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   Built for the way we actually live
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   A note from the owners...
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 ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­ ‌­
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                 <p>
                  <span style="font-size:20px">
                   <span style="color:#f9f9f9">
                    <b>
                     GET 15% OFF YOUR ORDER!
                    </b>
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                   Use code:
                  </span>
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                 </p>
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                  <span style="color:#f9f9f9">
                   welcome15NRSG
                  </span>
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                    <a data-link-name="Shop Now" style="color:#972f00; font-family:Arial, 'Helvetica Neue', Helvetica, sans-serif; font-size:16px; font-style:normal; letter-spacing:0px; text-align:center; display:block; background-color:#f9f9f9; border-top-left-radius: 5px; border-top-right-radius: 5px; border-bottom-right-radius: 5px; border-bottom-left-radius: 5px; text-decoration:none; padding: 10px 20px 10px 20px; box-sizing:border-box; -moz-box-sizing:border-box; -webkit-box-sizing:border-box; border-width:1px; border-style:solid; border-color:#f9f9f9;" target="_blank" title="Shop Now">
                     <strong>
                      Shop Now
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"presentation"> <tr> <td align="center"><![endif]-->
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                 <p>
                  <span fontvalue="Arial" style="font-family:arial,helvetica neue,helvetica,sans-serif">
                   <span style="font-size:16px">
                    We don’t design to sell. We don’t design to maximize margins. We don’t design for the average—and we sure as hell don’t care about trends. We’re here to make gear that works brilliantly, day in and day out, and looks timeless while doing it.
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                 <a data-link-name="BodBrella" target="_blank" title="BodBrella">
                  <img alt="BodBrella" src="https://inboxflows.com/_/image/https%253A%252F%252Fcdn.shopify.com%252Fs%252Ffiles%252F1%252F0114%252F1335%252F6610%252Ffiles%252FWelcome-3-BodBrella.jpg%253Fv%253D1748368197/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjZG4uc2hvcGlmeSIsInRpbWUiOjE3NTQzMDc4OTEuNzgzMTM2OH0:1uitcZ:KiGRkggUeG1XzxeyWSarxxKaC9r3CTHILJ4tiL8vqsY" style="display:block; width: 100%; max-width: 1200px !important;border:0px;" width="600"/>
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                 <p>
                  <span fontvalue="Arial" style="font-family:arial,helvetica neue,helvetica,sans-serif">
                   <span style="font-size:16px">
                    Every piece we make starts with how we actually live: fast-paced, travel-heavy, and outdoors as much as possible. Working hard, saving up, flying through distant cities just to reach distant mountains. We build every detail around that lifestyle because we’ve always wanted gear with those subtle, functional touches that most brands don’t even think about—but that make all the difference.
                   </span>
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                 <p>
                  <span fontvalue="Arial" style="font-family:arial,helvetica neue,helvetica,sans-serif">
                   <span style="font-size:16px">
                    We’re obsessed with the details. Not just the big ones, but the tiny ones most people overlook. Because we’re gear nerds. We care deeply about how things perform, how they feel, how they wear in (not out), and how every little element adds up to a better experience—whether you’re on a trail, in transit, or caught in a downpour at the edge of nowhere.
                   </span>
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                 <p>
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                   <span style="font-size:16px">
                    It’s why we sweat the shape of a chest pocket so your rain shell packs into itself and is always ready. Why we obsess over zipper pockets that keep your passport or AirPods from falling onto the airplane floor. Why we add perfectly placed accessory loops to hang your keys or sunglasses exactly where you want them.
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                  Like a luxury car—where every element contributes to an indescribably good experience—we approach apparel design the same way. That’s what makes it
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                         Nofry Sun Hoodie
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                    <a data-link-name="Alpine Dip Shorts" target="_blank" title="">
                     <img alt="Alpine Dip Shorts" src="https://inboxflows.com/_/image/https%253A%252F%252Fketlmtn.com%252Fcdn%252Fshop%252Ffiles%252FKETL-Alpine-Dip-Boardshort-Green-Grid-Lifesetyle-4x5-3.jpg%253Fv%253D1738777810%2526width%253D1200/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZrZXRsbXRuLmNvbSIsInRpbWUiOjE3NTQzMDc4OTEuNzg0MzU3NX0:1uitcZ:UzlbJJYYhHnwxgSBXHNbcTTFia1rDtYAaDmr-eaYHvE" style="display:block; width: 100%; max-width: 140px !important;border:0px;" width="140"/>
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                        Alpine Dip Boardshorts
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                 <a data-link-name="Remember, the goal is to die young as late as possible." target="_blank" title="">
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                   <span fontvalue="Roboto" style="font-family:roboto,sans-serif">
                    <b>
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                       Tops
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                  <a data-link-name="Bottoms —" style="color:#222222;text-decoration:none;" target="_blank" title="">
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                       Bottoms —
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                  <a data-link-name="Outerwear —" style="color:#222222;text-decoration:none;" target="_blank" title="">
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                       Outerwear —
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                  <a data-link-name="Accessories —" style="color:#ffffff;text-decoration:none;" target="_blank" title="">
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