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           Plus: Inside VR Kmart, Sleepagotchi, zebra zoomies, and more.
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                   An oceanfront Hamptons estate with a private boardwalk to the beach just hit the market. But get ready to break out the Monopoly money — it's listed for $44.9m.
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                   <strong>
                    In today’s email:
                   </strong>
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                   <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Jazzercise:
                    </strong>
                    A booming business.
                   </li>
                   <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Chickenflation:
                    </strong>
                    Prices are up.
                   </li>
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                    <strong>
                     We visited
                    </strong>
                    <strong>
                     Kmart…
                    </strong>
                    in the metaverse.
                   </li>
                   <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Around the web:
                    </strong>
                    Gamifying sleep, honing management skills, speedy zebras, and more cool internet finds.
                   </li>
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                   🎧 On the go?
                   <a style="color: #192733; text-decoration: underline !important;">
                    Listen to today’s 10-minute podcast
                   </a>
                   to hear Jacob and Rob discuss the chicken sandwich boom, how Jazzercise evolved beyond its ‘80s roots, Usain Bolt’s startup snafu, and more.
                  </p>
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              <td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               The big idea
              </td>
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               <a style="color: #192733; text-decoration: underline !important;">
                <img alt="Jazzercise on tv" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fjazzercise.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
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               <h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                Jazzercise is dancing in dollars
               </h2>
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              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                What if I told you that you could dance your ass off and get into the best shape of your life at the same time?
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                That’s been the Jazzercise pitch for 50+ years, and guess what? It’s still working.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                Though best known for its ‘80s era dominated by neon spandex, Jazzercise had a monster 2021,
                <a style="color: #192733; text-decoration: underline !important;">
                 pulling in $73m in revenue
                </a>
                , per
                <em>
                 Bloomberg
                </em>
                .
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Jazzercise was founded in 1969…
                </strong>
               </h4>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                … by Judi Sheppard Missett in a small classroom near Chicago. Missett, now 78,
                <a style="color: #192733; text-decoration: underline !important;">
                 still runs
                </a>
                the company, which has expanded to 8k+ franchisees teaching 32k classes a week.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                She attributes this growth in schvitzing to several factors, including:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
                 <strong>
                  Evolving the product:
                 </strong>
                 While nostalgia is having a moment, Jazzercise has moved beyond its ‘80s luster. Current classes combine HIIT (high-intensity interval training) with contemporary music.
                </li>
                <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
                 <strong>
                  Listening to customers:
                 </strong>
                 In 2019, the company launched Jazzercise On Demand for at-home streaming. The service blew up during the pandemic and currently has 22k subscribers.
                </li>
                <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Offering the right incentives:
                 </strong>
                 Unlike many fitness companies, Jazzercise offers teachers franchise equity, motivating them to grow their customer base.
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Dance fitness…
                </strong>
               </h4>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                … has blown up since the company’s early days, spawning new competitors like Zumba and dance variations of yoga and pilates.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                Now in her seventh decade in the fitness game, Missett isn’t worried. “We’re survivalists,” she says.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                If you're looking for an excuse to break out your old neon leotard, look no further — just because Jazzercise has moved on from the ‘80s doesn’t mean you have to.
               </p>
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              <td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
               SNIPPETS
              </td>
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              <td class="h2020 ignore-defaults dynamic-snippets" style="font-size: 15px; line-height: 160%; margin: 0; padding: 15px 0px 3px 3px;">
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 Energized:
                </strong>
                Celsius, the sugar-free energy drink marketed as a healthy alternative,
                <a style="color: #192733; text-decoration: underline !important;">
                 raised $550m
                </a>
                from PepsiCo in exchange for 8.5% of the company. Pepsi bought Rockstar Energy for ~$4B in 2020.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 Interesting:
                </strong>
                A
                <a style="color: #192733; text-decoration: underline !important;">
                 study
                </a>
                looking at 21B Facebook friendships found that a region’s “economic connectedness,” or the number of friendships between rich and poor people, greatly influences economic outcomes for lower income kids.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 Bolt bolted:
                </strong>
                Bolt Mobility, an e-bike startup co-founded by Usain Bolt, has seemingly
                <a style="color: #192733; text-decoration: underline !important;">
                 ceased operations
                </a>
                in six US cities, leaving e-bikes abandoned without explanation.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 Discount hunting:
                </strong>
                Grocery sales at dollar and discount stores
                <a style="color: #192733; text-decoration: underline !important;">
                 increased
                </a>
                71% from October 2021 to June 2022 as Americans looked for ways to cut costs on essentials.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 Busted:
                </strong>
                The SEC
                <a style="color: #192733; text-decoration: underline !important;">
                 charged
                </a>
                11 people for their involvement in a crypto Ponzi scheme, called “Forsage,” that raised $300m+. The four founders of the scheme cannot be found.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 Is Amazon good for the Amazon?
                </strong>
                The company’s carbon emissions rose 18% YoY in 2021, according to its annual
                <a style="color: #192733; text-decoration: underline !important;">
                 sustainability report
                </a>
                . Despite the jump, Amazon’s “carbon intensity” — or emissions per dollar of sales — decreased 1.9%.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 Home sweet home:
                </strong>
                Where you start your business can affect licensing, taxes, labor, and more. As you plot out your next venture, check out the
                <a style="color: #192733; text-decoration: underline !important;">
                 best states to house
                </a>
                your new startup on
                <em>
                 The Hustle
                </em>
                blog.
               </p>
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              <td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               Chart
              </td>
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              <td style="padding: 0 0 1px;">
               <a style="color: #192733; text-decoration: underline !important;">
                <img alt="price of a pound of chicken over time" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fchickenflation.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
               </a>
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               <p style="font-family: 'Roboto', helvetica, sans-serif; color: #192733; font-size: 12px; font-style: italic; padding-bottom: 10px; line-height: 20px; margin: 0px;">
                Singdhi Sokpo
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                Chicken sandwich prices are up. So is demand.
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                Crack open the Pepto.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                In Q2 2022, Americans
                <a style="color: #192733; text-decoration: underline !important;">
                 spent
                </a>
                $2.4B buying 678m breaded chicken sandwiches, up 3% from Q1, per a report from
                <em>
                 The Wall Street Journal.
                </em>
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 KFC, Wendy’s, and Burger King have already dropped tens of millions on national TV ads for their chicken sandwiches in 2022.
                </li>
               </ul>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                As input prices rise with labor and supply chain shortages, chickens continue to print that cock-a-doodle-dough across the industry.
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
                 Shares of Pilgrim’s Pride, the second-largest US poultry producer, are up ~40% in the last year.
                </li>
                <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Fast-food spots upped their breaded chicken sandwich prices 5% YoY in June.
                </li>
               </ul>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                One of the more pertinent chicken sandwich promos of late came from Bojangles, which offered a $10 gas card with a chicken family meal in April.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                $1m worth of cards were handed out, almost enough to fill a tank with today’s prices.
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
                <tbody style="text-align: right;">
                 <tr>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share facebook" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
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                   <a data-tags="share twitter" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
                    <img alt="Share on Twitter" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
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                    <img alt="Send as email to a friend" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
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                   <a data-tags="share site" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
                    <img alt="View on our website" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FLink%2520Small.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
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                </tbody>
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            </table>
           </td>
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           </td>
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          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr style="display: block; padding: 10px 2px 0px;">
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               Megabyte Special
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 1px;">
               <a style="color: #192733; text-decoration: underline !important;">
                <img alt="virtual Kmart" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FKMart.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                We visited a surprisingly detailed virtual Kmart
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                VRChat is a social gaming platform where users can create and explore digital worlds. You might find
                <a style="color: #192733; text-decoration: underline !important;">
                 live theater
                </a>
                , a cyberpunk nightclub, or a spooky escape room.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                Despite endless possibilities, one hot trend is…
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 … roleplaying at a virtual Kmart
                </strong>
               </h4>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                “
                <a style="color: #192733; text-decoration: underline !important;">
                 VRChat Kmart
                </a>
                ” was created in 2019 by a guy known only as Eric, a former electronics manager at an IRL Kmart, of which just
                <a style="color: #192733; text-decoration: underline !important;">
                 three remain
                </a>
                .
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                Last week, the digital department store went viral
                <a style="color: #192733; text-decoration: underline !important;">
                 on Twitter
                </a>
                . Its Discord has 3.4k+ members, and some players even hold unpaid “jobs.”
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                Two
                <a style="color: #192733; text-decoration: underline !important;">
                 told
                </a>
                <em>
                 Vice
                </em>
                the best part is all the people they’ve met while pretending to be Kmart associates.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 I hadn’t been to Kmart…
                </strong>
               </h4>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                … since mine closed to become
                <a style="color: #192733; text-decoration: underline !important;">
                 a Britney Spears experience
                </a>
                , so this weekend I went to Super VRChat Kmart Center.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                I found a meticulous replica — a Kmart time capsule stocked with products like “The Sims 2” and Pepto Bismol. It also had:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
                 A parking lot full of midsize sedans
                </li>
                <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
                 PA system announcements
                </li>
                <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
                 Bathrooms and a food court
                </li>
                <li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 A
                 <a style="color: #192733; text-decoration: underline !important;">
                  Bluelight Special
                 </a>
                 — portable heaters, 90% off
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Despite the quirky experience, VRChat has issues
                </strong>
               </h4>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                It recently cracked down on “mods” — modifications players make to games, like
                <a style="color: #192733; text-decoration: underline !important;">
                 this one
                </a>
                that lets you play cat game “Stray” as Garfield.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                It was supposed to stop bad actors mucking up the platform, but wiped out accessibility mods like closed captioning,
                <a style="color: #192733; text-decoration: underline !important;">
                 pissing off
                </a>
                players.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                While VRChat has promised to fast-track similar features, it’s unclear if once-loyal players who’ve since rage-quit will return for Kmart nostalgia.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 BTW:
                </strong>
                If you’re curious about VRChat’s other worlds, check out these
                <a style="color: #192733; text-decoration: underline !important;">
                 unique experiences
                </a>
                .
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
                <tbody style="text-align: right;">
                 <tr>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share facebook" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
                    <img alt="Share on Facebook" height="22" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ffacebook_blue_no_circle.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="22"/>
                   </a>
                  </td>
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                   <a data-tags="share twitter" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
                    <img alt="Share on Twitter" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
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                   <a data-tags="share email" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
                    <img alt="Send as email to a friend" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share site" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
                    <img alt="View on our website" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FLink%2520Small.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" width="26"/>
                   </a>
                  </td>
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                </tbody>
               </table>
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr>
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           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr>
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
               TRENDS
              </td>
             </tr>
             <tr id="image">
              <td class="h2020 ignore-defaults" style="padding: 0px 3px;">
               <center>
                <a style="color: #192733; text-decoration: underline !important;">
                 <img src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fprofessor.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" style="width: 100%; max-width: 600px; height: auto; padding: 15px 0 0;" width="600"/>
                </a>
               </center>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                This professor’s side gig made $10k in two days…
               </h2>
              </td>
             </tr>
             <tr id="bottom ad copy">
              <td class="h2020 ignore-defaults" style="padding: 0px 3px;">
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                … without ad spend. Or a social media following. Just bare bones — WordPress, Calendly, and
                <a style="color: #192733; text-decoration: underline !important;">
                 good ol’ resourcefulness
                </a>
                .
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                As an ex-NCAA football player, Dr. Kendrick Scott is a business professor and brand consultant who knew he could help young people get “to and through” college.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                So, he tapped into his network to find student-athletes and parents in need of guidance. In month one, he cleared over $40k. You gotta love it.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                Inside Trends, Scott recently dropped his top three tips on
                <a style="color: #192733; text-decoration: underline !important;">
                 securing early clients
                </a>
                for fellow members.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                And it’s not just Scott — there are thousands of Trends founders like him exchanging the strategies that helped them succeed. Dive into the forum  and newsletter archive for endless insights, market trends, and product opportunities.
               </p>
              </td>
             </tr>
             <tr class="cta-a-btn" style="text-decoration: unset !important; color: unset !important;">
              <td align="center" style="text-align: center; padding: 10px 0px 15px;">
               <a style="background-color: #BF2434; font-size: 16px; font-family: 'Roboto', helvetica, sans-serif; font-weight: bold; text-decoration: none !important; color: #ffffff !important; -webkit-text-fill-color: #ffffff; border-radius: 8px; display: inline-block; mso-padding-alt: 0; padding: 7px 20px;">
                <!--[if mso]><i style="letter-spacing: 25px; mso-font-width: -100%; mso-text-raise: 30pt;">&nbsp;</i><![endif]-->
                <span style="mso-text-raise: 15pt;">
                 It’s bright over here →
                </span>
                <!--[if mso]><i style="letter-spacing: 25px; mso-font-width: -100%;">&nbsp;</i><![endif]-->
               </a>
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 5px;">
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr>
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
               AROUND THE WEB
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="font-size: 15px; line-height: 20px; margin: 0; padding: 15px 0px 0px 3px;">
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                🚎
                <strong>
                 On this day:
                </strong>
                In 1873, the Clay Street Hill Railroad, San Francisco’s first cable car company, successfully
                <a style="color: #192733; text-decoration: underline !important;">
                 ran a car
                </a>
                up Nob Hill. Regular service would begin a month later.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                🇺🇸
                <strong>
                 That’s interesting:
                </strong>
                A
                <a style="color: #192733; text-decoration: underline !important;">
                 guide
                </a>
                to US state flags and what their designs mean.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                😴
                <strong>
                 Hmm:
                </strong>
                <a style="color: #192733; text-decoration: underline !important;">
                 Sleepagotchi
                </a>
                attempts to gamify sleep by awarding NFTs and crypto for users who maintain a consistent sleeping schedule.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                🧠
                <strong>
                 How to:
                </strong>
                A
                <a style="color: #192733; text-decoration: underline !important;">
                 guide
                </a>
                to developing some top management skills, including delegating, getting great feedback, communicating your strategy, and taking care of your own emotional health.
               </p>
               <p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
                🦓
                <strong>
                 Aww:
                </strong>
                And now,
                <a style="color: #192733; text-decoration: underline !important;">
                 zebra zoomies
                </a>
                .
               </p>
              </td>
             </tr>
             <tr>
              <td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
              </td>
             </tr>
             <tr>
              <td style="padding-bottom: 5px;">
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr style="padding: 10px 2px 0px;">
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 5px 2px 15px;">
               Meme
              </td>
             </tr>
             <tr>
              <td align="center" style="text-align: center; padding: 0 0 6px;">
               <img alt="inflation meme" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Finflation_meme.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1oIq8F:6R2IFlPPypy4mkMjrKFiV1h7d07LajS34pzT1S6F3RI" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
              </td>
             </tr>
             <tr>
              <td>
               <p align="center" style="font-family: 'Roboto', helvetica, sans-serif; color: #192733; font-size: 12px; font-style: italic; padding-bottom: 10px; text-align: center; line-height: 20px; margin: 0px;">
                Especially chicken. (Source:
                <a style="color: #192733; text-decoration: underline !important;" target="_blank">
                 imgflip.com
                </a>
                )
               </p>
              </td>
             </tr>
             <tr>
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                 <td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 3px 15px;">
                  SHARE THE HUSTLE
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                   Hey. Stop keeping us a secret.
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                  <p style="font-size: 16px; line-height: 140%; padding-bottom: 10px; margin: 5px 0px 0px;">
                   <strong>
                    Refer just 3 people
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                   and we’ll start to send some goodies as a thank you.
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                   Spread the news. Help us grow 🌱
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                   <!--[if mso]><i style="letter-spacing: 25px; mso-font-width: -100%; mso-text-raise: 30pt;">&nbsp;</i><![endif]-->
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                    Share The Hustle 🤠 →
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                   Or copy this custom referral link:
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                    https://thehustle.co/join/?ref=950fce10a7
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                   Your referral count: 0
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            Today's email was brought to you by
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             Jacob Cohen
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            ,
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             Juliet Bennett Rylah
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            , and
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             Rob Litterst
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            .
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            Editing by: Jennifer “Lost in virtual Kmart” Wang.
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            25 FIRST ST. 2ND FLOOR, CAMBRIDGE, MA 02141, UNITED STATES   +1 888 482 7768
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