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   This will make you ready. If you "wing it," you won’t be able to grow the way you should this holiday season. But with this Black Friday toolkit, you’ll know exactly what you need to do next.
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                    You could scramble to set up abandoned cart automations. Or...
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                    Why not use a pre-made automation? You
                    <em>
                     could
                    </em>
                    muddle ecommerce integrations. Or follow-up automations for after the holiday. But instead of guessing, you can get access to pre-built, expert-tested Black Friday marketing plans.
                    <br/>
                    <br/>
                    In this Black Friday toolkit, you get automations, Black Friday trends, and an exact calendar of what you need to be prepared for this holiday season.
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                       Get the free toolkit
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                   Blog posts to explore
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                            Your Black Friday Calendar
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                             Get it ▸
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                            How to warm up contacts before the holidays
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                     85,000 ActiveCampaign customers use an integration through the App Ecosystem — which makes it the most-used ecosystem of any marketing automation provider in the world.
                     <br/>
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                    </span>
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                     One of ActiveCampaign’s core values is "Create Wow." From Study Halls to our Customer Success Commitment – we don’t just want to meet customer expectations. We want customers to say, "Wow! ActiveCampaign has transformed by business." Hear from CEO Jason VandeBoom on how ActiveCampaign creates wow.
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                    <span style="font-family: Helvetica, sans-serif, 'IBM Plex Sans';">
                     The marketing "funnel" is outdated. It’s not how customers buy. Today people expect incredible customer experiences, and your business can create them.
                     <br/>
                     <br/>
                     Join ActiveCampaign’s Monique Hoelker and Shiv Chibber on Thursday, October 29th, at 12:00 pm CDT for a free webinar about why the funnel is wrong (and what you can do instead).
                    </span>
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               class="" style="vertical-align:top;width:600px;"
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                        <tr>
                         <td align="left" style="font-size:0px;padding:0;word-break:break-word;">
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