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.subhead { font-size: 24px !important; line-height: 34px !important; }
.tPad-0 { padding-top: 0 !important; }
.rPad-0 { padding-right: 0 !important; }
.bPad-0 { padding-bottom: 0 !important; }
.lPad-0 { padding-left: 0 !important; }
.tPad-20 { padding-top: 20px !important; }
.rPad-20 { padding-right: 20px !important; }
.bPad-20 { padding-bottom: 20px !important; }
.lPad-20 { padding-left: 20px !important; }
.tPad-20 { padding-top: 20px !important; }
.tPad-30 { padding-top: 30px !important; }
.tMar-30 { margin-top: 30px !important; }
.hAuto { height: auto !important; }
.cTxt { text-align: center !important; }
.lTxt { text-align: left !important; }
}
</style>
<style>
@media screen and (max-width:600px) {
/*additional mobile CSS*/
}
</style>
<style>
@media (prefers-color-scheme: dark) {
.dark-img {
display: block !important;
}
.light-img {
display: none;
display: none !important;
}
.darkmode {
background-color: #262524 !important; background: #262524 !important;
}
.darkmode2, .callout {
background-color: #0e0e0e !important; background: #0e0e0e !important;
}
.dark-border { border-color: #2B3337 !important; }
h1, h2, h3, p, span, .plainTxt li, h1 a, h2 a, h3 a, .header a , img {
color: #EDEEEF !important;
}
.eyebrow { color: #B6BBBE !important; }
a, .link { color: #7EABCE !important; }
.footer .link, .footer a { color: #fdfdfd !important; }
.cta-border { color: #7EABCE !important; border-bottom: 3px solid #7EABCE !important; }
.cta-border span { color: #7EABCE !important; }
.btn-orange span, .btn-yellow span, .btn-tangerine span { color: initial !important; }
.btn-blue span { color: #EDEEEF !important; }
.darkTxt { color: #262524 !important; }
}
[data-ogsc] .dark-img {
display: block !important;
}
[data-ogsc] .light-img {
display: none;
display: none !important;
}
[data-ogsb] .darkmode {
background-color: #272623 !important;
}
[data-ogsb] .darkmode2, [data-ogsb] .callout {
background-color: #0e0e0e !important;
}
[data-ogsc] .dark-border { border-color: #2B3337 !important; }
[data-ogsc] h1, [data-ogsc] h2, [data-ogsc] h3, [data-ogsc] p, [data-ogsc] span, [data-ogsc] .plainTxt li, [data-ogsc] h1 a, [data-ogsc] h2 a, [data-ogsc] h3 a, [data-ogsc] .header a, [data-ogsc] .footer a, [data-ogsc] img {
color: #EDEEEF !important;
}
[data-ogsc] .link, [data-ogsc] p a { color: #7EABCE !important; }
[data-ogsc] .footer a { color: #fdfdfd !important; }
[data-ogsc] .eyebrow { color: #B6BBBE !important; }
[data-ogsc] .cta-border { color: #7EABCE !important; border-bottom: 3px solid #7EABCE !important; }
[data-ogsc] .cta-border span { color: #7EABCE !important; }
[data-ogsc] .btn-orange span, [data-ogsc] .btn-yellow span { color: initial !important; }
[data-ogsc] .btn-tangerine span { color: #1D2025 !important; }
</style>
<style>
@media (prefers-color-scheme: dark) {
.tag {
background-color: #0F618A !important;
color: #fdfdfd !important;
}
.darkmode3 { background-color: #582E0E !important; }
}
[data-ogsb] .tag {
background-color: #0F618A !important;
color: #fdfdfd !important;
}
[data-ogsb] .darkmode3 { background-color: #582E0E !important; }
</style>
<div aria-label="Email from Litmus" aria-roledescription="email" lang="en" role="article" xml:lang="en">
<!--hidden preheader with preh-header spacer hack-->
<div class="litmus-builder-preview-text" style="display:none;">
We bet revisiting email best practices is on the list! ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
</div>
<!--start of email-->
<table bgcolor="#ffffff" border="0" cellpadding="0" cellspacing="0" class="darkmode" role="presentation" style="width:100%;">
<!--Headers-->
<tr>
<td align="left" aria-hidden="true" style="font-size:30px;line-height:30px;mso-line-height-rule: exactly;" valign="top">
</td>
</tr>
<tr>
<td align="center" style="padding: 30px 0;" valign="top">
<div class="mktoText" id="header" mktoname="header">
<a style="text-decoration: none;">
<img alt="Litmus" border="0" class="light-img" height="60" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Fimages%252Flogo_icon-name-black.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="color: #33373E; font-family: Helvetica, Arial, sans-serif; font-weight:bold; font-size:36px; line-height:40px; text-decoration: none; margin: 0; padding: 0;" width="163"/>
<!--[if !mso]><! -->
<img alt="Litmus" border="0" class="dark-img" height="60" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Fimages%252Flogo_icon-name-white.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="color: #f3f5f6; font-family: Helvetica, Arial, sans-serif; font-weight:bold; font-size:36px; line-height:40px; text-decoration: none; margin: 0; padding: 0; display: none;" width="163"/>
<!--<![endif]-->
</a>
</div>
</td>
</tr>
<!--main content area-->
<tr>
<td align="center" valign="top">
<table border="0" cellpadding="0" cellspacing="0" class="wInner" role="presentation" style="width:600px;">
<tr>
<td align="center" style="padding: 20px 0 0;" valign="top">
<div class="mktoText" id="logo_area" mktoname="logo_area">
<a>
<img alt="Product Pulse" class="light-img" height="50" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2022%252FJuly%252F2022-07-Product_Pulse%252Fproduct_pulse_logo_light.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="color: #F2A738; width: 100%; max-width: 408px; height: auto;" width="408"/>
<!--[if !mso]><! -->
<img alt="Product Pulse" class="dark-img" height="50" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2022%252FJuly%252F2022-07-Product_Pulse%252Fproduct_pulse_logo_dark.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="color: #F2A738; width: 100%; max-width: 408px; height: auto;" width="408"/>
<!--<![endif]-->
</a>
<p style="margin: 30px 0;">
Your monthly roundup of the latest Litmus platform updates,
<br class="desktop"/>
releases, news, and tips & tricks.
</p>
<p>
<span class="tag" style="background-color: #FDF5DD; text-transform: uppercase; font-size: 16px; line-height: 24px; padding: 5px 10px; border-radius: 5px;">
<!--[if mso]><i style="letter-spacing: 10px;mso-font-width:-100%;mso-text-raise:6pt"> </i><![endif]-->
<span style="mso-text-raise:3pt;">
January 2023, Issue #6
</span>
<!--[if mso]><i style="letter-spacing: 10px;mso-font-width:-100%"> </i><![endif]-->
</span>
</p>
</div>
</td>
</tr>
<tr>
<td align="center" style="padding: 50px 0 0;" valign="top">
<div class="mktoText" id="image" mktoname="image">
<!--Image -->
<a style="text-decoration: none;">
<img alt="A hovering checklist being checked off" class="fadeimg" height="350" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_hero.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="width: 100%; max-width: 600px; height: auto;" width="600"/>
</a>
</div>
</td>
</tr>
<tr>
<td align="left" valign="top">
<!--Callout area-->
<div class="mktoText" id="callout" mktoname="callout">
<table border="0" cellpadding="0" cellspacing="0" class="callout" role="presentation" style="width:100%; background-color: #FCF1E9;">
<tr>
<td align="left" style="padding: 30px 30px 30px;" valign="top">
<!--Paragraph block-->
<p style="text-align: left;">
Hi Sarah,
<br/>
<br/>
Happiest new year to you
<img alt="" aria-hidden="true" border="0" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Fstar.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: inline; margin: 0; padding: 0; vertical-align: -5px;" width="20"/>
<br/>
<br/>
It’s the season of New Year’s resolutions, and as you begin to hone in on yours, we’re sure creating exceptional emails is already on the list
<img alt="" aria-hidden="true" border="0" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Ftick.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: inline; margin: 0; padding: 0; vertical-align: -5px;" width="20"/>
.
<br/>
<br/>
So how do you shake off the holidays and get back to wow-ing your subscribers? We’ve got you covered with our
<a style="color: #10618B;">
Ultimate Email Marketing Checklist
</a>
and all the best practices you need to put your best foot forward with your first emails of 2023
<img alt="" aria-hidden="true" border="0" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Fhigh-ten.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: inline; margin: 0; padding: 0; vertical-align: -3px;" width="20"/>
</p>
</td>
</tr>
</table>
</div>
<!--end callout area-->
</td>
</tr>
<tr>
<td align="left" style="padding: 50px 0 0;" valign="top">
<div class="mktoText" id="art1-h1" mktoname="art1-h1">
<!--h1-->
<h1>
<a style="color: #262524;">
Get back to the email basics
</a>
</h1>
</div>
</td>
</tr>
<tr>
<td align="left" style="padding: 30px 0 0;" valign="top">
<div class="mktoText" id="art1-body_copy" mktoname="art1-body_copy">
<!--Paragraph block-->
<p style="text-align: left;">
You can work tirelessly writing compelling copy, designing your email to perfection, and gaining stakeholder approval, but
<strong>
all of that
</strong>
hard work goes out the window if your email lands in the spam folder or your Dark mode users are left in the dark.
<br/>
<br/>
Now is a perfect time to get back to the basics with your pre-send email testing process to make sure
<strong>
every email
</strong>
provides an exceptional experience for all your subscribers. Here’s how:
</p>
</div>
</td>
</tr>
<tr>
<td align="left" style="padding-top: 30px;" valign="top">
<!--small icon list-->
<div class="mktoText" id="small_icon_list" mktoname="small_icon_list">
<table border="0" cellpadding="0" cellspacing="0" role="list" style="width: 100%;">
<tr role="listitem">
<td align="center" valign="top">
<img alt="bullet" border="0" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Fface-with-monocle.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: inline; margin: 0; padding: 0; vertical-align: -5px;" width="20"/>
</td>
<td align="left" style="padding-left: 10px;" valign="top">
<p>
<a style="color: #10618B;">
Take a new look at the email clients and devices
</a>
that matter most to your audience with Litmus Email Analytics.
</p>
</td>
</tr>
<tr role="listitem">
<td align="center" style="padding-top: 30px;" valign="top">
<img alt="bullet" border="0" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Fclipboard.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: inline; margin: 0; padding: 0; vertical-align: -5px;" width="20"/>
</td>
<td align="left" style="padding: 30px 0 0 10px;" valign="top">
<p>
Then, configure your
<a style="color: #10618B;">
Email Testing Profiles
</a>
accordingly, so you can focus your pre-send testing where you need it most.
</p>
</td>
</tr>
<tr role="listitem">
<td align="center" style="padding-top: 30px;" valign="top">
<img alt="bullet" border="0" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Fenvelope-with-arrow.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: inline; margin: 0; padding: 0; vertical-align: -5px;" width="20"/>
</td>
<td align="left" style="padding: 30px 0 0 10px;" valign="top">
<p>
Jump into your
<a style="color: #10618B;">
Design Library
</a>
to thoroughly test all your email templates and code modules. After all, email clients make changes as often as every two days, that can break your most well-tested email elements.
</p>
</td>
</tr>
<tr role="listitem">
<td align="center" style="padding-top: 30px;" valign="top">
<img alt="bullet" border="0" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Flink.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: inline; margin: 0; padding: 0; vertical-align: -5px;" width="20"/>
</td>
<td align="left" style="padding: 30px 0 0 10px;" valign="top">
<p>
<a style="color: #10618B;">
Connect your martech stack
</a>
and reduce the risk of errors from manually switching between tools.
</p>
</td>
</tr>
<tr role="listitem">
<td align="center" style="padding-top: 30px;" valign="top">
<img alt="bullet" border="0" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Fexclamation-mark.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: inline; margin: 0; padding: 0; vertical-align: -5px;" width="20"/>
</td>
<td align="left" style="padding: 30px 0 0 10px;" valign="top">
<p>
Finally, remember to
<a style="color: #10618B;">
run a Spam Test
</a>
so you can spot and address critical errors before hitting send.
</p>
</td>
</tr>
</table>
</div>
<!--end small icon list-->
</td>
</tr>
<tr>
<td align="left" style="padding: 30px 0 0;" valign="top">
<div class="mktoText" id="art1-cta" mktoname="art1-cta">
<!--secondary cta: MAKE SURE TO CHANGE THE VML LINK AS WELL-->
<!--[if (gte mso 9)|(IE)]><!-->
<a class="cta-border" style="color: #10618B;">
More tips for smart email marketers
</a>
<!--<![endif]-->
<!--[if (gte mso 9)|(IE)]>
<table border="0" cellpadding="0" cellspacing="0" role="presentation">
<tr>
<td align="left" valign="top" style="padding-bottom: 5px; border-bottom: 2px solid #0F618A;">
<a href=
"//go.litmus.com/ODY0LVZQWi0xMzEAAAGJQPLQcac2WJnRvuZGrmiyMa14CTYMrWK5qYHxq5Ri2WXvbFYwfyFpOe2TYOiwJcj5eLXryiM=" class="cta-outlook" style="font-size: 18px; line-height: 22px;"
>More tips for smart email marketers</a>
</td>
</tr>
</table>
<![endif]-->
</div>
</td>
</tr>
<tr>
<td align="left" style="padding-top: 60px;" valign="top">
<!--pulse divider-->
<div class="mktoText" id="color_divider" mktoname="color_divider">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width: 100%;">
<tr>
<td align="left" valign="middle">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;">
<tr>
<td align="left" aria-hidden="true" style="font-size:4px;line-height:4px;mso-line-height-rule: exactly;background-color: #F3A838; background: linear-gradient(#F3A838, #F3A838);" valign="top">
</td>
</tr>
</table>
</td>
<td align="left" valign="middle" width="90">
<img alt="" aria-hidden="true" height="71" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2022%252FJuly%252F2022-07-Product_Pulse%252Fpulse.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" width="90"/>
</td>
<td align="left" valign="middle">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;">
<tr>
<td align="left" aria-hidden="true" style="font-size:4px;line-height:4px;mso-line-height-rule: exactly;background-color: #AAC8DF; background: linear-gradient(#AAC8DF, #AAC8DF);" valign="top">
</td>
</tr>
</table>
</td>
</tr>
</table>
</div>
<!--end color divider-->
</td>
</tr>
<tr>
<td align="left" style="padding: 60px 0 0;" valign="top">
<div class="mktoText" id="cust-success_h2" mktoname="cust-success_h2">
<!--h2-->
<h2>
<a style="color: #262524;">
Digital Additive maintains 99.7% email accuracy with reduced manual work
</a>
</h2>
</div>
</td>
</tr>
<tr>
<td align="center" style="padding: 30px 0 0;" valign="top">
<div class="mktoText" id="cust-success_image" mktoname="cust-success_image">
<!--Image -->
<a style="text-decoration: none;">
<img alt="People working in a conference room." class="fadeimg" height="250" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_digital_additive.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="width: 100%; max-width: 600px; height: auto;" width="600"/>
</a>
</div>
</td>
</tr>
<tr>
<td align="left" style="padding: 30px 0 0;" valign="top">
<div class="mktoText" id="cust-success-body_copy" mktoname="cust-success-body_copy">
<!--Paragraph block-->
<p style="text-align: left;">
Digital Additive is a digital agency that helps their clients execute email campaigns that reach billions of inboxes each year—and that high send volume brings an increased risk of costly email errors.
<br/>
<br/>
With Litmus, Digital Additive was able to eliminate manual work and automate their pre-send testing to maintain a 99.7% email accuracy rate. This shift filled their clients with confidence that every sent email will create the best possible customer experience and drive results.
</p>
</div>
</td>
</tr>
<tr>
<td align="left" style="padding: 30px 0 0;" valign="top">
<div class="mktoText" id="cust-success-cta" mktoname="cust-success-cta">
<!--secondary cta: MAKE SURE TO CHANGE THE VML LINK AS WELL-->
<!--[if (gte mso 9)|(IE)]><!-->
<a class="cta-border" style="color: #10618B;">
Read their story
</a>
<!--<![endif]-->
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<table border="0" cellpadding="0" cellspacing="0" role="presentation">
<tr>
<td align="left" valign="top" style="padding-bottom: 5px; border-bottom: 2px solid #0F618A;">
<a href=
"//go.litmus.com/ODY0LVZQWi0xMzEAAAGJQPLQcfJfEvGylgx3CIGU6pvhQ33dhQjA1aJ5FB73WeYhYXjqvFv7Z2G7ggkxs9mbAx20u5k=" class="cta-outlook" style="font-size: 18px; line-height: 22px;"
>Read their story</a>
</td>
</tr>
</table>
<![endif]-->
</div>
</td>
</tr>
<tr>
<td align="left" style="padding-top: 60px;" valign="top">
<!--pulse divider-->
<div class="mktoText" id="color_divider6" mktoname="color_divider6">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width: 100%;">
<tr>
<td align="left" valign="middle">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;">
<tr>
<td align="left" aria-hidden="true" style="font-size:4px;line-height:4px;mso-line-height-rule: exactly;background-color: #F3A838; background: linear-gradient(#F3A838, #F3A838);" valign="top">
</td>
</tr>
</table>
</td>
<td align="left" valign="middle" width="90">
<img alt="" aria-hidden="true" height="71" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2022%252FJuly%252F2022-07-Product_Pulse%252Fpulse.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" width="90"/>
</td>
<td align="left" valign="middle">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;">
<tr>
<td align="left" aria-hidden="true" style="font-size:4px;line-height:4px;mso-line-height-rule: exactly;background-color: #AAC8DF; background: linear-gradient(#AAC8DF, #AAC8DF);" valign="top">
</td>
</tr>
</table>
</td>
</tr>
</table>
</div>
<!--end color divider-->
</td>
</tr>
<tr>
<td align="left" style="padding: 60px 0 0;" valign="top">
<div class="mktoText" id="poll-h2" mktoname="poll-h2">
<h2>
What’s YOUR email testing style?
</h2>
</div>
</td>
</tr>
<tr>
<td align="left" style="padding-top: 20px;" valign="top">
<div class="mktoText" id="poll_gt4" mktoname="poll_gt4">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width: 100%;">
<tr>
<td align="center" style="padding: 20px 20px 0 0;" valign="top">
<a>
<img alt="An envelope with a magnifying glass over it" class="fadeimg light-img" height="51" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_test_every_light.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" width="77"/>
<!--[if !mso]><! -->
<img alt="An envelope with a magnifying glass over it" class="fadeimg dark-img" height="51" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PPtest_every_dark.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: none;" width="77"/>
<!--<![endif]-->
</a>
</td>
<td align="left" style="padding: 20px 0 0;" valign="top">
<p style="text-align: left; margin: 0 0 10px;">
<a style="color: #10618B;">
<strong>
I test every single email before hitting send →
</strong>
</a>
</p>
<img alt="" aria-hidden="true" border="0" height="34" src="https://inboxflows.com/_/image/https%253A%252F%252Fimg.kickdyn.com%252Fimgpoll.png%253Fc%253D15739.KYEjqJUW8u3tnBaXeHJd%2526a%253D1/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWcua2lja2R5biJ9:1pFfLA:U80t3bHjsjXRfH4fU52CzgqXsQ-JBkrWB4aeDpEPWvU" style="max-width: 350px; width: 100%; height: auto;" width="350"/>
</td>
</tr>
<tr>
<td align="center" style="padding: 40px 20px 0 0;" valign="top">
<a>
<img alt="a block of code with a checkmark over it" class="fadeimg light-img" height="57" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_build_approval_light.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" width="63"/>
<!--[if !mso]><! -->
<img alt="a block of code with a checkmark over it" class="fadeimg dark-img" height="57" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_build_approval_dark.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: none;" width="63"/>
<!--<![endif]-->
</a>
</td>
<td align="left" style="padding: 40px 0 0;" valign="top">
<p style="text-align: left; margin: 0 0 10px;">
<a style="color: #10618B;">
<strong>
I test my templates, and that’s good enough for me! →
</strong>
</a>
</p>
<img alt="" aria-hidden="true" border="0" height="34" src="https://inboxflows.com/_/image/https%253A%252F%252Fimg.kickdyn.com%252Fimgpoll.png%253Fc%253D15739.KYEjqJUW8u3tnBaXeHJd%2526a%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWcua2lja2R5biJ9:1pFfLA:U80t3bHjsjXRfH4fU52CzgqXsQ-JBkrWB4aeDpEPWvU" style="max-width: 350px; width: 100%; height: auto;" width="350"/>
</td>
</tr>
<tr>
<td align="center" style="padding: 40px 20px 0 0;" valign="top">
<a>
<img alt="a chart going up and to the right" class="fadeimg light-img" height="52" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_more_testing_light.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" width="64"/>
<!--[if !mso]><! -->
<img alt="a chart going up and to the right" class="fadeimg dark-img" height="52" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_more_testing_dark.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: none;" width="64"/>
<!--<![endif]-->
</a>
</td>
<td align="left" style="padding: 40px 0 0;" valign="top">
<p style="text-align: left; margin: 0 0 10px;">
<a style="color: #10618B;">
<strong>
In general, I’d like to be doing more thorough pre-send testing of my emails →
</strong>
</a>
</p>
<img alt="" aria-hidden="true" border="0" height="34" src="https://inboxflows.com/_/image/https%253A%252F%252Fimg.kickdyn.com%252Fimgpoll.png%253Fc%253D15739.KYEjqJUW8u3tnBaXeHJd%2526a%253D3/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWcua2lja2R5biJ9:1pFfLA:U80t3bHjsjXRfH4fU52CzgqXsQ-JBkrWB4aeDpEPWvU" style="max-width: 350px; width: 100%; height: auto;" width="350"/>
</td>
</tr>
<tr>
<td align="center" style="padding: 40px 20px 0 0;" valign="top">
<a>
<img alt="chat bubbles" class="fadeimg light-img" height="53" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_feedback_light.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" width="68"/>
<!--[if !mso]><! -->
<img alt="chat bubbles" class="fadeimg dark-img" height="53" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_feedback_dark.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: none;" width="68"/>
<!--<![endif]-->
</a>
</td>
<td align="left" style="padding: 40px 0 0;" valign="top">
<p style="text-align: left; margin: 0 0 10px;">
<a style="color: #10618B;">
<strong>
I don’t currently test, but I want to learn how to! →
</strong>
</a>
</p>
<img alt="" aria-hidden="true" border="0" height="34" src="https://inboxflows.com/_/image/https%253A%252F%252Fimg.kickdyn.com%252Fimgpoll.png%253Fc%253D15739.KYEjqJUW8u3tnBaXeHJd%2526a%253D4/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZpbWcua2lja2R5biJ9:1pFfLA:U80t3bHjsjXRfH4fU52CzgqXsQ-JBkrWB4aeDpEPWvU" style="max-width: 350px; width: 100%; height: auto;" width="350"/>
</td>
</tr>
</table>
</div>
</td>
</tr>
<tr>
<td align="left" style="padding-top: 60px;" valign="top">
<!--pulse divider-->
<div class="mktoText" id="color_divider2" mktoname="color_divider2">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width: 100%;">
<tr>
<td align="left" valign="middle">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;">
<tr>
<td align="left" aria-hidden="true" style="font-size:4px;line-height:4px;mso-line-height-rule: exactly;background-color: #F3A838; background: linear-gradient(#F3A838, #F3A838);" valign="top">
</td>
</tr>
</table>
</td>
<td align="left" valign="middle" width="90">
<img alt="" aria-hidden="true" height="71" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2022%252FJuly%252F2022-07-Product_Pulse%252Fpulse.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" width="90"/>
</td>
<td align="left" valign="middle">
<table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;">
<tr>
<td align="left" aria-hidden="true" style="font-size:4px;line-height:4px;mso-line-height-rule: exactly;background-color: #AAC8DF; background: linear-gradient(#AAC8DF, #AAC8DF);" valign="top">
</td>
</tr>
</table>
</td>
</tr>
</table>
</div>
<!--end color divider-->
</td>
</tr>
<tr>
<td align="left" style="padding: 50px 0 0;" valign="top">
<div class="mktoText" id="art2-h2" mktoname="art2-h2">
<!--h2-->
<h2>
<a style="color: #262524;">
Stay in-the-know
</a>
</h2>
</div>
</td>
</tr>
<!--two column reverse stack-->
<tr>
<td align="center" dir="rtl" style="font-size:0;" valign="top">
<div class="mktoText" id="two_col-reverse" mktoname="two_col-reverse">
<!--[if (gte mso 9)|(IE)]>
<table cellpadding="0" cellspacing="0" border="0" role="presentation" style="width: 100%;">
<tr>
<td valign="top" style="width: 150px;">
<![endif]-->
<div class="wFull" style="display:inline-block;vertical-align:top;">
<table border="0" cellpadding="0" cellspacing="0" class="wFull" dir="ltr" role="presentation" style="width: 150px;">
<tr>
<td align="center" class="tPad-30" valign="top">
<a>
<img alt="A webinar icon" class="light-img" height="150" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_webinar_light.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" width="150"/>
<!--[if !mso]><! -->
<img alt="A webinar icon" border="0" class="dark-img" height="150" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FJanuary%252F2023-01-Product_Pulse%252F202301_PP_webinar_dark.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="text-decoration: none; display: none;" width="150"/>
<!--<![endif]-->
</a>
</td>
</tr>
</table>
</div>
<!--[if (gte mso 9)|(IE)]>
</td>
<td valign="top" style="width:30px;">
</td>
<td valign="top" style="width:420px;">
<![endif]-->
<div class="wFull rPad-0 tPad-0" style="display:inline-block;vertical-align:top; padding-right: 30px;">
<table border="0" cellpadding="0" cellspacing="0" class="wFull" dir="ltr" role="presentation" style="width:420px;">
<tr>
<td align="left" style="padding-top: 30px;" valign="top">
<p style="margin:0 0 30px; text-align: left;">
Learn how to create scalable, brand-compliant emails every time—whether you’re a coding newbie or expert, in this month’s Leveraging Litmus webinar.
</p>
</td>
</tr>
<tr>
<td align="left" valign="top">
<!--[if (gte mso 9)|(IE)]><!-->
<a class="cta-border" style="color: #10618B;">
Save your seat
</a>
<!--<![endif]-->
<!--[if (gte mso 9)|(IE)]>
<table border="0" cellpadding="0" cellspacing="0" role="presentation">
<tr>
<td align="left" valign="top" style="padding-bottom: 5px; border-bottom: 2px solid #0F618A;">
<a href=
"//go.litmus.com/ODY0LVZQWi0xMzEAAAGJQPLQcVJrgzn5gKqWAPjVb7HKcto8-zqupXFqYU0-RIa3Ef0o65tHprg0NNoWbjvlfWDGIUs=" class="cta-outlook" style="font-size: 18px; line-height: 22px;"
>Save your seat</a>
</td>
</tr>
</table>
<![endif]-->
</td>
</tr>
</table>
</div>
<!--[if (gte mso 9)|(IE)]>
</td>
</tr>
</table>
<![endif]-->
</div>
</td>
</tr>
<tr>
<td align="left" style="padding: 60px 0 0;" valign="top">
<div class="mktoText" id="ps_copy" mktoname="ps_copy">
<!--Paragraph block-->
<p style="text-align: left;">
If you can’t attend the live event, don’t worry! All registrants get access to the recording after it’s over.
</p>
</div>
</td>
</tr>
<!--end two column reverse stacking-->
</table>
</td>
</tr>
<tr>
<td align="left" aria-hidden="true" style="font-size:60px;line-height:60px;mso-line-height-rule: exactly;" valign="top">
</td>
</tr>
<tr>
<td align="center" class="darkmode3" style="background-color: #FCF1E9;" valign="top">
<div class="mktoText" id="tip" mktoname="tip">
<table border="0" cellpadding="0" cellspacing="0" class="wInner" role="presentation" style="width: 600px;">
<tr>
<td align="center" style="padding-top: 50px;" valign="top">
<a>
<img alt="a lightbulb" class="light-img" height="150" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2022%252FJuly%252F2022-07-Product_Pulse%252Fpulse_lightbulb_light.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" width="150"/>
<!--[if !mso]><! -->
<img alt="a lightbulb" class="dark-img" height="150" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2022%252FJuly%252F2022-07-Product_Pulse%252Fpulse_lightbulb_dark.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" width="150"/>
<!--<![endif]-->
</a>
</td>
</tr>
<tr>
<td align="center" style="padding: 30px 0 0;" valign="top">
<!--h2-->
<h2>
Tip of the Month
</h2>
</td>
</tr>
<tr>
<td align="center" style="padding: 30px 0 0;" valign="top">
<!--h3-->
<h3>
Real Sends Only, and Keep it Fresh
</h3>
</td>
</tr>
<tr>
<td align="left" style="padding: 30px 0 0;" valign="top">
<!--Paragraph block-->
<p style="text-align: left;">
When it comes to
<a style="color: #10618B;">
spam testing
</a>
, the real thing is the best thing! Always perform a real send instead of a test send when spam testing. This includes removing “Test” from your subject line, and performing a real send in your ESP. Spam testing algorithms can be tricky, so perform a spam test just as you would send to a subscriber for the best results!
<br/>
<br/>
Still getting blank results? Make sure you’re using a fresh list of seed addresses each and every time you perform a
<a style="color: #10618B;">
spam test.
</a>
We also recommend checking your ESP send logs to make sure the email was delivered to those seed addresses correctly.
</p>
</td>
</tr>
<tr>
<td align="left" style="padding-top: 30px;" valign="middle">
<!--Signature block-->
<table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
<tr>
<td align="left" style="padding-right: 20px;" valign="top" width="75">
<img alt="Andre Frost smiling handsomly" border="0" height="75" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Fheadshots%252Fandre_frost_250.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1pFfLA:m2RSWn6VQPPgPuiW-41SfpyiC6PEd3udsWxeLQZDShA" style="display: block; padding:0; margin:0 auto;" width="75"/>
</td>
<td align="left" valign="middle">
<p>
<strong>
Andre Frost
</strong>
<br/>
Customer Support Specialist at Litmus
</p>
</td>
</tr>
</table>
<!--end Signature block-->
</td>
</tr>
<tr>
<td align="left" aria-hidden="true" style="font-size:50px;line-height:50px;mso-line-height-rule: exactly;" valign="top">
</td>
</tr>
</table>
</div>
</td>
</tr>
<!--footer-->
<tr>
<td align="left" aria-hidden="true" style="font-size:20px;line-height:20px;mso-line-height-rule: exactly;" valign="top">
</td>
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<tr>
<td align="center" style="padding: 30px 10px 20px;" valign="top">
<div class="mktoText" id="sentiment-h3" mktoname="sentiment-h3">
<!--h3-->
<h3 style="font-size: 20px; line-height: 28px;">
How did you like this month’s newsletter?
</h3>
</div>
</td>
</tr>
<tr>
<td align="center" style="padding-bottom: 30px;" valign="top">
<div class="mktoText" id="simple_poll" mktoname="simple_poll">
<table border="0" cellpadding="0" cellspacing="0" role="presentation">
<tr>
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1 year, 10 months ago - hello@e.litmus.com
Got any new year’s resolutions?
We bet revisiting email best practices is on the list! ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ...