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          <span class="preheader" style="color: transparent; display: none; height: 0; max-height: 0; max-width: 0; opacity: 0; overflow: hidden; mso-hide: all; visibility: hidden; width: 0;">
           PLUS: Startups battling single-use plastics.
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                  November 29, 2021
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                  <p style="font-size: 16px; line-height: 20px; padding-bottom: 10px; margin: 0px;">
                   Hustle subs: We’ve got legendary news. Today only, you can still access our best Black Friday sale yet.
                   <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;" target="_blank">
                    Get Trends at $100 off
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                   , plus get a free course worth up to $300.
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                  <p style="font-size: 16px; line-height: 20px; padding-bottom: 10px; margin: 0px;">
                   Oh yeah, in December we’re also giving away $15k in cold hard cash to Trends subscribers. Read on to learn more...
                  </p>
                  <p style="font-size: 16px; line-height: 20px; padding-bottom: 10px; margin: 0px;">
                   Today’s rundown:
                  </p>
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                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Superhero fatigue:
                    </strong>
                    Disney has dozens of Star Wars and Marvel projects lined up. Do we still want to see them?
                   </li>
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Making green by going green:
                    </strong>
                    The startups raising millions to get rid of single-use plastics.
                   </li>
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     The week in digits:
                    </strong>
                    Black Friday, Uncrustables, and rare coins.
                   </li>
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Around the web:
                    </strong>
                    Encrypted emojis, bird migrations, and more internet finds.
                   </li>
                  </ul>
                  <p style="font-size: 16px; line-height: 20px; padding-bottom: 10px; margin: 0px;">
                   Let’s do it.
                  </p>
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               The Big Idea
              </td>
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               <a style="color: #d62829; text-decoration: none;">
                <img alt="Mickey Mouse waving a wand" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3.us-west-1.amazonaws.com%252Ffinal_size-gif_20211128234317.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLiJ9:1mres2:IB7dvuk7eXsuT4rpiS5l1_ImWmllpEzJ0E6r0tKlH3U" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
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               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                Is Disney creating too much Marvel and Star Wars content?
               </h2>
              </td>
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              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Disney is known as “The House of Mouse.”
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But, in recent years, the engine behind the
                <strong>
                 $269B
                </strong>
                entertainment giant has been superheroes and Jedis.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Marvel and Star Wars films under the Disney brand have pulled in
                <strong>
                 ~$34B
                </strong>
                at the box office, per
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <em>
                  The Wall Street Journal
                 </em>
                </a>
                .
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 And more is yet to come
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Like your 4th serving of mashed potatoes on Thanksgiving, Disney wants to stuff your face with content:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Star Wars
                 </strong>
                 has at least
                 <a style="color: #d62829; text-decoration: none;">
                  16
                 </a>
                 film/TV projects in the pipeline including a new trilogy and spinoffs for popular characters like Boba Fett and Obi-Wan Kenobi.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Marvel Cinematic Universe
                 </strong>
                 recently released its
                 <a style="color: #d62829; text-decoration: none;">
                  26th
                 </a>
                 film (
                 <em>
                  Eternals
                 </em>
                 ) and premiered its 5th TV series (
                 <em>
                  Hawkeye
                 </em>
                 ) last week. There are
                 <a style="color: #d62829; text-decoration: none;">
                  20+
                 </a>
                 projects planned over the next 2 years.
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Disney acquired Marvel in 2009 for $4B…
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                … and Lucasfilm (owner of Star Wars) in 2012 for
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 $4B
                </a>
                . It’s recouped these investments many times over, but the quality bar may be slipping.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                While Disney scored a big hit with
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <em>
                  The Mandalorian
                 </em>
                </a>
                <em>
                </em>
                TV series in 2019, there have been notable misses.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The most recent Star Wars film -- 2019’s
                <em>
                 The Rise of Skywalker
                </em>
                -- has the
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 2nd-worst
                </a>
                Rotten Tomatoes score for the series, while
                <em>
                 Eternals
                </em>
                has the
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 worst
                </a>
                Marvel Disney film rating ever.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 This content is crucial for Disney+
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Disney’s streaming service currently has 118m+ paying subscribers, with plans to hit 260m by end-2024, per
                <em>
                 WSJ
                </em>
                (somewhat crazily, it’ll spend $33B on content in 2022, up from $8B this year).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In comparison, Netflix is projected to have ~300m (that’s a lot of people “chilling”). Unlike Disney -- which has to stay somewhat family-friendly -- Netflix can be more adventurous with its projects (think
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <em>
                  Squid Game
                 </em>
                </a>
                ).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                That’s a big advantage that no amount of Spider-Man and Darth Vader can fix.
               </p>
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               SNIPPETS
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               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Omicron:
                </strong>
                News of the latest COVID variant led to a broad market sell-off on
                <a style="color: #d62829; text-decoration: none;">
                 Friday
                </a>
                . Governments and global health organizations are working through the implications of the discovery.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Space Giant:
                </strong>
                NFL legend Michael Strahan announced he would
                <a style="color: #d62829; text-decoration: none;">
                 join
                </a>
                the crew for the next Blue Origin spaceflight, scheduled for Dec. 9.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 MVP round:
                </strong>
                WatchBox, a watch marketplace startup,
                <a style="color: #d62829; text-decoration: none;">
                 raised
                </a>
                <strong>
                 $165m
                </strong>
                from investors, including Michael Jordan and Giannis Antetokounmpo.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 What’s that song?
                </strong>
                Spotify
                <a style="color: #d62829; text-decoration: none;">
                 debuted
                </a>
                a Netflix Hub, where listeners can find songs and podcasts from Netflix series and films.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 IPO buzzkill:
                </strong>
                Stripe co-founder John Collison
                <a style="color: #d62829; text-decoration: none;">
                 said
                </a>
                the company is “very happy” as a private company, countering speculation that the
                <strong>
                 $95B
                </strong>
                payments company would IPO next year.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 AI words:
                </strong>
                Verbit, which offers AI-powered transcription and captioning services,
                <a style="color: #d62829; text-decoration: none;">
                 raised
                </a>
                <strong>
                 $250m
                </strong>
                at a
                <strong>
                 $2B
                </strong>
                valuation.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 RIP:
                </strong>
                Influential fashion designer Virgil Abloh -- who was the men’s artistic director for luxury giant LVMH -- died of cancer at the age of
                <a style="color: #d62829; text-decoration: none;">
                 41
                </a>
                . A long-time collaborator with Kanye West, Abloh set trends in fashion, entertainment and culture.
               </p>
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                Hey —
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                 enjoy getting quick updates on what you care about?
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                 Take
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                 to personalize your Snippets.
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                Pick your preferences👇 and we’ll send you more of what you love. Boom.
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               <a style="background-color: #D62829; font-size: 16px; font-family: Helvetica, Arial, sans-serif; font-weight: bold; text-decoration: none; color: #ffffff; border-radius: 15px; display: inline-block; miso-padding-alt: 0; padding: 7px 20px;" target="_blank">
                <!--[if mso]><i style="letter-spacing: 25px; mso-font-width: -100%; mso-text-raise: 30pt;">&nbsp;</i><![endif]-->
                <span style="mso-text-raise: 15pt;">
                 Personalize my Email →
                </span>
                <!--[if mso]><i style="letter-spacing: 25px; mso-font-width: -100%;">&nbsp;</i><![endif]-->
               </a>
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              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr style="display: block; padding: 10px 2px 0px;">
           <td style="width: 100%;">
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             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               Delivery Tech
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <a style="color: #d62829; text-decoration: none;">
                <img alt="plastics" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3.us-west-1.amazonaws.com%252Ffinal_size-GettyImages-1325351577_20211128234606.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLiJ9:1mres2:IB7dvuk7eXsuT4rpiS5l1_ImWmllpEzJ0E6r0tKlH3U" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                These startups offer alternatives to single-use plastics
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Between 4.8m and 12.7m metric tons of plastic
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 winds up
                </a>
                in the ocean every year.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Much of this waste comes from single-use plastics, like disposable straws, food containers, and grocery bags -- which is why some startups are rethinking how we do takeout and delivery.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 In France, most employers...
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                ...are
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 required
                </a>
                to provide employees with either an on-site subsidized canteen or meal vouchers for lunch.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Pyxo has raised
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 $7m+
                </a>
                to provide sustainable containers for canteen startups -- like
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 Foodles
                </a>
                and
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 Popchef
                </a>
                -- and restaurants, per
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <em>
                  TechCrunch
                 </em>
                </a>
                .
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Here’s how it works:
                </strong>
               </h4>
               <ol style="font-size: 16px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Food companies and restaurants purchase containers from Pyxo
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Containers are tracked with QR codes and near-field communication (NFC) chips
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Cleaning companies pick up dirty containers and drop off fresh ones
                </li>
               </ol>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Customers who get takeout in Pyxo’s containers can use an app to find nearby drop-off spots. Pyxo may soon offer rewards to incentivize this behavior.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Who else is in this game?
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 DeliverZero
                </a>
                is a delivery startup that serves ~135 restaurants in NYC. Customers order food online, and restaurants pack it up in DeliverZero’s reusable containers.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Customers can return containers to the courier the next time they order takeout or to any DeliverZero restaurant, but are charged
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 $3.25
                </a>
                per unreturned container.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Dispatch Goods in San Francisco has placed its stainless steel containers in ~50 restaurants, per
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <em>
                  The Guardian
                 </em>
                </a>
                . Customers receive delivery orders in the tins, then Dispatch Goods picks them up later.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 BTW:
                </strong>
                If you’ve ever wondered how to get plastic out of the ocean (other than not putting it in there in the 1st place), check out
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 these machines
                </a>
                .
               </p>
              </td>
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              <td>
               <table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
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                   <a data-tags="share facebook" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Share on Facebook" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ffacebook_newest.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" width="30"/>
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                   <a data-tags="share twitter" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter_ne.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" width="30"/>
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                   <a data-tags="share site" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Flink_newest.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" width="30"/>
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           </td>
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           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
               Free Resource
              </td>
             </tr>
             <tr id="image">
              <td class="h2020 ignore-defaults" style="padding: 0px 3px;">
               <center>
                <a style="color: #d62829; text-decoration: none;">
                 <img src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fgoogle_ads_pro.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" style="width: 100%; max-width: 600px; height: auto; padding: 15px 0 0;" width="600"/>
                </a>
               </center>
              </td>
             </tr>
             <tr id="bottom ad copy">
              <td class="h2020 ignore-defaults" style="padding: 0px 3px;">
               <h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
                <strong>
                 Your Google-certified Google Ads kit
                </strong>
               </h2>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Snazzy copy is just the tip of winning Google Ads.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The rest of it is detailed in this blueprint, written by Google and one of its business keyword leaders (HubSpot -- that’s us). Learn pay-per-click bidding, the art of keywords, budget optimization, and more.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <a style="color: #d62829; text-decoration: none;">
                 <strong>
                  The Google Ads Kit
                 </strong>
                </a>
                <strong>
                 : Master key strategies from start to finish
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                This gorgeous guide complete with templates and checklists is for people who just get things done.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                If you haven’t noticed, we keep on trying to
                <em>
                 feed
                </em>
                you.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Unzip this folder for resources you can use forever.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <em>
                 (Also: learn how to write snappy Google-optimized ads in this
                </em>
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <em>
                  8-minute video
                 </em>
                </a>
                <em>
                 by your favorite HubSpot host.)
                </em>
               </p>
              </td>
             </tr>
             <tr>
              <td align="center" style="text-align: center; padding: 10px 0px 15px;">
               <a style="background-color: #D62829; font-size: 16px; font-family: Helvetica, Arial, sans-serif; font-weight: bold; text-decoration: none; color: #ffffff; border-radius: 15px; display: inline-block; miso-padding-alt: 0; padding: 7px 20px;">
                <!--[if mso]><i style="letter-spacing: 25px; mso-font-width: -100%; mso-text-raise: 30pt;">&nbsp;</i><![endif]-->
                <span style="mso-text-raise: 15pt;">
                 Google ad(venture)s →
                </span>
                <!--[if mso]><i style="letter-spacing: 25px; mso-font-width: -100%;">&nbsp;</i><![endif]-->
               </a>
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 5px;">
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr style="display: block; padding: 10px 2px 0px;">
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               Digits
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <a style="color: #d62829; text-decoration: none;">
                <img alt="Uncrustables" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Funcrustables.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <p style="font-family: Helvetica, sans-serif; color: #5f696c; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 10px;">
                Half-a-billion dollars sold! (Source: Food Dive / Smucker’s)
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                By the numbers: Black Friday, Uncrustables, and rare coins
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 1)
                </strong>
                Seems like the days of trampling random 5-year-olds to get your hands on an Xbox may be moving behind us. In-store traffic at retail stores on
                <strong>
                 Black Friday
                </strong>
                was
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  down 28.3%
                 </strong>
                </a>
                from 2019 levels.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 2) Prices for Christmas trees
                </strong>
                will be around
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  10%-30% higher
                 </strong>
                </a>
                than usual this year. A little over 10 years ago, during the recession, struggling Christmass tree farms reduced plantings -- and now, years later, we have fewer Christmas trees.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 3)
                </strong>
                Unbelievable. Unstoppable. Uncrustables.
                <strong>
                 Smucker’s Uncrustables
                </strong>
                absolutely
                <em>
                 crust
                </em>
                it this past year,
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  selling ~$500m
                 </strong>
                </a>
                of their crustless sandwiches. The company forecasts $1B in annual Uncrustables net sales within the next 5 years.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 4) Prefab is looking fab.
                </strong>
                After shipments of manufactured homes dipped throughout the 2000s, numbers are on their way back up. There were at least
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  104k manufactured houses
                 </strong>
                </a>
                shipped so far this year, with an average cost of $87k.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 5) A rare Colonial New England coin
                </strong>
                minted in 1652 and recently discovered in a candy tin
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  sold for $350k+
                 </strong>
                </a>
                at an auction this past weekend. The coin’s owner is a descendant of William Wentworth, an early settler of New England.
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
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                   <a data-tags="share facebook" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Share on Facebook" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ffacebook_newest.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" width="30"/>
                   </a>
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                   <a data-tags="share twitter" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter_ne.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" width="30"/>
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                   <a data-tags="share email" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Send as email to a friend" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail_newest.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" width="30"/>
                   </a>
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                   <a data-tags="share site" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Flink_newest.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" width="30"/>
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           </td>
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          <!-- START TRENDS PLUG -->
          <tr>
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color:#D62829;font-size:16px;font-weight: bold; letter-spacing: 1.5px;text-transform:uppercase;padding:10px 3px 0px;">
               trends
              </td>
             </tr>
             <tr id="image">
              <td class="h2020 ignore-defaults" style="padding:0px 3px 0px">
               <center>
                <a>
                 <img src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fgives.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" style="width:100%; padding:15px 0 0; max-width:600px; height:auto;" width="600"/>
                </a>
               </center>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 15px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                On Friday we dropped our
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;" target="_blank">
                 <strong>
                  Black Friday
                 </strong>
                 sale
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Hundreds of new Trends members took us up on
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;" target="_blank">
                 the offer
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                . But while we were in a food coma, we realized that we forgot something BIG.
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In December, we’ll be giving $15k to Trends members in cold, hard cash. All you have to do is participate in our kickass community.
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                If you’re reading this, you’ve got one final shot at our
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                 best deal ever:
                </a>
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               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 $100 off your first year
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 A free course worth up to $300
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                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Access to our live review sessions
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                And yes… a chance at $15k next month.
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                 Don’t miss out
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                .
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                Get the deal →
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               AROUND THE WEB
              </td>
             </tr>
             <tr>
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 🐈 On this day:
                </strong>
                In 1935, physicist Erwin Schrödinger
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 published
                </a>
                his thought experiment about a fictional cat in a box who is dead, alive, or… both?
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 😄 Cure boredom:
                </strong>
                Cryptoji is
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 a website
                </a>
                that lets you create emoji messages that your friends can “decrypt” with a secret key.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 🦆 That’s cool:
                </strong>
                This interactive map
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 visualizes
                </a>
                the migration patterns of various bird species.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 😣 How to:
                </strong>
                There’s regular burnout. Then there’s holiday burnout, which, according to one expert, can manifest during the “most guilt-ridden, nightmare time of the year.” Here are
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 some tips
                </a>
                to beat it.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                ⚰️
                <strong>
                 That’s interesting:
                </strong>
                <em>
                 Mic
                </em>
                attended the National Funeral Directors Association’s annual expo in Nashville and found an industry in flux -- and it’s a
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 fascinating read
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                ☀️
                <strong>
                 Wow:
                </strong>
                Seán Doran stitched together 78k+ frames of the sun from NASA’s Solar Dynamics Observatory to make this stunning
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 time-lapse
                </a>
                . The movement you see comes from the sun’s
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 coronal loops
                </a>
                .
               </p>
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             <tr>
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               Meme of the day
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               <img alt="Marvel Meme" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fmarvel_meme.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mres2:2RedL-TnuivWzoukLxzxfIQKbEMbp6DKYIOHCKGqS2Q" style="height: auto; width: 100%; max-width: 480px;" width="480"/>
              </td>
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               <p style="font-family: Helvetica, sans-serif; color: #5f696c; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 0px;">
                Astounding range (Source: Facebook /
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;" target="_blank">
                 Marvel Memes
                </a>
                )
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                 <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3.us-west-1.amazonaws.com%252Ffinal_size-The_Smash_Brothers_Poster_20211128235614.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLiJ9:1mres2:IB7dvuk7eXsuT4rpiS5l1_ImWmllpEzJ0E6r0tKlH3U" style="width: 100%; max-width: 290px; height: auto; padding: 5px 0px;" width="290"/>
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                 Watch: The Smash Brothers
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The easiest way to describe this documentary series is a
                <em>
                 30 for 30
                </em>
                for a quirky Nintendo 64 video game. It’s insanely entertaining, and keeps you questioning whether the cast of characters are idiots or savants.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <em>
                 -Rob
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            Today's email was brought to you by
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            .
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            Editing by: Zachary “The force may or may not be with me” Crockett.
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