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June 4, 2020
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TOGETHER WITH
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<strong>
It’s hard to think about celebrating
</strong>
when our world is in turmoil. But today marks an important milestone for our company: It’s the first anniversary of Trends, our premium-subscription service, which helps entrepreneurs create and grow their businesses. More than ⅔ of Hustle readers identify as entrepreneurial-minded -- and we’re grateful for all of you who’ve come along for the ride.
</p>
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
To commemorate the occasion, we decided to pull back the curtain on what makes Trends so special. For today’s email:
</p>
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<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
We curated a handful of our
<strong>
biggest hits.
</strong>
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
We pulled together our most popular
<strong>
business-building advice
</strong>
.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
And we highlighted several
<strong>
startup ideas and partnerships
</strong>
born in our community.
</li>
</ul>
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
In such distressing economic times, it’s comforting to have a community of builders where we can turn for support. So we’re making it easier for more of you to join. For today only, we’re offering
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
<strong>
$100 off
</strong>
</a>
your first year of Trends. Think of it as an investment in yourself.
</p>
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
I look forward to seeing you on the other side.
</p>
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
- Brad Wolverton, Head of Content
</p>
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
<strong>
PS:
</strong>
If you don’t have the money but still want Trends, take our 5-question quiz at the bottom of this email and you’ll be eligible to win one of 5 free Trends subscriptions we’re giving away.
</p>
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<img alt="" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Ftrendsgif_20200603211118.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMiP:h72E6XJcP3QTWy6QZU1idNcgDG8mg0q_pJCQ2fBFFqM" style="height: auto; width: 100%;"/>
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<td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 10px 0px; text-transform: uppercase;">
Happy Birthday, Trends!
</td>
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<td>
<h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 5px 0px;">
Trends turns 1: Our hits, misses, and strangest finds
</h2>
</td>
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<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
For this special edition email, we’re looking back on some trends we got right in year one, a few misses (hey, nobody’s perfect), and some of our most unusual insights.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
This email ain’t just replays
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Hot off the presses, our Trung Phan just published an interactive report on
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
30 companies
</a>
that are defining the future of media and pop culture. It’s one of the coolest pieces our Trends team has produced (
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
see an abridged version here
</a>
).
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Nailed it
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Would you believe us if we said one of the ideas we got right was about… airplanes? Sounds nuts, but in October, we covered the
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
fast takeoff of airplane cocktail kits
</a>
.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
The Signal we published was a major hit. And the kits are still going strong -- air travel is grounded, but companies are buying them in bulk for remote team happy hours.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Timing is everything
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
In March, we wrote about the
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
budding niches of TikTok
</a>
. Shelter-in-place orders made dancing by yourself one of the world’s favorite activities.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
TikTok’s subcultures multiplied as its user base grew -- in the US alone, the number of unique mobile visitors 18+ years old skyrocketed by 36% (from
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
28.8m in March to 39.2m in April
</a>
).
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
The craze shows no signs of slowing, and products for your star turn are shining bright -- collapsible green screens, anyone?
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
But sometimes your timing sucks
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Paging Freezing Cold Takes: In January, we published a
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
bullish report
</a>
about Simon Property Group, America’s largest… mall operator.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
In early March, we went big on the
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
$18B boutique hotel industry
</a>
. About a week later, the US declared a national emergency over the pandemic. And you thought Quibi’s timing was bad!
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Let’s get weird
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Occasional misses aside, our analysts are pretty good at finding under-the-radar gems (
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
sober bars
</a>
, the strange sport of
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
teqball
</a>
). Here are a few more:
</p>
<ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
DIY… medical devices?!
</strong>
The open-source movement is
<a style="color: #d62829; text-decoration: none;">
going to the doctor’s office
</a>
. The NIH, for example, hosts a 3D-printed prosthetics exchange.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
The early bird monetizes the worm:
</strong>
Worm farms have gotten big Down Under. Now they’re
<a style="color: #d62829; text-decoration: none;">
wriggling into the US
</a>
-- one worm supplier makes $360k/month.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Honey, I shrunk everything:
</strong>
Who needs tiny Nutella jars and miniature cooking equipment?
<a style="color: #d62829; text-decoration: none;">
A lot of people
</a>
, apparently.
</li>
</ul>
</td>
</tr>
<tr>
<td>
<table cellpadding="0" style="padding: 10px 10px 0px; width: 100%;">
<tbody style="text-align: right;">
<tr>
<td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
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</a>
</td>
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</a>
</td>
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</a>
</td>
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<a style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
<img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fweb_icon2_20200312220811.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMiP:h72E6XJcP3QTWy6QZU1idNcgDG8mg0q_pJCQ2fBFFqM" width="30"/>
</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr>
<td style="color: #da2829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 10px 3px 12px; text-transform: uppercase;">
Leads: Best of the Best
</td>
</tr>
<tr id="sponsored">
<td class="h2020 ignore-defaults" style="padding: 0px 3px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Every week, the Trends team curates a half-dozen of the most actionable articles we can find for our Leads section, which offers fast tips to build your business. Below are ~20 of our most-clicked Leads from the past year. For a mega list of 100+ more, check out
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
this
</a>
listing.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Build your business
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Discover
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
profitable online projects
</a>
. A comprehensive guide to
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
margins, by sector
</a>
(updated January 2020). How to
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
acquire more users
</a>
. How to
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
transform
</a>
your blog into a lucrative business. The best copy reads
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
like customers wrote it
</a>
.
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
6 tools
</a>
one team uses to generate thousands of LinkedIn leads.
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
17 tips
</a>
for great copywriting.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Maximize your potential
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Why your landing page didn’t
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
convert
</a>
. How to
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
build traffic campaigns
</a>
that convert customers faster. A free
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
Facebook ads analyst
</a>
. 5k+
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
email marketing designs
</a>
that work.
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
7 tips
</a>
for keeping your business afloat during the pandemic. How and where to
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
cut costs
</a>
.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Success stories
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
How Bobby Hoyt
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
built Millenial Money Man
</a>
into an $88k/month machine. How a
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
$45 doorstep
</a>
became one of Shark Tank’s biggest deals. 50 companies that
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
made it big
</a>
with little funding. How an ex-Amazon employee
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
sold $20k in copies of a digital book
</a>
in 3 days. Warren Buffett
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
explains
</a>
how he assesses the intrinsic value of companies.
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
7 Zoom-ified businesses
</a>
that are here to stay.
</p>
</td>
</tr>
<tr>
<td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 5px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="padding: 0 0 6px;">
<a style="color: #d62829; text-decoration: none;">
<img alt="" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FKevin_Chili_meme_20200604012032.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMiP:h72E6XJcP3QTWy6QZU1idNcgDG8mg0q_pJCQ2fBFFqM" style="height: auto; width: 100%;"/>
</a>
</td>
</tr>
<tr>
<td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 10px 0px; text-transform: uppercase;">
Looking Ahead
</td>
</tr>
<tr>
<td>
<h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 5px 0px;">
Trends predictions for a post-COVID world
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
There’s a reason that the “
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
my plans vs. 2020
</a>
” meme lit up Twitter like a pinball machine: No one could have seen that 6 months into the year, we’d be facing global crises on such a grand scale.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Our Trends analysts pushed to find the 2nd- and 3rd-order effects of the pandemic -- to anticipate what will resonate with consumers in a reimagined world.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
We also asked our Trends subscribers, a talented group of entrepreneurs, to predict the hottest products and industries of the future.
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
Read 27 of their best takes here
</a>
.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
And if you want to know where other big opportunities might lie, these themes are a good place to start.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Tech will shape our social lives
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Our Facebook group pondered the question: What will it mean to be part of a community when school and work no longer dictate where you live and who you socialize with?
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
The opportunity:
</strong>
Businesses that build loyalty through digital communities will reap the rewards.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
The Lego Group created the
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
Lego Ideas Community
</a>
: a place for enthusiasts to interact with each other and crowdsource ideas for new products. Another example:
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
The Nomad List
</a>
for digital nomads.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Commerce won’t look the same
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Historically, 3 roadblocks have prevented ecommerce from eclipsing brick-and-mortar shopping: tradition, pricing, and the in-store experience.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
The pandemic is eroding those roadblocks. The online shopping boom will create more competition, driving down costs for consumers relative to traditional retail. Think of a world where free same-day delivery is the norm.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Post-COVID-19, the only in-store retailers that will survive will be those that focus on the value of the physical experience.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
The opportunity:
</strong>
Retailers will benefit from turning their physical locations into flagship stores and “
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
experience hubs
</a>
.”
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
This
</a>
Nike store, described as a “
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
powerhouse of experience-driven retail
</a>
,” allows consumers to try on their shoes and test them out in simulated sports venues (think basketball courts, enclosed soccer fields, and treadmills).
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
‘Local only’ might be the new ‘local first’
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
You’d think a pandemic, which confined billions to their homes, would inspire people to fly the nest as soon as possible. That won’t be easy -- global supply chains are a mess, and travel could take a long time to recover.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
So local experiences, local tourism, and locally produced goods could rule the day.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
The opportunity:
</strong>
Consumers have shown that they are willing to pay a premium to support local businesses. Brands that focus on this value proposition will win, with the added benefit of independence from global supply chain challenges.
</p>
</td>
</tr>
<tr>
<td>
<table cellpadding="0" style="padding: 10px 10px 0px; width: 100%;">
<tbody style="text-align: right;">
<tr>
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</a>
</td>
</tr>
</tbody>
</table>
</td>
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</table>
</td>
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<tr>
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SPONSORED
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<h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
<strong>
Why Tim Ferriss, Christian McCaffrey, and Katrin Davidsdottir turn to Ascent for their post-workout recovery
</strong>
</h2>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Whether you’re a Pro athlete, a CrossFit champion, or simply someone committed to maximizing their health and fitness, a high-quality protein source is one of the keys to keeping your body healthy.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
For that, there’s no better option than
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
Ascent
</a>
.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Ascent’s incredibly clean (we’re talkin’ zero artificial ingredients and flavors) protein formula delivers the nutrition the human body needs to improve athletic performance and maximize post-workout recovery.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
1 scoop has the same amount of protein as 1 large chicken breast
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Everyone from high-level athletes to casual
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
Amazon shoppers
</a>
trust Ascent for their post-workout recovery -- it covers all their fitness bases:
</p>
<ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Efficient:
</strong>
<a style="color: #d62829; text-decoration: none;">
25 grams of clean protein in each scoop
</a>
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Simple:
</strong>
Mixes easily into 4-6 oz of water
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Clean:
</strong>
Absolutely
<em>
zero
</em>
artificial ingredients or flavors
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Accommodating
</strong>
<em>
<strong>
:
</strong>
</em>
Certified Gluten Free & Soy Free
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
In a nutshell? It’s one of the most efficient, clean, and efficacious protein sources you can reward your body with… sounds pretty good when you put it that way.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Their delicious chocolate flavor took over 252 recipes to perfect, and now you can taste the finished product for yourself -- just use promo code
<strong>
ASCENTHUSTLE
</strong>
on
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
Amazon
</a>
or over at their
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
website
</a>
to save some dough on your first bag of whey, casein or pre-workout.
</p>
</td>
</tr>
<tr id="bottom ad copy">
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Lead the whey →
</a>
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Success Stories
</td>
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<td>
<h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 5px 0px;">
Community highlights: Trendsters solve Zoom headaches and help local businesses
</h2>
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<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
The Trends Facebook group is both incredible and incredibly active.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Over the past month, the group has contributed 700 posts, 7.9k comments and 12.4k reactions.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Trends members network, swap advice, vet ideas, incubate new ventures, and do deals. Here are some great Trends community stories from the past year:
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Chris Koerner
</strong>
read one of our Steph Smith’s reports about the anything-as-a-service (XaaS) industry and was inspired to start an ecommerce-as-a-service (EaaS) business. He bought the domain name
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
www.SendEats.com
</a>
for less than $10, and he’s now helping brick and mortar food shops sell online.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Trendsters
<strong>
Ali Jiwani
</strong>
and
<strong>
Anson Cao
</strong>
(along with a 3rd founder,
<strong>
Amy Liu
</strong>
) had an awful 20-person Zoom call at the start of quarantine and decided to do something about it.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
They built
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
Rally
</a>
, an online video conferencing platform meant to make collaboration easier (one feature: conversation switching between groups). They’ve hosted more than 100 events (including one for the Trends group) and have secured investment from a prominent Silicon Valley VC.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
After reading a Trends article on the fast-growing world of
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
online plant sales
</a>
,
<strong>
Narek Vardanian
</strong>
and his team built a Kickstarter campaign and
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
raised $1.5m for PICO
</a>
, an innovative indoor gardening system.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Paul Lemley
</strong>
told the group that he used no-code tools to quickly create a directory app to help local businesses in specific cities. He laid out
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
step-by-step instructions
</a>
, and fellow Trendsters replicated the app for 17 other cities.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
On the
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
My First Million podcast
</a>
, Sam often mentions his love of job boards and wanted to create one based on companies he would vet personally. Trendster
<strong>
Henry Johnson
</strong>
loved the idea so much that he did it, curating fast-growing business ideas under the
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
Rocketship Jobs
</a>
brand.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Tamar Weinberg
</strong>
was ready to launch a unisex fragrance before the pandemic hit. She lives in New Rochelle, New York, the first suburb in the US that had community spread of the coronavirus. She
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
ended up getting COVID-19
</a>
. After recovering, she recently let the Facebook group know she was launching a
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
crowdfunding campaign for her fragrance
</a>
.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Our members tell us all the time that the community alone is worth the price of admission. Don’t forget: For today only, you can
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
get $100 off
</a>
your first year of Trends.
</p>
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The Hustle Says
</td>
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<tr>
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<div class="statements" style="font-family: sans-serif; font-size: 15px; padding: 0px 2px;">
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
</p>
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
<strong>
Interested in supporting Black-owned restaurants?
</strong>
Check out the
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
EatOkra
</a>
app.
</p>
</div>
</td>
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<tr>
<td>
<div class="statements" style="font-family: sans-serif; font-size: 15px; padding: 0px 2px;">
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
</p>
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
<strong>
IT powers remote work. Electric powers IT.
</strong>
WFH is here, and it ain’t going
<em>
anywhere.
</em>
That’s why Electric will
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
upgrade your home Wifi for free
</a>
when you take a short meeting with them about your company’s IT.*
</p>
</div>
</td>
</tr>
<tr>
<td>
<div class="statements" style="font-family: sans-serif; font-size: 15px; padding: 0px 2px;">
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
</p>
<p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
<strong>
Need help losing that quarantine weight? Same.
</strong>
Lucky for us, Noom is offering
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
two free weeks
</a>
of their at-home program.
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
Check it out.
</a>
*
</p>
</div>
</td>
</tr>
<tr>
<td>
<p style="font-family: arial, sans-serif; font-size: 12px; line-height: 120%; margin: 0px; padding: 0px 2px;">
*This is a sponsored post.
</p>
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</a>
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Quiz Time
</td>
</tr>
<tr>
<td>
<h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 5px 0px;">
Test your Trends knowledge
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Are you an entrepreneur in-the-know? Put your startup savvy to the test by
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
taking our 5-question quiz
</a>
, which draws on some of our most popular Trends posts. Five lucky people will win a free, one-year Trends subscription.
</p>
</td>
</tr>
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</td>
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<tr>
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Snippets
</td>
</tr>
<tr id="sponsored">
<td class="h2020 ignore-defaults" style="padding: 0px 3px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
🏊 Buying a pool this summer?
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
Good luck
</a>
finding one.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
🐶 Meet the
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
doggy daycare startup
</a>
owned and run by workers.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
🔎
<em>
Black Mirror
</em>
season 6? A new ad from the show says
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
we’re living it
</a>
.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
🍕 Sorry to this man: For 9 years, one guy in Belgium has been terrorized by pizza deliveries
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
he never ordered
</a>
.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
📹 Brace for the confusion: The stock market is adding a
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
4th
</a>
“Zoom” to its ranks.
</p>
</td>
</tr>
<tr>
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</td>
</tr>
<tr>
<td style="padding-bottom: 0px;">
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td class="h2020 intro ignore-defaults" style="display: block; min-width: 320px; padding: 0px;">
<table style="top: 10px; width: 100%;">
<tr>
<td style="padding: 0px;">
<table style="border-spacing: 0px; width: 100%;">
<tr>
<td style="color: #da2829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 5px 0px; text-transform: uppercase;">
SHARE THE HUSTLE
</td>
</tr>
<tr>
<td class="h2020 intro ignore-defaults">
<a style="color: #d62829; text-decoration: none;">
<img alt="Ambassador Rewards" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Ftesla_model_3_20200529212438.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMiP:h72E6XJcP3QTWy6QZU1idNcgDG8mg0q_pJCQ2fBFFqM" style="height: auto; padding-top: 10px; width: 100%;" width="600"/>
</a>
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<h2 style="font-family: 'Helvetica', sans-serif; font-size: 22px; font-weight: bold; letter-spacing: 0px; line-height: 120%; margin: 30px 5px 20px 2px;">
<strong>
Want to win a Tesla?
</strong>
</h2>
<p style="font-family: Helvetica, sans-serif; font-size: 15px; line-height: 120%; margin: 0px 0px 0px 2px; padding-bottom: 12px;">
Well, it’s your lucky day. We’re giving away a Tesla (or $25k in cash) this month.
</p>
<p style="font-family: Helvetica, sans-serif; font-size: 15px; line-height: 120%; margin: 0px 0px 0px 2px; padding-bottom: 12px;">
<strong>
Here’s what you need to do:
</strong>
</p>
<p style="font-family: Helvetica, sans-serif; font-size: 15px; line-height: 120%; margin: 0px 0px 0px 2px; padding-bottom: 12px;">
Step 1: Pick between a Tesla Model 3 or $25k cash
</p>
<p style="font-family: Helvetica, sans-serif; font-size: 15px; line-height: 120%; margin: 0px 0px 0px 2px; padding-bottom: 12px;">
Step 2: Copy
<strong>
your personal referral link
</strong>
below
</p>
<p style="font-family: Helvetica, sans-serif; font-size: 15px; line-height: 120%; margin: 0px 0px 0px 2px; padding-bottom: 12px;">
Step 3: Share your link with everyone you know. Send emails, post it on social, give it to your mailman -- we don’t care, the more the merrier.
<em>
Every friend that signs up through your link gives you one additional entry in the raffle.
</em>
</p>
<p style="font-family: Helvetica, sans-serif; font-size: 15px; line-height: 120%; margin: 0px 0px 0px 2px; padding-bottom: 12px;">
Step 4: Cross your fingers and find out who wins after July 3!
</p>
</td>
</tr>
<tr>
<td align="center" style="padding: 8px 0px 15px; text-align: center;">
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Share The Hustle →
</a>
</td>
</tr>
<tr>
<td align="center" id="footer outro" style="padding-bottom: 10px; text-align: center;">
<span style="font-family: sans-serif; font-size: 14px;">
<strong>
Copy & paste your referral link to others:
</strong>
</span>
</td>
</tr>
<tr>
<td align="center" id="footer outro" style="padding-bottom: 10px; text-align: center;">
<span style="color: #D62829; font-family: sans-serif; font-size: 14px;">
https://thehustle.co/?ref=950fce10a7
</span>
</td>
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</table>
</td>
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