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          <span class="preheader" style="color: transparent; display: none; height: 0; max-height: 0; max-width: 0; opacity: 0; overflow: hidden; mso-hide: all; visibility: hidden; width: 0;">
           PLUS: Zuck’s VR office.
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                  August 23, 2021
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                  <a target="_blank">
                   <img alt="The Hustle" border="0" class="light-img" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fth.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1mI8B0:BNMUkIfAv6gEGcvbRHx3UYR2ITg1MpUM00K0FDn1q0A" style="color: #33373E; font-family: Helvetica, Arial, sans-serif; text-align:center; font-weight:bold; font-size:36px; line-height:40px; text-decoration: none; margin: 0 auto; padding: 0;" width="250"/>
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                  <p style="font-size: 16px; line-height: 20px; padding-bottom: 10px; margin: 0px;">
                   If Microsoft’s sound effects ever made you feel stressed, turns out you’re not the only one. The company’s latest OS (Windows 11) has new sounds specifically designed to make users calm.
                  </p>
                  <p style="font-size: 16px; line-height: 20px; padding-bottom: 10px; margin: 0px;">
                   Today’s rundown:
                  </p>
                  <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     OnlyFans:
                    </strong>
                    The creator platform will ban sex-related content in October.
                   </li>
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Red Ventures:
                    </strong>
                    This digital media brand did $2B+ last year… mostly by giving advice.
                   </li>
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Digits:
                    </strong>
                    Crazy stats behind hot air balloons, physical coins, and the latest fidget craze.
                   </li>
                  </ul>
                  <p style="font-size: 16px; line-height: 20px; padding-bottom: 10px; margin: 0px;">
                   Let’s do it.
                  </p>
                 </td>
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                 </td>
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              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               The big idea
              </td>
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               <a style="color: #d62829; text-decoration: none;">
                <img alt="censored person" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FCensored.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mI8B0:XvGJvmPia5R92hPxdBeZVS5-BuzwUAm1RzYBschpgu8" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                Why is OnlyFans banning sexually explicit content from its platform?
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                When it comes to the “creator economy,” one of the biggest winners during the pandemic has been OnlyFans.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Users of its platform sold
                <strong>
                 $2.2B
                </strong>
                worth of premium content to fans in 2020 (i.e., subscriptions, tips, chats), with OnlyFans notching net sales of
                <strong>
                 $375m
                </strong>
                , per
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <em>
                  Axios
                 </em>
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                There’s 1 huge catch: the majority of its content is sex-related.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 A huge business pivot
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Last Thursday, OnlyFans shocked the tech world by announcing that it would ban certain sex content starting in October.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Observers joked it was like McDonald’s saying it would stop selling burgers or Starbucks saying it would stop selling coffee.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Why the move? Per
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <em>
                  CNN
                 </em>
                </a>
                , OnlyFans is likely responding to a policy shift from credit card companies that might restrict payments related to sex content. Relatedly,
                <em>
                 Axios
                </em>
                notes that OnlyFans was having problems raising money from investors wary of its R-rated reputation.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 There was a potentially much bigger problem
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                An investigative report from the
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <em>
                  BBC
                 </em>
                </a>
                found that OnlyFans’ content moderation system often misses illegal content (e.g., escort services).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The episode may sound broadly familiar: When Pornhub’s parent company, MindGeek, was accused of allowing banned content, it ultimately deleted
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 80%
                </a>
                of its videos and enforced a verification system.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 What’s next?
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                OnlyFans is home to
                <strong>
                 130m
                </strong>
                fans and
                <strong>
                 2m
                </strong>
                creators, many of whom made a living on the platform as the pandemic swept away more traditional jobs.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                While the startup says it will still allow certain sex content, it has yet to release
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 clear guidelines
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The crypto community -- with key tenets of decentralization and censorship resistance -- wants to fill the void: 1 service called
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 OnlyCoins
                </a>
                is supporting sex workers with crypto subscriptions.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                OnlyTime will tell if this will work.
               </p>
              </td>
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               SNIPPETS
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               <p style="font-size: 13px; line-height: 130%; font-family: Helvetica, sans-serif; margin: 5px 0px 10px;">
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                  NEW!
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                 Introducing our new and improved
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                 . You can now get extra snippets on your favorite topics. Follow the button below to get started.
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               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Uber and Lyft
                </strong>
                won a ballot measure last year allowing the ride hailing firms to classify its drivers as gig workers. Now, a California judge says the proposition is
                <a style="color: #d62829; text-decoration: none;">
                 unconstitutional
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Backing the locals:
                </strong>
                Facebook
                <a style="color: #d62829; text-decoration: none;">
                 chose
                </a>
                25 local journalists to be paid a total of $5m to write for its Bulletin newsletter platform.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Raising prices:
                </strong>
                Microsoft
                <a style="color: #d62829; text-decoration: none;">
                 announced
                </a>
                plans to raise the price of its Office 365 business subscription in 2022, the 1st price change since 2011.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Toys R Us is back:
                </strong>
                Well, kinda. The brand will
                <a style="color: #d62829; text-decoration: none;">
                 open
                </a>
                400 shop-in-shops within Macy’s stores.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Apple vs. Epic, revisited:
                </strong>
                <em>
                 The Verge
                </em>
                <a style="color: #d62829; text-decoration: none;">
                 compiled
                </a>
                the best emails from the trial to get the down-and-dirty details.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 Singing the blues:
                </strong>
                In the weeks since Jeff Bezos went to space, top engineers at Blue Origin have
                <a style="color: #d62829; text-decoration: none;">
                 left
                </a>
                … many of whom were linked to his space firm’s failed NASA lunar lander bid.
               </p>
               <p style="font-size: 15px; line-height: 160%; margin: 0 0 0 3px; padding: 5px 0px 10px;">
                <strong>
                 GM will end up spending $1.8B
                </strong>
                to
                <a style="color: #d62829; text-decoration: none;">
                 recall
                </a>
                140k+ of its Chevy Bolt EV vehicles (all related to defective batteries).
               </p>
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                <strong>
                 Join the 91,937 others
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                who are now enjoying extra, personalized snippets. Click the button👇 to choose your favorite topics and see your list grow in tomorrow’s email.
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            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               Good Advice
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <a style="color: #d62829; text-decoration: none;">
                <img alt="Red Ventures brands" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FRed_Ventures.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mI8B0:XvGJvmPia5R92hPxdBeZVS5-BuzwUAm1RzYBschpgu8" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <p style="font-family: Helvetica, sans-serif; color: #5f696c; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 10px;">
                A smattering of some Red Ventures media brands (Source: Red Ventures)
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                Red Ventures profits off of giving you advice
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                If you need a new toaster, check CNET. Wondering what to do in the Maldives? Lonely Planet. Think you have an ulcer? Maybe Healthline can help. And as it turns out, all these sites are owned by the same company.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Recently,
                <em>
                 The New York Times
                </em>
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 profiled
                </a>
                Red Ventures, a South Carolina-based digital media giant “you’ve never heard of.”
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Red Ventures owns several sites that you probably
                <em>
                 have
                </em>
                heard of, and the 1 thing they have in common is that they all provide advice:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 MyMove (Moving)
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 The Points Guy (Travel/rewards points)
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Greatist (Fitness)
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 BestColleges (Education)
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Reviews.com (Consumer reviews)
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Bankrate (Personal finance)
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Red Ventures’ business model...
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                … is to take readers who are already looking to buy something, inform that purchase, then take a cut -- like if you choose 1 of these 5
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 grills
                </a>
                preferred by CNET’s editors.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 And does this business model work?
                </strong>
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Apparently, yes. Red Ventures has:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  4.5k
                 </strong>
                 employees across 5 continents
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 A valuation of
                 <strong>
                  $11B+
                 </strong>
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Annual revenue of
                 <strong>
                  ~$2B
                 </strong>
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  ~751m
                 </strong>
                 site visits per month
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                And the biggest commissions? Credit card sign-ups, like those found in The Points Guy, which was part of the company’s $1.4B Bankrate acquisition in 2015.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Oddly enough, CEO Ric Elias decided to expand Red Ventures from a marketing company after surviving the infamous US Airways Flight 1549 that
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 miraculously landed
                </a>
                on the Hudson River in 2009 -- an experience about which he gave a
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 TED Talk
                </a>
                .
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
                <tbody style="text-align: right;">
                 <tr>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share facebook" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Share on Facebook" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ffb.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1mI8B0:BNMUkIfAv6gEGcvbRHx3UYR2ITg1MpUM00K0FDn1q0A" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share twitter" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1mI8B0:BNMUkIfAv6gEGcvbRHx3UYR2ITg1MpUM00K0FDn1q0A" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share email" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Send as email to a friend" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1mI8B0:BNMUkIfAv6gEGcvbRHx3UYR2ITg1MpUM00K0FDn1q0A" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share site" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fweb.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1mI8B0:BNMUkIfAv6gEGcvbRHx3UYR2ITg1MpUM00K0FDn1q0A" width="30"/>
                   </a>
                  </td>
                 </tr>
                </tbody>
               </table>
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr>
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
               Free Resource
              </td>
             </tr>
             <tr id="image">
              <td class="h2020 ignore-defaults" style="padding: 0px 3px;">
               <center>
                <a style="color: #d62829; text-decoration: none;">
                 <img src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FHubSpot-8_23A.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mI8B0:XvGJvmPia5R92hPxdBeZVS5-BuzwUAm1RzYBschpgu8" style="width: 100%; max-width: 600px; height: auto; padding: 15px 0 0;" width="600"/>
                </a>
               </center>
              </td>
             </tr>
             <tr id="bottom ad copy">
              <td class="h2020 ignore-defaults" style="padding: 0px 3px;">
               <h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
                <strong>
                 4.2k% return on investment is no fluke
                </strong>
               </h2>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                For many businesses, the lowly email still trumps every other shiny marketing tactic.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                We’re die-hard fans ourselves. Because, yeah. Shit works.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                HubSpot wrote a blog of
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 2021 email marketing data
                </a>
                and best practices. They picked the need-to-know bullets for you.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 But if you really want to master the ins and outs of email...
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                … see HubSpot’s unmatched (and free) email marketing
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 certification course
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The world will keep running on email. Between 60%-74% of every age group already sees it as the most personal means of communication.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Stop missing out on high-quality engagement.
               </p>
              </td>
             </tr>
             <tr>
              <td align="center" style="text-align: center; padding: 10px 0px 15px;">
               <a style="background-color: #D62829; font-size: 16px; font-family: Helvetica, Arial, sans-serif; font-weight: bold; text-decoration: none; color: #ffffff; border-radius: 15px; display: inline-block; miso-padding-alt: 0; padding: 7px 20px;">
                <!--[if mso]> <i style="letter-spacing: 25px; mso-font-width: -100%; mso-text-raise: 30pt;">&nbsp;</i><![endif]-->
                <span style="mso-text-raise: 15pt;">
                 Send it →
                </span>
                <!--[if mso]><i style="letter-spacing: 25px; mso-font-width: -100%;">&nbsp;</i><![endif]-->
               </a>
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 5px;">
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr style="display: block; padding: 10px 2px 0px;">
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               By the numbers
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <a style="color: #d62829; text-decoration: none;">
                <img alt="Pop It toy" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FPop_its.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mI8B0:XvGJvmPia5R92hPxdBeZVS5-BuzwUAm1RzYBschpgu8" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <p style="font-family: Helvetica, sans-serif; color: #5f696c; font-size: 12px; font-style: italic; line-height: 20px; margin: 0px; padding: 8px 5px 10px;">
                Since 2020, Pop Its have sold 7m units… think about that (Source: WSJ)
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                Digits: A fidget toy boom, electronic noses, and geofence warrants
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 1)
                </strong>
                Pop Its -- colorful silicone toys that function like bubble wrap -- now resemble the second coming of the fidget spinner, with
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  sales reaching 7m+ units since 2020
                 </strong>
                </a>
                , up from 700k in 2019.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 2)
                </strong>
                Get a whiff of this: Through 2026,
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  waste management companies will spend $11.8m on smell detection tech
                 </strong>
                </a>
                ; food and beverage companies will spend $10.9m; military and law enforcement will spend $8.1m, up ~100% across all fronts compared to 2020.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 3)
                </strong>
                In 2020, Google received
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  11.5k+ geofence warrants from law enforcement
                 </strong>
                </a>
                ordering Google to identify users in a geographic area at a given time. That’s up from 982 in 2018.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 4)
                </strong>
                The coin shortage is back. From January to mid-July,
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  banks deposited 45% fewer coins at Federal Reserve Banks
                 </strong>
                </a>
                than they did during that period in 2019.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 5)
                </strong>
                Apparently, hot air ballooning was hottest in the ‘70s. Now that lots of OG ballooners are retiring,
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  used balloons are going for $10k-$20k
                 </strong>
                </a>
                , much lower than the $40k+ price tag for a new balloon.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 6)
                </strong>
                In 2010, the US military, along with geologists, said the ground underneath Afghanistan
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  is full of mineral deposits worth ~$1T
                 </strong>
                </a>
                . The country also sits on 1 of the largest lithium deposits, critical for battery tech.
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
                <tbody style="text-align: right;">
                 <tr>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share facebook" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Share on Facebook" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ffb.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1mI8B0:BNMUkIfAv6gEGcvbRHx3UYR2ITg1MpUM00K0FDn1q0A" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share twitter" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftwitter.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1mI8B0:BNMUkIfAv6gEGcvbRHx3UYR2ITg1MpUM00K0FDn1q0A" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share email" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="Send as email to a friend" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1mI8B0:BNMUkIfAv6gEGcvbRHx3UYR2ITg1MpUM00K0FDn1q0A" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
                   <a data-tags="share site" style="text-decoration: none; white-space: nowrap; color: #d62829; padding: 0 8px;">
                    <img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fsailthru-media.s3.amazonaws.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fweb.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzYWlsdGhydS1tZSJ9:1mI8B0:BNMUkIfAv6gEGcvbRHx3UYR2ITg1MpUM00K0FDn1q0A" width="30"/>
                   </a>
                  </td>
                 </tr>
                </tbody>
               </table>
              </td>
             </tr>
            </table>
           </td>
          </tr>
          <tr>
           <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
           </td>
          </tr>
          <tr>
           <td style="padding-bottom: 5px;">
           </td>
          </tr>
          <tr>
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #da2829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
               AROUND THE WEB
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="font-size: 15px; line-height: 20px; margin: 0; padding: 15px 0px 0px 3px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🐱
                <strong>
                 Wholesome:
                </strong>
                A Los Angeles cat rescue sanctuary is equipped with a
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 kitten cam
                </a>
                that you can watch from home.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🌲
                <strong>
                 Wow:
                </strong>
                For 4 years, activists lived in the trees of a redwood forest in California to halt logging activities. The short documentary “
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 Among Giants
                </a>
                ” tells their story.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🦉
                <strong>
                 That’s cool:
                </strong>
                The
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 Audubon Mural Project
                </a>
                draws attention to birds threatened by climate change, depicting 127 species across 90 murals in New York City.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🧩
                <strong>
                 Cure boredom:
                </strong>
                Text adventure games have been around for decades. You play by inputting commands to explore and move through the story. Here are
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 a bunch
                </a>
                you can play for free.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🤓
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                 The more you know:
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                What’s the difference between a seal and a sea lion? Use this
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                to find out and impress people.
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                 On this day:
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                In 1926, film star Rudolph Valentino
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                 died
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                from a ruptured ulcer at just 31. For years, a mysterious woman -- and numerous copycats after her -- left a red rose at his crypt in Los Angeles’
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                 Hollywood Forever Cemetery
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                on the anniversary of his death.
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                 As part of Zuck’s push into the metaverse
                </strong>
                , Facebook announced a VR-powered work app
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                 called
                </a>
                Horizon Workrooms.
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                It is exactly what it sounds like: meetings held in the VR world. In the tweet above, Brendan Keefe
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                 captures
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