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PLUS: How big is Netflix’s content budget? Brought to you by The Hustle together with Apollo Neuroscience
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January 13, 2021
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TOGETHER WITH
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<p style="font-size: 15px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
Per
<em>
CNET
</em>
, “John Deere is creating a new virtual reality experience that lets you tour the 8RX tractor and planter from the comfort of your own home.”
</p>
<p style="font-size: 15px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
On behalf of
<em>
The Hustle
</em>
(and all our readers), thank you, John Deere.
</p>
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</td>
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<tr>
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The Big Idea
</td>
</tr>
<tr>
<td style="padding: 0 0 6px;">
<img alt="South Park Pharmacy gif" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FPharma_South_Park.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1kzfJB:nsjkdD3PJ6jrHjGaQdtFcO0425B9Igta2JmiBWADO_s" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
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<p style="color: #5f696c; font-family: Helvetica, sans-serif; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 10px;">
Whatever this South Park “pharma” joke is...it’s def hilarious (Source: Giphy)
</p>
</td>
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<tr>
<td>
<h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
Will pharma chains capitalize on the vaccine surge?
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Have you ever thought to yourself, “
<em>
Huh, there’s a CVS on every block
</em>
”?
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
That intuition is actually not too far off. With ~10k stores across America, CVS has a store within 5 miles of
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
71%
</a>
of the US population (220m+ people).
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
As pharma increasingly moves online -- from D2C brands like Ro and Hims to a sleepy startup called Amazon -- CVS has bet its future on brick ‘n’ mortar.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
The walk-in business was hit hard in 2020
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
But with the vaccine rollout promising millions of people in foot traffic, CVS (along with Walgreens and Rite Aid) are pursuing strategies to woo customers, per
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
<em>
CNBC
</em>
</a>
:
</p>
<ul style="font-size: 15px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
CVS
</strong>
-- which acquired insurer Aetna in a $69B deal in 2018 -- wants to become a total health destination that sells drugs, treats chronic conditions, and even offers yoga
<br/>
<br/>
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Walgreens
</strong>
is rolling out 100s of primary clinics and upping curbside pickup for its ~9k stores
<br/>
<br/>
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Rite Aid
</strong>
is restocking its inventory with “holistic” health items (sleep aids, essential oils) and partnering with Instacart on deliveries
</li>
</ul>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
These changes come at a tumultuous time for the pharma brands
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
CVS and Walgreens are both transitioning to new CEOs.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Meanwhile, Rite Aid is the minnow of the group (it has
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
~2.5k
</a>
stores and is valued at $1B vs. $100B for CVS, $41B for Walgreens) and has had a number of acquisitions from larger suitors -- including Walgreens -- fall through.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
In addition to the online threat…
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
… these pharma chains have to contend with big-box stores like Target and Walmart encroaching on their turf.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Further, the vaccine rollout process itself (only in the first of 3 phases) has been bumpy, according to the
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
<em>
Wall Street Journal
</em>
</a>
:
</p>
<ul style="font-size: 15px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Miscommunication
</strong>
between federal and state authorities is causing confusion about the vaccination scheduling
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Pharmacies are receiving far fewer vaccines
</strong>
than they could feasibly give out (e.g., Kroger has given 4.5k COVID-19 doses versus 200k it delivers per week during flu season)
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
We don’t know if these pharma chains can capitalize from the vaccine rollout, but -- at the very least -- we know where to find them.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Check out related coverage:
</strong>
</h4>
<ul style="font-size: 15px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
50 new health care
<a style="color: #d62829; text-decoration: none;" target="_blank">
billionaires
</a>
were minted in the pandemic
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
How Ro built a
<a style="color: #d62829; text-decoration: none;" target="_blank">
$1.5B
</a>
telehealth powerhouse
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Amazon’s pharmacy
<a style="color: #d62829; text-decoration: none;" target="_blank">
biz
</a>
, explained
</li>
</ul>
</td>
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Snippets
</td>
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<td class="h2020 ignore-defaults" style="padding: 0px 3px;">
<ul style="font-size: 15px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Uber and Lyft
</strong>
want to chip in on the
<a style="color: #d62829; text-decoration: none;" target="_blank">
vaccine
</a>
rollout by shuttling passengers to vaccination sites while also lobbying to get early access to doses for their riders…
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Crypto news:
</strong>
Bakkt -- a crypto exchange -- announced it’ll go public in a SPAC deal valued at
<a style="color: #d62829; text-decoration: none;" target="_blank">
$2.1B
</a>
. Combined with Coinbase’s upcoming IPO, these listings are being called crypto’s “Netscape moment”... referencing the mid-1990s IPO of the browser that made the internet more mainstream.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Checkout.com
</strong>
-- a one-stop shop for all things payments (transactions, processing, detecting fraud) -- is raising
<a style="color: #d62829; text-decoration: none;" target="_blank">
$450m
</a>
… and
<em>
check out
</em>
its new valuation: $15B.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Antitrust win:
</strong>
<a style="color: #d62829; text-decoration: none;" target="_blank">
Visa
</a>
is abandoning efforts to acquire fintech firm Plaid after the Department of Justice (DOJ) filed a case arguing the tie-up would stem competition in the debit card space.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
File this under “PE will buy everything”
</strong>
: Silver Lake is looking to take a 15% stake in the legendary New Zealand All Blacks rugby team for
<a style="color: #d62829; text-decoration: none;" target="_blank">
~$2B
</a>
.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Samsung phone sales
</strong>
are surging. Why? Sanctions have slowed one of its main competitors, China’s
<a style="color: #d62829; text-decoration: none;" target="_blank">
Huawei
</a>
.
</li>
</ul>
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<td style="color: #D62829; font-size: 15px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
Streetwear
</td>
</tr>
<tr>
<td style="padding: 0 0 6px;">
<img alt="Crocs" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FCrocs.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1kzfJB:nsjkdD3PJ6jrHjGaQdtFcO0425B9Igta2JmiBWADO_s" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
</td>
</tr>
<tr>
<td>
<h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
Crocs had a massive 2020. How?
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Crocs are like the Uggs of summer. No one actually thinks they look good, but Crocs’ comfort and creativity have driven sales of
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
600m+
</a>
pairs.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
The company is now watching double-digit growth, partnerships with A-list celebrities, and the Supreme-ization of its brand take flight.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Crocs was the only major footwear brand to see sales rise last spring...
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
… piggybacking on the trend of not caring about how legs look on Zoom.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
This is per
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
NDP Group
</a>
, which specified that between March and October, while dress shoe sales sunk 60%, slipper and clogs sales surged 70% and 22% respectively, the latter driven by Crocs.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Crocs’ recent success can be attributed to CEO Andrew Rees
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Rees’
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
strategy
</a>
to improve manufacturing, close underperforming stores, and make Crocs “cool” again turned the company into one of the world's largest and fastest-growing athletic footwear brands:
</p>
<ul style="font-size: 15px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Q4 2020 revenue
</strong>
was up ~55% to
<a style="color: #d62829; text-decoration: none;" target="_blank">
$407m+
</a>
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Anticipated 2021 revenue growth
</strong>
is expected to be +20-25%
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Revenue from Jibbitz -- the $4 insertable charms for Crocs’ 26 holes that parents used to buy for kids but are now worn by the likes of LeBron -- doubled in 2020 and could account for
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
6.5%
</a>
of revenue in 2022.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Partnerships with celebs and brands like Post Malone, Justin Bieber, Balenciaga, and KFC led to a
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
750%
</a>
increase in Crocs sales on StockX, with the shoes selling for
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
125%
</a>
over retail.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Crocs stock was up +12% Monday and is valued at $5B+. In the wise words of Post Malone -- “Wow.”
</p>
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<strong>
A healthy body starts with a healthy mind
</strong>
</h2>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Was your only resolution this year to give yourself a break?
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
We don’t blame you.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
2020 was… 2020, and it left us stressed, sleepless, and in desperate need of a reset.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
It also made us realize the importance of stress relief tools like
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
Apollo Neuro
</a>
, a wearable that helps you adapt to stress and maintain a healthy mind and body.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
How it works is almost as cool as what it does
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
The
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
Apollo Neuro
</a>
emits gentle, soothing vibrations that are scientifically proven to activate your parasympathetic response.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
(
<em>
Fancy science word -- just trust us.
</em>
)
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
This affects your heart rate variability and helps you
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
bounce back from stress faster
</a>
, which in turns helps you sleep better, focus more, and stay energized throughout the day.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
If you struggled with stress, focus, or sleep in 2020, it’s definitely worth checking out.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Use this link to get 15% off your own Apollo Neuro today:
</strong>
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Obituary
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<tr>
<td>
<p style="color: #5f696c; font-family: Helvetica, sans-serif; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 10px;">
Sheldon Adelson in the Venetian Macao before its 2007 opening (Source: Getty Images/Mike Clarke)
</p>
</td>
</tr>
<tr>
<td>
<h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
Casino billionaire Sheldon Adelson dies at 87
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Sheldon Adelson was the founder and CEO of Las Vegas Sands, one of the world’s largest casino operations.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
With a net worth of $35B+, the Boston-born business magnate was an active philanthropist and had gained notoriety in recent decades as a kingmaker for the US Republican Party and the Israeli political scene.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Born in 1933, he started his career young
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
In his
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
mid-teens
</a>
, Adelson borrowed the equivalent of $100k+ (in today’s dollars) from his uncle to launch a candy vending machine operation.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
While he would become a millionaire in his 30s from various ventures, his major score was Comdex. Created in the 1970s, Comdex became the world’s leading computer trade show and made Adelson a Las Vegas staple.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
In 1995, he sold Comdex’s parent company to SoftBanks, netting $500m.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
<strong>
Adelson bought the Las Vegas Sands for $110m in 1988
</strong>
</h4>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
His gaming empire -- including convention centers -- blew the world away in 1999 with the opening of The Venetian, a 120k-square-foot casino-resort that cost $1.5B to build.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
From the 2000s on, Adelson made a huge bet on China, including the $2.4B Venetian Macao (the world’s 7th-largest building by floor area). His dealings with the Chinese government brought no shortage of controversy.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
In
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
2016
</a>
, the casino billionaire would make his most controversial gamble yet… when he backed a Republican candidate by the name of Donald Trump to become the President of the United States.
</p>
</td>
</tr>
<tr>
<td>
<table cellpadding="0" style="padding: 10px 10px 0px; width: 100%;">
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<img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fweb.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1kzfJB:nsjkdD3PJ6jrHjGaQdtFcO0425B9Igta2JmiBWADO_s" width="30"/>
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</table>
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<tr>
<td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #D62829; font-size: 15px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
Crazy Stat
</td>
</tr>
<tr>
<td style="padding: 0 0 6px;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FGDP.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1kzfJB:nsjkdD3PJ6jrHjGaQdtFcO0425B9Igta2JmiBWADO_s" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
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<td>
<p style="color: #5f696c; font-family: Helvetica, sans-serif; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 10px;">
Netflix’s content spend vs. national GDPs (Source: Jacob Cohen)
</p>
</td>
</tr>
<tr>
<td>
<h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
Netflix is spending A LOT of money on content
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
If you thought “watch less TV” was going to be a successful New Year’s resolution, you’re wrong.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Netflix
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
announced
</a>
Tuesday that it’ll release new (mostly original) movies every week of 2021. This comes as no surprise to analysts that anticipate Netflix’s content budget to reach
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
$19B
</a>
this year.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Some potential
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
bangers
</a>
include:
</p>
<ul style="font-size: 15px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<em>
<strong>
Bruised
</strong>
</em>
: Halle Berry’s directorial debut about a “a former MMA fighter struggling to regain custody of her son and restart her athletic career.”
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<em>
<strong>
Don’t Look Up
</strong>
</em>
: Adam McKay (creator of “Succession”) cast Leonardo DiCaprio and Jonah Hill as 2 low-level astronomers who need to warn the world about an incoming comet.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<em>
<strong>
Red Notice
</strong>
</em>
: An action comedy starring -- wait for it -- Ryan Reynolds, The Rock, and Gal Gadot. TAKE OUR SUBSCRIPTION MONEY, ALREADY!
</li>
</ul>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
To put the Netflix spend in perspective,
<em>
PCMag
</em>
says “that’s the equivalent of (or much higher than) the gross domestic product of many countries on earth.” In fact, that just about puts it in line with Afghanistan.
</p>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr>
<td style="width: 100%;">
<table style="width: 100%;">
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SPONSORED
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<img src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FRevtown_jeans.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1kzfJB:nsjkdD3PJ6jrHjGaQdtFcO0425B9Igta2JmiBWADO_s" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
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<h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
<strong>
How did 3 former Under Armour execs change the 148 year old denim industry?
</strong>
</h2>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
With 3 (huge) steps:
</p>
<ol style="font-size: 15px;">
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Creating a new material:
</strong>
<a style="color: #d62829; text-decoration: none;" target="_blank">
Decade Denim
</a>
, a proprietary fabric made by Revtown that perfectly balances strength with softness and stretch.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Keeping what worked (and losing everything else):
</strong>
They fixed jeans’ issues with comfort and versatility… without ruining that
<a style="color: #d62829; text-decoration: none;" target="_blank">
classic denim look
</a>
.
</li>
<li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Changing the supply chain:
</strong>
Bye-bye, middleman. Revtowns ship straight to your door,
<a style="color: #d62829; text-decoration: none;" target="_blank">
chopping the price significantly
</a>
.
</li>
</ol>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
The result?
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
The perfect pair of jeans, for just $79.
</a>
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
(Trust us, we wear them every day. They’re worth it.)
</p>
</td>
</tr>
<tr>
<td align="center" style="padding: 10px 0px 15px; text-align: center;">
<a style="-webkit-text-fill-color: #ffffff; background: #D62829; border-radius: 15px; color: #ffffff; font-size: 15px; font-weight: bold; padding: 6px 20px; text-decoration: none;" target="_blank">
The future of jeans →
</a>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 5px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #D62829; font-size: 15px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
CVS fun fact of the day
</td>
</tr>
<tr>
<td align="center" style="padding: 0 0 6px; text-align: center;">
<img alt="long CVS receipts" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FCVS_Receipt.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1kzfJB:nsjkdD3PJ6jrHjGaQdtFcO0425B9Igta2JmiBWADO_s" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
</td>
</tr>
<tr>
<td>
<p style="color: #5f696c; font-family: Helvetica, sans-serif; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 4px 5px 10px;">
CVS receipts as tall as adults and as long as belts (Source: Know Your Meme)
</p>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 3px 0px;">
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
The comically long length of CVS receipts
</strong>
is probably the greatest pharmacy-related meme ever.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Even when buying a single item from the pharmacy, customers have long received multi-foot long CVS receipts.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Why?
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
According to
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
<em>
Vox
</em>
</a>
, all that paper real estate is a way for CVS to target customers with ads, surveys, and instructions on how to use their rewards program.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
The company responded to the criticism by cutting down the length of the receipt by 25% in 2013 and using more digital receipts thereafter.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Whatever CVS does with its receipts moving forward, we’ll always have this:
</p>
</td>
</tr>
<tr>
<td align="center" style="padding: 5px 0px 6px; text-align: center;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FCVS_receipt_wedding.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1kzfJB:nsjkdD3PJ6jrHjGaQdtFcO0425B9Igta2JmiBWADO_s" style="height: auto; max-width: 600px; width: 100%;" width="600"/>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr>
<td style="color: #D62829; font-size: 15px; font-weight: bold; letter-spacing: 1.5px; padding: 10px 3px 0px; text-transform: uppercase;">
TRENDS
</td>
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<tr id="bottom ad copy">
<td class="h2020 ignore-defaults" style="padding: 0px 3px;">
<h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
<strong>
5 Trends reports, one video...
</strong>
</h2>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
2021 is the year of Trends.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Right before New Years, our friend Noah Kagan partnered with us here at Trends to present
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
<strong>
“The 5 Most Profitable Business Ideas to Start in 2021.”
</strong>
</a>
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
In the video, Noah breaks down
<strong>
5 Trends reports
</strong>
, walks you through the data, and gives some ideas for how anyone can get started on each opportunity
<strong>
today.
</strong>
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
(If you comment on the video, you might win $500 to actually get that idea off the ground)
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
Check it out to get
<strong>
a free glimpse into 5 Trends reports
</strong>
(and
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
subscribe to Noah’s channel
</a>
for more great business breakdowns).
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
If you’re not already a member of Trends,
<a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;" target="_blank">
<strong>
sign up today for a $1 trial
</strong>
</a>
to get access to those and dozens of other reports & ideas that will give you a huge head start for 2021.
</p>
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<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 0px; padding-bottom: 10px;">
Over the years, we’ve learned…
<em>
secrets.
</em>
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 0px; padding-bottom: 10px;">
The business secrets, tips, and tricks that have helped founders go from zero to millions -- and even
<em>
billions
</em>
-- of dollars.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 0px; padding-bottom: 10px;">
Want to see ‘em? Just refer 3 more friends to The Hustle and we’ll send you our curated set of interviews with founders from brands like Zola, AWAY, Vungle, Bonobos, and more.
</p>
<p style="font-size: 15px; line-height: 140%; margin: 5px 0px 0px; padding-bottom: 10px;">
Here’s a message you can use to share with your friends:
</p>
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Hey! Do you read The Hustle? It’s the best daily business newsletter out there -- only takes 5 minutes to read and you’ll sound like the smartest person in the room. Sign up here, it’s free:
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<em>
P.S. You can always check your referral count
<a style="color: #d62829; text-decoration: none;">
here
</a>
.
</em>
</p>
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hate it
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meh
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love it
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Today's email was brought to you by
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@TrungTPhan
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and
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Jacob Cohen
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.
<br/>
Editing by: Brad “Within 5 miles” Wolverton, Giardia Brothers (Pre-show Caterers).
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