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                        <!--HIDDEN PREVIEW TEXT-->
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                         Hi there, We can hardly believe it, but it's been 6 years since we launched Linjer!! We still remember how terribly nervous we felt when we published our first crowdfunding campaign -- "Fine leather goods without the luxury markup" -- on Indiegogo shortly after midnight on a Tuesday night in 2014.
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                         <strong>
                          It's our 6th Anniversary!
                         </strong>
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                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         Hi there,
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         We can hardly believe it, but it's been 6 years since we launched Linjer!!
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         We still remember how
                         <strong>
                          terribly nervous
                         </strong>
                         we felt when we published our first crowdfunding campaign -- "
                         <strong>
                         </strong>
                         <strong>
                          Fine leather goods without the luxury markup
                         </strong>
                         " -- on Indiegogo shortly after midnight on a Tuesday night in 2014.
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         Jenn still had a job then, and we had been working like crazy (i.e. no evenings or weekends off) for months to prepare for the launch.
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         So many questions ran through our minds...😳
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         - Would people like the products we had spent more than a year painstakingly designing? (At that time, it was leather goods for men only!)
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         - Even if people liked our products, would they trust us with their money in our crowdfunding campaign?
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         - Were the last 18 months worth it, or would we have to give up on our dream of creating a brand making well-made products at non-luxury prices?
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         Happily for us, things went well. Our
                         <strong>
                          <a style="color:#29799e; font-weight:normal; text-decoration:underline; word-wrap:break-word" target="_blank">
                           Soft Briefcase
                          </a>
                         </strong>
                         -- the centrepiece of our first collection --
                         <strong>
                          turned out to be a hit
                         </strong>
                         (eventually garnering a selection of "
                         <strong>
                          Best Leather Briefcase
                         </strong>
                         " by The Wirecutter).
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         With the help of 576 early supporters who took a leap of faith with us, we raised
                         <strong>
                          $185,244 USD
                         </strong>
                         in our first crowdfunding campaign and were able to start manufacturing product. (If you were an early backer, we remain so grateful to you for your trust.)
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         <strong>
                          Fast forward to 2020
                         </strong>
                         . Our business has matured a lot:
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         1) We now sell not only
                         <b>
                          <a style="color:#29799e; font-weight:normal; text-decoration:underline; word-wrap:break-word" target="_blank">
                           briefcases
                          </a>
                         </b>
                         and
                         <a style="color:#29799e; font-weight:normal; text-decoration:underline; word-wrap:break-word" target="_blank">
                          <strong>
                           women's handbags
                          </strong>
                         </a>
                         , but also
                         <strong>
                          <a style="color:#29799e; font-weight:normal; text-decoration:underline; word-wrap:break-word" target="_blank">
                           men's watches
                          </a>
                          ,
                          <a style="color:#29799e; font-weight:normal; text-decoration:underline; word-wrap:break-word" target="_blank">
                           women's watches
                          </a>
                         </strong>
                         and
                         <a style="color:#29799e; font-weight:normal; text-decoration:underline; word-wrap:break-word" target="_blank">
                          <strong>
                           women's jewelry
                          </strong>
                         </a>
                         ...all crafted to luxury standards but sold at accessible prices.
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         2) We've begun to take bigger strides in
                         <a style="color:#29799e; font-weight:normal; text-decoration:underline; word-wrap:break-word" target="_blank">
                          <strong>
                           sustainability
                          </strong>
                         </a>
                         . It's always been a core value of our brand and central to what we do, but we're particularly proud to have operationalized carbon offsets for all shipments to customers and to be sourcing 100% recycled gold and recycled silver for our jewelry.
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         3) We now have a
                         <strong>
                          fantastic team
                         </strong>
                         to support us in delivering an
                         <strong>
                          amazing experience
                         </strong>
                         to each of our customers!
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         4) We've finally started to pay proper attention to our
                         <strong>
                          Instagram
                         </strong>
                         account 😂.
                         <a style="color:#29799e; font-weight:normal; text-decoration:underline; word-wrap:break-word">
                          Follow us at
                         </a>
                         <strong>
                          <a style="color:#29799e; font-weight:normal; text-decoration:underline; word-wrap:break-word">
                           @linjerco
                          </a>
                         </strong>
                         . We have jewelry giveaways on Instagram every Monday!
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         On our 6th Anniversary, we'd like to thank
                         <strong>
                          YOU
                         </strong>
                         for being part of the Linjer community. A double thank you 🥂 if you are a customer. A triple thank you 🍾 if you have backed one of our crowdfunding campaigns. We're a bootstrapped company and we literally owe the existence of Linjer to our community.
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:0; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         Here's to many more years on this journey together...and to the enjoyment of the finer things in life, every day.
                        </p>
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                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:0; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         Jennifer Chong &amp; Roman Khan
                         <br style="font-family: tahoma, geneva, sans-serif;"/>
                         <em>
                          Co-founders/designers
                         </em>
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                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:0; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         P.S. We always love to hear ideas and suggestions of what you'd love to see next from Linjer. Feel free to write back to us here!
                        </p>
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                       <td style="border-collapse:collapse; mso-table-lspace:0; mso-table-rspace:0">
                        <span>
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                                <!--[if gte mso 6]></td><td align="left" valign="top"><![endif]-->
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                                     <img alt="Custom" class="kmButtonBlockIcon" src="https://inboxflows.com/_/image/https%253A%252F%252Fd3k81ch9hvuctc.cloudfront.net%252Fcompany%252Fqdt3gw%252Fimages%252F1d09b6e0-1d1b-4ec3-8039-b6f5aa91c421.png%253Fv%253D0/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM2s4MWNoOWh2dSJ9:1kXMGD:p__ev9SJO6TP54LE_QUqFRBsVCNoTyBUfCqQqzRwmfY" style="border:0; height:auto; line-height:100%; outline:0; text-decoration:none; width:30pxpx; max-width:100%; display:block" width="30"/>
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                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:1em; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         <span style="font-size:11px;">
                          The finer things in life, every day.
                         </span>
                        </p>
                        <p style='margin-bottom:0; margin-left:0; margin-right:0; margin-top:0; padding-bottom:0; font-family:"gill-sans-nova", Tahoma, sans-serif; font-weight:300'>
                         <span style="font-size:11px;">
                          5/F Dawning Hse, 145 Connaught Road Central, HK
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                 </tbody>
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        ‌
       </div>
       <!--<![endif]-->
       <!--[if mso]>
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