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   Here are the best SaaS reads and resources this week ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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                     <span style="word-break: break-word; color: #888888; font-size: 14px;">
                      Edition #473, 03-July-2025
                     </span>
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                    <p style="margin:0;mso-line-height-alt:28px">
                     <strong>
                      I’m drawn to software crafted by people who genuinely care about me, the user.
                     </strong>
                     <br/>
                     It's not controversial to say that people like reading content written by other people. If they suspect some text is AI generated they are turned off, somehow the trust between the writer and reader gets broken.
                    </p>
                    <p style="margin:0;mso-line-height-alt:28px">
                    </p>
                    <p style="margin:0;mso-line-height-alt:28px">
                     How much does this phenomena extend to software? On the one hand software is there to be functional, it's a tool. On the other hand software also has a point of view and can be highly opinionated. Every decision that goes into how a piece of software is put together reflects the values of the people who crafted it.
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                    </p>
                    <p dir="ltr" style="margin:0;mso-line-height-alt:28px">
                     Personally, I’ll always be more interested in software crafted by humans who cared. But then again, I make software for a living. Will the average user care? Probably not a whole lot, but I do believe they will care a little. And that little bit matters.
                    </p>
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                    </p>
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                     Now, onto the SaaS reads that stood out this week. You’ll find them just below.
                    </p>
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                    </p>
                    <p style="margin:0;mso-line-height-alt:28px">
                     <a rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                      Nick Franklin
                     </a>
                     <br/>
                     Founder &amp; CEO
                    </p>
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       padding:15px;
       margin-bottom:20px;
       margin-top:20px;
       font-size:20px;
       color: #ffffff;

       background: linear-gradient(90deg, #40bcd4 0%, #2C8DFF 30.78%,  #76e3d2 100%);
                              ">
                    <span style="font-weight:700;">
                     New from ChartMogul
                    </span>
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                   <span class="tinyMce-placeholder" style="word-break: break-word;">
                    <a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                     More control, 90% less CDP spend: why we moved from Segment to Jitsu
                    </a>
                    <br/>
                   </span>
                  </h1>
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                  <h3 style="margin:0;color:#000;direction:ltr;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spacing:normal;line-height:1.2;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:17px">
                   <strong>
                    <span class="tinyMce-placeholder" style="word-break: break-word;">
                     Thomas Anastaselos
                    </span>
                   </strong>
                   <span class="tinyMce-placeholder" style="word-break: break-word;">
                    , C
                   </span>
                   <span class="tinyMce-placeholder" style="word-break: break-word;">
                    hartMogul
                   </span>
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                    <p style="margin:0;font-size:14px;mso-line-height-alt:25.2px;letter-spacing:normal">
                     Tools that were right for us 3 years ago may not be the right ones now. And sometimes, simplicity beats sophistication. Thomas Anastaselos, Director of Revenue Operations &amp; Data Analytics, shares how we gained more control and reduced CDP spend by 90% when we moved from Segment to Jitsu.
                    </p>
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                     <img alt="CDP spend" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fuserimg-assets-eu.customeriomail.com%252Fimages%252Fclient-env-125412%252F1751478224871_%2528blog%2529_migration_to_jitsu_01JZ63SJHSZ44RDA2NQ39B5B71.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ1c2VyaW1nLWFzcyIsInRpbWUiOjE3NTE1NTIyODUuNDczODM5M30:1uXKlJ:ubzv1WOKwUp9QDtKfD1_XXM38_EQDm43088qrnaKCGY" style="display:block;height:auto;border:0;width:100%" title="CDP spend" width="600"/>
                    </a>
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                    <span style="font-weight:700;">
                     This week's best SaaS content
                    </span>
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                      PRODUCT
                     </strong>
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                   <span class="tinyMce-placeholder" style="word-break: break-word;">
                    <a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                     A conversation with Jony Ive
                    </a>
                    <br/>
                   </span>
                  </h1>
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               </tbody>
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              <table border="0" cellpadding="0" cellspacing="0" class="heading_block block-10" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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                   <span style="word-break: break-word; color: #000000;">
                    <strong>
                     Patrick Collison,
                    </strong>
                    Stripe
                   </span>
                   <br/>
                  </h3>
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                </tr>
               </tbody>
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                    <p style="margin:0;mso-line-height-alt:25.2px">
                     <span style="word-break: break-word; font-size: 14px;">
                      Jony Ive, in an interview with Stripe CEO Patrick Collison, explores how design shapes our values, why simplicity and joy matter, and how true innovation needs conviction, not just efficiency.
                     </span>
                    </p>
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                              ">
                    <span style="font-weight:700;">
                     What we make describes our values:
                    </span>
                    "When you make something with love and with care, even though the people who you made it for, you don't know their story, they don't know your story, you'll never even shake their hands, but when they use the product that you've made (..) it's a way of expressing our gratitude to the species."
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                   <!--[if mso]>
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                     <strong>
                      FUNDING
                     </strong>
                    </span>
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                  <h1 style="margin:0;color:#555;direction:ltr;font-family:Helvetica Neue,Helvetica,Arial,sans-serif;font-size:18px;font-weight:700;letter-spacing:normal;line-height:1.2;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:22px">
                   <span class="mce-content-body mce-edit-focus" data-position="30-0-13" data-qa="tinyeditor-root-element" id="4ed671f5-ca1b-40c5-9a53-605969f95e57" style="word-break: break-word; position: relative;">
                    <a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                     The new fundraising playbook: seed-strapping
                    </a>
                    <br/>
                   </span>
                  </h1>
                 </td>
                </tr>
               </tbody>
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              <table border="0" cellpadding="0" cellspacing="0" class="heading_block block-15" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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                  <h3 style="margin:0;color:#000;direction:ltr;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spacing:normal;line-height:1.2;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:17px">
                   <strong>
                    Tanay Jaipuria,
                   </strong>
                   Tanay’s Newsletter
                  </h3>
                 </td>
                </tr>
               </tbody>
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              <table border="0" cellpadding="0" cellspacing="0" class="text_block block-16" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                    <p style="margin:0;font-size:12px;mso-line-height-alt:25.2px">
                     <span style="word-break: break-word; font-size: 14px;">
                      Tanay unpacks the rise of “seed-strapping,” where startups raise a small early round and grow through revenue alone. He explains how AI accelerates product-market fit, reduces hiring needs, and makes this path viable.
                     </span>
                    </p>
                   </div>
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                              ">
                    <span style="font-weight:700;">
                     When does seed-strapping work?
                    </span>
                    "I believe seed-strapping is a real option worth considering for some AI-native startups. But like all strategies, it's neither perfect nor universally applicable.

  Ultimately, whether seed-strapping thrives or fades will depend on how effectively founders navigate these trade-offs. The winners will be those who correctly identify which path matches their business model."
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                    <span style="word-break: break-word; line-height: 24px;">
                     <strong>
                      LEADERSHIP
                     </strong>
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                   </span>
                   <!--[if mso]></center></v:textbox></v:roundrect><![endif]-->
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                   <span class="tinyMce-placeholder" style="word-break: break-word;">
                    <a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                     Mastering executive presence: a guide for aspiring leaders
                    </a>
                    <br/>
                   </span>
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               </tbody>
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              <table border="0" cellpadding="0" cellspacing="0" class="heading_block block-20" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0" width="100%">
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                  <h3 style="margin:0;color:#000;direction:ltr;font-family:'Helvetica Neue',Helvetica,Arial,sans-serif;font-size:14px;font-weight:400;letter-spacing:normal;line-height:1.2;text-align:left;margin-top:0;margin-bottom:0;mso-line-height-alt:17px">
                   <strong>
                    Chris Tottman and Ruben Dominguez Ibar,
                   </strong>
                   The Founders Corner
                   <br/>
                  </h3>
                 </td>
                </tr>
               </tbody>
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              <table border="0" cellpadding="0" cellspacing="0" class="text_block block-21" role="presentation" style="mso-table-lspace:0;mso-table-rspace:0;word-break:break-word" width="100%">
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                    <p style="margin:0;font-size:12px;mso-line-height-alt:25.2px">
                     <span style="word-break: break-word; font-size: 14px;">
                      Chris and Ruben break down key skills like gravitas, communication, and appearance, showing that executive presence isn’t innate; it’s built. It’s not about charisma or title, but how others experience your leadership.
                      <br/>
                     </span>
                    </p>
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       font-size:14px;
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       margin-top:10px;
       margin-bottom:40px;
       margin-left:10px;
	   margin-right:10px;
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                              ">
                    <span style="font-weight:700;">
                     Is executive presence the same as leadership skills?
                    </span>
                    "They overlap, but they’re not identical. Leadership skills are about what you do. That includes decision-making, team building, strategy. Executive presence is how you show up while doing those things. It’s the confidence, clarity, and credibility that make others trust you as a leader, not just follow your instructions."
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       margin-top:20px;
       font-size:20px;
       color: #ffffff;

       background: linear-gradient(90deg, #76e3d2 0%, #2C8DFF 40.78%,  #40bcd4 100%);
                              ">
                    <span style="font-weight:700;">
                     Chart of the week
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                    <p style="margin:0;font-size:12px;mso-line-height-alt:25.2px">
                     <span style="word-break: break-word; font-size: 14px;">
                      Pre-AI, top enterprise startups aimed for $1M ARR in year one. Now, according to Andreessen Horowitz, the median enterprise company reaches more than $2M in ARR in year one.
                     </span>
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                     <img alt="enterprise gen AI startups" height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fuserimg-assets-eu.customeriomail.com%252Fimages%252Fclient-env-125412%252F1751486052230_INLINE-1-B2B-Generative-AI-Companies-1-scaled_01JZ6B8EGTC84N68E6NYA0AGM9.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ1c2VyaW1nLWFzcyIsInRpbWUiOjE3NTE1NTIyODUuNDczOTgwNH0:1uXKlJ:U15h9q4eytXIZFcdm0d1nw9w2U-atWQTm1vq8nUg6pg" style="display:block;height:auto;border:0;width:100%" title="enterprise gen AI startups" width="600"/>
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                    <p style="margin:0;font-size:14px;mso-line-height-alt:16.8px">
                     Source:
                     <a class="" rel="noopener" style="text-decoration: underline; color: #0775ff;" target="_blank">
                      Andreessen Horowitz
                     </a>
                     .
                    </p>
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