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          <span class="preheader" style="color: transparent; display: none; height: 0; max-height: 0; max-width: 0; mso-hide: all; opacity: 0; overflow: hidden; visibility: hidden; width: 0;">
           PLUS: This Tesla competitor eyes a $50B IPO. Brought to you by The Hustle together with Cytonics.
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                  February 11, 2021
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                  <a target="_blank">
                   <img alt="The Hustle" border="0" class="light-img" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fth.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1lAB9I:5T86ca_k27wH_2bxjGQ3OpAPAsUt1RgUAUD4SyzT8Ig" style="color: #33373E; font-family: Helvetica, Arial, sans-serif; text-align:center; font-weight:bold; font-size:36px; line-height:40px; text-decoration: none; margin: 0 auto; padding: 0;" width="250"/>
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                  TOGETHER WITH
                 </td>
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                   <img alt="Cytonics" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fcytonics_logo.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1lAB9I:5T86ca_k27wH_2bxjGQ3OpAPAsUt1RgUAUD4SyzT8Ig" style="max-width: 150px; width: auto;"/>
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                  <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
                   “What if Facebook copies us?” has struck again. This time, Zucky McCopyCat is cloning the scorching-hot social audio app Clubhouse.
                  </p>
                  <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
                   In related news, we’re tempted to roll out a competing product called HustleHouse that’s just our founder, Sam, talking to himself about the ROI on hot dog stands.
                  </p>
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              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               The Big Idea
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                <img alt="facial recognition" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Flasers.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1lAB9I:5T86ca_k27wH_2bxjGQ3OpAPAsUt1RgUAUD4SyzT8Ig" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
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               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 3px 0px;">
                Facial recognition has come a long way. Its problems have a long way to go.
               </h2>
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Is the search-by-face function on photo apps the most useful tool of the last 1k years?
                <em>
                 Probably not
                </em>
                . If anything, it shows us that computers are great at doing some things we aren’t.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Like identifying individual faces among many, which 80 years of technological developments have made relatively easy.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But a new
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 study
                </a>
                from Mozilla fellow Deborah Raji and Genevieve Fried -- a congressional advisor on algorithmic accountability -- shows these developments have come at a cost:
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Researchers have ‘gradually abandoned asking for people’s consent’
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Raji and Fried
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 examined
                </a>
                130 facial recognition datasets across 4 eras and found that consent has been gradually pushed out the window:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  1960s-1990s:
                 </strong>
                 Manual data gathering involved measuring distances between facial features in consented photographs.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  1990s-2007:
                 </strong>
                 The DOD spent $6.5m building the first large face dataset, capturing 14k consented images and sparking academic and commercial interest.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  2007-2014:
                 </strong>
                 Researchers began scraping images from the web without consent.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  2014-present:
                 </strong>
                 In 2014, Facebook used 4m images from 4k profiles to train its DeepFace model, making web-based deep learning the industry standard.
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In the first era, consented photo shoots made up 100% of facial recognition data sources. Today, they make up just 8.7%, with web search comprising the rest.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Which is great for the technology, but bad for consent
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Training models on millions of images improves the tech through scale, but it also raises serious concerns regarding wide-scale bias and privacy issues.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Studies have
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 shown
                </a>
                that white males are falsely matched with mug shots less often than other groups, and a test of Amazon’s Rekognition software showed it misidentified 28 NFL players as criminals.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Microsoft and Stanford released facial datasets without consent…
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                ... that startups and a Chinese military academy obtained before they were removed.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Facial recognition is moving a bit too fast for some: Boston, San Francisco, Oakland, and Portland have outlawed “city use of the surveillance technology,” per
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 CNN
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                This seems to be a reasonable measure; at a minimum, it’ll give people less of a reason to put on (and this is actually a thing) anti-facial-recognition
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 makeup
                </a>
                :
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               <p style="color: #5f696c; font-family: Helvetica, sans-serif; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 10px;">
                New year, new look (Source: SCMP)
               </p>
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               Snippets
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                 <strong>
                  AT&amp;T feels the heat...
                 </strong>
                 from a 90-year-old California man who launched a $10k
                 <em>
                  WSJ
                 </em>
                 ad
                 <a style="color: #d62829; text-decoration: none;">
                  campaign
                 </a>
                 explaining that using AT&amp;T’s internet service to watch TV was like watching “slideshows.”
                 <br/>
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Biden pressed pause
                 </strong>
                 on
                 <del>
                  Cardi B’s WAP
                 </del>
                 Oracle and Walmart’s plan to buy TikTok’s US operations while his administration
                 <a style="color: #d62829; text-decoration: none;">
                  reviews
                 </a>
                 former president Donald Trump’s efforts to deal with security risks from Chinese companies.
                 <br/>
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Ant can't wait:
                 </strong>
                 Investors were on track to make billions before Ant’s halted IPO. Now they have to
                 <a style="color: #d62829; text-decoration: none;">
                  wait
                 </a>
                 until Ant abides by new regulations and IPOs again to sell off shares.
                 <br/>
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Looking forwARd:
                 </strong>
                 Apple supplier TSMC is
                 <a style="color: #d62829; text-decoration: none;">
                  reportedly
                 </a>
                 putting together some sweet AR hardware for Apple’s rumored “Apple Glass” headset.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Archer hits the bullseye:
                 </strong>
                 The electric aircraft startup is going
                 <a style="color: #d62829; text-decoration: none;">
                  public
                 </a>
                 via a SPAC deal. Archer will have United Airlines as an investor
                 <em>
                  and
                 </em>
                 customer, as the airline has placed a $1B order for Archer aircraft.
                </li>
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               <p style="color: #5f696c; font-family: Helvetica, sans-serif; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 10px;">
                A sampling of The Fascination’s product coverage
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                The Fascination helps consumers and brands make sense of the crowded DTC world
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In a world of seemingly infinite options, tech analyst Ben Thomspon says that value
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 accrues
                </a>
                to those who provide discovery and curation.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                For those looking for curation of direct-to-consumer (DTC) brands, a new venture is just for you:
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 The Fascination
                </a>
                , which marries curation (à la Wirecutter) along with a soon-to-come marketplace (à la Amazon).
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 The Fascination was officially launched in December 2020
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                It was co-founded by David Wolfe and Matt Hayes, 2 founding members of DTC mattress brand Leesa Sleep (which reached $120m+ in annual sales).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                As veterans of the industry, the pair launched The Fascination to address key issues faced by:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Customers:
                 </strong>
                 Way too much choice.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Brands:
                 </strong>
                 Standing out in the crowded market is too pricey (ads on Facebook, Google Ads) or difficult to do (commoditized on Amazon).
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 How The Fascination works
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The Fascination has partnered with 100+ purpose-driven DTC brands (e.g, Allbirds, Haus) across a number of categories including fashion, home, health, beauty, and accessories.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                For each brand, The Fascination provides:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Badges:
                 </strong>
                 Which designate what values the brands stand for (e.g., “organic”, “ethically sourced”)
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Brand alerts:
                 </strong>
                 Customers can subscribe to brands to receive the latest product updates and news
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Editorial:
                 </strong>
                 The Fascination digs into the science (e.g., how a fabric is made) and soul (e.g., the brand’s story) of each brand
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 The Fascination currently monetizes via affiliate ads
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Moving forward, The Fascination is building a robust ecommerce bank-end where you can shop all products in one place (with one simplified checkout cart) while brands get access to the audience (and potential for cross-sells).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In exchange for all this curation, The Fascination gets to own the customer data and relationship.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                It’s not the first review site of its kind, but The Fascination’s vision has something everyone can like.
               </p>
              </td>
             </tr>
             <tr>
              <td>
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               SPONSORED
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               <center>
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               <h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
                <strong>
                 How Cytonics is disrupting the $180B market for osteoarthritis treatment
                </strong>
               </h2>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 Invest in Cytonics here
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Just how big of a pain is osteoarthritis?
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <em>
                 (Statistically speaking, not “how bad my fingers feel after a full day of typing” speaking.)
                </em>
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Over 27M
                 </strong>
                 are treated for arthritis-related pain in the US alone
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 By 2030,
                 <strong>
                  25% of the adult population
                 </strong>
                 is expected to be impacted
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Until now, treatments have only focused on easing symptoms. That's where Cytonics comes in with its revolutionary first-in-class treatment that successfully addresses the root cause of osteoarthritis:
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 Alpha-2-Macroglobulin protein injections.
                </strong>
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                This cutting-edge approach attacks osteoarthritis at the molecular level and has the potential to change lives and impact a massive industry, making Cytonics what some copywriters might call “a
                <em>
                 veeeeery
                </em>
                interesting investment opportunity.”
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Interested in learning more and investing in Cytonics? Check out
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 their invest page here
                </a>
                for the full details:
               </p>
              </td>
             </tr>
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               <a style="-webkit-text-fill-color: #ffffff; background: #D62829; border-radius: 15px; color: #ffffff; font-size: 16px; font-weight: bold; padding: 6px 20px; text-decoration: none;" target="_blank">
                More on Cytonics →
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              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               China Tech
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <img alt="RED app" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FRED.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1lAB9I:5T86ca_k27wH_2bxjGQ3OpAPAsUt1RgUAUD4SyzT8Ig" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                A hot Chinese social app is a new entry point for foreign brands
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                If you’ve ever thought to yourself, “Wow, I’d love an app that combines YouTube, Pinterest, Wirecutter, TripAdvisor, and influencers telling me what to buy,” a Chinese app called RED has you covered.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Propelled by
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 300m+
                </a>
                users, RED is valued at $5B and has become an option for foreign brands trying to enter China, per
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 <em>
                  Protocol
                 </em>
                </a>
                .
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 RED has become China’s go-to place…
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                ... for trusted product information and reviews.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Here are some stats:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  User ‘stickiness’:
                 </strong>
                 The platform has 8B views daily. The average user opens the app 4x/day and spends 40m a day on it. (That’s 3x longer than Pinterest users spend there.)
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Coveted users
                 </strong>
                 :
                 <a style="color: #d62829; text-decoration: none;">
                  90%
                 </a>
                 are affluent, urban women.
                 <a style="color: #d62829; text-decoration: none;">
                  Most
                 </a>
                 are between 18 and 35.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  High conversion rates:
                 </strong>
                 The app sees conversion rates up to
                 <a style="color: #d62829; text-decoration: none;">
                  20%
                 </a>
                 , which is 10x traditional ecommerce rates of ~
                 <a style="color: #d62829; text-decoration: none;">
                  2%
                 </a>
                 .
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 A beacon for international brands
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                China is the
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 most
                </a>
                lucrative place for foreign brands -- there’s a growing middle class, rising disposable income, and penchant for luxury.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Instead of launching physical stores or their own online store, foreign brands often partner with existing 3rd-party ecommerce platforms.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                RED is currently China’s 3rd-largest ecommerce platform, and foreign brands are flocking to it to expedite their expansion into China.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                With luxury sales projected to fall by
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 23%
                </a>
                (to $258B) in 2020, RED is one way to help brands get back in the black.
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="padding: 10px 10px 0px; width: 100%;">
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                   <a data-tags="share facebook" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
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               EV Wars
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              <td align="center" style="padding: 0 0 6px; text-align: center;">
               <a style="color: #d62829; text-decoration: none;">
                <img alt="Rivian" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FRivian.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1lAB9I:5T86ca_k27wH_2bxjGQ3OpAPAsUt1RgUAUD4SyzT8Ig" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
               </a>
              </td>
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             <tr>
              <td>
               <p style="color: #5f696c; font-family: Helvetica, sans-serif; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 4px 5px 10px;">
                Rivian says it makes “electric adventure vehicles”... story checks out. (Source: Rivian)
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 3px 0px;">
                Amazon-backed Rivian is looking at a $50B IPO
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 3px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The “whatever you can do, I can do better” battle between Elon Musk and Jeff Bezos is getting absurd:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Forbes list
                 </strong>
                 : Musk and Bezos have been swapping the “richest person in the world” title over the past few months.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Space:
                 </strong>
                 Blue Origin (Bezos) vs. SpaceX (Musk) is the new age space race.
                </li>
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                Now, Rivian -- a maker of EV pickups and SUVs -- is planning for a
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                IPO by the fall. Backed by Amazon and Ford, the firm was valued at $27.6B in a January funding round.
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The car maker expects to have 10k trucks on the road by the end of 2022. For his part, Bezos is really trying to tip the scale here: Amazon has ordered 100k EV delivery vans by 2030.
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                You’ve heard it before…
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                But if moving your company’s comms to a
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                To facial recognition AI, only the image on the left is Queen Elizabeth II. Who’s smart now?
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                 Fawkes is a privacy tool for PCs and Macs.
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                The software makes very subtle changes to any face photos in an effort to trick facial recognition systems.
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                Named after the Guy Fawkes mask from the movie
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                , Fawkes was created by researchers at the University of Chicago, per
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                 <em>
                  The Verge
                 </em>
                </a>
                .
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                The tech is a bit complicated but essentially makes AI tools think you’re a different person through slight image alterations.
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                To really make a difference, Fawkes’ team says platforms like Facebook would have to adopt the tech to thwart 3rd-party facial recognition scrapers like Clearview AI (which the good ol’ Canadians have completely
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                 outlawed
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                in the Frozen Tundra).
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