347902559de10d%252Foriginal.png%253F1645113955/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZicmF6ZS1pbWFnZSJ9:1nNLZh:NVmEVP01rW7B9Y56p2Vei8wuxdVzsrjDaFgv_wJMYts" style="clear: both; display: block; max-width: 200px; outline: none; text-decoration: none; width: 100%; padding-top: 10px; padding-bottom: 10px; border: 0px solid;"/>
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                                          Josh Silverman, CEO
                                          <!-- EDIT Paragraph + link-->
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                                          <!-- EDIT Paragraph + link -->
                                          <em>
                                           <a style="text-decoration: none; color: #000000;">
                                            You can see our updated Fees and Payments policy
                                            <strong>
                                             here
                                            </strong>
                                            .
                                           </a>
                                          </em>
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