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<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "//www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd">
<html lang="en" xmlns="//www.w3.org/1999/xhtml" xmlns:o="urn:schemas-microsoft-com:office:office" xmlns:v="urn:schemas-microsoft-com:vml">
 <head>
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  <link href="https://wpm.ccmp.eu/wpm/999/ContentUploads/favicon.ico" rel="shortcut icon" type="image/x-icon"/>
  <meta content="text/html; charset=utf-8" http-equiv="Content-Type"/>
  <meta content="width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0" name="viewport"/>
  <meta content="IE=edge" http-equiv="X-UA-Compatible"/>
  <meta content="telephone=no" name="format-detection"/>
  <meta content="date=no" name="format-detection"/>
  <meta content="address=no" name="format-detection"/>
  <meta content="email=no" name="format-detection"/>
  <meta content="light dark" name="color-scheme"/>
  <meta content="light dark" name="supported-color-schemes"/>
  <link href="https://use.typekit.net/yyw5zho.css" rel="stylesheet"/>
  <title>
   The White Company
  </title>
  <style type="text/css">
   #outlook a { padding:0; }
            body { margin:0 !important; padding:0 !important; -webkit-text-size-adjust:100% !important; -ms-text-size-adjust:100% !important; -webkit-font-smoothing:antialiased !important; }
            .ReadMsgBody { width:100%; }
            .ExternalClass { width:100%; }
            .ExternalClass * { line-height:110%; }
            table td { border-collapse:collapse !important; mso-table-lspace:0pt; mso-table-rspace:0pt; font-size:0px; }
            th { padding:0; margin:0; font-weight:normal; font-size:0px; }
            img { font-size:12px; }
            @-ms-viewport { width:device-width; }
            div[style*="margin:16px 0"] { margin:0 !important; font-size:100% !important; }
            a[x-apple-data-detectors] { color:inherit !important; text-decoration:none !important; font-size:inherit !important; font-family:inherit !important; font-weight:inherit !important; line-height:inherit !important; }
            button { margin:0; padding:0; }
            * { -webkit-box-sizing:border-box; -moz-box-sizing:border-box; box-sizing:border-box; }
            /*ESP targeting*/
            [class="x_static_nav"], [class="x_fallback"] { display:block !important; max-height:none !important; overflow:visible !important; }
            [class="x_interactive"] { display:none !important; max-height:0 !important; overflow:hidden !important; }
            .static_nav\0, .fallback\0 { display:block !important; max-height:none !important; overflow:visible !important; }
            .interactive\0 { display:none !important; max-height:0 !important; overflow:hidden !important; }
  </style>
  <style type="text/css">
   @media only screen and (min-device-width:320px) and (max-device-width:1024px) {
            a[href^="tel"], a[href^="sms"], a { color:inherit; cursor:default; text-decoration:none; }
            }
            @media only screen and (max-width:480px) {
            /*ESP targeting*/
            u ~ div .wrapper { width:100vw !important; min-width:100vw !important; }
            u + .gmail .static_nav, u + .gmail .fallback { display:block !important; max-height:none !important; visibility:visible !important; }
            u + .gmail .interactive_nav, u + .gmail .interactive { display:none !important; max-height:0px !important; visibility:hidden !important; }
            body[data-outlook-cycle] .static_nav, body[data-outlook-cycle] .fallback { display:block !important; max-height:none !important; overflow:visible !important; }
            body[data-outlook-cycle] .interactive_nav, body[data-outlook-cycle] .interactive { display:none !important; max-height:0px !important; overflow:hidden !important; }
            #MessageViewBody .static_nav, body.MsgBody .static_nav, #MessageViewBody .fallback, body.MsgBody .fallback { display:block !important; max-height:none !important; overflow:visible !important; }
            #MessageViewBody .interactive_nav, body.MsgBody .interactive_nav, #MessageViewBody .interactive, body.MsgBody .interactive { display:none !important; max-height:0 !important; overflow:hidden !important; }
            /*Navigation styling*/
            .static_nav { display:none; max-height:0; overflow:hidden; }
            .interactive_nav { display:block !important; max-height:none !important; overflow:visible !important; }
            #checkbox_nav { width:7.813vw; height:7.500vw; display:block !important; background-image:url(https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_02a.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q); background-position:center; background-repeat:no-repeat; background-size:7.813vw 7.500vw; cursor:pointer; }
            #interactive_nav:checked + .controls_nav #checkbox_nav { background-image:url(https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_03a.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q); }
            .menu_nav { margin-left:-480px; -ms-transition:margin-left .5s ease-in-out; -webkit-transition:margin-left .5s ease-in-out; width:100%; overflow:hidden !important; position:absolute; }
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            .btn { width:70vw !important; }
            .btn td { font-size:3.750vw !important; line-height:10vw !important; letter-spacing:2px !important; }
            .btn td a { line-height:12vw !important; }
            /*Display styling*/
            .fluid { width:100% !important; }
            .w2 { width:0.625vw !important; }
            .w3 { width:0.938vw !important; }
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.w186 { width:58.125vw !important; }
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            .w240 { width:75vw !important; }
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            .scale { width:100% !important; height:auto !important; }
            .scale50 { width:50% !important; height:auto !important; }
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            .logo { width:62.500vw !important; height:auto !important; }
            .social { width:6.250vw !important; height:auto !important; }
            .prod-recs { width:31.250vw !important; height:auto !important; }
            .hide { width:0 !important; display:none !important; }
            .drop { width:100% !important; display:block !important; }
            .mobile { display:block !important; max-height:none !important; overflow:hidden !important; }
            .button { width:56.250vw !important; }
            .button td { font-size:3.750vw !important; height:12.500vw !important; }
            .button td a { line-height:4.375vw !important; }
            /*Padding styling*/
            .pad20 { padding:6.250vw !important; }
            .padtb5 { padding-top:1.563vw !important; padding-bottom:1.563vw !important; }
            .padtb10 { padding-top:3.125vw !important; padding-bottom:3.125vw !important; }
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            .padlr15 { padding-left:4.688vw !important; padding-right:4.688vw !important; }
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            .padlr30 { padding-left:9.375vw !important; padding-right:9.375vw !important; }
            .padlr40 { padding-left:12.500vw !important; padding-right:12.500vw !important; }
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            .padt5 { padding-top:1.563vw !important; }
            .padt10 { padding-top:3.125vw !important; }
            .padt15 { padding-top:4.688vw!important; }
            .padt20 { padding-top:6.250vw !important; }
            .padt25 { padding-top:7.813vw !important; }
            .padt30 { padding-top:9.375vw !important; }
            .padt35 { padding-top:10.938vw !important; }
            .padt40 { padding-top:12.500vw !important; }
            .padb2 { padding-bottom:0.625vw !important; }
.padb3 { padding-bottom:0.938vw !important; }
            .padb4 { padding-bottom:1.250vw !important; }
            .padb5 { padding-bottom:1.563vw !important; }
            .padb10 { padding-bottom:3.125vw !important; }
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            .padb15 { padding-bottom:4.688vw !important; }
            .padb18 { padding-bottom:5.625vw !important; }
            .padb20 { padding-bottom:6.250vw !important; }
            .padb25 { padding-bottom:7.813vw !important; }
            .padb30 { padding-bottom:9.375vw !important; }
            .padb35 { padding-bottom:10.938vw !important; }
            .padb40 { padding-bottom:12.500vw !important; }
            .padb45 { padding-bottom:14.063vw !important; }
            .padb50 { padding-bottom:15.625vw !important; }
            .padb60 { padding-bottom:18.750vw !important; }
            .padl5 { padding-left:1.563vw !important; }
            .padl10 { padding-left:3.125vw !important; }
.padl17 { padding-left:5.313vw !important; }
            .padl20 { padding-left:6.250vw !important; }
            .padr5 { padding-right:1.563vw !important; }
            .padr10 { padding-right:3.125vw !important; }
            .padr20 { padding-right:6.250vw !important; }
            .nopad { padding:0 !important; }
            .nopadt { padding-top:0 !important; }
            .nopadb { padding-bottom:0 !important; }
            .nopadl { padding-left:0 !important; }
            .nopadr { padding-right:0 !important; }
            .nopadlr { padding-left:0 !important; padding-right:0 !important; }
            /*Text styling*/
            .font8 { font-size:2.500vw !important; line-height:3.750vw !important; letter-spacing:0.68vw !important; }
            .font9 { font-size:2.813vw !important; line-height:3.438vw !important; letter-spacing:0.297vw !important; }
            .font10 { font-size:3.125vw !important; line-height:3.750vw !important; }
            .font11 { font-size:3.438vw !important; line-height:3.750vw !important; }
            .font12 { font-size:3.750vw !important; line-height:5vw !important; }
            .font13 { font-size:4.063vw !important; line-height:5.938vw !important; }
            .font14 { font-size:4.375vw !important; line-height:6.250vw !important; }
            .font15 { font-size:4.688vw !important; line-height:6.250vw !important; }
            .font16 { font-size:5vw !important; line-height:8.125vw !important; }
            .font17 { font-size:5.313vw !important; line-height:7.500vw !important; }
            .font18 { font-size:5.625vw !important; line-height:7.500vw !important; }
            .font19 { font-size:5.938vw !important; line-height:6.563vw !important; }
            .font20 { font-size:6.250vw !important; line-height:8.125vw !important; }
            .font22 { font-size:6.875vw !important; line-height:8.125vw !important; }
            .font23 { font-size:7.188vw !important; line-height:7.813vw !important; }
            .font24 { font-size:7.500vw !important; line-height:8.125vw !important; letter-spacing:3.125vw !important; }
            .font25 { font-size:7.8125vw !important; line-height:9.365vw !important; }
            .font30 { font-size:9.375vw !important; line-height:10vw !important; }
            .font34 { font-size:10.625vw !important; line-height:11.250vw !important; }
            .left { text-align:left !important; }
            .center { text-align:center !important; }
            .right { text-align:right !important; }
            /*Email specific styling*/
            [data-ogsc] .no-bgcolor { background-color:transparent !important; }
            }
  </style>
  <style type="text/css">
   /*Dark mode specific styling*/
            @media (prefers-color-scheme:dark) {
            .light-img { display:none !important; max-height:0px !important; overflow:hidden !important; }
            .light-bg { background-color:#ffffff !important; }
            .light-text { color:#ffffff !important; }
            .light-border { border-color:#ffffff !important; }
            .light-shadow { box-shadow:0 8px 34px 0 rgba(255, 255, 255, 0.3) !important; border:1px solid #4f4d4d !important; }
            .dark-img { display:block !important; max-height:none !important; overflow:visible !important; }
            .dark-bg { background-color:#231f20 !important; }
            .dark-table { background-color:#393536 !important; }
            .dark-txt { color:#231f20 !important; }
            #checkbox_nav { background-image:url(https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_02b.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q) !important; }
            #interactive_nav:checked + .controls_nav #checkbox_nav { background-image:url(https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_03b.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q) !important; }
            .menu_nav table { background-color:#231f20 !important; }
            .menu_nav td { background-image:url(https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_05b.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q) !important; }
            span, a, td { color:#ffffff !important; }
            }
            [data-ogsc] .light-img { display:none !important; max-height:0px !important; overflow:hidden !important; }
            [data-ogsc] .light-bg { background-color:#ffffff !important; }
            [data-ogsc] .light-text { color:#ffffff !important; }
            [data-ogsc] .light-border { border-color:#ffffff !important; }
            [data-ogsc] .light-shadow { box-shadow:0 8px 34px 0 rgba(255, 255, 255, 0.3) !important; border:1px solid #4f4d4d !important; }
            [data-ogsc] .dark-img { display:block !important; max-height:none !important; overflow:visible !important; }
            [data-ogsc] .dark-bg { background-color:#231f20 !important; }
            [data-ogsc] .dark-table { background-color:#393536 !important; }
            [data-ogsc] .dark-txt { color:#231f20 !important; }
            [data-ogsc] #checkbox_nav { background-image:url(https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_02b.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q) !important; }
            [data-ogsc] #interactive_nav:checked + .controls_nav #checkbox_nav { background-image:url(https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_03b.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q) !important; }
            [data-ogsc] .menu_nav table { background-color:#231f20 !important; }
            [data-ogsc] .menu_nav td { background-image:url(https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2022_03_TWC_Asset_05b.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q) !important; }
            [data-ogsc] span, [data-ogsc] a, [data-ogsc] td { color:#ffffff !important; }
  </style>
  <style type="text/css">
   /*Carousel styling*/
            @media screen and (-webkit-min-device-pixel-ratio:0) {
            .fallback { display:none; }
            .carousel { display:block !important; max-height:none !important; position:relative !important; overflow:hidden !important; text-align:center; width:302px; height:197px; }
            .car-slides { position:absolute; white-space:nowrap; transition:left 2.5s; }
            .car-slides div { display:inline-block; padding-right:8px; }
            .car-slides div:last-child { padding-right:0; }
            .car-slides div img { width:147px; height:auto; }
            .left-control, .right-control { width:48px; height:197px; position:absolute; z-index:2; cursor:pointer; }
            .left-control { background:url(https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_08_18_TWC_The_Thread_UK_13.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q) left bottom no-repeat; background-size:15px; background-position:left 15px center; left:0; }
            .right-control { background:url(https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_08_18_TWC_The_Thread_UK_14.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q) right bottom no-repeat; background-size:15px; background-position:right 15px center; right:0; }
            .control1, .control2, .control3, .control4, .control5, .control6 { display:none; }
            .carousel #carousel1:checked ~ .car-container .car-slides { left:0; }
            .carousel #carousel1:checked ~ .car-container .car-controls .control1 { display:block; }
            .carousel #carousel2:checked ~ .car-container .car-slides { left:-310px; }
            .carousel #carousel2:checked ~ .car-container .car-controls .control1 { display:none; }
            .carousel #carousel2:checked ~ .car-container .car-controls .control2 { display:block; }
            .carousel #carousel3:checked ~ .car-container .car-slides { left:-620px; }
            .carousel #carousel3:checked ~ .car-container .car-controls .control2 { display:none; }
            .carousel #carousel3:checked ~ .car-container .car-controls .left-control.control3 { display:block; }
            .carousel #carousel3:checked ~ .car-container .car-controls .right-control.control3 { display:none; }
            .carousel #carousel4:checked ~ .car-container .car-slides { left:-620px; }
            .carousel #carousel4:checked ~ .car-container .car-controls .control3 { display:none; }
            .carousel #carousel4:checked ~ .car-container .car-controls .control4 { display:block; }
            .carousel #carousel5:checked ~ .car-container .car-slides { left:-620px; }
            .carousel #carousel5:checked ~ .car-container .car-controls .control4 { display:none; }
            .carousel #carousel5:checked ~ .car-container .car-controls .control5 { display:block; }
            .carousel #carousel6:checked ~ .car-container .car-slides { left:-620px; }
            .carousel #carousel6:checked ~ .car-container .car-controls .control5 { display:none; }
            .carousel #carousel6:checked ~ .car-container .car-controls .control6 { display:block; }
            }
            @media screen and (-webkit-min-device-pixel-ratio:0) and (max-width:480px) {
            .carousel { width:58.125vw !important; height:61.563vw !important; }
.car-slides { transition:left 1.5s !important; }
            .car-slides div { padding-right:2.188vw !important; }
            .car-slides div img { width:45.938vw !important; height:auto !important; }
            .left-control { width:10vw !important; height:61.563vw !important; }
            .right-control { width:19vw !important; height:61.563vw !important; }
            .left-control { background-size:4.688vw !important; background-position:left 3vw center !important; }
            .right-control { background-size:4.688vw !important; background-position:right 14vw center !important; }
            .carousel #carousel1:checked ~ .car-container .car-slides { left:0 !important; }
            .carousel #carousel2:checked ~ .car-container .car-slides { left:-48.125vw !important; }
            .carousel #carousel3:checked ~ .car-container .car-slides { left:-96.25vw !important; }
            .carousel #carousel4:checked ~ .car-container .car-slides { left:-144.375vw !important; }
            .carousel #carousel5:checked ~ .car-container .car-slides { left:-192.5vw !important; }
            .carousel #carousel6:checked ~ .car-container .car-slides { left:-240.625vw !important; }
            .carousel #carousel3:checked ~ .car-container .car-controls .control3 { display:block !important; }
            }
  </style>
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               GIFTS
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      <!--[if !mso]><!-->
      <div class="interactive">
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      Another tap of the snooze button,
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      </span>
      breakfast under the blankets.
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      This week,
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      our online magazine,
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       The Thread
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      ,
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      celebrates the
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      pleasure of taking
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      five more minutes.
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      The science of sleep
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      Health writer Brigid Moss investigates the five
      <br/>
      factors to help us all achieve superior slumbers.
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      Simple pleasures:
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      breakfast in bed
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       <img alt="" border="0" class="hide" height="378" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_03.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block; margin:0 auto;" width="430"/>
       <!--[if !mso]><!-->
       <img alt="" border="0" class="mobile scale" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_Mob_02.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:none; max-height:0px;"/>
       <!--<![endif]-->
      </a>
     </td>
    </tr>
    <tr>
     <td align="center" class="msofont font14 padb10" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:14px; line-height:21px; font-weight:300; color:#323232; padding:0 0 10px 0;">
      It’s one of life’s little rebellions to take
      <span class="drop">
      </span>
      joy in
      <br class="hide"/>
      (and always worth the crumbs).
     </td>
    </tr>
    <tr>
     <td align="center" class="msofont font18 padb40" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:19px; line-height:21px; font-weight:300; color:#000000; padding:0 0 45px 0;">
      <a data-link-name="bed_in_breakfast_featue" style="color:#000001; text-decoration:underline;" target="_blank">
       Read The Thread
      </a>
     </td>
    </tr>
    <tr>
     <td align="center" class="padb40" style="padding:0 0 45px 0;">
      <table border="0" cellpadding="0" cellspacing="0" class="fluid" role="presentation">
       <tbody>
        <tr>
         <th class="drop padb40" style="padding:0; margin:0; font-weight:400;">
          <table border="0" cellpadding="0" cellspacing="0" class="fluid" role="presentation" style="width:211px;" width="211">
           <tbody>
            <tr class="hide">
             <td align="center" style="padding:0 0 16px 0;">
              <a data-link-name="nightwear_feature" style="display:contents;" target="_blank">
               <img alt="" border="0" height="211" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_04.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block; margin:0 auto;" width="211"/>
              </a>
             </td>
            </tr>
            <tr>
             <td align="center">
              <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
               <tbody>
                <tr>
                 <td align="left" class="msofont font20 center padb25" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:23px; line-height:25px; font-weight:300; color:#000000; padding:0 0 12px 0;">
                  The pleasure of
                  <br/>
                  on-point nightwear
                 </td>
                </tr>
                <!--[if !mso]><!-->
                <tr>
                 <td class="mobile padlr50 padb15" style="display:none; max-height:0px; overflow:hidden;">
                  <a data-link-name="nightwear_feature" style="display:contents;" target="_blank">
                   <img alt="" border="0" class="mobile scale" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_04.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:none; max-height:0px;"/>
                  </a>
                 </td>
                </tr>
                <!--<![endif]-->
                <tr>
                 <td align="left" class="msofont font14 center padb10" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:14px; line-height:21px; font-weight:300; color:#323232; padding:0 0 10px 0;">
                  Journalist Rosie Green on
                  <br/>
                  curating her sleep wardrobe.
                 </td>
                </tr>
                <tr>
                 <td align="left" class="msofont font18 center" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:19px; line-height:21px; font-weight:300; color:#000000;">
                  <a data-link-name="nightwear_feature" style="color:#000001; text-decoration:underline;" target="_blank">
                   Read The Thread
                  </a>
                 </td>
                </tr>
               </tbody>
              </table>
             </td>
            </tr>
           </tbody>
          </table>
         </th>
         <td class="hide" style="width:8px;" width="8">
         </td>
         <th class="drop" style="padding:0; margin:0; font-weight:400;">
          <table border="0" cellpadding="0" cellspacing="0" class="fluid" role="presentation" style="width:211px;" width="211">
           <tbody>
            <tr class="hide">
             <td align="center" style="padding:0 0 16px 0;">
              <a data-link-name="baby_sleep_feature" style="display:contents;" target="_blank">
               <img alt="" border="0" height="211" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_05.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block; margin:0 auto;" width="211"/>
              </a>
             </td>
            </tr>
            <tr>
             <td align="center">
              <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
               <tbody>
                <tr>
                 <td align="left" class="msofont font20 center padb25" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:23px; line-height:25px; font-weight:300; color:#000000; padding:0 0 12px 0;">
                  Baby sleep advice
                  <br/>
                  from the experts
                 </td>
                </tr>
                <!--[if !mso]><!-->
                <tr>
                 <td class="mobile padlr50 padb15" style="display:none; max-height:0px; overflow:hidden;">
                  <a data-link-name="baby_sleep_feature" style="display:contents;" target="_blank">
                   <img alt="" border="0" class="mobile scale" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_05.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:none; max-height:0px;"/>
                  </a>
                 </td>
                </tr>
                <!--<![endif]-->
                <tr>
                 <td align="left" class="msofont font14 center padb10" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:14px; line-height:21px; font-weight:300; color:#323232; padding:0 0 10px 0;">
                  Overcome the spiral of
                  <br class="hide"/>
                  sleeplessness
                  <span class="drop">
                  </span>
                  early in a child’s life.
                 </td>
                </tr>
                <tr>
                 <td align="left" class="msofont font18 center" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:19px; line-height:21px; font-weight:300; color:#000000;">
                  <a data-link-name="baby_sleep_feature" style="color:#000001; text-decoration:underline;" target="_blank">
                   Read The Thread
                  </a>
                 </td>
                </tr>
               </tbody>
              </table>
             </td>
            </tr>
           </tbody>
          </table>
         </th>
        </tr>
       </tbody>
      </table>
     </td>
    </tr>
    <tr>
     <td align="center" class="padb40" style="padding:0 0 45px 0;">
      <table border="0" cellpadding="0" cellspacing="0" class="fluid" role="presentation">
       <tbody>
        <tr>
         <td class="w134" valign="top">
          <table border="0" cellpadding="0" cellspacing="0" class="fluid padlr15" role="presentation" style="width:128px;" width="128">
           <tbody>
            <tr>
             <td align="left" class="msofont font18" style="font-family:'ivyora-display', Times New Roman, Times, serif; font-size:17px; line-height:25px; font-weight:300; color:#323232;">
              For making
              <br/>
              drifting off
              <br/>
              even more
              <br/>
              comfortable...
             </td>
            </tr>
           </tbody>
          </table>
         </td>
         <td class="w186">
          <table border="0" cellpadding="0" cellspacing="0" class="fluid" role="presentation" style="width:302px;" width="302">
           <tbody>
            <tr>
             <td align="center">
              <!--[if !mso]><!-->
              <div class="interactive">
               <div class="carousel" style="display:none; max-height:0px; overflow:hidden !important;">
                <input checked="checked" id="carousel1" name="carousel" style="display:none !important;" type="radio"/>
                <input id="carousel2" name="carousel" style="display:none !important;" type="radio"/>
                <input id="carousel3" name="carousel" style="display:none !important;" type="radio"/>
                <input id="carousel4" name="carousel" style="display:none !important;" type="radio"/>
                <input id="carousel5" name="carousel" style="display:none !important;" type="radio"/>
                <input id="carousel6" name="carousel" style="display:none !important;" type="radio"/>
                <div class="car-container">
                 <div class="car-controls">
                  <label class="right-control control1" for="carousel2">
                  </label>
                  <label class="left-control control2" for="carousel1">
                  </label>
                  <label class="right-control control2" for="carousel3">
                  </label>
                  <label class="left-control control3" for="carousel2">
                  </label>
                  <label class="right-control control3" for="carousel4">
                  </label>
                  <label class="left-control control4" for="carousel3">
                  </label>
                  <label class="right-control control4" for="carousel5">
                  </label>
                  <label class="left-control control5" for="carousel4">
                  </label>
                  <label class="right-control control5" for="carousel6">
                  </label>
                  <label class="left-control control6" for="carousel5">
                  </label>
                 </div>
                 <div class="car-slides">
                  <div>
                   <a data-link-name="silk_eye_mask" target="_blank">
                    <img alt="" border="0" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_06.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block;"/>
                   </a>
                  </div>
                  <div>
                   <a data-link-name="sleep_candle" target="_blank">
                    <img alt="" border="0" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_07.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block;"/>
                   </a>
                  </div>
                  <div>
                   <a data-link-name="powys_bed_linen_collection" target="_blank">
                    <img alt="" border="0" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_08.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block;"/>
                   </a>
                  </div>
                  <div>
                   <a data-link-name="sleep_body_mist" target="_blank">
                    <img alt="" border="0" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_09.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block;"/>
                   </a>
                  </div>
                  <div>
                   <a data-link-name="cami_pyjama_set" target="_blank">
                    <img alt="" border="0" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_10.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block;"/>
                   </a>
                  </div>
                  <div>
                   <a data-link-name="eygptian_towels" target="_blank">
                    <img alt="" border="0" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_11.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block;"/>
                   </a>
                  </div>
                 </div>
                </div>
               </div>
              </div>
              <!--<![endif]-->
              <div class="fallback">
               <table border="0" cellpadding="0" cellspacing="0" class="fluid" role="presentation">
                <tbody>
                 <tr>
                  <td class="w90">
                   <a data-link-name="silk_eye_mask" target="_blank">
                    <img alt="" border="0" class="scale" height="197" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_06.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block;" width="147"/>
                   </a>
                  </td>
                  <td class="w6" style="width:8px;" width="8">
                  </td>
                  <td class="w90">
                   <a data-link-name="sleep_candle" target="_blank">
                    <img alt="" border="0" class="scale" height="197" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_07.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block;" width="147"/>
                   </a>
                  </td>
                 </tr>
                </tbody>
               </table>
              </div>
             </td>
            </tr>
           </tbody>
          </table>
         </td>
        </tr>
       </tbody>
      </table>
     </td>
    </tr>
    <tr>
     <td align="center" class="padb40" style="padding:0 0 45px 0;">
      <img alt="The 2023 Advent Calendar - Coming 6th September" border="0" class="hide" height="360" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_12_V2.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block; margin:0 auto;" width="640"/>
      <!--[if !mso]><!-->
      <img alt="The 2023 Advent Calendar - Coming 6th September" border="0" class="mobile scale" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FCAMPAIGNS_UK%252F2023_09_01_TWC_The_Thread_UK_Mob_03_V2.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:none; max-height:0px;"/>
      <!--<![endif]-->
     </td>
    </tr>
    <!-- NEW FOOTER CREATIVE START -->
    <tr>
     <td align="center" class="padb25" style="padding:0 0 30px 0;">
      <table border="0" cellpadding="0" cellspacing="0" class="w94" role="presentation" style="width:133px;" width="133">
       <tbody>
        <tr>
         <td bgcolor="#9d9d9d" class="light-bg" height="2" style="width:2px; font-size:0px; line-height:0px;">
          <img alt="" border="0" height="2" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252F2021_11_TWC_Spacer.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block;" width="1"/>
         </td>
        </tr>
       </tbody>
      </table>
     </td>
    </tr>
    <!-- UK CRM -->
    <tr>
     <td align="center" class="msofont font18 padlr10 padb15" style="font-family:'ivyora-display', Times New Roman, Times, serif; color:#231f20; font-size:20px; line-height:22px; letter-spacing:0.3px; padding:0 0 10px 0;">
      Enjoy 10% off full-priced items
      <em class="drop" style="font-weight:300;">
       plus free UK delivery*
      </em>
     </td>
    </tr>
    <tr>
     <td align="center" class="msofont font10 padb15" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; color:#231f20; font-size:11px; line-height:13px; letter-spacing:3.5px; font-weight:300; padding:0 0 15px 0;">
      WITH CODE:
     </td>
    </tr>
    <tr>
     <td align="center" class="padb10" style="padding:0 0 12px 0;">
      <img alt="" border="0" src="https://inboxflows.com/_/image/https%253A%252F%252Femail-code.uniqodo.com%252Fcode-claim%252Femail%253Fe%253D18dd24d4%2540uifeed.com%2526p%253D0f460c8c3281e5cdf1e600d9eaa86e99%2526tc%253D231f20%2526bc%253D000000%2526bgc%253Dffffff%2526font%253Dtimes-new-roman/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC1jb2RlLiJ9:1qbxP6:cHXlvlkpc7ykTy4_VuBBa7P0gujnEOwIQqzNUVDnbYQ" style="display:block; margin:0 auto;" width="120"/>
     </td>
    </tr>
    <tr>
     <td align="center" class="msofont font14 padb30" style="font-family:'ivyora-display', Times New Roman, Times, serif; color:#231f20; font-size:17px; line-height:19px; letter-spacing:0.3px; padding:0 0 30px 0;">
      To redeem this offer in store
      <span class="hide">
      </span>
      <span class="drop font10" style="font-family:Gill Sans, Calibri, Helvetica, Arial, sans-serif; color:#231f20; font-size:11px; letter-spacing:3.5px; font-weight:300;">
       USE CODE: W725W7
      </span>
     </td>
    </tr>
    <!-- UK CRM -->
    <tr>
     <td align="center" class="padb30" style="padding:0 0 30px 0;">
      <table border="0" cellpadding="0" cellspacing="0" class="fluid" role="presentation" style="width:640px;" width="640">
       <tbody>
        <tr>
         <td class="w106">
          <a data-link-name="footer_shop_clothing" target="_blank">
           <img alt="Shop clothing" border="0" class="hide" height="180" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2023_07_TWC_Footer-Template_01.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:block;" width="213"/>
           <!--[if !mso]><!-->
           <img alt="Shop clothing" border="0" class="mobile scale" src="https://inboxflows.com/_/image/https%253A%252F%252Fwpm.ccmp.eu%252Fwpm%252F999%252FContentUploads%252F2023_07_TWC_Footer-Template_Mob_01.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3cG0uY2NtcC5ldSJ9:1qbxP6:V3ZvqO6tZ3ScxLC0vd9zKHpPaUxsLW_EDpOAO2nJ87Q" style="display:none; max-height:0px;"/>
           <!--<![endif]-->
          </a>
         </td>
         <td class="w106">
          <a data-link-name="footer_shop_fragrance" target="_blank">
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           <!--[if !mso]><!-->
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              <a data-link-name="inspire_hub" style="color:#252424; text-decoration:underline;" target="_blank">
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