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          <span class="preheader" style="color: transparent; display: none; height: 0; max-height: 0; max-width: 0; opacity: 0; overflow: hidden; mso-hide: all; visibility: hidden; width: 0;">
           PLUS: The environmental cost of fast fashion.
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                  September 23, 2021
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                  <p style="font-size: 16px; line-height: 20px; padding-bottom: 10px; margin: 0px;">
                   In an effort to make its supply chain more circular, Ikea launched a new furniture buyback program. Unfortunately, the program requires customers to visit a store in person... and risk getting lost in the Ikea maze forever.
                  </p>
                  <p style="font-size: 16px; line-height: 20px; padding-bottom: 10px; margin: 0px;">
                   Today’s rundown:
                  </p>
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                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Prime placement:
                    </strong>
                    Inside Amazon’s $30B+ ad empire.
                   </li>
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Hollywood holdup:
                    </strong>
                    A historic strike may be looming.
                   </li>
                   <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                    <strong>
                     Disposable clothes:
                    </strong>
                    Fast fashion’s environmental disaster.
                   </li>
                  </ul>
                  <p style="font-size: 16px; line-height: 20px; padding-bottom: 10px; margin: 0px;">
                   Let’s do it.
                  </p>
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               The big idea
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               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                Amazon’s $30B+ ad business, explained
               </h2>
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Have you noticed more and more “sponsored content” on Amazon?
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                It’s not your imagination: the company’s advertising business is huge -- and growing.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The ecommerce giant long passed Microsoft to become America’s 3rd largest ad platform, trailing only some random internet companies called Google and Facebook, per
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <em>
                  CNBC
                 </em>
                </a>
                .
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Amazon’s ad revenue hit ~$8B…
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                … in Q2 2021 (+87% YoY) which computes to an annual run rate of ~
                <strong>
                 $30B+
                </strong>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Here’s a fairly mind-blowing stat: Amazon’s ad business alone is worth nearly
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 2.5x
                </a>
                the
                <em>
                 combined
                </em>
                revenue of Snap, Twitter, Roku, and Pinterest.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Sponsored content has replaced product recommendations
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                And retailers are happy to pay up to get onto Amazon’s precious digital real estate. By one estimate,
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 74%
                </a>
                of American consumers begin their product search on Amazon.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Other ad inventory includes:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Sponsored search (up to 6 ads can populate the top of product search results)
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Sponsored brand posts (several products from one brand listed in a banner)
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Video ads
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 The price to place ads is also going up
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                A number of companies (e.g., Elevate Brands, Thrasio Holdings) are raising billions to
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 roll up
                </a>
                Amazon stores and optimize them to squeeze out every penny.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Competition from these well-funded startups has pushed the average cost per click on an Amazon search ad to
                <strong>
                 $1.27
                </strong>
                , vs.
                <strong>
                 86 cents
                </strong>
                last year.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Amazon says ads are “optional” for brands but -- just like Google -- you don’t want to get buried on page 4 of search results.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Juozas Kaziukenas of Marketplace Pulse tells
                <em>
                 CNBC
                </em>
                that “it’s not uncommon now for brands to be spending 50% or more of their product price on various fees to be selling on Amazon.” 😬
               </p>
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               SNIPPETS
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                 Roald’s gold:
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                Netflix
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                 purchased
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                the Roald Dahl Story Company for
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                 ~€500k+
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                , which includes stories like “Matilda,” “James and the Giant Peach,” and “The BFG.”
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                 introduced
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                the Portal Go, its 1st portable model, for $199.
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                <strong>
                 In semi-related FB news…
                </strong>
                the social network’s CTO will step down and be replaced by
                <a style="color: #d62829; text-decoration: none;">
                 Andrew Bosworth
                </a>
                , who runs the company’s hardware division.
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                 Apple Fitness+ expands:
                </strong>
                Apple Fitness+
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                 announced
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                new features, including group workouts, guided meditations, and pilates.
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                 Retail rising:
                </strong>
                A study from Coresight Research
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                 reported
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                4,969 new store openings this year, up 58.3% from 2020.
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                <img alt="Netflix screensaver" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Fnetflix_screensaver.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mTM16:A9SkDOLlboYHkI-Ywq9gwj4h2ee5FUurageqg1W73S4" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                Hollywood unions vs. streaming services
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Netflix used to send DVDs in the mail. Now, it’s all about streaming, and a major Hollywood union wants those platforms to pay up.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The International Alliance of Theatrical Stage Employees (
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 IATSE
                </a>
                ) is a union with 150k+ members, including editors, costumers, cinematographers, script coordinators, and more.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 Back in 2009
                </a>
                , IATSE and TV/film studios saw the future of streaming services -- AKA “New Media” -- as uncertain. Both agreed for “greater flexibility” when it came to employment terms and conditions.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Cut to 2021:
                </strong>
               </h4>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Netflix
                 </strong>
                 has
                 <a style="color: #d62829; text-decoration: none;">
                  ~209m
                 </a>
                 subscribers and just
                 <em>
                  crushed
                 </em>
                 the Emmys with
                 <a style="color: #d62829; text-decoration: none;">
                  44 wins
                 </a>
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Amazon Prime
                 </strong>
                 has
                 <a style="color: #d62829; text-decoration: none;">
                  ~200m
                 </a>
                 subscribers; ~175m use it to stream TV/film
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Disney+
                 </strong>
                 has
                 <a style="color: #d62829; text-decoration: none;">
                  ~116m
                 </a>
                 subscribers
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  HBO
                 </strong>
                 and
                 <strong>
                  HBO Max
                 </strong>
                 have
                 <a style="color: #d62829; text-decoration: none;">
                  ~67.5m
                 </a>
                 subscribers
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                IATSE argues New Media has become regular media now, and should offer the same benefits and pay as other studios.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 A big strike is brewing
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                IATSE has been negotiating a new contract with the Alliance of Motion Picture and Television Producers to no avail,
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 per
                </a>
                <em>
                 The Hollywood Reporter
                </em>
                . In addition to increased pay for streaming projects, it wants:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Shorter hours -- many workers cite 12+ hour days
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Harsher penalties for skipped meals and weekend work
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Higher base pay for lower-paying jobs
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                If enough local unions vote to authorize a strike, it could open the door for the biggest strike in Hollywood since
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 1945
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Meanwhile, industry employees are
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 sharing
                </a>
                some brutal work stories to drum up support.
               </p>
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           </td>
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              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 10px 3px 0px;">
               hosted by hubspot
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               <center>
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              <td class="h2020 ignore-defaults" style="padding: 0px 3px;">
               <h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
                <strong>
                 Oprah Winfrey. Spike Lee. Hasan Minhaj.
                </strong>
               </h2>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Book your calendars for Oct. 12-14…
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <strong>
                 … INBOUND IS BACK, BABY!
                </strong>
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                HubSpot rallied the A-listers for this year’s one-of-a-kind digital experience. Get ready for the best business event of the year.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Grab the
                <strong>
                 free Starter Pass
                </strong>
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 <strong>
                  here
                 </strong>
                </a>
                <strong>
                </strong>
                (YOU get a pass! And YOU get a pass!) or maybe the boss can expense your Powerhouse Pass for full access.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                A taste of the trailblazing lineup:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Yamini Rangan,
                 </strong>
                 our new and beloved CEO of HubSpot 🧡
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Michelle Zatlyn,
                 </strong>
                 co-founder and president of Cloudflare
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  David Chang,
                 </strong>
                 chef and founder of Momofuku
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <strong>
                  Tristan Walker,
                 </strong>
                 founder and CEO of Walker &amp; Company Brands
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                We’re stoked -- and will see you there.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Oprah might break the internet.
               </p>
              </td>
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                <!--[if mso]> <i style="letter-spacing: 25px; mso-font-width: -100%; mso-text-raise: 30pt;">&nbsp;</i><![endif]-->
                <span style="mso-text-raise: 15pt;">
                 Claim your free pass →
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           </td>
          </tr>
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           <td style="width: 100%;">
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             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 0px 0px 10px;">
               Cost of Doing Business
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <a style="color: #d62829; text-decoration: none;">
                <img alt="landfill" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.sailthru.com%252Fcomposer%252Fimages%252Fsailthru-prod-6ks%252Ftrash_pile.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5zYWlsdCJ9:1mTM16:A9SkDOLlboYHkI-Ywq9gwj4h2ee5FUurageqg1W73S4" style="height: auto; width: 100%; max-width: 600px;" width="600"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; line-height: 26px; font-weight: bold; margin: 10px 0px 5px;">
                The environmental cost of fast fashion
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                They say there’s no such thing as a biological free lunch, and the same principle seems to apply to fashion.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Fast fashion -- the overproduction of trendy clothes at low cost by mass-market retailers -- has
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 created
                </a>
                big problems in Ghana, where many of the clothes end up.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Americans are buying 5x the clothes they did 30 years ago...
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                … and getting a fraction of the usage. The average item is only worn
                <strong>
                 7x
                </strong>
                before being disposed of.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Leftover clothes from donations and thrift stores get shipped to salvage markets abroad, where market traders purchase them in bulk, fix them, and resell them.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But fast fashion has stunted that cycle for 2 reasons:
               </p>
               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 There are way too many clothes now
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Fast fashion materials are poor quality and difficult to reuse
                </li>
               </ul>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Accra, Ghana’s capital,
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 receives
                </a>
                <strong>
                 ~15m
                </strong>
                items of used clothing per week, and sends
                <strong>
                 ~40%
                </strong>
                of it to landfills. When the landfills get full, the clothes end up spilling onto beaches, creating mountains of trash.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; padding-top: 8px; margin: 0px;">
                <strong>
                 Consumer behavior could be the answer...
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                … and seems to be moving in the right direction. In a recent
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 study
                </a>
                from GlobeScan,
                <strong>
                 74%
                </strong>
                of respondents acknowledged that they need to consume less to protect the environment.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Whether it’s as simple as purchasing less, or adopting trends like
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 circular fashion
                </a>
                , it’s clear that fast fashion could use a speed bump.
               </p>
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               TRENDS
              </td>
             </tr>
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               <center>
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                </a>
               </center>
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               <h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
                <strong>
                 The Shark Tank robot and $275k/mo. selling skirts
                </strong>
               </h2>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Have you read this week’s Trends report?
               </p>
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                If you haven’t, you’re missing out on:
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               <ul style="font-size: 16px; line-height: 20px; padding-bottom: 10px; padding-left: 12px; margin: 0;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <a style="color: #d62829; text-decoration: none;">
                  Tips on how to pitch your startup
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                 from the Yale School of Management (and the AI they built to think like a judge on “Shark Tank”)
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 How Amazon sellers specializing in
                 <em>
                  cosplay costumes
                 </em>
                 are raking in an extra
                 <strong>
                  $275k/mo.
                 </strong>
                 from one product alone
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Ideas for getting in on the
                 <strong>
                  $88B
                 </strong>
                 anti-aging industry
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 And much more
                </li>
               </ul>
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                To get access to the full report,
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              <td style="color: #da2829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; text-transform: uppercase; padding: 15px 3px 0px;">
               AROUND THE WEB
              </td>
             </tr>
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              <td class="h2020 ignore-defaults" style="font-size: 15px; line-height: 20px; margin: 0; padding: 15px 0px 0px 3px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🎮
                <strong>
                 On this day:
                </strong>
                In 1889, Fusajiro Yamauchi
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 founded
                </a>
                Nintendo Koppai -- now known as just Nintendo -- to make Hanafuda, a type of Japanese playing cards.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🐶
                <strong>
                 Haha:
                </strong>
                Villa Park, Illinois, will soon
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 attempt
                </a>
                to break the Guinness World Record for the largest canine wedding. To do so, more than 178 dog couples will have to show up to get faux-married.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🏎️
                <strong>
                 That’s cool:
                </strong>
                This weekend, several cars from “Mad Max: Fury Road” are up for
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 auction
                </a>
                , including the “War Rig” and “Doof Wagon.” Guitar-playing, flamethrower guy not included.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🌱
                <strong>
                 That’s interesting:
                </strong>
                Finnish researchers
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 found
                </a>
                that planting lawns and forest undergrowth in daycares can change young children’s immune systems.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                🤢
                <strong>
                 Wait, what:
                </strong>
                Networking is touted as a key part of career growth, but plenty of people avoid it. Why? Researchers
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 say
                </a>
                it makes them feel “physically dirty.”
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 5px;">
                💙
                <strong>
                 Huh:
                </strong>
                Roses are red, hyperlinks are usually blue. Here’s
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;">
                 why
                </a>
                .
               </p>
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                Seriously, though. (Source:
                <a style="color: #d62829; text-decoration: none; -webkit-text-fill-color: #d62829;" target="_blank">
                 The Funny Beaver
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                )
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