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           <td colspan="2" style="color: #ffffff; font-family: 'Helvetica', sans-serif; font-size: 1px; letter-spacing: 0px; line-height: 120%; padding: 0px;">
            Plus: Would you invest in a psychedelic shroom IPO?
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                  September 3, 2020
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                  <img alt="The Hustle" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FThe_Hustle_glow_20200518211036.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMRG:3lDq7SakuzLUGCN8D0HFxvEiU5ehw2xJZje4wjGKLWI" style="width: 250px;" width="250"/>
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                  TOGETHER WITH
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                  <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
                   Our head of content, Brad, is still out on “vacation,” but we have another theory: he secretly moonlights as a professional cyclist and is racing in the Tour de France this week.
                  </p>
                  <p style="font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 10px;">
                   Right about now, he’s probably chugging up Mont Aigoual with a fistful of EPO-laden blood bags.
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              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               The Big Idea
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               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                Why Tesla’s former CTO is crazy about the battery recycling industry
               </h2>
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Tesla’s meteoric stock rise has overshadowed a big development in the electric vehicle (EV) space.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In July 2020, EV and hybrid vehicles hit a record
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 <strong>
                  18%
                 </strong>
                </a>
                of total car sales in Europe. Globally,
                <em>
                 Bloomberg
                </em>
                estimates that EVs will make up nearly
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 3 out of every 10
                </a>
                new car sales a decade from now. By 2030, they estimate worldwide EV sales will jump from
                <strong>
                 1.7m
                </strong>
                to
                <strong>
                 26m
                </strong>
                units.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Creating enough batteries -- which rely on inputs of nickel, cobalt and lithium -- to meet this demand is an environmental disaster in the waiting.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                As things stand now, going green isn’t fully clean.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Enter JB Straubel, Tesla’s former chief technology officer
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Last year, Straubel left Tesla to focus full time on his materials recycling startup, Redwood Materials.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Per the
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 <em>
                  WSJ
                 </em>
                </a>
                , the Wisconsin native met Elon Musk in the early 2000s, shortly after the South African entrepreneur had scored a 9-figure payday with his Paypal exit.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                One thing led to another and Straubel became an early hire at Tesla. He made such significant contributions (e.g. the lithium-ion battery powertrain) that Musk “considers him a co-founder” of the EV car company.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 The recycling of lithium-ion batteries is no joke
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Traditionally, sourcing the raw materials for EV batteries has
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 involved
                </a>
                the exploitation of foreign resources, child labor, and squalid working conditions.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Straubel wants to reduce this dependence by extracting metals from old batteries -- a process that involves powderizing them in industrial ovens heated to 2.7k degrees F.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The company is also looking into saving the
                <strong>
                 10%
                </strong>
                of raw materials wasted by battery manufacturers in the cell-making process.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The
                <em>
                 WSJ
                </em>
                article notes that raw materials now account for
                <strong>
                 50%-75%
                </strong>
                of the cost of an EV battery, making recycling services like Redwood Materials an attractive business opportunity.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 A recent $40m series B infusion will turbocharge efforts
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Straubel’s
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 investors
                </a>
                include Breakthrough Energy Ventures, a clean energy fund supported by Jeff Bezos and Bill Gates. The funding will help Redwood perfect its battery-recycling process
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Though Straubel is still friendly with his former employer, he has not taken an investment from Tesla. He wants to create a solution for “the entire automotive industry”, meaning for any battery and car design, not a single automaker.
               </p>
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            Snippets
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             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <strong>
               Show your support:
              </strong>
              The artist funding platform,
              <a style="color: #d62829; text-decoration: none;">
               Patreon
              </a>
              , is now worth $1.2B after a $90m funding round.
             </li>
             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <strong>
               Bumble
              </strong>
              , the world’s second largest dating app, is planning to go public at a valuation between
              <a style="color: #d62829; text-decoration: none;">
               $6B and $8B
              </a>
              .
             </li>
             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <strong>
               Amazon posted -- then pulled
              </strong>
              -- a controversial job listing to
              <a style="color: #d62829; text-decoration: none;">
               investigate union activity
              </a>
              among its workers.
             </li>
             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <em>
               <strong>
                The Last Dance
               </strong>
              </em>
              <strong>
               memes are blowing up again
              </strong>
              … because
              <a style="color: #d62829; text-decoration: none;">
               Michael Jordan
              </a>
              just became a part-owner of the sports gaming platform, Draftkings.
             </li>
             <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
              <strong>
               And you thought murder hornets were the last straw:
              </strong>
              Scientists have discovered a rare collision of 2 black holes, producing a single entity
              <a style="color: #d62829; text-decoration: none;">
               142x more massive than the sun
              </a>
              .
             </li>
            </ul>
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             <tr>
              <td style="color: #D62829; font-size: 16px; font-weight: bold; letter-spacing: 1.5px; padding: 0px 0px 10px; text-transform: uppercase;">
               Outta My Mind
              </td>
             </tr>
             <tr>
              <td style="padding: 0 0 6px;">
               <a style="color: #d62829; text-decoration: none;">
                <img alt="" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fshrooms_20200903003149.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXMRG:3lDq7SakuzLUGCN8D0HFxvEiU5ehw2xJZje4wjGKLWI" style="height: auto; width: 100%;"/>
               </a>
              </td>
             </tr>
             <tr>
              <td>
               <h2 style="font-size: 22px; font-weight: bold; line-height: 26px; margin: 10px 0px 5px;">
                Get ready for the shroom IPOs
               </h2>
              </td>
             </tr>
             <tr>
              <td class="h2020 ignore-defaults" style="padding: 5px 0px 0px;">
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Here’s something trippy: Magic mushrooms are illegal almost everywhere in the US. But soon, you can buy stock in the psychedelics on Wall Street.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                The London-based Compass Pathways
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 just filed
                </a>
                to go public in the US -- and it’s likely to be the biggest shroom trip yet to hit the stock market.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Since 2016, the company has raised
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 $116m+
                </a>
                from investors like Peter Thiel.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Compass has
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 researched
                </a>
                shrooms as a depression treatment, and it thinks it can dramatically improve symptoms after just one dose.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 So how legal are shrooms, exactly?
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Federally, shrooms are a
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 schedule I drug
                </a>
                in the US, meaning they’re generally not approved for medical treatment
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But there are a few exceptions to this:
               </p>
               <ul style="font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 10px; padding-left: 12px;">
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 If you have a terminal illness, you can take certain otherwise illegal drugs (meaning all the mushrooms you want) under the
                 <a style="color: #d62829; text-decoration: none;">
                  Right To Try Act
                 </a>
                 .
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 Denver and Oakland have both decriminalized psilocybin, the substance that puts the “magic” in “magic mushrooms.”
                </li>
                <li style="font-size: 15px; line-height: 140%; margin: 0 0 0 15px; padding: 0px;">
                 This November,
                 <a style="color: #d62829; text-decoration: none;">
                  Oregon
                 </a>
                 will vote on whether to allow people to buy and sell psilocybin for therapeutic reasons.
                </li>
               </ul>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Compass is not the first shrooms seller to ring in the stock bell
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Earlier this year, a small psychedelics company called MindMed
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 listed
                </a>
                on the Canadian markets, racking up
                <strong>
                 $24m
                </strong>
                +.
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 Field Trip Health
                </a>
                (
                <strong>
                 $19.5m
                </strong>
                raised) has announced plans to follow suit.
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                In the US, the mushroom market is gaining steam, and even has its own lobbying body, which is fighting to normalize therapeutic use.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Back in 2019, a group of pros
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                 teamed up
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                to create the
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                 Society for Psychedelic Outreach, Reform, and Education
                </a>
                ... yes, SPORE for short.
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                Did your favorite rapper just drop a single that makes a totally inexplicable turn toward EDM? Consider this: it might not actually be their song.
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                On Spotify, every singer has their own artist page, complete with a well-displayed “Latest Release” tab.
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But scammers have figured out that “Latest Release” pages aren’t well monitored -- and that if they want to catapult their bedroom beats to a mass audience, all they have to do is
                <a style="-webkit-text-fill-color: #d62829; color: #d62829; text-decoration: none;">
                 tag a big-name artist
                </a>
                .
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                The first version of this scam is
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                 focused on features
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                . When they upload their songs, scammers will list a more established artist as “featured” on the track.
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                Do it right, and the song just might show up on that artist’s Spotify page.
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                One rapper, Wali Da Great, has gotten his songs on the pages of bigger names like Blueface and Tay-K.
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                 But you can even pass off your song fully as someone else’s
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                That’s what happened to the indie band TV Girl. At the end of June, the group watched as Spotify listed an EDM song called “Grasp” as their latest release.
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                The song wasn’t theirs. But Spotify told them that, because they don’t own the copyright to the name TV Girl, anyone can list a song by “TV Girl.”
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                Spotify eventually yanked it from the real TV Girl’s page -- but for 2 weeks, fans were confused by the indie band’s sudden genre shift.
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               The Curious Case of the Missing Email
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                Why Amazon stopped including purchase info in order confirmations
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               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                If you’re a regular Amazon shopper, you’ve probably gotten used to the ‘
                <em>
                 ping
                </em>
                ’ of an order confirmation hitting your inbox after you buy something.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                But in recent months, you may have noticed that these emails no longer include
                <strong>
                 item details
                </strong>
                -- just your order total and the date of purchase.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 Why the sudden change?
                </strong>
               </h4>
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                According to
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                 Adrian Hon
                </a>
                , the CEO of game developer Six to Start, Amazon may have removed the purchase details from these emails in an attempt to protect its data.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Specifically, it could be an effort to prevent
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                 services
                </a>
                such as Edison Mail and Cleanfox from “scraping” user inboxes and gleaning key insights from purchase histories.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Amazon (which did not publicly announce this change) presumably wants to keep this valuable information to itself.
               </p>
               <h4 style="font-size: 17px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-top: 8px;">
                <strong>
                 The arrival of augmented reality (AR) will make scraping ubiquitous
                </strong>
               </h4>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                This is what Hon calls “worldscraping.” Any perceived data point can be captured by AR glasses and quickly turned into a valuable database.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                Here’s an example:
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                 MyFitnessPal
                </a>
                was able to build a data moat from years of user-submitted food calorie information. Hon tells us that the same database could be put together “100x faster” in an AR world, decimating MyFitnessPal’s data advantage.
               </p>
               <p style="font-size: 15px; line-height: 140%; margin: 5px 0px 10px;">
                This obviously raises a ton of questions: Who owns the data? How can a company protect itself? It’s too soon to tell, but the answer won’t be as easy as modifying an email.
               </p>
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                 Now’s the time to quench your thirst for knowledge
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                 The Great Courses Plus
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                gives you direct access to over 12,000 on-demand video streaming lectures taught by award winning professors and experts.
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                Build your knowledge on hundreds of topics including Science, History, Health &amp; Wellness Photography, Cooking and more.
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                Right now, you can get a free trial
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                  Inventions That Changed The World
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                 <a style="color: #d62829; text-decoration: none;">
                  Exploring the Mayan World
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                  What Darwin Didn’t Know: The Modern Science of Evolution
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               Senior Growth Product Manager, Cro Metrics:
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             If you A/B test like a boss and know front-end testing like the back of your hand, check this out.
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               Social Media, Events &amp; Community Manager, Smart Fertility Choices:
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             Women’s health startup seeks multi-skilled pro as it aims for global growth.
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               Search Marketing Analyst, WWR:
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             Do Google and Bing make your heart sing? Can you whip up conversion rate optimization recommendations? This one’s for you.
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               Product Manager, Time Doctor:
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             This growing startup needs a SaaS star to guide solutions to meet increasing customer and partner demands.
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               Lead Product Manager, Upwork:
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             The Acquisition &amp; Onboarding team needs a fearless leader to develop roadmaps and strategies toward landing new clients.
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                  SHARE THE HUSTLE
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                    Refer coworkers, get exclusive Hustle gear
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                   Step 1: Peek our sweet, sweet rewards
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                   Step 2: Copy your referral link below
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                  <p style="font-family: Helvetica, sans-serif; font-size: 15px; line-height: 120%; margin: 0px 0px 0px 2px; padding-bottom: 12px;">
                   Step 3: Share your link across social media and beyond
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                   Step 4: Collect rewards, rinse &amp; repeat
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            Today's email was brought to you by Michael Waters, Bobby Durben, Caroline Dohack and Trung Phan.
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