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            PLUS: What you need to know about Gen Z.
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                  September 23, 2020
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                  <img alt="The Hustle" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FThe_Hustle_glow_20200518211036.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" style="width: 250px;" width="250"/>
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                  TOGETHER WITH
                 </td>
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                   <img alt="eToro" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FEtoro_logo_20200813173135.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" style="max-width: 150px; width: auto;"/>
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                  <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
                   Today’s email includes a very insightful look at all things Gen Z, including cultural trends, media habits, and consumer preferences. In related news, our head of content (Brad Wolverton) is very confused by today’s email.
                  </p>
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              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               The Big Idea
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               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                The CIA has a plan to poach Big Tech employees
               </h2>
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The CIA has toppled governments and negotiated hostage crises. But when it comes to attracting tech-minded college grads, it just can’t beat Silicon Valley.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The government agency doesn’t have the funds to compete with Facebook’s mammoth starting salaries. So instead, it’s trying to recruit candidates with patents.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Under a new initiative,
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 CIA Labs
                </a>
                , any employee who patents an invention for the agency gets a cut of the proceeds.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 There’s a limit to the generosity
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Say you invent an 8G network during your shift. The agency will let you take home
                <strong>
                 15%
                </strong>
                of the income it generates -- up until you hit a
                <strong>
                 $150k cap
                </strong>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But that’s still
                <strong>
                 ~2x
                </strong>
                the average CIA salary, according to the
                <em>
                 MIT Technology Review
                </em>
                .
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 The CIA isn’t a stranger to the tech biz
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The agency has its own venture capital firm, In-Q-Tel, that commands
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 $120m+ a year
                </a>
                in cash.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In-Q-Tel claims to be independent, but it doesn’t toss a penny anywhere without asking the CIA first. It has recently invested in
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 quantum computing startups
                </a>
                and
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 data-mining companies
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                CIA Labs is an attempt to bring more innovation in-house.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Is defecting to the feds ethical?
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                You might invent some stuff with morally gray uses. The agency’s patent history ranges from lithium ion batteries to controversial warfare tools, like drones.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But given the surveillance power of some tech companies, inventing for Big Tech isn’t always so idyllic, either -- and the CIA is hoping that some workers won’t blink.
               </p>
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            Snippets
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             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <strong>
               Jeff Bezos
              </strong>
              <a style="color: #d62829; text-decoration: none;">
               <strong>
                announced
               </strong>
              </a>
              <strong>
               the launch of a Bezos Academy
              </strong>
              -- the first of his new free preschools for underserved children.
             </li>
             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <strong>
               Can’t afford to buy in bulk?
              </strong>
              This
              <a style="color: #d62829; text-decoration: none;">
               cleaning-supply vending machine
              </a>
              is helping low-income people get those discounts anyway.
             </li>
             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <strong>
               Unicode just approved new emojis
              </strong>
              for 2021 -- including “
              <a style="color: #d62829; text-decoration: none;">
               face with spiral eyes
              </a>
              ,” which perfectly captures all of our existential crises.
             </li>
             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <strong>
               Researchers are trying to create
              </strong>
              a new kind of
              <a style="color: #d62829; text-decoration: none;">
               low-cal sugar
              </a>
              , but so far the taste has left a lot to be desired.
             </li>
             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <strong>
               Miss your nightly commute?
              </strong>
              Microsoft Teams is offering a “
              <a style="color: #d62829; text-decoration: none;">
               virtual commute
              </a>
              ” feature that eases you out of the workday.
             </li>
             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <strong>
               Bonus: Microsoft
              </strong>
              <strong>
               scored an exclusive license
              </strong>
              to use OpenAI’s
              <a style="color: #d62829; text-decoration: none;">
               GPT-3
              </a>
              language model across its products.
             </li>
            </ul>
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              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               State of Gen Z
              </td>
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              <td style="padding: 0 0 6px;">
               <a style="color: #d62829; text-decoration: none;">
                <img alt="" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FGenZ_Report_20200923011713.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" style="height: auto; width: 100%;"/>
               </a>
              </td>
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              <td>
               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 3px 0px;">
                Everything you ever wanted to know about Gen Z
               </h2>
              </td>
             </tr>
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 Tiffany Zhong
                </a>
                is the founder and CEO of
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 ZebraIQ
                </a>
                , a platform that allows creators to make exclusive fan communities.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                She has 2 other noteworthy titles: “The Gen Z Whisperer” and “The Mary Meeker of Gen Z.”
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Why? For years, she has been surveying the demographic born between 1995 and 2010, and providing valuable insights on a group with $143B in spending power.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Zhong just released a 116-slide presentation -- the
                <strong>
                 2020 State of Gen Z Report
                </strong>
                (download
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 here
                </a>
                ).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                She gave
                <em>
                 The Hustle
                </em>
                an early look, and here are our fave findings:
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 A video-first generation
                </strong>
               </h4>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 65% of Gen Z prefers FaceTime as the way to keep in touch with friends
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Mobile video is how Gen Z prefers to learn and stay up to date on news
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 They created their own emoji language
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Seemingly harmless emojis have different meanings to the Gen Z crowd.
               </p>
              </td>
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               <a style="color: #d62829; text-decoration: none;">
                <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FEmojis_edited_20200923014731.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" style="height: auto; width: 100%;" width="600"/>
               </a>
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               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Gen Z’s ‘3rd places’ are in the digital realm
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 Starbucks
                </a>
                has long popularized the notion of a “3rd place” -- a spot for people to gather outside of home (“1st place”) and work (“2nd place”).
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                For Gen Z, the new “3rd place” gathering spots are online gaming (Fortnite, Twitch) and social chat apps (Discord, Houseparty).
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 How to communicate with Gen Z
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Think mobile-first with an understanding of trending emojis and memes. Impressively, the Twitter account for the State of New Jersey (
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 @NJGov
                </a>
                ) has mastered this (look at these PSAs for mask wearing!):
               </p>
              </td>
             </tr>
             <tr>
              <td style="padding: 0px 0px 6px;">
               <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FTweet_20200923012259.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" style="height: auto; width: 100%;" width="600"/>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 3px 0px;">
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Up-and-coming companies catering to Gen Z
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Here are a few startups (much more in the
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 report
                </a>
                ):
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <a style="color: #d62829; text-decoration: none;">
                  Genies
                 </a>
                 is an avatar company that builds digital identities, including for notable celebrities (JLo, Justin Bieber).
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <a style="color: #d62829; text-decoration: none;">
                  Bunch
                 </a>
                 is a mobile video chat layer on top of games.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <a style="color: #d62829; text-decoration: none;">
                  Unfold
                 </a>
                 is a mobile app to make stunning social media stories.
                </li>
               </ul>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="padding: 10px 10px 0px; width: 100%;">
                <tbody style="text-align: right;">
                 <tr>
                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share facebook" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="Share on Facebook" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Ffb_20200824020124.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" width="30"/>
                   </a>
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                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share twitter" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Ftwitter_20200824020136.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" width="30"/>
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                   <a data-tags="share email" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
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                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share site" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fweb_20200824020101.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" width="30"/>
                   </a>
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                </tbody>
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            <h2 style="font-size: 20px; font-weight: 800; letter-spacing: 0px; line-height: 24px; margin: 20px 0 0px;">
             <strong>
              Love crypto? Want a cool $500? Then listen up:
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            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
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            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
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            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             If you haven’t heard of it yet, eToro is the what’s-what of social trading and investing. Chat with other crypto traders, get plugged into the crypto world with a custom social feed, and even copy the moves of other big-name traders on the fly.
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            <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
             <strong>
              Okay, okay, I’m in -- what next?
             </strong>
            </h4>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
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             For those of you counting at home, that cash gift is an immediate 10% return on your money. What are you waiting for?
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             Your $500 awaits →
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            <p style="font-family: arial, sans-serif; font-size: 10px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             <em>
              <strong>
               FINE-ISH PRINT:
              </strong>
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               eToro USA LLC; Investments are subject to market risk, including the possible loss of principal.
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             </em>
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           </td>
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           <td style="padding-bottom: 5px;">
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          <tr style="display: block; padding: 10px 2px 0px;">
           <td style="width: 100%;">
            <table style="width: 100%;">
             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               Lawn-mowing Legends
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <a style="color: #d62829; text-decoration: none;">
                <img alt="" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FTikTok_20200923011701.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" style="height: auto; width: 100%;"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                Totally normal jobs are huge on TikTok
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Want to go viral on TikTok? You have to dance well, look conventionally attractive, or…
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 be a landscaper
                </a>
                .
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                People with unremarkable jobs -- power-washers, hat-makers, beekeepers, and loggers -- have amassed hundreds of thousands of followers just by streaming their day-to-day work.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Since when did TikTok become all about normies?
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                YouTube certainly has its niches (
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 marble racing
                </a>
                , anyone?), but its algorithm usually shies away from serving videos of people, say, cutting grass.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But on TikTok, an unsexy job can carry the same cachet as a dance:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Pool installer
                 <a style="color: #d62829; text-decoration: none;">
                  Danny Wang
                 </a>
                 ’s before/after clips often attract
                 <strong>
                  1m+
                 </strong>
                 views, and have gained him
                 <strong>
                  692k+
                 </strong>
                 followers.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <a style="color: #d62829; text-decoration: none;">
                  R&amp;A Tree Service
                 </a>
                 (
                 <strong>
                  539.5k
                 </strong>
                 followers) racks up millions of views on its videos of workers sawing down large trees.
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 <a style="color: #d62829; text-decoration: none;">
                  Texas Beeworks
                 </a>
                 has amassed
                 <strong>
                  1.7m
                 </strong>
                 followers mostly by showing close-ups of bees.
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 The TikTok algorithm is mostly a black box
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                We don’t know
                <em>
                 why
                </em>
                the app seems so friendly to landscapers, et al. But R&amp;A Tree Service offers up a hypothesis.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                As the company told
                <em>
                 The Verge
                </em>
                , the tree in the video has to be
                <em>
                 big
                </em>
                . If it’s tiny, or even average-sized, TikTok seems to yawn it off.
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="padding: 10px 10px 0px; width: 100%;">
                <tbody style="text-align: right;">
                 <tr>
                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share facebook" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="Share on Facebook" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Ffb_20200824020124.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share twitter" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Ftwitter_20200824020136.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share email" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="Send as email to a friend" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Femail_20200824020149.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share site" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="View on our website" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fweb_20200824020101.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" width="30"/>
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                </tbody>
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             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               Apropos of Nothing
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <a style="color: #d62829; text-decoration: none;">
                <img alt="" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fclown_20200923011820.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" style="height: auto; width: 100%;"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                Copyrighting clown makeup involves a lot of eggs
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                As
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 one recent tweet
                </a>
                taught us, clowns have a unique way to make sure their makeup doesn’t match a competitor’s.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Since 1946, they’ve laid claim to their designs by painting them on eggs.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 To make a clown, you’ve got to paint a few eggs
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                When you sign up to be a member of the major clown trade group, Clowns International, your first step is to document your makeup.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                When you send in the design, it goes to Debbie Smith, the
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 official artist
                </a>
                at Clowns International. Smith -- who is herself a clown on the side -- might spend up to 3 days painting a single egg.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In exchange, she’s paid just ~
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 $20
                </a>
                a pop.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 This clown IP isn’t government-sanctioned
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The egg system is only recognized among clowns, not federal copyright law.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Once painted, the eggs travel to a special vault called the Clown Egg Registry, tucked away in a museum in London. There are currently
                <strong>
                 ~240 eggs
                </strong>
                locked there.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Seem a bit low? That might be because the system isn’t foolproof: Hundreds of previous clown eggs were accidentally lost or destroyed sometime in the 1960s.
               </p>
              </td>
             </tr>
             <tr>
              <td>
               <table cellpadding="0" style="padding: 10px 10px 0px; width: 100%;">
                <tbody style="text-align: right;">
                 <tr>
                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share facebook" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="Share on Facebook" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Ffb_20200824020124.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" width="30"/>
                   </a>
                  </td>
                  <td align="right" style="display: inline-block; padding: 0px 0px 2px; text-align: right;">
                   <a data-tags="share twitter" style="color: #d62829; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                    <img alt="Share on Twitter" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Ftwitter_20200824020136.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMLL:CA5YodLrt0w8tAa0PJpzhv59Ze1j3K04KCiBj3-jYvo" width="30"/>
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            The Hustle Says
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             </p>
             <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
              <strong>
               AI assistant chef + America’s first fast-food hamburger chain = One revolutionized industry.
              </strong>
              Miso Robotics value is skyrocketing thanks to a partnership with White Castle.
              <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
               See for yourself (and invest) right here.
              </a>
              *
             </p>
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           <td>
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             <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
              <strong>
               Is your computer slower than old school dial-up internet?
              </strong>
              Then you might need a new antivirus solution. Give your IT team
              <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
               this link to a free trial of Crowdstrike
              </a>
              , the next-gen cloud security platform.*
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             </p>
             <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
              <strong>
               Here are
              </strong>
              <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
               <strong>
                10 awesome internet hacks
               </strong>
              </a>
              to make your life better.
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             <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
             </p>
             <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
              <strong>
               Having trouble focusing at home?
              </strong>
              Try these new
              <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
               focus capsules from beam
              </a>
              , which blend nano CBD with lion’s mane, CoQ10, and ginseng to help you get more done (use code
              <strong>
               HUSTLE
              </strong>
              to get 20% off for the next 24 hours).*
             </p>
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             </p>
             <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
              You know what Oracle cannot do with TikTok? 20x their business. But that’s exactly what one of our OG Trendsters did with the platform. Join us tomorrow to learn how Craig, the founder of Nerdy Nuts, used the viral platform to grow it from $8k/month in April to over $500k by July!
              <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
               Start your $1 trial
              </a>
              to get access.
             </p>
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            <p style="font-family: arial, sans-serif; font-size: 12px; line-height: 120%; margin: 0px; padding: 0px 2px;">
             *This is a sponsored post.
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            JOBS
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              <strong>
               Copywriter,
              </strong>
              <em>
               <strong>
                The Hustle
               </strong>
              </em>
              <strong>
               :
              </strong>
             </a>
            </h4>
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             Hey there, funny guy or gal. We’re looking for an ace writer to craft content for our awesome advertisers. Hit us up.
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               Sales Development Representative,
              </strong>
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                Zocdoc
               </strong>
              </em>
             </a>
             <strong>
              :
             </strong>
            </h4>
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             Got the power of persuasion? Put it to good use for this telehealth appointment booking service.
            </p>
            <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
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              <strong>
               Senior Digital Media Planner,
              </strong>
              <em>
               <strong>
                Forcepoint
               </strong>
              </em>
             </a>
             <strong>
              :
             </strong>
            </h4>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             Cybersecurity firm seeks superstar to design and implement creative marketing strategies.
            </p>
            <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
             <a style="color: #d62829; text-decoration: none;">
              <strong>
               Senior Director of Sales,
              </strong>
              <em>
               <strong>
                Quark
               </strong>
              </em>
             </a>
             <strong>
              :
             </strong>
            </h4>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             Hark! Quark needs a smooth operator to manage company relationships with big-enterprise customers.
            </p>
            <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
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              <strong>
               Managing Partner,
              </strong>
              <em>
               <strong>
                HealthChampion
               </strong>
              </em>
             </a>
             <strong>
              :
             </strong>
            </h4>
            <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
             B2C. B2B. B2B2C. Could you B any more excited about managing multiple marketing strategies for this health app?
            </p>
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             See more →
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                  SHARE THE HUSTLE
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                    GIVEAWAY:
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                   Share The Hustle for a chance to win a pair of AirPods Pro
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                   Every referral you get gives you an additional entry in the giveaway. Here’s a message you can use to share with your friends:
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                   Hey! Do you read The Hustle? It’s the best daily business newsletter out there -- only takes 5 minutes to read. They're running a giveaway today so if you sign up using my link, we're both entered to win a pair of AirPods Pro. Sign up here, it’s free: https://thehustle.co/?ref=950fce10a7
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            Today's email was brought to you by Michael Waters, Caroline Dohack, and Trung Phan.
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            Editing by: Zachary "Special officer" Crockett, Aretha Holley (Holiday Decoration Specialist).
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