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          <span class="preheader" style="color: transparent; display: none; height: 0; max-height: 0; max-width: 0; opacity: 0; overflow: hidden; mso-hide: all; visibility: hidden; width: 0;">
           PLUS: How Google and Facebook rigged the ad market.
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                  January 18, 2022
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                  <img alt="The Hustle" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fth.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1n9ndE:i4KZAvtXVTzU0Vhm2mpqh-mZCawN7bvFnLUvCQkMnF0" style="width: 250px;" width="250"/>
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                  <p style="padding-bottom: 10px; font-size: 15px; line-height: 140%; margin: 5px 0px 0px;">
                   Being a founder isn’t always glamorous — the pressure of running a business can take its toll on your mental health. If you’ve experienced this, we want to hear your story: Tell us more in this
                   <a style="color: #121212; text-decoration: underline !important;">
                    short survey
                   </a>
                   .
                  </p>
                  <p style="padding-bottom: 10px; font-size: 15px; line-height: 140%; margin: 5px 0px 0px;">
                   <strong>
                    Today’s rundown:
                   </strong>
                  </p>
                  <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Sticker gold mine:
                    </strong>
                    How artists are making millions on stickers.
                   </li>
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Netflix and bill:
                    </strong>
                    What’s the deal with Netflix’s new prices?
                   </li>
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Jedi Blue:
                    </strong>
                    How
                    <strong>
                    </strong>
                    Google and Facebook rigged the ad market.
                   </li>
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Around the web:
                    </strong>
                    DIY karaoke, an index of brand colors, and more wild internet finds.
                   </li>
                  </ul>
                  <p style="padding-bottom: 10px; font-size: 15px; line-height: 140%; margin: 5px 0px 0px;">
                   Let’s do it.
                  </p>
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              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               The big idea
              </td>
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               <a style="color: #121212; text-decoration: underline !important;">
                <img alt="digital sticker" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3.us-west-1.amazonaws.com%252Ffinal_size-kitty_20220118004201.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLiJ9:1n9ndE:EpndmrwcO7O_p62IP2IZvHZwc9AU6q9SfqyNcNEdN0A" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
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               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                Artists are making millions creating digital stickers
               </h2>
              </td>
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              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                When you hear the word “sticker,” you might think of the gold stars that kindergarten teachers use to reward kids for a job well done.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                On Line, which is the most popular messaging app in Japan, Taiwan, and Thailand, stickers are the basis for a thriving
                <a style="color: #121212; text-decoration: underline !important;">
                 creator economy
                </a>
                , per
                <em>
                 Rest of World
                </em>
                .
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 What kind of stickers are we talking about?
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Line is primarily used for messaging, and stickers are manga-style cartoons that offer users a way to express their personalities.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                With a wider cast of characters than emojis, stickers give users a more dynamic and specific
                <a style="color: #121212; text-decoration: underline !important;">
                 form of shorthand
                </a>
                that taps into cultural trends.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Line launched in 2011 with its own stickers, but the sticker economy took off in 2014 when the company opened up its marketplace to creators.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Business is booming
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In 2020 alone, Line pulled in $200m in sticker revenue, with 4m designers creating stickers on the platform.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The economics break down like so:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Stickers typically come in packs of 40 that cost $1 to $5
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Apple or Android take a 30% fee on the purchase
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 The remaining 70% is split 50/50 between Line and the creator
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Like any marketplace, Line’s sticker economy follows a power law — with the top 10 sticker creators making an average of
                <strong>
                 $10m
                </strong>
                in total lifetime sales.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 As sticker revenue has grown…
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                … the marketplace has become more saturated. Artists say the most popular characters are set in place, which makes it harder to break through.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                For its part, Line has played both sides — hyping the sticker opportunity for creators, while admitting that helping new creators is one of its biggest challenges.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                At this point, any new designer that can break through with a popular sticker truly deserves a gold star.
               </p>
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                   <a data-tags="share email" style="text-decoration: underline !important; white-space: nowrap; color: #121212; padding: 0 8px;">
                    <img alt="Send as email to a friend" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail_newest.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1n9ndE:MC8VdttOzodT5y2UzmchFMhP_7_vuENDXut6aNg3y-s" width="30"/>
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               SNIPPETS
              </td>
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               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 The Wal-verse:
                </strong>
                New trademarks
                <a style="color: #121212; text-decoration: underline !important;">
                 suggest
                </a>
                Walmart is planning to embrace Web3 — including possibly developing its own cryptocurrency and NFTs.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Cracking down:
                </strong>
                Activision Blizzard has
                <a style="color: #121212; text-decoration: underline !important;">
                 fired or pushed out
                </a>
                <strong>
                 36+
                </strong>
                employees since July following reports of sexual harrassment and other misconduct.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Un-banned:
                </strong>
                Amazon
                <a style="color: #121212; text-decoration: underline !important;">
                 backed off
                </a>
                its Visa ban in the UK, and is in talks with the company on how to allow customers to use its cards for purchases in the country.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Price hike:
                </strong>
                Inside reports
                <a style="color: #121212; text-decoration: underline !important;">
                 found
                </a>
                Peloton is planning to ask customers to pay additional delivery and setup fees — $250 for its bike and $350 for its treadmill — citing inflation and supply chain issues.
               </p>
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                Hey —
                <em>
                 enjoy getting quick updates on what you care about?
                </em>
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                <strong>
                 Take
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                  20 seconds
                 </a>
                 to personalize your Snippets.
                </strong>
                Pick your preferences👇 and we’ll send you more of what you love. Boom.
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               Priceonomics
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                <img alt="Netflix prices" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3.us-west-1.amazonaws.com%252Ffinal_size-netflix_prices_20220118004856.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLiJ9:1n9ndE:EpndmrwcO7O_p62IP2IZvHZwc9AU6q9SfqyNcNEdN0A" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
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               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                A bigger bill for Netflix and chill
               </h2>
              </td>
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              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Netflix is
                <a style="color: #121212; text-decoration: underline !important;">
                 raising
                </a>
                prices by a couple bucks for US and Canadian customers (again).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                On a micro level, that might not sound like a lot. But big picture, it is.
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  US consumers
                 </strong>
                 are increasingly dropping dimes on streaming, now spending
                 <a style="color: #121212; text-decoration: underline !important;">
                  $55
                 </a>
                 per month, on average, with 4.5 subscriptions.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  For Netflix,
                 </strong>
                 with
                 <a style="color: #121212; text-decoration: underline !important;">
                  ~75m
                 </a>
                 US customers, $1.50 more per month equates to $1.35B in new annual revenue — without actually adding any new
                 <em>
                  value
                 </em>
                 for customers. It’s a great business model: more money, same work.
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But Netflix is also fighting against higher production costs. Last year, the California Film Commission found covid protocols added
                <a style="color: #121212; text-decoration: underline !important;">
                 5%
                </a>
                to the cost of film and TV production budgets.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                This raises the question: For any streaming service, at what point do people ask, “Is this worth it?”
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                And to that, we say — remember the days when you paid $1.29 per song on iTunes?
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
                <tbody style="text-align: right;">
                 <tr>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share facebook" style="text-decoration: underline !important; white-space: nowrap; color: #121212; padding: 0 8px;">
                    <img alt="Share on Facebook" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ffacebook_newest.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1n9ndE:MC8VdttOzodT5y2UzmchFMhP_7_vuENDXut6aNg3y-s" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share twitter" style="text-decoration: underline !important; white-space: nowrap; color: #121212; padding: 0 8px;">
                    <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter_ne.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1n9ndE:MC8VdttOzodT5y2UzmchFMhP_7_vuENDXut6aNg3y-s" width="30"/>
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                    <img alt="Send as email to a friend" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail_newest.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1n9ndE:MC8VdttOzodT5y2UzmchFMhP_7_vuENDXut6aNg3y-s" width="30"/>
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                   <a data-tags="share site" style="text-decoration: underline !important; white-space: nowrap; color: #121212; padding: 0 8px;">
                    <img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Flink_newest.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1n9ndE:MC8VdttOzodT5y2UzmchFMhP_7_vuENDXut6aNg3y-s" width="30"/>
                   </a>
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                </tbody>
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              </td>
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            </table>
           </td>
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          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr style="display: block; padding: 10px 2px 0px;">
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               Jedi Blue
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <a style="color: #121212; text-decoration: underline !important;">
                <img alt="Facebook and Google apps" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3.us-west-1.amazonaws.com%252Ffinal_size-Facebook-Google_20220118005407.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLiJ9:1n9ndE:EpndmrwcO7O_p62IP2IZvHZwc9AU6q9SfqyNcNEdN0A" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <p style="font-family: Helvetica, sans-serif; color: #5f696c; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 10px;">
                (Photo Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images)
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                How Facebook and Google rigged ad markets
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Google and Facebook are dominant in digital ads.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The internet giants — officially (but annoyingly) called Alphabet and Meta — receive 52%+ of digital ad spend, per
                <a style="color: #121212; text-decoration: underline !important;">
                 <em>
                  eMarketer
                 </em>
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                As if this duopoly position isn’t enough, court documents from a recent lawsuit show that the firms rigged ad markets.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 What happened?
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In December 2020, 14 state attorneys general sued Alphabet for “anticompetitive conduct” that took place in 2018.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                According to
                <a style="color: #121212; text-decoration: underline !important;">
                 <em>
                  Marketwatch
                 </em>
                </a>
                , the scheme was called Jedi Blue and involved Google giving Facebook a boost by providing:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  A “Google-managed” system
                 </strong>
                 to bid on and manage ads
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Preferential rates
                 </strong>
                 on ads
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  The 1st “dibs”
                 </strong>
                 on prime ad placements
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                These details were previously known, but new unredacted evidence made a big reveal:
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 The CEOs of both companies knew
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Facebook CEO Mark Zuckerberg and Google CEO Sundar Pichai broke the 1st rule of collusion: Don’t leave a paper trail!
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Why would Google help Facebook out?
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The social network planned to expand into header bidding, a type of programmatic advertising that threatened Google’s ad exchange. So, Google made “overtures” to keep Facebook at bay.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The states are actually suing Google for a number of ad-rigging schemes. If regulators win one (or more) cases, the duopoly may be just a bit less dominant.
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
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                   </a>
                  </td>
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                   <a data-tags="share twitter" style="text-decoration: underline !important; white-space: nowrap; color: #121212; padding: 0 8px;">
                    <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter_ne.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1n9ndE:MC8VdttOzodT5y2UzmchFMhP_7_vuENDXut6aNg3y-s" width="30"/>
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                  </td>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share site" style="text-decoration: underline !important; white-space: nowrap; color: #121212; padding: 0 8px;">
                    <img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Flink_newest.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1n9ndE:MC8VdttOzodT5y2UzmchFMhP_7_vuENDXut6aNg3y-s" width="30"/>
                   </a>
                  </td>
                 </tr>
                </tbody>
               </table>
              </td>
             </tr>
            </table>
           </td>
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           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr>
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
               TRENDS
              </td>
             </tr>
             <tr id="image">
              <td class="h2020 ignore-defaults" style="padding: 0px 3px;">
               <center>
                <a style="color: #121212; text-decoration: underline !important;">
                 <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3.us-west-1.amazonaws.com%252Ffinal_size-2022_20220118005910.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLiJ9:1n9ndE:EpndmrwcO7O_p62IP2IZvHZwc9AU6q9SfqyNcNEdN0A" style="width: 100%; max-width: 600px; height: auto; padding: 15px 0 0;" width="600"/>
                </a>
               </center>
              </td>
             </tr>
             <tr id="bottom ad copy">
              <td class="h2020 ignore-defaults" style="padding: 0px 3px;">
               <h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
                <strong>
                 10+ New Year market predictions, by Trends
                </strong>
               </h2>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <em>
                 The Hustle
                </em>
                staff made some bold predictions for 2022. As is tradition.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <a style="color: #121212; text-decoration: underline !important;">
                 <strong>
                  11 red-hot takes
                 </strong>
                </a>
                <strong>
                 from some of our finest:
                </strong>
               </p>
               <ol style="font-size: 16px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Trung
                 </strong>
                 (Twitter Clown): 50% of Americans will interact with crypto. Shook.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Ethan
                 </strong>
                 (Trends Surfer): Vinyls, books, and mail are
                 <em>
                  up
                 </em>
                 . Next is
                 <span style="background-color:#121212">
                  xxxxxxxxx
                 </span>
                 .
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Steph
                 </strong>
                 (Trends OG):
                 <em>
                  Location. Based. Salaries.
                 </em>
                 Take it
                 <em>
                 </em>
                 to the bank (don’t).
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Sara
                 </strong>
                 (Daily Scribe): The mental health movement’s next step:
                 <span style="background-color:#121212">
                  xxxxxxxxxx
                 </span>
                 .
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Sam
                 </strong>
                 (Founder Dude): BuzzFeed stock will tank. So will
                 <span style="background-color:#121212">
                  xxx
                 </span>
                 ,
                 <span style="background-color:#121212">
                  xxxx
                 </span>
                 ,
                 <span style="background-color:#121212">
                  xxxxxxx
                 </span>
                 .
                 <br/>
                </li>
               </ol>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                Whoops — we’re on a word count. What you think this is?
               </h4>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <a style="color: #121212; text-decoration: underline !important;">
                 The Trends article
                </a>
                fills in the blanks and rolls out all 11 predictions.
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Join our vibrant community for access to
                <strong>
                 17k+ global professionals and the content arsenal
                </strong>
                that just keeps getting better.
               </p>
              </td>
             </tr>
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              <td align="center" style="text-align: center; padding: 10px 0px 15px;">
               <a style="color: #ffffff !important; font-size: 16px; font-weight: bold; text-decoration: none !important; background-color: #D62829; border-radius: 15px; -webkit-text-fill-color: #ffffff; padding: 6px 20px;" target="_blank">
                Try Trends for $1 →
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           </td>
          </tr>
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           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr>
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #da2829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
               AROUND THE WEB
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="font-size: 15px; line-height: 20px; margin: 0; padding: 15px 0px 0px 3px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 🕵️ On this day:
                </strong>
                In 1985, the Coen brothers
                <a style="color: #121212; text-decoration: underline !important;">
                 released
                </a>
                their 1st film, the neo-noir
                <em>
                 Blood Simple
                </em>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🕺
                <strong>
                 Useful:
                </strong>
                If you’ve ever wanted to make your own karaoke track,
                <a style="color: #121212; text-decoration: underline !important;">
                 this website
                </a>
                lets you remove specific instruments or vocals from songs. The 1st 10 minutes are free.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🎨
                <strong>
                 Cure boredom:
                </strong>
                Browse this giant list of
                <a style="color: #121212; text-decoration: underline !important;">
                 brand colors
                </a>
                , including Facebook’s blue and Airbnb’s specific shade of pink.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 🍳 Wait, what:
                </strong>
                Drivers in Tennessee were
                <a style="color: #121212; text-decoration: underline !important;">
                 surprised
                </a>
                to see a 14.3k-pound cast iron skillet on the highway. The pan was headed to the forthcoming
                <a style="color: #121212; text-decoration: underline !important;">
                 Lodge Cast Iron Museum
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 ✍️ How to:
                </strong>
                Google Keep doesn’t get as much credit as Google Docs, so here are
                <a style="color: #121212; text-decoration: underline !important;">
                 7 tips
                </a>
                to get the most from this note-taking app.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 🥰 Aww:
                </strong>
                And now, a prairie dog says
                <a style="color: #121212; text-decoration: underline !important;">
                 hello
                </a>
                .
               </p>
              </td>
             </tr>
             <tr>
              <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
              </td>
             </tr>
             <tr>
              <td style="padding-bottom: 5px;">
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr style="padding: 10px 2px 0px;">
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 5px 2px 15px;">
               Meme of the day
              </td>
             </tr>
             <tr>
              <td align="center" style="text-align: center; padding: 0 0 6px;">
               <img alt="bumper stickers meme" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3.us-west-1.amazonaws.com%252Ffinal_size-bumper_sticker_20220118005743.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLiJ9:1n9ndE:EpndmrwcO7O_p62IP2IZvHZwc9AU6q9SfqyNcNEdN0A" style="height: auto; width: 100%; max-width: 475px;" width="475"/>
              </td>
             </tr>
             <tr>
              <td>
               <p style="font-family: Helvetica, sans-serif; color: #5f696c; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 0px;">
                The back of the car = the real sticker economy. (Source:
                <a style="color: #5f696c; text-decoration: underline !important;" target="_blank">
                 Memebase
                </a>
                )
               </p>
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
           </td>
          </tr>
          <tr class="zephyr-syntax" style="display: block; padding: 15px 2px 0px;">
           <td style="display: block; min-width: 320px; padding: 0px;">
            <table style="top: 10px; width: 100%;">
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              <td style="padding: 0px;">
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                  SHARE THE HUSTLE
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                   Hey. Stop keeping us a secret.
                  </p>
                  <p style="font-size: 16px; line-height: 140%; padding-bottom: 10px; margin: 5px 0px 0px;">
                   <strong>
                    Refer just 3 people
                   </strong>
                   and we’ll start to send some goodies as a thank you.
                  </p>
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                  <a style="color: #d62829; text-decoration: underline !important;" target="_blank">
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                   Spread the news. Help us grow 🌱
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                   Share The Hustle 🤠 →
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                 <td style="padding: 5px 3px 0px;">
                  <p style="font-size: 16px; line-height: 140%; padding-bottom: 10px; margin: 5px 0px 0px;">
                   Or copy this custom referral link:
                   <a style="color: #121212; text-decoration: underline !important;">
                    https://thehustle.co/?ref=950fce10a7
                   </a>
                  </p>
                  <p style="font-size: 16px; line-height: 140%; padding-bottom: 10px; margin: 5px 0px 0px;">
                   Your referral count: 0
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            Today's email was brought to you by
            <a style="color: #121212; text-decoration: underline !important;" target="_blank">
             Trung Phan
            </a>
            ,
            <a style="color: #121212; text-decoration: underline !important;" target="_blank">
             Jacob Cohen
            </a>
            ,
            <a style="color: #121212; text-decoration: underline !important;" target="_blank">
             Juliet Bennett Rylah
            </a>
            ,
            <a style="color: #121212; text-decoration: underline !important;" target="_blank">
             Rob Litterst
            </a>
            .
            <br/>
            Editing by: Jennifer “brb making some stickers” Wang.
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                 PODCAST
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                 JOBS
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                 CONTACT US
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            25 FIRST ST. 2ND FLOOR, CAMBRIDGE, MA 02141, UNITED STATES   +1 888 482 7768
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