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   Plus, learnings from the best-of podcast lists. A Cup of Kindness Yet:
The Descript Holiday Newsletter    
Outside, the snow is floating down, light and steady.
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                 <h1 align="left" style="color: #000000; direction: ltr; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 22px; font-weight: 700; letter-spacing: normal; line-height: 120%; mso-line-height-alt: 26.4px; box-sizing: border-box; margin: 0;">
                  <span class="tinyMce-placeholder" style="box-sizing: border-box;">
                   <em style="box-sizing: border-box;">
                    A Cup of Kindness Yet:
                   </em>
                   <br style="box-sizing: border-box;"/>
                   <em style="box-sizing: border-box;">
                    The Descript Holiday Newsletter
                   </em>
                  </span>
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                  <p style="box-sizing: border-box; line-height: inherit; margin: 0 0 16px;">
                   <em style="box-sizing: border-box;">
                    Outside, the snow is floating down, light and steady. Inside, the decorations are hung, the fire crackling. You're sitting in your favorite chair, a blanket across your lap, sipping wine. Reading an old, favorite book.
                   </em>
                  </p>
                  <p style="box-sizing: border-box; line-height: inherit; margin: 0 0 16px;">
                   <em style="box-sizing: border-box;">
                    The doorbell rings. “At this hour?” you say aloud. “In this weather?” You step to the door, throw it open.
                   </em>
                  </p>
                  <p style="box-sizing: border-box; line-height: inherit; margin: 0 0 16px;">
                   <em style="box-sizing: border-box;">
                    It is Bing Crosby. Or maybe his ghost; you're pretty sure he's dead. Anyway he's there, on your doorstep. The snow falling gently onto his shoulders, a smile spread across his cherubic face.
                   </em>
                   <em style="box-sizing: border-box;">
                    “Compliments of the season!” he bellows, grasping your hand.
                   </em>
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                  <p style="box-sizing: border-box; line-height: inherit; margin: 0 0 16px;">
                   <em style="box-sizing: border-box;">
                    You invite him in. “Hoooo boy!” he says, shaking off the snow. “I feel just like ol’ King Wenceslas!”
                   </em>
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                   <em style="box-sizing: border-box;">
                    As you're taking his coat, he clutches your shoulder. “My good friend,” he intones, and looks intently into your eyes. His gaze is so warm, so sincere, it’s as if his blue eyes contain all the peace and good cheer of all the winter holidays in all the world.
                   </em>
                  </p>
                  <p style="box-sizing: border-box; line-height: inherit; margin: 0 0 16px;">
                   <em style="box-sizing: border-box;">
                    Then he claps you on the arm, says “How about a drink?”
                   </em>
                  </p>
                  <p style="box-sizing: border-box; line-height: inherit; margin: 0 0 16px;">
                   <em style="box-sizing: border-box;">
                    As you’re pouring the whiskey, you hear the first few bars of "Auld Lang Syne," floating softly from the piano. “So many songs I love…this time of year…” he says wistfully.
                   </em>
                  </p>
                  <p style="box-sizing: border-box; line-height: inherit; margin: 0 0 16px;">
                   <em style="box-sizing: border-box;">
                    You hand him his drink. He finishes it in a gulp, hands you back the glass. “Let's make it a double this time,” he says. You stare at the empty glass for a second, then turn back toward the bar.
                   </em>
                   <em style="box-sizing: border-box;">
                    He launches into a peppy "Deck the Halls."
                   </em>
                  </p>
                  <p style="box-sizing: border-box; line-height: inherit; margin: 0;">
                   <em style="box-sizing: border-box;">
                    You've only taken a few steps when the music stops. “Say!” he exclaims. You spin back around. The firelight dancing in his eyes, he unfurls a rakish grin. "Did you see
                    <a rel="noopener" style="text-decoration: underline; color: #009d9b; box-sizing: border-box;" target="_blank">
                     all those new AI tools Descript released
                    </a>
                    the last few months?"
                   </em>
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                    <img alt="The best stuff in the best-of" src="https://inboxflows.com/_/image/https%253A%252F%252Fbraze-images.com%252Fappboy%252Fcommunication%252Fassets%252Fimage_assets%252Fimages%252F6582eeda0bb16c004e7022c5%252Foriginal.png%253F1703079641/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZicmF6ZS1pbWFnZSIsInRpbWUiOjE3MDU2NjQzMzkuOTU1MTcxNn0:1rQnD9:HtHY1jvb1SLgMPT5o8067lItc6cm3BaRGPrDqojPK2g" style="display: block; height: auto; width: 100%; box-sizing: border-box; border: 0;" title="The best stuff in the best-of" width="440"/>
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                 <h1 align="left" style="color: #000000; direction: ltr; font-family: 'Helvetica Neue', Helvetica, Arial, sans-serif; font-size: 22px; font-weight: 700; letter-spacing: normal; line-height: 120%; mso-line-height-alt: 26.4px; box-sizing: border-box; margin: 0;">
                  <span class="tinyMce-placeholder" style="box-sizing: border-box;">
                   The best of the best-of
                  </span>
                 </h1>
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                  <p style="box-sizing: border-box; line-height: inherit; margin: 0 0 16px;">
                   <span style="background-color: transparent; box-sizing: border-box;">
                    It's the time of year when everybody is pushing out their best-of lists. Handy if you're looking for something new to watch or listen to, but not all that useful to you as a creator. Unless you're hunting for something to bolster your imposter syndrome; they're great for that.
                   </span>
                  </p>
                  <p style="box-sizing: border-box; line-height: inherit; margin: 0 0 16px;">
                   <span style="background-color: transparent; box-sizing: border-box;">
                    But if you read closely, these things are loaded with insights—about where the creator world is trending, what kind of content audiences are rallying around, and so forth.
                   </span>
                  </p>
                  <p style="box-sizing: border-box; line-height: inherit; margin: 0;">
                   <span style="background-color: transparent; box-sizing: border-box;">
                    Of course, you'd have to read them all to tease that kind of stuff out. Or...maybe not. Newt Schottelkotte did us the enormous service of poring over a bunch of the most prominent best-podcast-of-2023 lists, digging out the lessons. Check out what they found,
                    <a rel="noopener" style="text-decoration: underline; color: #009d9b; box-sizing: border-box;" target="_blank">
                     right here on Creator HQ
                    </a>
                    .
                   </span>
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                   This is our final newsletter of 2023. The last thing we want to say is thanks—for being part of the Descript community, for your feedback and support, and, not least, for reading this newsletter. We hope it's useful and we're grateful for your time and your indulgence.
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                   So here's to you, and to whatever you'll create in 2024.
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