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Plus: Inside VR Kmart, Sleepagotchi, zebra zoomies, and more.
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An oceanfront Hamptons estate with a private boardwalk to the beach just hit the market. But get ready to break out the Monopoly money — it's listed for $44.9m.
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<strong>
In today’s email:
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Jazzercise:
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A booming business.
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Chickenflation:
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Prices are up.
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We visited
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Kmart…
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in the metaverse.
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Around the web:
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Gamifying sleep, honing management skills, speedy zebras, and more cool internet finds.
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🎧 On the go?
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Listen to today’s 10-minute podcast
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to hear Jacob and Rob discuss the chicken sandwich boom, how Jazzercise evolved beyond its ‘80s roots, Usain Bolt’s startup snafu, and more.
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The big idea
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<td style="padding: 0 0 1px;">
<a style="color: #192733; text-decoration: underline !important;">
<img alt="Jazzercise on tv" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fjazzercise.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
</a>
</td>
</tr>
<tr>
<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Jazzercise is dancing in dollars
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
What if I told you that you could dance your ass off and get into the best shape of your life at the same time?
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
That’s been the Jazzercise pitch for 50+ years, and guess what? It’s still working.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Though best known for its ‘80s era dominated by neon spandex, Jazzercise had a monster 2021,
<a style="color: #192733; text-decoration: underline !important;">
pulling in $73m in revenue
</a>
, per
<em>
Bloomberg
</em>
.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
Jazzercise was founded in 1969…
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
… by Judi Sheppard Missett in a small classroom near Chicago. Missett, now 78,
<a style="color: #192733; text-decoration: underline !important;">
still runs
</a>
the company, which has expanded to 8k+ franchisees teaching 32k classes a week.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
She attributes this growth in schvitzing to several factors, including:
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
<strong>
Evolving the product:
</strong>
While nostalgia is having a moment, Jazzercise has moved beyond its ‘80s luster. Current classes combine HIIT (high-intensity interval training) with contemporary music.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
<strong>
Listening to customers:
</strong>
In 2019, the company launched Jazzercise On Demand for at-home streaming. The service blew up during the pandemic and currently has 22k subscribers.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Offering the right incentives:
</strong>
Unlike many fitness companies, Jazzercise offers teachers franchise equity, motivating them to grow their customer base.
</li>
</ul>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
Dance fitness…
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
… has blown up since the company’s early days, spawning new competitors like Zumba and dance variations of yoga and pilates.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Now in her seventh decade in the fitness game, Missett isn’t worried. “We’re survivalists,” she says.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
If you're looking for an excuse to break out your old neon leotard, look no further — just because Jazzercise has moved on from the ‘80s doesn’t mean you have to.
</p>
</td>
</tr>
<tr>
<td>
<table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
<tbody style="text-align: right;">
<tr>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share facebook" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="Share on Facebook" height="22" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ffacebook_blue_no_circle.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="22"/>
</a>
</td>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share twitter" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="Share on Twitter" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
</a>
</td>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share email" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="Send as email to a friend" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
</a>
</td>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share site" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="View on our website" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FLink%2520Small.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr>
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
SNIPPETS
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults dynamic-snippets" style="font-size: 15px; line-height: 160%; margin: 0; padding: 15px 0px 3px 3px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Energized:
</strong>
Celsius, the sugar-free energy drink marketed as a healthy alternative,
<a style="color: #192733; text-decoration: underline !important;">
raised $550m
</a>
from PepsiCo in exchange for 8.5% of the company. Pepsi bought Rockstar Energy for ~$4B in 2020.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Interesting:
</strong>
A
<a style="color: #192733; text-decoration: underline !important;">
study
</a>
looking at 21B Facebook friendships found that a region’s “economic connectedness,” or the number of friendships between rich and poor people, greatly influences economic outcomes for lower income kids.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Bolt bolted:
</strong>
Bolt Mobility, an e-bike startup co-founded by Usain Bolt, has seemingly
<a style="color: #192733; text-decoration: underline !important;">
ceased operations
</a>
in six US cities, leaving e-bikes abandoned without explanation.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Discount hunting:
</strong>
Grocery sales at dollar and discount stores
<a style="color: #192733; text-decoration: underline !important;">
increased
</a>
71% from October 2021 to June 2022 as Americans looked for ways to cut costs on essentials.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Busted:
</strong>
The SEC
<a style="color: #192733; text-decoration: underline !important;">
charged
</a>
11 people for their involvement in a crypto Ponzi scheme, called “Forsage,” that raised $300m+. The four founders of the scheme cannot be found.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Is Amazon good for the Amazon?
</strong>
The company’s carbon emissions rose 18% YoY in 2021, according to its annual
<a style="color: #192733; text-decoration: underline !important;">
sustainability report
</a>
. Despite the jump, Amazon’s “carbon intensity” — or emissions per dollar of sales — decreased 1.9%.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Home sweet home:
</strong>
Where you start your business can affect licensing, taxes, labor, and more. As you plot out your next venture, check out the
<a style="color: #192733; text-decoration: underline !important;">
best states to house
</a>
your new startup on
<em>
The Hustle
</em>
blog.
</p>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
</table>
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
Chart
</td>
</tr>
<tr>
<td style="padding: 0 0 1px;">
<a style="color: #192733; text-decoration: underline !important;">
<img alt="price of a pound of chicken over time" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fchickenflation.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
</a>
</td>
</tr>
<tr>
<td>
<p style="font-family: 'Roboto', helvetica, sans-serif; color: #192733; font-size: 12px; font-style: italic; padding-bottom: 10px; line-height: 20px; margin: 0px;">
Singdhi Sokpo
</p>
</td>
</tr>
<tr>
<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Chicken sandwich prices are up. So is demand.
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Crack open the Pepto.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
In Q2 2022, Americans
<a style="color: #192733; text-decoration: underline !important;">
spent
</a>
$2.4B buying 678m breaded chicken sandwiches, up 3% from Q1, per a report from
<em>
The Wall Street Journal.
</em>
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
KFC, Wendy’s, and Burger King have already dropped tens of millions on national TV ads for their chicken sandwiches in 2022.
</li>
</ul>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
As input prices rise with labor and supply chain shortages, chickens continue to print that cock-a-doodle-dough across the industry.
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
Shares of Pilgrim’s Pride, the second-largest US poultry producer, are up ~40% in the last year.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Fast-food spots upped their breaded chicken sandwich prices 5% YoY in June.
</li>
</ul>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
One of the more pertinent chicken sandwich promos of late came from Bojangles, which offered a $10 gas card with a chicken family meal in April.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
$1m worth of cards were handed out, almost enough to fill a tank with today’s prices.
</p>
</td>
</tr>
<tr>
<td>
<table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
<tbody style="text-align: right;">
<tr>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share facebook" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="Share on Facebook" height="22" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ffacebook_blue_no_circle.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="22"/>
</a>
</td>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share twitter" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="Share on Twitter" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
</a>
</td>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share email" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="Send as email to a friend" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
</a>
</td>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share site" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="View on our website" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FLink%2520Small.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
Megabyte Special
</td>
</tr>
<tr>
<td style="padding: 0 0 1px;">
<a style="color: #192733; text-decoration: underline !important;">
<img alt="virtual Kmart" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FKMart.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
</a>
</td>
</tr>
<tr>
<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
We visited a surprisingly detailed virtual Kmart
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
VRChat is a social gaming platform where users can create and explore digital worlds. You might find
<a style="color: #192733; text-decoration: underline !important;">
live theater
</a>
, a cyberpunk nightclub, or a spooky escape room.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Despite endless possibilities, one hot trend is…
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
… roleplaying at a virtual Kmart
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
“
<a style="color: #192733; text-decoration: underline !important;">
VRChat Kmart
</a>
” was created in 2019 by a guy known only as Eric, a former electronics manager at an IRL Kmart, of which just
<a style="color: #192733; text-decoration: underline !important;">
three remain
</a>
.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Last week, the digital department store went viral
<a style="color: #192733; text-decoration: underline !important;">
on Twitter
</a>
. Its Discord has 3.4k+ members, and some players even hold unpaid “jobs.”
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Two
<a style="color: #192733; text-decoration: underline !important;">
told
</a>
<em>
Vice
</em>
the best part is all the people they’ve met while pretending to be Kmart associates.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
I hadn’t been to Kmart…
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
… since mine closed to become
<a style="color: #192733; text-decoration: underline !important;">
a Britney Spears experience
</a>
, so this weekend I went to Super VRChat Kmart Center.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
I found a meticulous replica — a Kmart time capsule stocked with products like “The Sims 2” and Pepto Bismol. It also had:
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
A parking lot full of midsize sedans
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
PA system announcements
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
Bathrooms and a food court
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
A
<a style="color: #192733; text-decoration: underline !important;">
Bluelight Special
</a>
— portable heaters, 90% off
</li>
</ul>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
Despite the quirky experience, VRChat has issues
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
It recently cracked down on “mods” — modifications players make to games, like
<a style="color: #192733; text-decoration: underline !important;">
this one
</a>
that lets you play cat game “Stray” as Garfield.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
It was supposed to stop bad actors mucking up the platform, but wiped out accessibility mods like closed captioning,
<a style="color: #192733; text-decoration: underline !important;">
pissing off
</a>
players.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
While VRChat has promised to fast-track similar features, it’s unclear if once-loyal players who’ve since rage-quit will return for Kmart nostalgia.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
BTW:
</strong>
If you’re curious about VRChat’s other worlds, check out these
<a style="color: #192733; text-decoration: underline !important;">
unique experiences
</a>
.
</p>
</td>
</tr>
<tr>
<td>
<table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
<tbody style="text-align: right;">
<tr>
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<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
TRENDS
</td>
</tr>
<tr id="image">
<td class="h2020 ignore-defaults" style="padding: 0px 3px;">
<center>
<a style="color: #192733; text-decoration: underline !important;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fprofessor.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" style="width: 100%; max-width: 600px; height: auto; padding: 15px 0 0;" width="600"/>
</a>
</center>
</td>
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<tr>
<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
This professor’s side gig made $10k in two days…
</h2>
</td>
</tr>
<tr id="bottom ad copy">
<td class="h2020 ignore-defaults" style="padding: 0px 3px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
… without ad spend. Or a social media following. Just bare bones — WordPress, Calendly, and
<a style="color: #192733; text-decoration: underline !important;">
good ol’ resourcefulness
</a>
.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
As an ex-NCAA football player, Dr. Kendrick Scott is a business professor and brand consultant who knew he could help young people get “to and through” college.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
So, he tapped into his network to find student-athletes and parents in need of guidance. In month one, he cleared over $40k. You gotta love it.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Inside Trends, Scott recently dropped his top three tips on
<a style="color: #192733; text-decoration: underline !important;">
securing early clients
</a>
for fellow members.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
And it’s not just Scott — there are thousands of Trends founders like him exchanging the strategies that helped them succeed. Dive into the forum and newsletter archive for endless insights, market trends, and product opportunities.
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<!--[if mso]><i style="letter-spacing: 25px; mso-font-width: -100%; mso-text-raise: 30pt;"> </i><![endif]-->
<span style="mso-text-raise: 15pt;">
It’s bright over here →
</span>
<!--[if mso]><i style="letter-spacing: 25px; mso-font-width: -100%;"> </i><![endif]-->
</a>
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</td>
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</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr>
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
AROUND THE WEB
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="font-size: 15px; line-height: 20px; margin: 0; padding: 15px 0px 0px 3px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
🚎
<strong>
On this day:
</strong>
In 1873, the Clay Street Hill Railroad, San Francisco’s first cable car company, successfully
<a style="color: #192733; text-decoration: underline !important;">
ran a car
</a>
up Nob Hill. Regular service would begin a month later.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
🇺🇸
<strong>
That’s interesting:
</strong>
A
<a style="color: #192733; text-decoration: underline !important;">
guide
</a>
to US state flags and what their designs mean.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
😴
<strong>
Hmm:
</strong>
<a style="color: #192733; text-decoration: underline !important;">
Sleepagotchi
</a>
attempts to gamify sleep by awarding NFTs and crypto for users who maintain a consistent sleeping schedule.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
🧠
<strong>
How to:
</strong>
A
<a style="color: #192733; text-decoration: underline !important;">
guide
</a>
to developing some top management skills, including delegating, getting great feedback, communicating your strategy, and taking care of your own emotional health.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
🦓
<strong>
Aww:
</strong>
And now,
<a style="color: #192733; text-decoration: underline !important;">
zebra zoomies
</a>
.
</p>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
</table>
</td>
</tr>
<tr style="padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 5px 2px 15px;">
Meme
</td>
</tr>
<tr>
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</td>
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<tr>
<td>
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Especially chicken. (Source:
<a style="color: #192733; text-decoration: underline !important;" target="_blank">
imgflip.com
</a>
)
</p>
</td>
</tr>
<tr>
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<table style="top: 10px; width: 100%;">
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<table style="width: 100%; border-spacing: 0px;">
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<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 3px 15px;">
SHARE THE HUSTLE
</td>
</tr>
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<td style="padding: 5px 3px 0px;">
<p style="font-size: 16px; line-height: 140%; padding-bottom: 10px; margin: 5px 0px 0px;">
Hey. Stop keeping us a secret.
</p>
<p style="font-size: 16px; line-height: 140%; padding-bottom: 10px; margin: 5px 0px 0px;">
<strong>
Refer just 3 people
</strong>
and we’ll start to send some goodies as a thank you.
</p>
</td>
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<td align="center" style="text-align: center;">
<a style="color: #121212; text-decoration: underline !important;" target="_blank">
<img alt="all prizes" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fthehustle_referrals_giveaway_gif-0609.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" style="width: 100%; height: auto; padding: 10px 0 6px;" width="600"/>
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Spread the news. Help us grow 🌱
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Share The Hustle 🤠 →
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<td style="padding: 5px 3px 0px;">
<p style="font-size: 16px; line-height: 140%; padding-bottom: 10px; margin: 5px 0px 0px;">
Or copy this custom referral link:
<a style="color: #121212; text-decoration: underline !important;">
https://thehustle.co/join/?ref=950fce10a7
</a>
</p>
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Your referral count: 0
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Today's email was brought to you by
<a style="color: #192733; text-decoration: underline !important;" target="_blank">
Jacob Cohen
</a>
,
<a style="color: #192733; text-decoration: underline !important;" target="_blank">
Juliet Bennett Rylah
</a>
, and
<a style="color: #192733; text-decoration: underline !important;" target="_blank">
Rob Litterst
</a>
.
<br/>
Editing by: Jennifer “Lost in virtual Kmart” Wang.
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3 years ago - news@thehustle.co
Plus: Inside VR Kmart, Sleepagotchi, zebra zoomies, and more. View Online An oceanfront Hamptons ...