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          <span class="preheader" style="color: transparent; display: none; height: 0; max-height: 0; max-width: 0; opacity: 0; overflow: hidden; mso-hide: all; visibility: hidden; width: 0;">
           PLUS: Traders sue the Robinhood app. Brought to you by The Hustle together with Good Earth Organics.
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                  January 29, 2021
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                  TOGETHER WITH
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                  <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
                   The Gamestop ($GME) story -- pitting retail traders from the subreddit r/WallStreetBets against hedge funds -- reached (somehow) another level on Thursday.
                  </p>
                  <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
                   Robinhood, the widely used trading app, restricted trading in $GME and other popular Reddit names. People are livid… and the week’s not yet over.
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               The Big Idea
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               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                Apple’s privacy features are triggering Zuck
               </h2>
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Mark Zuckerberg has previously
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 admitted
                </a>
                he might “come across as robotic.” And, let’s be honest,
                <em>
                 he does
                </em>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But that changed this week when Zuck unleashed his smack-talking, fight-me-in-the-parking-lot alter ego on Apple.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 It all started when Apple and Facebook reported earnings
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Apple finished the year with its most profitable
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 quarter
                </a>
                ever (no surprise there), breaking
                <strong>
                 $100B+
                </strong>
                in revenue for the first time.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Facebook’s
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 report
                </a>
                wasn’t too shabby either, beating expectations -- with
                <strong>
                 $28B
                </strong>
                in revenue. But the company’s numbers were overshadowed by Zuckmaster’s spicy comments...
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 The target: Apple’s competition and privacy measures
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Zuck identified Apple as one of Facebook’s “biggest competitors” -- and accused the company of using its hardware dominance to unfairly push services like iMessage (which he
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 described
                </a>
                as a “linchpin” of Apple’s ecosystem).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                He also reiterated his
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 stance
                </a>
                that Apple’s upcoming privacy updates -- which require users to opt in to data collection -- will make it harder for small businesses to reach customers.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Translation: The update will make it harder for Facebook to make bank.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Either way, Apple’s privacy features are confusing people
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Last year, the company introduced privacy labels in the App Store so developers could inform users about the info they collect.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The privacy labels are split into 3 categories: 1) data used to track you (e.g., your email address); 2) data linked to you (e.g., your purchase history); and 3) data not directly linked to your account (e.g., Apple Maps).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The goal is to create an easy-to-understand reference -- kind of like how a Ben and Jerry’s label reminds you about the 12g of fat you’re about to shovel down your gullet.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 The
                </strong>
                <em>
                 <strong>
                  New York Times
                 </strong>
                </em>
                <strong>
                 tested dozens of labels…
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                ... and here are key
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 takeaways
                </a>
                :
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Will it even work?
                 </strong>
                 One UX researcher questions whether a label will
                 <em>
                  actually
                 </em>
                 change behavior.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Similar apps
                 </strong>
                 like WhatsApp and Signal -- which both encrypt your messages -- can have very different privacy labels.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Labels
                 </strong>
                 themselves can be long and unclear, as the
                 <em>
                  NYT
                 </em>
                 discovered with Spotify and Apple’s own apps. (Some don’t even have labels.)
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Our opinion: We’ll take semi-confusing privacy labels over 100-page terms and conditions any day.
               </p>
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               Snippets
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                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Facebook’s oversight board
                 </strong>
                 <a style="color: #d62829; text-decoration: none;">
                  overturned
                 </a>
                 4 of the company’s moderation decisions. One of the 20 board members said the board “starts with the supremacy of free speech” in reviewing each case. Next up: Donald Trump’s account 🍿.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Parler, Signal, and Telegram
                 </strong>
                 … are no longer the top apps in the
                 <a style="color: #d62829; text-decoration: none;">
                  App Store
                 </a>
                 . Those are Reddit and Robinhood (more below).
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Speaking of Telegram
                 </strong>
                 … you can now
                 <a style="color: #d62829; text-decoration: none;">
                  import
                 </a>
                 your chat history from WhatsApp if you decide to peace out on Zucky McHarvard.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  X’d:
                 </strong>
                 ESPN is looking to sell X Games as it “deals with streaming pressure,”
                 <em>
                  The Information
                 </em>
                 <a style="color: #d62829; text-decoration: none;">
                  reports
                 </a>
                 .
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Not a sequel to
                 </strong>
                 <em>
                  <strong>
                   Back to the Future
                  </strong>
                 </em>
                 : “Hyundai's collaborative flying taxi port receives backing from UK government,”
                 <a style="color: #d62829; text-decoration: none;">
                  writes
                 </a>
                 CNET
                 <em>
                  .
                 </em>
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  We all knew this was coming:
                 </strong>
                 “WeWork [is] in talks to combine with SPAC,” per the
                 <a style="color: #d62829; text-decoration: none;">
                  <em>
                   Wall Street Journal
                  </em>
                 </a>
                 . The deal could value
                 <del>
                  everyone’s fave punching bag
                 </del>
                 the company at $10B.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  US airlines lost $35B in 2020
                 </strong>
                 …
                 <a style="color: #d62829; text-decoration: none;">
                  so
                 </a>
                 , basically what US hedge funds lost on $GME this week.
                </li>
               </ul>
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              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               $GME
              </td>
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             <tr>
              <td style="padding: 0 0 6px;">
               <img alt="mannequin meme" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fmannequin.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1l5SwO:V8ydIoS5hM4BVh6ipaqF5y52J4vZRRGf8cflwmqhRts" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
              </td>
             </tr>
             <tr>
              <td>
               <p style="color: #5f696c; font-family: Helvetica, sans-serif; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 10px;">
                #Stonkz (Source: Giphy)
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                Robinhood is facing lawsuits after restricting the trading of GameStop stock
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Honestly, we tried not to write about GameStop ($GME) today, but this story is absolutely bonkers (seriously, when is the Michael Lewis book coming)?
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                If you want to catch up on how this saga has pitted Reddit day traders against fat-cat hedge funds, we’ve got you covered
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 here
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                On to the updates:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  In addition to $GME
                 </strong>
                 , traders following the r/WallStreetBets subreddit have been piling into AMC ($AMC), Blackberry ($BB), and Nokia ($NOK).
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  At market open
                 </strong>
                 on Thursday, all of these stocks took a beating, and Robinhood -- among the most popular trading apps for Redditors --
                 <a style="color: #d62829; text-decoration: none;">
                  restricted
                 </a>
                 trading in $AMC and $GME (only allowing them to close out positions).
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Robinhood’s tactics were so questionable
                 </strong>
                 lawmakers from both sides (
                 <a style="color: #d62829; text-decoration: none;">
                  AOC + Ted Cruz
                 </a>
                 ) dunked on the app...but don’t expect that
                 <a style="color: #d62829; text-decoration: none;">
                  unlikely pair
                 </a>
                 to be working together on a bill anytime soon.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  One hedge fund
                 </strong>
                 --
                 <a style="color: #d62829; text-decoration: none;">
                  D1 Capital
                 </a>
                 -- is among the biggest losers betting against r/WallStreetBets and also
                 <em>
                  just so
                 </em>
                 <em>
                  happens
                 </em>
                 to be one of Robinhood’s biggest
                 <a style="color: #d62829; text-decoration: none;">
                  investors
                 </a>
                 .
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Users have filed lawsuits
                 </strong>
                 <a style="color: #d62829; text-decoration: none;">
                  against
                 </a>
                 Robinhood for restricting trading in $GME (incredibly, more than half of Robinhood users have exposure to the stock).
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  In response,
                 </strong>
                 Robinhood says it restricted trading in response to SEC capital requirements. It also
                 <a style="color: #d62829; text-decoration: none;">
                  said
                 </a>
                 it would allow limited trading of some restricted names -- $GME and $AMC both jumped 40%+ after hours on the news.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Senator Elizabeth Warren
                 </strong>
                 <a style="color: #d62829; text-decoration: none;">
                  lashed out
                 </a>
                 at the SEC, saying “We need an SEC that has clear rules about market manipulation and then has the backbone to get in and enforce those rules.”
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                This story is very far from over and we’ll have more on Monday.
               </p>
              </td>
             </tr>
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                  </td>
                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share site" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fweb.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1l5SwO:V8ydIoS5hM4BVh6ipaqF5y52J4vZRRGf8cflwmqhRts" width="30"/>
                   </a>
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              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 10px 3px 0px; text-transform: uppercase;">
               SPONSORED
              </td>
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               <center>
                <a style="color: #d62829; text-decoration: none;">
                 <img src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FGEO_native.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1l5SwO:V8ydIoS5hM4BVh6ipaqF5y52J4vZRRGf8cflwmqhRts" style="height: auto; max-width: 600px; padding: 15px 0 0; width: 100%;" width="600"/>
                </a>
               </center>
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             <tr id="bottom ad copy">
              <td class="h2020 ignore-defaults" style="padding: 0px 3px;">
               <h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
                <strong>
                 Good Earth Organics is capitalizing on the crazy market growth from weed legalization
                </strong>
               </h2>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                69% of Americans now live in states with legal access to recreational (
                <em>
                 fun!
                </em>
                ) or medical (
                <em>
                 fun, accompanied by a doctor’s note
                </em>
                ) marijuana.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Marijuana and hemp growers are growing like crazy --
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 to the tune of $52B by 2025
                </a>
                -- which is why one particular opportunity stands out to us…
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 Potting soil
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                No, seriously. Between huge commercial operations and at-home growers, the demand for quality, organic soil has never been higher (pun
                <em>
                 very much
                </em>
                intended).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 Good Earth Organics
                </a>
                is positioning itself to be the leading brand when it comes to organic potting soil and soil amendments.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Their fundraising round just opened --
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 check it out here.
                </a>
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                It’s a great opportunity to get in on this emerging market… without having to, ya know, actually sell weed.
               </p>
              </td>
             </tr>
             <tr>
              <td align="center" style="padding: 10px 0px 15px; text-align: center;">
               <a style="-webkit-text-fill-color: #ffffff; background: #D62829; border-radius: 15px; color: #ffffff; font-size: 16px; font-weight: bold; padding: 6px 20px; text-decoration: none;" target="_blank">
                Smells like
                <strike>
                 hemp
                </strike>
                opportunity →
               </a>
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 5px;">
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr style="display: block; padding: 10px 2px 0px;">
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               Small Business
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <img alt="SMB graphic" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FSMB.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1l5SwO:V8ydIoS5hM4BVh6ipaqF5y52J4vZRRGf8cflwmqhRts" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                With fresh $1.3B valuation, Melio aims to digitize SMBs
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Small and medium businesses (SMBs) generate ~
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 <strong>
                  44%
                 </strong>
                </a>
                <strong>
                 of all US economic activity
                </strong>
                -- and ~
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 42%
                </a>
                of those payments are documented via pen and paper.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                A dude named Matan Bar wants to change that. And as the former head of PayPal’s P2P business, he’s probably the right person for the job.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                This week, Bar’s SMB payments platform Melio closed $110m in
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 funding
                </a>
                ($256m total since its founding in 2018) at a
                <strong>
                 $1.3B
                </strong>
                valuation.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 In 2020, Melio grew 2,000% in the US.
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Unlike enterprise-level platforms Bill.com or Tipalti -- which Bar thinks are “too overwhelming for SMBs” -- Melio was
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 designed
                </a>
                for SMBs alone.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                SMBs tend to use Square and PayPal for transactions. But when making B2B payments to suppliers, they often just “[stuff] checks in envelopes.”
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Instead of forcing businesses to take part in an ecosystem of services, Melio offers a standalone solution for SMBs to digitize paper invoices and bank transfers.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Melio is riding a pandemic-era wave of SMB digitization…
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                … and highlighted this trend in a recent
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 survey
                </a>
                , with
                <strong>
                 31%
                </strong>
                of respondents saying that embracing new tech (like digitizing customer and vendor payments) helped their business.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Age was also a factor:
                <strong>
                 39%
                </strong>
                of respondents aged 26-41 digitized customer payments, compared to just 12% aged 57+.
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="padding: 10px 10px 0px; width: 100%;">
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                   <a data-tags="share facebook" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="Share on Facebook" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ffb.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1l5SwO:V8ydIoS5hM4BVh6ipaqF5y52J4vZRRGf8cflwmqhRts" width="30"/>
                   </a>
                  </td>
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                   <a data-tags="share twitter" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1l5SwO:V8ydIoS5hM4BVh6ipaqF5y52J4vZRRGf8cflwmqhRts" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share email" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="Send as email to a friend" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1l5SwO:V8ydIoS5hM4BVh6ipaqF5y52J4vZRRGf8cflwmqhRts" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share site" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fweb.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1l5SwO:V8ydIoS5hM4BVh6ipaqF5y52J4vZRRGf8cflwmqhRts" width="30"/>
                   </a>
                  </td>
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                </tbody>
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              </td>
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            </table>
           </td>
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          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
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          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr style="display: block; padding: 10px 2px 0px;">
           <td style="width: 100%;">
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             <tr>
              <td style="padding: 0 0 6px;text-align:center;">
               <img alt="Simpsons gif" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fsimpsons.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1l5SwO:V8ydIoS5hM4BVh6ipaqF5y52J4vZRRGf8cflwmqhRts" style="height: auto; max-width: 500px; width: 100%;" width="500"/>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                ResortPass is helping hotels make extra cash with ‘daycations’
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                We all know travel got pounded in 2020, but the numbers are jarring: Flight bookings were down 70%, and hotel occupancy rates decreased 50%, per Airbnb’s
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 S1
                </a>
                filings.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Every industry, including hospitality, has had to get creative to cope.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Enter
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 ResortPass
                </a>
                , a startup that offers day passes (AKA “daycations”) for spa and pool use at high-end hotels across the US, Mexico, and the Caribbean.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 With travel restrictions in place…
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Airbnb research shows that people have been satisfying their wanderlust through local exploration:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Short-distance travel
                 </strong>
                 (i.e., travel within 50 miles) grew by 38% YoY
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Local experiences
                 </strong>
                 make up 40% of its projected future business
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Domestic travel
                 </strong>
                 accounts for 77% of all nights booked
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Clearly, staycations -- AKA vacationing in town -- are on the rise.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 ResortPass is notching $250 per customer visit…
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                … including
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 spending
                </a>
                on food and beverages.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                That is great incremental revenue for the resort industry. That’s not to mention other benefits of the model:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 There’s no risk to brand integrity
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 People often come back to stay overnight
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 And they bring friends (free word-of-mouth advertising)
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Staycations are so 2020. Daycations are here to stay.
               </p>
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr>
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 10px 2px 0px; text-transform: uppercase;">
               The Hustle Says
              </td>
             </tr>
             <tr>
              <td>
               <div class="statements" style="font-family: sans-serif; font-size: 15px; padding: 0px 2px;">
                <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                </p>
                <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                 <strong>
                  This free design tool lets you tell your brand’s story with stunning visuals
                 </strong>
                 . Whether you’re launching a social channel from scratch or crafting an executive deck, Projector makes it easy to collaborate on visual assets.
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                  Sign up here for free.
                 </a>
                 *
                </p>
               </div>
              </td>
             </tr>
             <tr>
              <td>
               <div class="statements" style="font-family: sans-serif; font-size: 15px; padding: 0px 2px;">
                <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                </p>
                <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                 <strong>
                  Two words for you:
                 </strong>
                 <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                  GameStop memes.
                 </a>
                </p>
               </div>
              </td>
             </tr>
             <tr>
              <td>
               <div class="statements" style="font-family: sans-serif; font-size: 15px; padding: 0px 2px;">
                <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                </p>
                <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                 <strong>
                  This year is
                 </strong>
                 <em>
                  <strong>
                   your
                  </strong>
                 </em>
                 <strong>
                  year. What will you learn?
                 </strong>
                 Well, with The Great Courses Plus… almost anything you want.
                 <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                  Get a free trial plus 20% off your annual subscription here
                 </a>
                 and crack open 13,000+ on-demand video streaming lectures.*
                </p>
               </div>
              </td>
             </tr>
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              <td>
               <div class="statements" style="font-family: sans-serif; font-size: 15px; padding: 0px 2px;">
                <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                </p>
                <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                 <strong>
                  Can anyone explain to us what the hell is going on with concrete crafts?
                 </strong>
                 Seriously. We keep seeing
                 <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                  videos like this
                 </a>
                 and we. Just. Don’t. Understand.
                </p>
               </div>
              </td>
             </tr>
             <tr>
              <td>
               <div class="statements" style="font-family: sans-serif; font-size: 15px; padding: 0px 2px;">
                <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                </p>
                <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                 <strong>
                  Work at an ecomm biz like Bombas or Allbirds? Try a 10-min demo of Route and get $100.
                 </strong>
                 Their free tool completely changes the post-purchase experience, creating more loyal customers and boosting your net profit.
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                  Schedule your demo here.
                 </a>
                 *
                </p>
               </div>
              </td>
             </tr>
             <tr>
              <td>
               <p style="font-family: arial, sans-serif; font-size: 12px; line-height: 120%; margin: 0px; padding: 0px 2px;">
                *This is a sponsored post.
               </p>
              </td>
             </tr>
            </table>
           </td>
          </tr>
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           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 13px;">
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr style="display: block; padding: 10px 2px 0px;">
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               Stat(s) of the day
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 3px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                👀 Check out the price changes for Reddit’s favorite stocks on Thursday ($GME, $AMC, $BB and $NOK), via Yahoo Finance.
               </p>
              </td>
             </tr>
             <tr>
              <td align="center" style="padding: 5px 0px 6px; text-align: center;">
               <img src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FStonks.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1l5SwO:V8ydIoS5hM4BVh6ipaqF5y52J4vZRRGf8cflwmqhRts" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
           </td>
          </tr>
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           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr style="display: block;">
           <td style="padding: 0px;">
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          </tr>
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           <td style="padding: 0px;">
            <table style="border-spacing: 0px; width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 10px 3px 0px; text-transform: uppercase;">
               Shower Thoughts
              </td>
             </tr>
             <tr>
              <td style="font-size: 16px; padding: 3px 3px 0px;">
               <ol style="font-size: 16px;">
                <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                 <a style="color: #d62829; text-decoration: none;">
                  4am is the hour where you’re either up really late or really early.
                 </a>
                </li>
                <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                 <a style="color: #d62829; text-decoration: none;">
                  The Bucs perfectly captured the spirit of Tampa by their feature player being a middle aged man who spent his career in the northeast and then moved to Florida to retire.
                 </a>
                </li>
                <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                 <a style="color: #d62829; text-decoration: none;">
                  Deep down, we all wanted to take the risk of touching an electric fence to see if it really works.
                 </a>
                </li>
                <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                 <a style="color: #d62829; text-decoration: none;">
                  The first bowl of cereal leaves you wanting more; the second bowl makes you wish you stopped at one.
                 </a>
                </li>
                <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                 <a style="color: #d62829; text-decoration: none;">
                  Your phone uses some battery power to track how much battery power you have remaining.
                 </a>
                </li>
               </ol>
              </td>
             </tr>
             <tr>
              <td style="font-style: italic; line-height: 120%; list-style: none; padding: 4px 0 4px 10px;">
               <a style="color: #d62828; text-decoration: none;" target="_blank">
                via Reddit
               </a>
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                 <td style="color: #da2829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 3px 15px; text-transform: uppercase;">
                  SHARE THE HUSTLE
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                  <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 0px; padding-bottom: 10px;">
                   Over the years, we’ve learned…
                   <em>
                    secrets.
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                  </p>
                  <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 0px; padding-bottom: 10px;">
                   The business secrets, tips, and tricks that have helped founders go from zero to millions -- and even
                   <em>
                    billions
                   </em>
                   -- of dollars.
                  </p>
                  <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 0px; padding-bottom: 10px;">
                   Want to see ‘em? Just refer 3 more friends to The Hustle and we’ll send you our curated set of interviews with founders from brands like Zola, AWAY, Vungle, Bonobos, and more.
                  </p>
                  <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 0px; padding-bottom: 10px;">
                   Here’s a message you can use to share with your friends:
                  </p>
                 </td>
                </tr>
                <tr class="zephyr-syntax" id="Bottom copy">
                 <td style="padding: 5px 13px 0px;">
                  Hey! Do you read The Hustle? It’s the best daily business newsletter out there -- only takes 5 minutes to read and you’ll sound like the smartest person in the room. Sign up here, it’s free:
                  <a style="color: #d62829; text-decoration: none;">
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                 <td style="padding: 15px 3px 0px;">
                  <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 0px; padding-bottom: 10px;">
                   <em>
                    P.S. You can always check your referral count
                    <a style="color: #d62829; text-decoration: none;">
                     here
                    </a>
                    .
                   </em>
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            .
            <br/>
            Editing by: Zachary “Zucky McCook” Crockett, Ricardo Montana-Bahn (Director of High-Speed Impact Studies).
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