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   Best of Help Scout 2021
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   Catch up on Help Scout content you missed in 2021 before you ring in the New Year. Enjoy!
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                          If you’re anything like us, your Christmas gift pile is dwarfed by the virtual stack of articles you meant to get around to reading this year. Even if you don’t do Christmas (or you’re on Santa’s bad list again). So let’s all feel no guilt about hitting “mark as read” on 2021.
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                          Still, if you find yourself with some time we’ve collected some Help Scout highlights from this year. Pick through this list for something interesting like you’re searching for the last remaining almond in your bowl of mixed nuts.
                         </div>
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                          Happy holidays from all of us at Help Scout, and we will see you in 2022.
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                            - Your friends at Help Scout
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                        <img alt="Blog 01" height="100" loading="lazy" sizes="(max-width: 100px) 100vw, 100px" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.helpscout.com%252Fhs-fs%252Fhubfs%252Fshape%252Fspot-illustrations%252FBlog%252001.png%253Fwidth%253D200%2526height%253D200%2526upscale%253Dtrue%2526name%253DBlog%252001.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5oZWxwcyJ9:1mzgdA:hQr_tLuXKVhFmlS4ErwQ1_wFnObIb96SFkd1iG4pbyE" srcset="https://email.helpscout.com/hs-fs/hubfs/shape/spot-illustrations/Blog%2001.png?upscale=true&amp;width=200&amp;height=200&amp;upscale=true&amp;name=Blog%2001.png 100w, https://email.helpscout.com/hs-fs/hubfs/shape/spot-illustrations/Blog%2001.png?upscale=true&amp;width=400&amp;height=400&amp;upscale=true&amp;name=Blog%2001.png 200w" style="outline:none; text-decoration:none; -ms-interpolation-mode:bicubic; height:100px; width:auto" width="auto"/>
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                          <strong>
                           Top Blog Posts from 2021
                          </strong>
                         </h2>
                         <h2 style="margin:0; mso-line-height-rule:exactly; line-height:1.3 !important; font-size:24px !important; margin-top:30px; margin-bottom:30px !important; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif !important; color:#1d2b36 !important; font-style:normal; font-weight:500 !important">
                          Customer Service
                         </h2>
                         <ul style="mso-line-height-rule:exactly; line-height:150%">
                          <li style="mso-line-height-rule:exactly; margin-bottom:20px !important; padding-left:10px; line-height:100%">
                           <a data-hs-link-id="0" data-target-href="https://www.helpscout.com/playlists/customer-service-software/" rel="noreferrer nofollow noopener" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                            The 13 Best Customer Service Software Platforms for 2022
                           </a>
                          </li>
                          <li style="mso-line-height-rule:exactly; margin-bottom:20px !important; padding-left:10px; line-height:100%">
                           <a data-hs-link-id="1" data-target-href="https://www.helpscout.com/playlists/customer-service-software/" rel="noreferrer nofollow noopener" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                           </a>
                           <a data-hs-link-id="0" data-target-href="https://www.helpscout.com/helpu/hiring-for-customer-support/" rel="noreferrer nofollow noopener" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                            How to Hire for Customer Service: A Step-by-Step Guide
                           </a>
                          </li>
                          <li style="mso-line-height-rule:exactly; margin-bottom:20px !important; padding-left:10px; line-height:100%">
                           <a data-hs-link-id="1" data-target-href="https://www.helpscout.com/helpu/hiring-for-customer-support/" rel="noreferrer nofollow noopener" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                           </a>
                           <a data-hs-link-id="0" data-target-href="https://www.helpscout.com/helpu/scaling-customer-service/" rel="noreferrer nofollow noopener" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                            How to Scale Customer Support Without Compromising Service
                           </a>
                          </li>
                         </ul>
                         <h2 style="margin:0; mso-line-height-rule:exactly; font-size:24px !important; margin-top:30px; margin-bottom:30px !important; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif !important; color:#1d2b36 !important; font-style:normal; font-weight:500 !important; line-height:100%">
                          Growth and Culture
                         </h2>
                         <ul style="mso-line-height-rule:exactly; line-height:100%">
                          <li style="mso-line-height-rule:exactly; margin-bottom:20px !important; padding-left:10px; line-height:150%">
                           <a data-hs-link-id="0" data-target-href="https://www.helpscout.com/blog/customer-oriented/" rel="noreferrer nofollow noopener" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                            Building a Customer-Oriented Company: Strategies &amp; Examples
                           </a>
                          </li>
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                         <h2 style="margin:0; mso-line-height-rule:exactly; font-size:24px !important; margin-top:30px; margin-bottom:30px !important; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif !important; color:#1d2b36 !important; font-style:normal; font-weight:500 !important; line-height:150%">
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                            Good to Grow: Help Scout Celebrates its 10th Year
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                          In the Works, a publication for mission-driven leaders
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                         <div style="mso-line-height-rule:exactly; line-height:175%">
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                           In the Works is a brand new publication for mission-driven small businesses and founders who want to stay true to their values at every turn. We present founder stories, growth articles, and multimedia content you read, watch or listen to.
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                         <tbody>
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                           <td class="hs-illustration-wrapper" style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; width:100%; padding:15px 35px 0px 23px" width="100%">
                            <img alt="the-supportive-5" height="100" loading="lazy" sizes="(max-width: 100px) 100vw, 100px" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.helpscout.com%252Fhs-fs%252Fhubfs%252FImported%2520sitepage%2520images%252Fthe-supportive-5.png%253Fwidth%253D200%2526height%253D200%2526upscale%253Dtrue%2526name%253Dthe-supportive-5.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5oZWxwcyJ9:1mzgdA:hQr_tLuXKVhFmlS4ErwQ1_wFnObIb96SFkd1iG4pbyE" srcset="https://email.helpscout.com/hs-fs/hubfs/Imported%20sitepage%20images/the-supportive-5.png?upscale=true&amp;width=200&amp;height=200&amp;upscale=true&amp;name=the-supportive-5.png 100w, https://email.helpscout.com/hs-fs/hubfs/Imported%20sitepage%20images/the-supportive-5.png?upscale=true&amp;width=400&amp;height=400&amp;upscale=true&amp;name=the-supportive-5.png 200w" style="outline:none; text-decoration:none; -ms-interpolation-mode:bicubic; height:100px; width:auto" width="auto"/>
                           </td>
                          </tr>
                         </tbody>
                        </table>
                       </td>
                      </tr>
                      <tr>
                       <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word">
                        <!-- Text Module -->
                        <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; width:100%; max-width:600px; border-collapse:collapse" width="100%">
                         <tbody>
                          <tr>
                           <td class="hs-richtext-wrapper" style="border-collapse:collapse; mso-line-height-rule:exactly; word-break:break-word; width:100%; padding:0px 35px 12px 35px; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif; line-height:1.8 !important; color:#556575 !important; font-style:normal; font-weight:normal; font-size:18px !important" width="100%">
                            <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_inline_rich_text" data-hs-cos-field="richtext_field" data-hs-cos-general-type="widget" data-hs-cos-type="inline_rich_text" id="hs_cos_wrapper_module_16396248124941_" style="color: inherit; font-size: inherit; line-height: inherit;">
                             <h2 align="left" style="margin:0; mso-line-height-rule:exactly; line-height:1.3 !important; font-size:24px !important; margin-top:30px; margin-bottom:30px !important; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif !important; color:#1d2b36 !important; font-style:normal; font-weight:500 !important; text-align:left">
                              The Supportive, a column dedicated to those in Customer Service
                             </h2>
                             <p style="font-family:'Helvetica Neue', Helvetica, Arial, sans-serif !important; color:#556575 !important; font-style:normal; font-weight:normal; font-size:18px !important; mso-line-height-rule:exactly; line-height:175%; margin-bottom:18px !important">
                              To those of you who know what it's like to work in customer service, it's time for a column just for
                              <em>
                               you
                              </em>
                              ! It has occasional rants, quick knowledge bites, direct answers to questions, videos that'll confuse non-support people, and sometimes just a message to make your day better.
                             </p>
                             <ul style="mso-line-height-rule:exactly; line-height:150%">
                              <li style="mso-line-height-rule:exactly; margin-bottom:20px !important; padding-left:10px">
                               <a data-hs-link-id="0" data-target-="" rel="noreferrer nofollow noopener" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                                Annual Planning as a New Customer Support Leader
                               </a>
                              </li>
                              <li style="mso-line-height-rule:exactly; margin-bottom:20px !important; padding-left:10px">
                               <a data-hs-link-id="0" data-target-="" rel="noreferrer nofollow noopener" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                                Dealing With Abusive Customers
                               </a>
                              </li>
                              <li style="mso-line-height-rule:exactly; margin-bottom:20px !important; padding-left:10px">
                               <a data-hs-link-id="0" data-target-href="https://www.helpscout.com/blog/oldest-customer-service-complaint/" rel="noreferrer nofollow noopener" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                                Museum of Customer Support: The World's Oldest Complaint Letter
                               </a>
                              </li>
                             </ul>
                            </div>
                           </td>
                          </tr>
                         </tbody>
                        </table>
                       </td>
                      </tr>
                      <tr>
                       <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word">
                        <!-- Buttons Module -->
                        <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; max-width:600px; width:100%; border-collapse:collapse" width="100%">
                         <tbody>
                          <tr>
                           <td class="hs-buttons-wrapper" style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; padding:0px 35px 12px 35px">
                            <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; width:100%; border-collapse:collapse" width="100%">
                             <tbody>
                              <tr>
                               <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word">
                                <!-- CTA Button 1 -->
                                <!--Uses a "bulletproof" button design from https://buttons.cm/ as a fallback for Outlook -->
                                <!--[if mso]>
                            <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://www.helpscout.com/blog/what-is-the-supportive/" style="height:50px;v-text-anchor:middle;width:200px;color:#ffffff !important;text-decoration:none;" arcsize="10%" stroke="f" fillcolor="#1292EE">
                            <w:anchorlock/>
                            <center>
                          <![endif]-->
                                <a bgcolor="#1292EE" class="hs-primary-button" data-hs-link-id="0" style="mso-line-height-rule:exactly; display:inline-block; padding:17px 30px; margin-bottom:18px; background-color:#1292EE; border-radius:4px; color:#ffffff !important; transition:all 0.2s ease-in; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif; font-style:normal; font-weight:500; font-size:18px; line-height:1; text-decoration:none !important; margin-right:36px" target="_blank">
                                 <span style="color: #ffffff !important;">
                                  <font color="#ffffff">
                                   Subscribe to The Supportive
                                  </font>
                                 </span>
                                </a>
                                <!--[if mso]>
                            </center>
                            </v:roundrect>
                          <![endif]-->
                                <!--[if mso]>
                          <br />
                          <br />
                        <![endif]-->
                                <a class="hs-secondary-button" data-hs-link-id="0" style="mso-line-height-rule:exactly; line-height:52px; display:inline-block; margin-bottom:18px; color:#1292EE; transition:all 0.2s ease-in; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif; font-style:normal; font-weight:500; font-size:18px; line-height:1; text-decoration:none !important" target="_blank">
                                 Read more
                                 <span style="font-size: 24px; display: inline-block; vertical-align: middle; height: 29px;">
                                  ›
                                 </span>
                                </a>
                               </td>
                              </tr>
                             </tbody>
                            </table>
                           </td>
                          </tr>
                         </tbody>
                        </table>
                       </td>
                      </tr>
                     </tbody>
                    </table>
                   </td>
                  </tr>
                 </tbody>
                </table>
                <!--[if true]>
</td></tr></table>
<![endif]-->
                <style type="text/css">
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            <!--Help Scout - Secondary Module -->
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            <!-- 
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- The illustrations had whitespace around them so custom padding is used to make it appear aligned
- The button only supports left alignment
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<table role="presentation" border="0" cellpadding="0" cellspacing="0" style="width:620px; border-collapse: collapse;" align="center"><tr><td>
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             <tbody>
              <tr>
               <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; padding:0 10px">
                <table align="center" bgcolor="#f3fbff" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; width:100%; max-width:600px; padding:0px 10px; border-radius:4px; border-collapse:collapse; background-color:#f3fbff" width="100%">
                 <tbody>
                  <tr>
                   <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word">
                    <!-- Illustration Module -->
                    <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; width:100%; max-width:600px; border-collapse:collapse" width="100%">
                     <tbody>
                      <tr>
                       <td class="hs-illustration-wrapper" style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; width:100%; padding:15px 35px 0px 23px" width="100%">
                        <img alt="Fundraising-for-the-Reluctant-Founder-v2" height="100" loading="lazy" sizes="(max-width: 100px) 100vw, 100px" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.helpscout.com%252Fhs-fs%252Fhubfs%252FFundraising-for-the-Reluctant-Founder-v2.png%253Fwidth%253D200%2526height%253D200%2526upscale%253Dtrue%2526name%253DFundraising-for-the-Reluctant-Founder-v2.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5oZWxwcyJ9:1mzgdA:hQr_tLuXKVhFmlS4ErwQ1_wFnObIb96SFkd1iG4pbyE" srcset="https://email.helpscout.com/hs-fs/hubfs/Fundraising-for-the-Reluctant-Founder-v2.png?upscale=true&amp;width=200&amp;height=200&amp;upscale=true&amp;name=Fundraising-for-the-Reluctant-Founder-v2.png 100w, https://email.helpscout.com/hs-fs/hubfs/Fundraising-for-the-Reluctant-Founder-v2.png?upscale=true&amp;width=400&amp;height=400&amp;upscale=true&amp;name=Fundraising-for-the-Reluctant-Founder-v2.png 200w" style="outline:none; text-decoration:none; -ms-interpolation-mode:bicubic; height:100px; width:auto" width="auto"/>
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                   </td>
                  </tr>
                  <tr>
                   <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word">
                    <!-- Text Module -->
                    <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; width:100%; max-width:600px; border-collapse:collapse" width="100%">
                     <tbody>
                      <tr>
                       <td class="hs-richtext-wrapper" style="border-collapse:collapse; mso-line-height-rule:exactly; word-break:break-word; width:100%; padding:0px 35px 12px 35px; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif; line-height:1.8 !important; color:#556575 !important; font-style:normal; font-weight:normal; font-size:18px !important" width="100%">
                        <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_inline_rich_text" data-hs-cos-field="richtext_field" data-hs-cos-general-type="widget" data-hs-cos-type="inline_rich_text" id="hs_cos_wrapper_module_16396872054901_" style="color: inherit; font-size: inherit; line-height: inherit;">
                         <h2 style="margin:0; mso-line-height-rule:exactly; line-height:1.3 !important; font-size:24px !important; margin-top:30px; margin-bottom:30px !important; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif !important; color:#1d2b36 !important; font-style:normal; font-weight:500 !important">
                          Fundraising for the Reluctant Founder, Email Series
                         </h2>
                         <p style="font-family:'Helvetica Neue', Helvetica, Arial, sans-serif !important; color:#556575 !important; font-style:normal; font-weight:normal; font-size:18px !important; mso-line-height-rule:exactly; line-height:175%; margin-bottom:18px !important">
                          Learn how to fundraise without sacrificing your company's values by signing up for this five-week email series from Help Scout's CEO, Nick Francis. It includes advice on how to determine if fundraising is the right path for your company, what to expect throughout the process, mistakes to avoid, and more.
                         </p>
                        </div>
                       </td>
                      </tr>
                     </tbody>
                    </table>
                   </td>
                  </tr>
                  <tr>
                   <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word">
                    <!-- Buttons Module -->
                    <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; max-width:600px; width:100%; border-collapse:collapse" width="100%">
                     <tbody>
                      <tr>
                       <td class="hs-buttons-wrapper" style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; padding:0px 35px 12px 35px">
                        <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; width:100%; border-collapse:collapse" width="100%">
                         <tbody>
                          <tr>
                           <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word">
                            <!-- CTA Button 1 -->
                            <!--Uses a "bulletproof" button design from https://buttons.cm/ as a fallback for Outlook -->
                            <!--[if mso]>
                            <v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://www.helpscout.com/fundraising-with-purpose/" style="height:50px;v-text-anchor:middle;width:200px;color:#ffffff !important;text-decoration:none;" arcsize="10%" stroke="f" fillcolor="#1292EE">
                            <w:anchorlock/>
                            <center>
                          <![endif]-->
                            <a bgcolor="#1292EE" class="hs-primary-button" data-hs-link-id="0" style="mso-line-height-rule:exactly; display:inline-block; padding:17px 30px; margin-bottom:18px; background-color:#1292EE; border-radius:4px; color:#ffffff !important; transition:all 0.2s ease-in; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif; font-style:normal; font-weight:500; font-size:18px; line-height:1; text-decoration:none !important" target="_blank">
                             <span style="color: #ffffff !important;">
                              <font color="#ffffff">
                               Learn more
                              </font>
                             </span>
                            </a>
                            <!--[if mso]>
                            </center>
                            </v:roundrect>
                          <![endif]-->
                           </td>
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              </tr>
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            <!--[if true]>
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  @media all and (max-width: 479px) {
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    .hs-illustration-wrapper {padding: 15px 25px 0px 13px !important;}
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  @media all and (min-width: 480px) {
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            <!-- Notes: -->
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Multiple tables are used to control the responsive layout. With custom media queries for
some limited changes in dark mode where it is supported.
See https://css-tricks.com/ideas-behind-responsive-emails/ 
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            <!-- Add 60px of spacing above the footer module -->
            <div class="spacer" style="line-height:60px; height:60px; mso-line-height-rule: exactly; width: 100%;">
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                    <!-- In The Works Logo, 162px x 43px not in its own table as not responsive -->
                    <a data-hs-link-id="0" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                     <img alt="Help Scout" height="30" loading="" sizes="(max-width: 100px) 100vw, 100px" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.helpscout.com%252Fhs-fs%252Fhubfs%252Fhs-monogram.png%253Fwidth%253D200%2526height%253D240%2526upscale%253Dtrue%2526name%253Dhs-monogram.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5oZWxwcyJ9:1mzgdA:hQr_tLuXKVhFmlS4ErwQ1_wFnObIb96SFkd1iG4pbyE" srcset="https://email.helpscout.com/hs-fs/hubfs/hs-monogram.png?upscale=true&amp;width=200&amp;height=240&amp;upscale=true&amp;name=hs-monogram.png 100w, https://email.helpscout.com/hs-fs/hubfs/hs-monogram.png?upscale=true&amp;width=400&amp;height=480&amp;upscale=true&amp;name=hs-monogram.png 200w" style="outline:none; text-decoration:none; -ms-interpolation-mode:bicubic; border:none; width:auto; height:30px" width="auto"/>
                    </a>
                   </td>
                  </tr>
                  <tr>
                   <td class="hs-footer-address-wrapper" style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; width:100%; border-bottom:1px solid #E5E4E3" width="100%">
                    <!-- Two tables here to manage the address area and social media graphics -->
                    <!-- Table one has the address, unsubscribe and view as webpage links -->
                    <table align="left" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; width:76.2%; min-width:300px; border-collapse:collapse" width="76.2%">
                     <tbody>
                      <tr>
                       <td class="hs-footer-address" style="border-collapse:collapse; mso-line-height-rule:exactly; word-break:break-word; padding-bottom:30px; color:#314351; font-size:13px !important; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif; line-height:1.8">
                        100 City Hall Plaza
                        <br/>
                        5th Floor  •  Boston, MA 02108
                        <br/>
                        <a data-hs-link-id="0" data-viewaswebpage="true" style="mso-line-height-rule:exactly; color:#314351 !important; text-decoration:underline !important" target="_blank">
                         view in your web browser
                        </a>
                        |
                        <a data-hs-link-id="0" data-unsubscribe="true" style="mso-line-height-rule:exactly; color:#314351 !important; text-decoration:underline !important" target="_blank">
                         unsubscribe
                        </a>
                       </td>
                      </tr>
                     </tbody>
                    </table>
                    <!-- Table two has the Social Media Logos -->
                    <table align="left" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; min-width:131px; width:23.8%; border-collapse:collapse" width="23.8%">
                     <tbody>
                      <tr>
                       <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; padding-bottom:30px; padding-right:15px">
                        <!-- Twitter logo-->
                        <a data-hs-link-id="0" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                         <img alt="Twitter-1" height="20" loading="lazy" sizes="(max-width: 99px) 100vw, 99px" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.helpscout.com%252Fhs-fs%252Fhubfs%252FTwitter-1.png%253Fwidth%253D198%2526height%253D160%2526upscale%253Dtrue%2526name%253DTwitter-1.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5oZWxwcyJ9:1mzgdA:hQr_tLuXKVhFmlS4ErwQ1_wFnObIb96SFkd1iG4pbyE" srcset="https://email.helpscout.com/hs-fs/hubfs/Twitter-1.png?upscale=true&amp;width=198&amp;height=160&amp;upscale=true&amp;name=Twitter-1.png 99w, https://email.helpscout.com/hs-fs/hubfs/Twitter-1.png?upscale=true&amp;width=396&amp;height=320&amp;upscale=true&amp;name=Twitter-1.png 198w" style="outline:none; text-decoration:none; -ms-interpolation-mode:bicubic; border:none; height:20px; width:auto" width="auto"/>
                        </a>
                       </td>
                       <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; padding-bottom:30px; padding-right:15px">
                        <!-- Facebook logo-->
                        <a data-hs-link-id="0" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                         <img alt="Facebook-sq" height="20" loading="lazy" sizes="(max-width: 80px) 100vw, 80px" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.helpscout.com%252Fhs-fs%252Fhubfs%252FFacebook-sq.png%253Fwidth%253D160%2526height%253D160%2526upscale%253Dtrue%2526name%253DFacebook-sq.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5oZWxwcyJ9:1mzgdA:hQr_tLuXKVhFmlS4ErwQ1_wFnObIb96SFkd1iG4pbyE" srcset="https://email.helpscout.com/hs-fs/hubfs/Facebook-sq.png?upscale=true&amp;width=160&amp;height=160&amp;upscale=true&amp;name=Facebook-sq.png 80w, https://email.helpscout.com/hs-fs/hubfs/Facebook-sq.png?upscale=true&amp;width=320&amp;height=320&amp;upscale=true&amp;name=Facebook-sq.png 160w" style="outline:none; text-decoration:none; -ms-interpolation-mode:bicubic; border:none; height:20px; width:auto" width="auto"/>
                        </a>
                       </td>
                       <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; padding-bottom:30px; padding-right:15px">
                        <!-- Linked In logo-->
                        <a data-hs-link-id="0" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                         <img alt="LinkedIn-sq" height="20" loading="lazy" sizes="(max-width: 81px) 100vw, 81px" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.helpscout.com%252Fhs-fs%252Fhubfs%252FLinkedIn-sq.png%253Fwidth%253D162%2526height%253D160%2526upscale%253Dtrue%2526name%253DLinkedIn-sq.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5oZWxwcyJ9:1mzgdA:hQr_tLuXKVhFmlS4ErwQ1_wFnObIb96SFkd1iG4pbyE" srcset="https://email.helpscout.com/hs-fs/hubfs/LinkedIn-sq.png?upscale=true&amp;width=162&amp;height=160&amp;upscale=true&amp;name=LinkedIn-sq.png 81w, https://email.helpscout.com/hs-fs/hubfs/LinkedIn-sq.png?upscale=true&amp;width=324&amp;height=320&amp;upscale=true&amp;name=LinkedIn-sq.png 162w" style="outline:none; text-decoration:none; -ms-interpolation-mode:bicubic; border:none; height:20px; width:auto" width="auto"/>
                        </a>
                       </td>
                       <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; padding-bottom:30px">
                        <!-- Instagram logo-->
                        <a data-hs-link-id="0" style="mso-line-height-rule:exactly; color:#1292ee; text-decoration:none !important" target="_blank">
                         <img alt="Instagram-sq" height="20" loading="lazy" sizes="(max-width: 81px) 100vw, 81px" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.helpscout.com%252Fhs-fs%252Fhubfs%252FInstagram-sq.png%253Fwidth%253D162%2526height%253D162%2526upscale%253Dtrue%2526name%253DInstagram-sq.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5oZWxwcyJ9:1mzgdA:hQr_tLuXKVhFmlS4ErwQ1_wFnObIb96SFkd1iG4pbyE" srcset="https://email.helpscout.com/hs-fs/hubfs/Instagram-sq.png?upscale=true&amp;width=162&amp;height=162&amp;upscale=true&amp;name=Instagram-sq.png 81w, https://email.helpscout.com/hs-fs/hubfs/Instagram-sq.png?upscale=true&amp;width=324&amp;height=324&amp;upscale=true&amp;name=Instagram-sq.png 162w" style="outline:none; text-decoration:none; -ms-interpolation-mode:bicubic; border:none; height:20px; width:auto" width="auto"/>
                        </a>
                       </td>
                      </tr>
                     </tbody>
                    </table>
                   </td>
                  </tr>
                  <tr>
                   <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word; width:100%; padding-top:20px" width="100%">
                    <!-- Three tables to manage the Scribble image, Made by... and the copyright text -->
                    <!-- Table one has the scribble image-->
                    <table align="left" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; margin-top:4px; width:10%; min-width:60px; border-collapse:collapse" width="10%">
                     <tbody>
                      <tr>
                       <td style="border-collapse:collapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; font-size:18px; color:#556575; word-break:break-word">
                        <img alt="hs-scribble" height="15" loading="lazy" sizes="(max-width: 222px) 100vw, 222px" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.helpscout.com%252Fhs-fs%252Fhubfs%252Fhs-scribble.png%253Fwidth%253D444%2526height%253D122%2526upscale%253Dtrue%2526name%253Dhs-scribble.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5oZWxwcyJ9:1mzgdA:hQr_tLuXKVhFmlS4ErwQ1_wFnObIb96SFkd1iG4pbyE" srcset="https://email.helpscout.com/hs-fs/hubfs/hs-scribble.png?upscale=true&amp;width=444&amp;height=122&amp;upscale=true&amp;name=hs-scribble.png 222w, https://email.helpscout.com/hs-fs/hubfs/hs-scribble.png?upscale=true&amp;width=888&amp;height=244&amp;upscale=true&amp;name=hs-scribble.png 444w" style="outline:none; text-decoration:none; -ms-interpolation-mode:bicubic; height:15px; width:auto" width="auto"/>
                       </td>
                      </tr>
                     </tbody>
                    </table>
                    <!-- Table two has the Created by text -->
                    <table align="left" border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; width:67.3%; min-width:310px; border-collapse:collapse" width="67.3%">
                     <tbody>
                      <tr>
                       <td class="hs-footer-madeby" style="border-collapse:collapse; mso-line-height-rule:exactly; word-break:break-word; padding-bottom:10px; color:#1D2B36; font-weight:500; font-size:13px !important; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif; line-height:1.8">
                        Made by hand in over 75 cities around the world.
                       </td>
                      </tr>
                     </tbody>
                    </table>
                    <!-- Table three has the copyright text -->
                    <table align="left" border="0" cellpadding="0" cellspacing="0" class="hs-footer-copyright-table" role="presentation" style="border-spacing:0 !important; mso-table-lspace:0pt; mso-table-rspace:0pt; min-width:120px; width:21.1%; border-collapse:collapse" width="21.1%">
                     <tbody>
                      <tr>
                       <td class="hs-footer-copyright" style="border-collapse:collapse; mso-line-height-rule:exactly; word-break:break-word; padding-bottom:10px; color:#556575; font-size:13px !important; font-family:'Helvetica Neue', Helvetica, Arial, sans-serif; line-height:1.8">
                        © 2021 Help Scout
                       </td>
                      </tr>
                     </tbody>
                    </table>
                   </td>
                  </tr>
                 </tbody>
                </table>
               </td>
              </tr>
             </tbody>
            </table>
            <style type="text/css">
             @media (prefers-color-scheme: dark ) {
      .hs-footer-container {
        background-color: #1E1E1E;
      }
      .hs-footer-address {
        color: #A7B3BE;
      }
      .hs-footer-madeby {
        color: #D1DAE3;
      }
      .hs-footer-copyright {
        color: #A7B3BE;
      }
    }
  /* data-ogsc tag targets Outlook email clients */    
    [data-ogsc] .hs-footer-container {
        background-color: #1E1E1E;
      }
    [data-ogsc] .hs-footer-address {
        color: #A7B3BE;
      }
    [data-ogsc] .hs-footer-madeby {
        color: #D1DAE3;
      }
    [data-ogsc] .hs-footer-copyright {
        color: #A7B3BE;
      }
    [data-ogsc] .hs-footer-address-wrapper {
        border-bottom: 1px solid #000000;
      }
  /* Tweak the padding up on screens larger than 600px */
  @media all and (min-width: 600px) {
    .hs-footer-address {
        padding-bottom: 40px !important;
      }
    .hs-footer-copyright {
        text-align: right !important;
      }
  }
            </style>
           </div>
          </div>
          <!--[if gte mso 9]></table><![endif]-->
          <!--[if (mso)|(IE)]></td><![endif]-->
          <!--[if (mso)|(IE)]></tr></table><![endif]-->
         </div>
         <!--[if gte mso 9]></td></tr></table><![endif]-->
        </div>
       </div>
      </td>
     </tr>
    </tbody>
   </table>
  </div>
  <img alt="" border="0" height="1" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.helpscout.com%252Fe3t%252FBto%252F5A%252B113%252FckxP204%252FMVMXg5qf5T6W8B37CC5mZCgdW3pvQRf4Clvf4W37JpTp3D7Bqj112/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5oZWxwcyJ9:1mzgdA:hQr_tLuXKVhFmlS4ErwQ1_wFnObIb96SFkd1iG4pbyE" style="display:none!important;min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important" width="1"/>
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