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<td class="h2020 intro ignore-defaults" style="padding-top: 20px; width: 100%; font-size: 15px;">
<table style="width: 100%;">
<tr>
<td class="h2020 intro ignore-defaults" style="font-size: 15px; padding: 0px;">
<table style="width: 100%; border-spacing: 0px;">
<tr>
<td class="h2020 intro ignore-defaults" style="font-size: 15px; padding: 0px 10px;">
<p style="padding-bottom: 10px; font-size: 16px; line-height: 140%; margin: 5px 0px 0px;">
It’s puffling season! Or, when Icelanders toss baby puffins that have confused city lights for moonlight off seaside cliffs to help them find the ocean.
</p>
<p style="padding-bottom: 10px; font-size: 16px; line-height: 140%; margin: 5px 0px 0px;">
<strong>
In today’s email:
</strong>
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Iran:
</strong>
Amid protests, the country shut down the internet.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Chart:
</strong>
Amazon aggregators are cooling off.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Secret Cinema:
</strong>
And its wildly popular fan events.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Around the Web:
</strong>
A fun rhythm game, uplifting speeches, how to be persuasive, and more cool internet finds.
</li>
</ul>
</td>
</tr>
<tr>
<td bgcolor="#eaf0f6" class="h2020 intro ignore-defaults dark-bg" style="background-color: #eaf0f6; border-radius: 8px; color: #192733; font-size: 15px; padding: 5px 15px;">
<p style="padding-bottom: 10px; font-size: 16px; line-height: 140%; margin: 5px 0px 0px;">
🎧 On the go?
<a style="color: #192733; text-decoration: underline !important;">
Listen to today’s 10-minute podcast
</a>
to hear Juliet discuss Iran’s internet blackouts, Secret Cinema’s immersive success, and Netflix’s latest gaming moves.
</p>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding-top: 10px;">
</td>
</tr>
</table>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 5px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
The big idea
</td>
</tr>
<tr>
<td style="padding: 0 0 1px;">
<a style="color: #192733; text-decoration: underline !important;">
<img alt="flag of Iran and cell tower" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Firan.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1od8nb:pWAj8pwjzAhdf4GKhhg6dArILXRDYJQqgDrDiBY25As" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
</a>
</td>
</tr>
<tr>
<td>
<p style="font-family: 'Roboto', helvetica, sans-serif; color: #192733; font-size: 12px; font-style: italic; padding-bottom: 10px; line-height: 20px; margin: 0px;">
Zachary Crockett
</p>
</td>
</tr>
<tr>
<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Iran’s internet blackouts, explained
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
A deadly situation in Iran has resulted in internet blackouts for its 80m+ citizens, leaving the US government and private companies scrambling to get Iranians back online.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
What happened?
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Mahsa Amini, 22, died in police custody on Sept. 16, three days after she was arrested by Iran’s morality police for allegedly not wearing her hijab properly.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Authorities claim she died of a heart attack, but her family
<a style="color: #192733; text-decoration: underline !important;">
alleges
</a>
she was beaten by police. Since then:
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
At least 41 people have since died amid widespread protests,
<a style="color: #192733; text-decoration: underline !important;">
per
</a>
<em>
The Guardian
</em>
.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
The Iranian government has restricted internet access and social media platforms, which it
<a style="color: #192733; text-decoration: underline !important;">
also did
</a>
amid deadly protests over fuel prices in 2019.
</li>
</ul>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
The latter means that citizens can’t communicate or document what’s happening.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
How sanctions come into play
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
US sanctions on Iran have restricted internet services to personal communication, such as blogging, social networking, or messaging apps,
<a style="color: #192733; text-decoration: underline !important;">
per
</a>
<em>
The Washington Post
</em>
.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
This has limited Iranians’ access to new tech, per Iran analyst Holly Dagres, actually making it
<em>
easier
</em>
for authorities to shut down services during unrest.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
So, last week…
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
… the US Treasury Department issued an
<a style="color: #192733; text-decoration: underline !important;">
updated license
</a>
allowing US tech companies to expand services and platforms.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Elon Musk’s SpaceX also
<a style="color: #192733; text-decoration: underline !important;">
activated
</a>
its Starlink service in Iran, though
<a style="color: #192733; text-decoration: underline !important;">
some
</a>
are concerned about the thousands of smuggled terminals it would require.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
And Signal
<a style="color: #192733; text-decoration: underline !important;">
has asked
</a>
the public to help set up proxy servers to help Iranians reconnect to its messaging app.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
BTW:
</strong>
Internet watchdog NetBlocks has been monitoring internet access, which you can follow and see in its pinned post
<a style="color: #192733; text-decoration: underline !important;">
here
</a>
.
</p>
</td>
</tr>
<tr>
<td>
<table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
<tbody style="text-align: right;">
<tr>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
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<img alt="Send as email to a friend" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Femail%2520blue.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1od8nb:pWAj8pwjzAhdf4GKhhg6dArILXRDYJQqgDrDiBY25As" width="26"/>
</a>
</td>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
<a data-tags="share site" style="text-decoration: underline !important; white-space: nowrap; color: #192733; padding: 0 8px;">
<img alt="View on our website" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FLink%2520Small.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1od8nb:pWAj8pwjzAhdf4GKhhg6dArILXRDYJQqgDrDiBY25As" width="26"/>
</a>
</td>
</tr>
</tbody>
</table>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr>
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 0px;">
TRENDING
</td>
</tr>
<tr style="padding-top: 10px;">
<td bgcolor="#EAF0F6" style="background-color: #EAF0F6; border-radius: 10px; padding: 5px;">
<table>
<tr>
<td class="dark-bg h2020 ignore-defaults" style="font-size: 16px; padding: 5px;">
<img alt="eyeball wearing a hat" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fwhats-trending-icon.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1od8nb:pWAj8pwjzAhdf4GKhhg6dArILXRDYJQqgDrDiBY25As" style="width: 70px; height: auto;" width="70"/>
</td>
<td class="dark-bg h2020 ignore-defaults" style="font-size: 16px; padding: 5px 3px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Watch:
</strong>
TikTok creators in China are getting millions of views
<a style="color: #192733; text-decoration: underline !important;">
making
</a>
short summaries of Hollywood films. Here’s
<a style="color: #192733; text-decoration: underline !important;">
one
</a>
for
<em>
Gone Girl
</em>
.
</p>
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
</table>
</td>
</tr>
<tr>
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
SNIPPETS
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults dynamic-snippets" style="font-size: 15px; line-height: 160%; margin: 0; padding: 15px 0px 3px 3px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
New low:
</strong>
The S&P 500 hit a new closing
<a style="color: #192733; text-decoration: underline !important;">
low
</a>
for 2022 amid rising interest rates.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Netflix
</strong>
<a style="color: #192733; text-decoration: underline !important;">
announced
</a>
it’s establishing a new Helsinki-based games studio. It will be Netflix’s fourth such studio, each intended to develop games for “the diverse tastes” of its subscribers.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
The IPO market
</strong>
is facing its biggest
<a style="color: #192733; text-decoration: underline !important;">
freeze
</a>
in over a decade. One reason? Around 87% of companies that IPO’d in 2021 are trading below their initial offering price.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Yikes:
</strong>
UK officials
<a style="color: #192733; text-decoration: underline !important;">
have given
</a>
TikTok 30 days to respond to findings that it may have breached data protection laws related to children, which could mean a $29m fine.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
The Biden admin
</strong>
proposed
<a style="color: #192733; text-decoration: underline !important;">
new rules
</a>
for airlines that would include refunding passengers for broken WiFi.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Huh?
</strong>
A Pennsylvania school district
<a style="color: #192733; text-decoration: underline !important;">
decided
</a>
to ban
<em>
Girls Who Code
</em>
, a series about young girls in an after-school coding club.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Walmart
</strong>
<a style="color: #192733; text-decoration: underline !important;">
entered
</a>
the metaverse with two new Roblox worlds that include games, a virtual dressing room, and concerts.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
SFOh-no:
</strong>
On Monday, ~1k restaurant workers at San Francisco International Airport
<a style="color: #192733; text-decoration: underline !important;">
went on strike
</a>
for better pay. Union reps say current wages are not livable.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Find your motivation:
</strong>
The most powerful motivation comes from within.
<em>
The Hustle
</em>
blog spoke to experts for
<a style="color: #192733; text-decoration: underline !important;">
tips
</a>
on harnessing and increasing self-motivation to help you reach your goals.
</p>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
</table>
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
Chart
</td>
</tr>
<tr>
<td style="padding: 0 0 1px;">
<a style="color: #192733; text-decoration: underline !important;">
<img alt="the rise and fall of Amazon aggregators" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Famazon_aggregators.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1od8nb:pWAj8pwjzAhdf4GKhhg6dArILXRDYJQqgDrDiBY25As" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
</a>
</td>
</tr>
<tr>
<td>
<p style="font-family: 'Roboto', helvetica, sans-serif; color: #192733; font-size: 12px; font-style: italic; padding-bottom: 10px; line-height: 20px; margin: 0px;">
Olivia Heller
</p>
</td>
</tr>
<tr>
<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Amazon aggregators are losing steam
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Ecommerce sales blew up in 2020. Unsurprisingly, Amazon
<a style="color: #192733; text-decoration: underline !important;">
benefitted
</a>
from the trend.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
With increased shopping on the platform, a popular new startup sector
<a style="color: #192733; text-decoration: underline !important;">
emerged
</a>
: Amazon aggregators (AKA “roll-ups”).
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
Amazon aggregators…
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
… buy and consolidate brands that sell on Amazon. Housing the brands under one company creates supply-line efficiencies and allows them to negotiate better deals with Amazon.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
The 2020 ecommerce boom led to a
<em>
very
</em>
frothy funding market for the sector:
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
<strong>
Thrasio,
</strong>
perhaps the best-known Amazon aggregator, raised ~$3.4B and acquired 200+ brands.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
<strong>
Perch,
</strong>
another aggregator, raised nearly $1B and acquired 80+ brands.
</li>
</ul>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Overall, the sector
<a style="color: #192733; text-decoration: underline !important;">
raised
</a>
$12B+ in 2021, per
<em>
Financial Times
</em>
.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
But 2022 has been a different story
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Funding for the sector has been stuck since the market took a turn for the worse in March, leading some aggregators to focus less on acquisitions and more on growing existing brands.
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
One analyst called 2022 “the year of survival” for aggregators, which could mean consolidation is coming.
</li>
</ul>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
If that’s the case, it's only a matter of time before some aggregators get aggregated.
</p>
</td>
</tr>
<tr>
<td>
<table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
<tbody style="text-align: right;">
<tr>
<td align="right" style="display: inline-block; text-align: right; padding: 0px 0px 2px;">
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<img alt="View on our website" height="26" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252FLink%2520Small.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1od8nb:pWAj8pwjzAhdf4GKhhg6dArILXRDYJQqgDrDiBY25As" width="26"/>
</a>
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</tbody>
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<td style="padding-bottom: 5px;">
</td>
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<td style="width: 100%;">
<table style="width: 100%;">
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<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
TRENDS
</td>
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<tr id="image">
<td class="h2020 ignore-defaults" style="padding: 0px 3px;">
<center>
<a style="color: #192733; text-decoration: underline !important;">
<img src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252F9-27.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1od8nb:pWAj8pwjzAhdf4GKhhg6dArILXRDYJQqgDrDiBY25As" style="width: 100%; max-width: 600px; height: auto; padding: 15px 0 0;" width="600"/>
</a>
</center>
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<tr>
<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Seven predictions for the future of marketing
</h2>
</td>
</tr>
<tr id="bottom ad copy">
<td class="h2020 ignore-defaults" style="padding: 0px 3px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
As marketers (hey y’all), part of the job is staying sharp on the world and adapting along with it.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Failing to catch the right waves can really suck, so savvy operators like to know what’s in and what’s next. We built an entire other newsletter and network for them.
<strong>
It’s called Trends
</strong>
.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Our analyst Julia recently published
<a style="color: #192733; text-decoration: underline !important;">
<strong>
60 slides on data-backed marketing channels
</strong>
</a>
you should consider capitalizing on right now, like harnessing B2B influencers and the resurgence of direct mail.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
If that sounds swell, our archives will astound you. Join 15k+ members who talk shop, launch products, and make profits.
</p>
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<td align="center" style="text-align: center; padding: 10px 0px 15px;">
<a style="background-color: #BF2434; font-size: 16px; font-family: 'Roboto', helvetica, sans-serif; font-weight: bold; text-decoration: none !important; color: #ffffff !important; -webkit-text-fill-color: #ffffff; border-radius: 8px; display: inline-block; mso-padding-alt: 0; padding: 7px 20px;">
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Access Trends →
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</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
<tr style="display: block; padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
Fan Fare
</td>
</tr>
<tr>
<td style="padding: 0 0 1px;">
<a style="color: #192733; text-decoration: underline !important;">
<img alt="immersive screening" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fbladerunner.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1od8nb:pWAj8pwjzAhdf4GKhhg6dArILXRDYJQqgDrDiBY25As" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
</a>
</td>
</tr>
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<td>
<h2 style="font-family: 'Oswald', 'Roboto', helvetica, sans-serif; font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
Secret Cinema’s wild, immersive screenings
</h2>
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Imagine if, before seeing a movie, you could interact with its characters and explore its setting.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
That’s Secret Cinema, a UK-based entertainment company recently acquired by digital ticketing platform TodayTix Group in a $100m+ deal,
<a style="color: #192733; text-decoration: underline !important;">
per
</a>
The
<em>
Hollywood Reporter
</em>
.
</p>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
Secret Cinema…
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
… was founded by Fabien Riggall
<a style="color: #192733; text-decoration: underline !important;">
in 2007
</a>
. Since then, it’s sold 1m+ tickets, and partnered with the likes of Disney, Universal, and Netflix.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
Its special sauce is that it replicates fictional worlds, allowing fans to step inside their faves:
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
“Arcane” fans solved puzzles for competing factions in the Netflix series’ seedy Undercity.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
The secret agents of
<em>
Casino Royale
</em>
sneakily
<a style="color: #192733; text-decoration: underline !important;">
delivered
</a>
messages and played high-stakes poker.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
“Stranger Things” lovers
<a style="color: #192733; text-decoration: underline !important;">
visited
</a>
the Starcourt Mall, replete with an arcade and Scoops Ahoy shop.
</li>
</ul>
<h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
<strong>
What’s next?
</strong>
</h4>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
The acquisition will bring:
</p>
<ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
A 2023 US tour “tied to an iconic beloved American film,”
<a style="color: #192733; text-decoration: underline !important;">
per
</a>
TodayTix CEO and co-founder Brian Fenty.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px 0px 10px;">
Permanent locations in LA and London.
</li>
<li style="font-size: 16px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
Open-ended theatrical runs over short-term productions.
</li>
</ul>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
In an increasingly online world, Secret Cinema is an experience you can’t stream at home.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
Fun fact:
</strong>
Secret Cinema’s 2018
<em>
Blade Runner
</em>
event in London
<a style="color: #192733; text-decoration: underline !important;">
bumped
</a>
the 1982 film back into the UK box office’s top 10 for 11 weeks.
</p>
</td>
</tr>
<tr>
<td>
<table cellpadding="0" style="width: 100%; padding: 10px 10px 0px;">
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<tr>
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<td style="padding-bottom: 5px;">
</td>
</tr>
<tr>
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
AROUND THE WEB
</td>
</tr>
<tr>
<td class="h2020 ignore-defaults" style="font-size: 15px; line-height: 20px; margin: 0; padding: 15px 0px 0px 3px;">
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
💌
<strong>
On this day:
</strong>
In 2021, “Bridgerton” became Netflix’s
<a style="color: #192733; text-decoration: underline !important;">
most-watched
</a>
show ever, though it was quickly unseated by “Squid Game.”
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
🎹
<strong>
Cure boredom:
</strong>
A
<a style="color: #192733; text-decoration: underline !important;">
musical rhythm game
</a>
you can play with your computer keyboard.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
<strong>
🎓 That’s cool:
</strong>
<a style="color: #192733; text-decoration: underline !important;">
This website
</a>
archives commencement speeches from the likes of Barack Obama, Tim Cook, Oprah Winfrey, and more.
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
🎧
<strong>
Podcast:
</strong>
Effective persuasion isn’t a fluke. Listen to
<em>
Nudge
</em>
’s episode
<a style="color: #192733; text-decoration: underline !important;">
“I studied persuasion for 100 hours. Here’s what I learnt.”
</a>
</p>
<p style="font-size: 16px; line-height: 140%; margin: 5px 0px 10px;">
🥕
<strong>
Aww:
</strong>
And now, who wants
<a style="color: #192733; text-decoration: underline !important;">
carrots
</a>
?
</p>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
<td style="padding-bottom: 5px;">
</td>
</tr>
</table>
</td>
</tr>
<tr style="padding: 10px 2px 0px;">
<td style="width: 100%;">
<table style="width: 100%;">
<tr>
<td style="color: #bF2434; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 5px 2px 15px;">
Meme
</td>
</tr>
<tr>
<td align="center" style="text-align: center; padding: 0 0 6px;">
<img alt="aggregator meme" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fpuffin.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1od8nb:pWAj8pwjzAhdf4GKhhg6dArILXRDYJQqgDrDiBY25As" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
</td>
</tr>
<tr>
<td>
<p align="center" style="font-family: 'Roboto', helvetica, sans-serif; color: #192733; font-size: 12px; font-style: italic; padding-bottom: 10px; text-align: center; line-height: 20px; margin: 0px;">
Valid question. (Source:
<a style="color: #192733; text-decoration: underline !important;" target="_blank">
Imgflip.com
</a>
)
</p>
</td>
</tr>
<tr>
<td style="border-bottom-color: #eaf0f6; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 15px;">
</td>
</tr>
<tr>
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TELL FRIENDS → GET PRIZES
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Help your friends aboard our growing pirate ship. Share The Hustle Daily to start winning loot.
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Or copy this custom referral link:
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How did you like today’s email?
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