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   What AI means for DAM
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   and the the challenges it's already solving
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   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
  </div>
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         AI and its impact on delivering content at scale
         <br/>
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        Accelerate your marketing strategy with AI capabilities
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        [
        <a style="color: #00AAFF; font-family: 'Regular FF DIN', Roboto, Helvetica, Arial, sans-serif; text-decoration:underline;" target="_blank">
         <span style="font-weight: 600;">
          Read the full article here
         </span>
        </a>
        <span style="font-weight: 600;">
        </span>
        ]
        <br/>
        <br/>
        Artificial Intelligence (AI) has brought about a revolution in recent years. While OpenAI’s ChatGPT has gained much attention for its ability to generate human-like text and perform various tasks, the field of AI has seen significant contributions from several major players over time. Google has notably advanced the field with significant contributions to machine learning, image recognition models, and, more recently, with its large language model (LLM) PaLM 2, while Microsoft has pioneered natural language processing.
        <br/>
        <br/>
        <span style="font-weight: 600;">
         Pioneering DAM + AI
        </span>
        <br/>
        <br/>
        At Bynder, we’re proud to say we’re not just watching the AI revolution unfold; we’re leading the way. For years, we’ve been developing AI and automation capabilities to help our customers thrive in the digital marketplace and maximize the value of their resources.
        <a style="color: #00AAFF; font-family: 'Regular FF DIN', Roboto, Helvetica, Arial, sans-serif; text-decoration:underline;" target="_blank">
         <br/>
        </a>
        <br/>
        In today’s digital-first world, creating
        <a style="color: #00AAFF; font-family: 'Regular FF DIN', Roboto, Helvetica, Arial, sans-serif; text-decoration:underline;" target="_blank">
         exceptional content experiences
        </a>
        is essential for brands to reach and engage their audiences. However, delivering the right content, to the right people, on the right channel, at the right time requires careful orchestration of both customer and content data paired with technology that automates and streamlines content distribution. Many brands may not have the resources to achieve this at scale without the right
        <a style="color: #00AAFF; font-family: 'Regular FF DIN', Roboto, Helvetica, Arial, sans-serif; text-decoration:underline;" target="_blank">
         digital asset management (DAM)
        </a>
        technology and
        <a style="color: #00AAFF; font-family: 'Regular FF DIN', Roboto, Helvetica, Arial, sans-serif; text-decoration:underline;" target="_blank">
         AI capabilities
        </a>
        .
        <br/>
        <br/>
        Our mission is to empower our customers to conquer the complexity and chaos of proliferating content with the most richly integrated DAM platform and thrive through exceptional content experiences. AI and automation are crucial for achieving this goal. They enable brands to automate at scale and deliver
        <a style="color: #00AAFF; font-family: 'Regular FF DIN', Roboto, Helvetica, Arial, sans-serif; text-decoration:underline;" target="_blank">
         personalized content
        </a>
        that resonates with each customer and generates
        <a style="color: #00AAFF; font-family: 'Regular FF DIN', Roboto, Helvetica, Arial, sans-serif; text-decoration:underline;" target="_blank">
         measurable ROI
        </a>
        .
        <br/>
        <br/>
        Read on to discover the role of AI in Bynder's solution and the wider world of DAM.
        <br/>
        <br/>
        [
        <a style="color: #00AAFF; font-family: 'Regular FF DIN', Roboto, Helvetica, Arial, sans-serif; text-decoration:underline;" target="_blank">
         <span style="font-weight: 600;">
          Keep reading
         </span>
        </a>
        ]
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        All the best,
        <br/>
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              Victoria
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                Victoria Morgan
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              <br/>
              Field Marketing Specialist, UK
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              27/31 Clerkenwell Close, 5th Floor, Unit 512, London EC1R 0AT
              <br/>
              +44 (0) 207 0432 555
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               Unite. Create. Thrive.
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