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                   <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif">
                    <strong>
                     SaaS Roundup
                    </strong>
                    <strong>
                     #331
                    </strong>
                   </span>
                  </h1>
                  <br/>
                  <br/>
                  Hi there,
                  <br/>
                  <br/>
                  If you’re regularly pulling data from ChartMogul, we have good news!
                  <br/>
                  <br/>
                  You can now set up
                  <a style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #007C89;font-weight: normal;text-decoration: underline;" target="_blank">
                   scheduled email exports
                  </a>
                  which get delivered straight to your inbox — when you want, to who you want, and without all the manual work.
                  <br/>
                  <br/>
                  In this roundup, you'll also find a framework on how to set up your marketing team, a decade worth of learnings from Y Combinator, and finally a guide to pricing models (including many strategies &amp; psychological hacks).
                  <br/>
                  <br/>
                  Happy reading,
                  <br/>
                  <strong>
                   Sid @ ChartMogul
                  </strong>
                 </div>
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                     New from ChartMogul.
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                 <h3 style="font-weight: 400;line-height: 28px;display: block;margin: 0;padding: 0;color: #202020;font-family: Helvetica;font-size: 20px;font-style: normal;letter-spacing: normal;text-align: left;">
                  <br/>
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                     Schedule ChartMogul Data Downloads Directly to Your Inbox
                    </span>
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                  </font>
                  <br/>
                  <span style="font-size:13px">
                   <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif">
                    <font color="#999999">
                     Aaron Wichman
                    </font>
                   </span>
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                 </h3>
                 <div style="text-align: left;">
                  <br/>
                  <font color="#000000" face="open sans, helvetica neue, helvetica, arial, sans-serif">
                   Now you can receive regular emails with exports of i) your MRR movements, ii) MRR movements broken down by customer, and iii) a list of all your customers.
                   <br/>
                   <br/>
                   If you’re regularly pulling data from ChartMogul for further analysis, or sending it along to your investors (or both!), setting up scheduled email exports can improve your workflows and save you lots of time.
                  </font>
                  <br/>
                 </div>
                 <blockquote style="border: 0px;padding: 20px;margin: 0px;background: #EBEAEC;font-style: italic;color: black;text-size-adjust: 100%;text-align: left;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
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                     "
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                   <font color="#000000" face="open sans, helvetica neue, helvetica, arial, sans-serif">
                    <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif">
                     Choose the data you’d like to export, select frequency (Daily, Weekly, Monthly), and then add your recipients. Once you’ve configured these settings you can expect to receive regular emails from us that your downloads are ready.
                    </span>
                   </font>
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                   <font color="#000000" face="open sans, helvetica neue, helvetica, arial, sans-serif">
                    <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif">
                     "
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                  <br/>
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                     Read More
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				<tr>
				<![endif]-->
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				<![endif]-->
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                  <h1 class="null" style="font-weight: 400;text-align: center;display: block;margin: 0;padding: 0;color: #202020;font-family: Helvetica;font-size: 26px;font-style: normal;line-height: 125%;letter-spacing: normal;">
                   <strong>
                    <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif; font-size:26px">
                     Our top SaaS reads.
                    </span>
                   </strong>
                  </h1>
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             <!--[if mso]>
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                  Marketing
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				<![endif]-->
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				<![endif]-->
             <table align="left" border="0" cellpadding="0" cellspacing="0" class="mcnTextContentContainer" style="max-width: 100%;min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" width="100%">
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                 <h4 class="null" style="display: block;margin: 0;padding: 0;color: #202020;font-family: Helvetica;font-size: 18px;font-style: normal;font-weight: bold;line-height: 125%;letter-spacing: normal;text-align: left;">
                  <a style="color: #1c79ed;font-family: open sans,helvetica neue,helvetica,arial,sans-serif;font-weight: 400;text-decoration: none;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" target="_blank">
                   How To Organize Your Early-Stage SaaS Marketing Organization
                  </a>
                 </h4>
                 <p style="padding-bottom: 5px;margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">
                  <span style="font-size:13px">
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                     MKT1 Newsletter
                    </font>
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                  <br/>
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                    Marketing is broad, even within the vertical of growing SaaS startups. There are a ton of marketing sub-functions. How do you identify what you need now, what you don’t need now, and what you’ll need in the future? Here is a quick framework.
                   </span>
                  </font>
                 </p>
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              </tbody>
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             <!--[if mso]>
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				<![endif]-->
             <!--[if mso]>
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	<![endif]-->
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				<![endif]-->
             <table align="left" border="0" cellpadding="0" cellspacing="0" class="mcnBoxedTextContentContainer" style="min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" width="100%">
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                     "The people you hire first should be hybrids, meaning they have depth in 1.5 areas. This isn’t really a T-shaped person, it’s more of a π-shaped person.”
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                  Industry
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                  <a style="color: #1c79ed;font-family: open sans,helvetica neue,helvetica,arial,sans-serif;font-weight: 400;text-decoration: none;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" target="_blank">
                   A Decade of Learnings from Y Combinator's CEO Michael Seibel
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                  <span style="font-size:13px">
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                     SaaStr
                    </font>
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                  </span>
                  <br/>
                  <br/>
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                   <span style="font-size:14px">
                    Michael Seibel is CEO at Y Combinator and co-founder Justin.tv and Socialcam. He has advised hundreds of SaaS startups. In this talk, he shares with us his top learnings.
                   </span>
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                 </p>
                </td>
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             <!--[if mso]>
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            <td class="mcnBoxedTextBlockInner" style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" valign="top">
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                <td style="padding-top: 9px;padding-left: 18px;padding-bottom: 9px;padding-right: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                 <table border="0" cellspacing="0" class="mcnTextContentContainer" style="min-width: 100% !important;background-color: #EBEAEC;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" width="100%">
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                    <td class="mcnTextContent" style='padding: 18px;color: #202020;font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;font-size: 13px;font-style: italic;font-weight: normal;text-align: left;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;word-break: break-word;line-height: 150%;' valign="top">
                     "If you are not transparent with your employees about how successful your company is doing or how much money you have in the bank — people are going to suspect the worst."
                    </td>
                   </tr>
                  </tbody>
                 </table>
                </td>
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              </tbody>
             </table>
             <!--[if gte mso 9]>
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				<![endif]-->
             <!--[if gte mso 9]>
                </tr>
                </table>
				<![endif]-->
            </td>
           </tr>
          </tbody>
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                  Pricing
                 </a>
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            </td>
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          </tbody>
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                 <h4 class="null" style="display: block;margin: 0;padding: 0;color: #202020;font-family: Helvetica;font-size: 18px;font-style: normal;font-weight: bold;line-height: 125%;letter-spacing: normal;text-align: left;">
                  <a style="color: #1c79ed;font-family: open sans,helvetica neue,helvetica,arial,sans-serif;font-weight: 400;text-decoration: none;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" target="_blank">
                   The Ultimate Guide to SaaS Pricing Models, Strategies &amp; Psychological Hacks
                  </a>
                 </h4>
                 <p style="padding-bottom: 5px;margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">
                  <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif; font-size:13px">
                   <font color="#999999">
                    Ryan Law, Cobloom
                   </font>
                  </span>
                  <br/>
                  <br/>
                  <font face="open sans, helvetica neue, helvetica, arial, sans-serif">
                   <span style="font-size:14px">
                    Few things impact revenue as much as your pricing. And yet, the average SaaS startup spends just six hours on its pricing strategy. That's not six hours a week, or six hours a month, it's six hours in total. So to simplify SaaS pricing, here is an in-depth guide analyzing the crucial components of SaaS pricing strategy.
                   </span>
                  </font>
                 </p>
                </td>
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              </tbody>
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           <tr>
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				<td align="center" valign="top" ">
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              <tbody>
               <tr>
                <td style="padding-top: 9px;padding-left: 18px;padding-bottom: 9px;padding-right: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;">
                 <table border="0" cellspacing="0" class="mcnTextContentContainer" style="min-width: 100% !important;background-color: #EBEAEC;border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" width="100%">
                  <tbody>
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                    <td class="mcnTextContent" style='padding: 18px;color: #202020;font-family: "Open Sans", "Helvetica Neue", Helvetica, Arial, sans-serif;font-size: 13px;font-style: italic;font-weight: normal;text-align: left;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;word-break: break-word;line-height: 150%;' valign="top">
                     "Price is a relative concept, and when we assess the price of something, we use a reference point to work out its value. If we were buying a car, we'd compare its price to the price of other cars on the lot."
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                   </tr>
                  </tbody>
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                </td>
               </tr>
              </tbody>
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				</td>
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                  <h1 class="null" style="font-weight: 400;text-align: center;display: block;margin: 0;padding: 0;color: #202020;font-family: Helvetica;font-size: 26px;font-style: normal;line-height: 125%;letter-spacing: normal;">
                   <strong>
                    <span style="font-family:open sans,helvetica neue,helvetica,arial,sans-serif; font-size:26px">
                     Chart of the week.
                    </span>
                   </strong>
                  </h1>
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                </td>
               </tr>
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                 <p style="margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">
                  <font face="open sans, helvetica neue, helvetica, arial, sans-serif">
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                    <strong>
                     Snowflake has become a key part of the data tech stack.
                    </strong>
                    Based on the number of job postings that require a particular skillset — Snowflake, Databricks and Azure continue to take market share away from Google and Amazon.
                   </span>
                  </font>
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                 <p style="margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 150%;text-align: left;">
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                    Data Source:
                    <a style="mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #007C89;font-weight: normal;text-decoration: underline;" target="_blank">
                     Weng / Revealera
                    </a>
                   </span>
                  </font>
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