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   Do denim 💙
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  <!--[if false]><!-->
  <div style="display:none; mso-hide:all;">
   Plus, the Sale just got an *upgrade*
  </div>
  <div style="display:none; mso-hide:all;">
   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
  </div>
  <!--<![endif]-->
  <div aria-label="Do denim 💙" aria-roledescription="email" class="container" lang="en" role="article" style="font-size:medium; font-size:max(16px, 1rem); background-color:#FFFFFF;">
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        New in
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        Dresses
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        Shoes
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            Denim at ASOS
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         <td style="text-align: center;">
          <p style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color: #0e0f0f;">
           Denim, you will always be famous. Whatever the wash, fit or style, it elevates *every* outfit. Scroll for our fave ways to wear.
          </p>
         </td>
        </tr>
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      </td>
      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
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           <a style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color:#0e0f0f; text-decoration:none;" target="_blank">
            Shop by fit
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          </h2>
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      <td style="font-size:1px; line-height:1px;" width="5%">
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            Not just jeans...
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    <div style="height:8px; line-height:8px; background-color:#ffffff; mso-line-height-rule:exactly;">
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    <!-- GALLERY (X2) -->
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    <!-- SPACER -->
    <div style="height:16px; line-height:16px; background-color:#ffffff; mso-line-height-rule:exactly;">
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    <!-- //SPACER -->
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    <table bgcolor="#ffffff" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
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      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
      <td width="90%">
       <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
        <tr>
         <td style="text-align: center;">
          <p style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color: #0e0f0f;">
           Step outside your jean-shaped comfort zone and try diff ways to wear it. *This double-denim mini moment enters the chat.*
          </p>
          <div style="text-align:center;">
           <div style="height:16px; line-height:16px; mso-line-height-rule:exactly;">
           </div>
           <!--[if true]>
        													<v:roundrect href="
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        														<center class="vml-cta" style="display:none;color:#0e0f0f;">SHOP NOW</center>
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           <!--<![endif]-->
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      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
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    </table>
    <!-- //FULL-WIDTH CONTENT -->
    <!-- SPACER -->
    <div style="height:16px; line-height:16px; background-color:#ffffff; mso-line-height-rule:exactly;">
    </div>
    <!-- //SPACER -->
    <!-- FULL-WIDTH CONTENT -->
    <table bgcolor="#ffffff" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
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      <td width="90%">
       <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
        <tr>
         <td style="text-align: center;">
          <h1 class="fontsize28" style="color: #0e0f0f; font-size: 60px; line-height: 60px;">
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            Must-try washes
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      </td>
      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
     </tr>
    </table>
    <!-- //FULL-WIDTH CONTENT -->
    <!-- FULL-WIDTH IMAGE -->
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      </td>
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    </table>
    <!-- //FULL-WIDTH IMAGE -->
    <!-- GALLERY (X2) -->
    <table bgcolor="#ffffff" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
     <tr>
      <td width="49%">
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        <img alt="" src="https://inboxflows.com/_/image/https%253A%252F%252Fapi.asos.com%252Fmarketing%252Fdynamicimage%252Fv1%252Fimg%252Fxl%252F%253Findex%253D1%2526categoryId%253D3630%2526defaultCategory%253D27108%2526store%253DUS%2526lang%253Den-US%2526currency%253DUSD%2526country%253DUS%2526custref%253D152661784%2526affid%253D14281%2526channelref%253Demail%2526campaignid%253Da12d95c6-255a-421a-967f-591272a0b672%2526asoscid%253D46802be063b9a04816ba78622847fee02f5a59ca810c12fcac93929fa7e6aa15/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZhcGkuYXNvcy5jbyIsInRpbWUiOjE3MDcyMjkzMjguNjY5NzYzfQ:1rXMKu:hsSmcMomDYrAvuRRW69o_IB4tcUUCTDPPamcYYmK1Vw" style="display:block; width:100%; height:auto;" width="280"/>
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      <td style="font-size:1px; line-height:1px;" width="2%">
      </td>
      <td width="49%">
       <a target="_blank">
        <img alt="" src="https://inboxflows.com/_/image/https%253A%252F%252Fapi.asos.com%252Fmarketing%252Fdynamicimage%252Fv1%252Fimg%252Fxl%252F%253Findex%253D6%2526categoryId%253D3630%2526defaultCategory%253D27108%2526store%253DUS%2526lang%253Den-US%2526currency%253DUSD%2526country%253DUS%2526custref%253D152661784%2526affid%253D14281%2526channelref%253Demail%2526campaignid%253Da12d95c6-255a-421a-967f-591272a0b672%2526asoscid%253D46802be063b9a04816ba78622847fee02f5a59ca810c12fcac93929fa7e6aa15/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZhcGkuYXNvcy5jbyIsInRpbWUiOjE3MDcyMjkzMjguNjY5OTk4fQ:1rXMKu:XPTlfhESx-e-q6JQV3-Mp77LZz6yUZzSYJbXRzL4RIc" style="display:block; width:100%; height:auto;" width="280"/>
       </a>
      </td>
     </tr>
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    <!-- //GALLERY (X2) -->
    <!-- SPACER -->
    <div style="height:8px; line-height:8px; background-color:#ffffff; mso-line-height-rule:exactly;">
    </div>
    <!-- //SPACER -->
    <!-- FULL-WIDTH CONTENT -->
    <table bgcolor="#ffffff" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
     <tr>
      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
      <td width="90%">
       <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
        <tr>
         <td style="text-align: center;">
          <p style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color: #0e0f0f;">
           Shout-out to denim's fun side! From acid-wash to neutrals and even indigo vibes (our current &lt;3), here's your chance to shake things up.
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         </td>
        </tr>
       </table>
      </td>
      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
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    <!-- //FULL-WIDTH CONTENT -->
    <!-- SPACER -->
    <div style="height:8px; line-height:8px; background-color:#ffffff; mso-line-height-rule:exactly;">
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    <!-- //SPACER -->
    <!-- SPACER -->
    <div style="height:16px; line-height:16px; background-color:#ffffff; mso-line-height-rule:exactly;">
    </div>
    <!-- //SPACER -->
    <!-- FULL-WIDTH CONTENT -->
    <table bgcolor="#ffffff" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
     <tr>
      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
      <td width="90%">
       <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
        <tr>
         <td style="text-align: center;">
          <h2 class="fontsize16" style="color: #0e0f0f; font-size: 48px; line-height: 48px;">
           <a style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color:#0e0f0f; text-decoration:none;" target="_blank">
            Shop by brand
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          </h2>
          <p style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color: #0e0f0f;">
           This is one serious line-up – even more icons on-site...
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       </table>
      </td>
      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
     </tr>
    </table>
    <!-- //FULL-WIDTH CONTENT -->
    <!-- SPACER -->
    <div style="height:16px; line-height:16px; background-color:#ffffff; mso-line-height-rule:exactly;">
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    <!-- //SPACER -->
    <!-- BRANDS -->
    <table bgcolor="#ffffff" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
     <tr>
      <td align="center">
       <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation">
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    <!-- //BRANDS -->
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      <td width="90%">
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         <td style="text-align: center;">
          <h1 class="fontsize28" style="color: #0e0f0f; font-size: 60px; line-height: 60px;">
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            Trending styles
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      <td style="font-size:1px; line-height:1px;" width="5%">
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    <!-- //FULL-WIDTH CONTENT -->
    <!-- SPACER -->
    <div style="height:24px; line-height:24px; background-color:#ffffff; mso-line-height-rule:exactly;">
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    <!-- GALLERY (X2) -->
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     <tr>
      <td bgcolor="#ffffff" style="vertical-align:middle;" valign="middle" width="50%">
       <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
        <tr>
         <td class="ph24" style="padding:16px; text-align:center;">
          <h1 class="fontsize28" style="color:#0e0f0f; font-size: 36px; line-height: 36px;">
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            Jean dresses
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          </h1>
          <div style="text-align:center;">
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                                  </v:roundrect>
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           <!--[if false]><!-->
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       <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
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         <td class="ph24" style="padding:16px; text-align:center;">
          <h1 class="fontsize28" style="color:#0e0f0f; font-size: 36px; line-height: 36px;">
           <a style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color:#0e0f0f; text-decoration:none;" target="_blank">
            Double denim
           </a>
          </h1>
          <div style="text-align:center;">
           <!--[if true]>
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                                  <![endif]-->
           <!--[if false]><!-->
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            SHOP NOW
           </a>
           <!--<![endif]-->
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    </table>
    <!-- //TWO-COLUMN CONTENT -->
    <!-- SPACER -->
    <div style="height:24px; line-height:24px; background-color:#ffffff; mso-line-height-rule:exactly;">
    </div>
    <!-- //SPACER -->
    <!-- HALF-WIDTH CONTENT (STACKING) -->
    <table bgcolor="#ff385c" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
     <tr>
      <td style="direction:rtl; font-size:0; text-align:center;">
       <!--[if true]>
                        <table width="640" align="center" cellpadding="0" cellspacing="0" border="0" dir="rtl" role="presentation" style="width:640px;">
                          <tr>
                            <td width="320" valign="middle" dir="ltr" style="width:320px;">
                            <![endif]-->
       <div class="column" style="display:inline-block; direction:ltr; width:100%; max-width:320px; vertical-align:middle;">
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        </a>
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       <!--[if true]>
                            </td>
                            <td width="320" valign="middle" dir="ltr" style="width:320px;">
                            <![endif]-->
       <div class="column" style="display:inline-block; direction:ltr; width:100%; max-width:320px; vertical-align:middle;">
        <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
         <tr>
          <td style="padding:24px; font-size:16px; text-align:center;">
           <h1 class="fontsize28" style="color: #0e0f0f; font-size: 48px; line-height: 48px;">
            <a style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color:#0e0f0f; text-decoration:none;" target="_blank">
             Serious V-day points
            </a>
           </h1>
           <p style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; margin:0 0 1em 0; color:#0e0f0f;">
            Taking things to the next level with your sneaky link? We've got V-Day gifts for *EVERY* vibe...
           </p>
           <div style="text-align:center;">
            <!--[if true]>
                    											<v:roundrect href="
https://www.asos.com/us/valentines-day-gifts/cat/?cid=26129&custref=152661784&affid=14281&channelref=email&campaignid=a12d95c6-255a-421a-967f-591272a0b672&gender=female&country=US&asoscid=46802be063b9a04816ba78622847fee02f5a59ca810c12fcac93929fa7e6aa15&lid=Blank" arcsize="50%" fillcolor="#ffffff" strokecolor="#0e0f0f" strokeweight="1.5pt" style="width:207pt; height:31.5pt; v-text-anchor:middle;">
                    											  <w:anchorlock/>
                    											  <center class="vml-cta" style="display:none; color:#0e0f0f; ">SHOP V-DAY GIFTS</center>
                    											</v:roundrect>
                    											<![endif]-->
            <!--[if false]><!-->
            <a class="cta" style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; display:inline-block; width:100%; max-width:276px; color:#0e0f0f; line-height:42px; text-align:center; text-decoration:none; background-color:#ffffff; border:2px solid #0e0f0f; border-radius:28px; -webkit-text-size-adjust:none; mso-hide:all;" target="_blank">
             SHOP V-DAY GIFTS
            </a>
            <!--<![endif]-->
           </div>
          </td>
         </tr>
        </table>
       </div>
       <!--[if true]>
                            </td>
                          </tr>
                        </table>
                        <![endif]-->
      </td>
     </tr>
    </table>
    <!-- //HALF-WIDTH CONTENT (STACKING) -->
    <!-- SPACER -->
    <div style="height:24px; line-height:24px; background-color:#f799ba; mso-line-height-rule:exactly;">
    </div>
    <!-- //SPACER -->
    <!-- FULL-WIDTH CONTENT -->
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      <td style="font-size:1px; line-height:1px;" width="5%">
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      <td width="90%">
       <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
        <tr>
         <td style="text-align: center;">
          <h2 class="fontsize16" style="color: #0e0f0f; font-size: 48px; line-height: 48px;">
           <a style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color:#0e0f0f; text-decoration:none;" target="_blank">
            Further reductions: up to 80% off
           </a>
          </h2>
          <p style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color: #0e0f0f;">
           Ends Monday 3am EST.*
          </p>
         </td>
        </tr>
       </table>
      </td>
      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
     </tr>
    </table>
    <!-- //FULL-WIDTH CONTENT -->
    <!-- SPACER -->
    <div style="height:24px; line-height:24px; background-color:#f799ba; mso-line-height-rule:exactly;">
    </div>
    <!-- //SPACER -->
    <!-- BRANDS (WW) -->
    <table bgcolor="#383838" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
     <tr>
      <td style="padding:24px 0 16px 0; text-align:center;">
       <h1 class="fontsize18" style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; font-size: 24px; line-height: 24px; color: #FFFFFF;">
        Brands we think you'll like
       </h1>
      </td>
     </tr>
     <tr>
      <td align="center" style="padding:0 0 24px 0;">
       <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation">
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           ASOS DESIGN
          </a>
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         </td>
         <td height="32" style="vertical-align: middle; padding: 0 16px 0 16px; text-align: center; background-color: #AEAEAE; border-radius: 16px;" valign="middle">
          <a class="brands" style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif;" target="_blank">
           New Balance
          </a>
         </td>
         <td style="font-size:1px; line-height:1px;" width="8">
         </td>
         <td height="32" style="vertical-align: middle; padding: 0 16px 0 16px; text-align: center; background-color: #AEAEAE; border-radius: 16px;" valign="middle">
          <a class="brands" style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif;" target="_blank">
           Bershka
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         </td>
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       </table>
       <div style="height:8px; line-height:8px; mso-line-height-rule: exactly;">
       </div>
       <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation">
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         <td height="32" style="vertical-align: middle; padding: 0 16px 0 16px; text-align: center; background-color: #AEAEAE; border-radius: 16px;" valign="middle">
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           &amp; Other Stories
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         </td>
         <td style="font-size:1px; line-height:1px;" width="8">
         </td>
         <td height="32" style="vertical-align: middle; padding: 0 16px 0 16px; text-align: center; background-color: #AEAEAE; border-radius: 16px;" valign="middle">
          <a class="brands" style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif;" target="_blank">
           Dr Martens
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         </td>
        </tr>
       </table>
      </td>
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    </table>
    <!-- //BRANDS (WW) -->
    <!-- BENEFITS -->
    <table bgcolor="#0e0f0f" border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
     <tr>
      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
      <td style="padding:24px 0 16px 0; font-size:0; text-align:center;" width="90%">
       <!--[if true]>
                        <table width="576" align="center" cellpadding="0" cellspacing="0" border="0" role="presentation" style="width:576px;">
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           </a>
          </td>
          <td align="center" style="padding:0 8px 8px 8px;" valign="top" width="50%">
           <a target="_blank">
            <img alt="Pay Later with Klarna or Afterpay" height="40" src="https://inboxflows.com/_/image/https%253A%252F%252Fmcusercontent.com%252Ffebe49dc5e6ff6dff3dd05d80%252Fimages%252F04c5cba3-c80c-24e1-5407-984d35577be6.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtY3VzZXJjb250ZSIsInRpbWUiOjE3MDcyMjkzMjguNjcxNjExM30:1rXMKu:zAtqCj3Z4QeMQ3fxLfshmZy0hULMR3eWHsj3TU8k7WA" style="display:block;" width="40"/>
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             Pay Later with Klarna or Afterpay
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        </table>
       </div>
       <!--[if true]>
                            </td>
                            <td width="288" valign="top" style="width:288px;">
                            <![endif]-->
       <div class="column" style="display:inline-block; width:100%; max-width:288px; vertical-align:top;">
        <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
         <tr>
          <td align="center" style="padding:0 8px 8px 8px;" valign="top" width="50%">
           <a target="_blank">
            <img alt="Unlimited Express Shipping" height="40" src="https://inboxflows.com/_/image/https%253A%252F%252Fmcusercontent.com%252Ffebe49dc5e6ff6dff3dd05d80%252Fimages%252Fea6fd0e8-288f-4fe1-9bb8-53345b593696.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtY3VzZXJjb250ZSIsInRpbWUiOjE3MDcyMjkzMjguNjcxODJ9:1rXMKu:QDKLsJjjCW1KRZj7jOgNMmis3AQGOkRrlPqDEbeXAvw" style="display:block;" width="40"/>
           </a>
          </td>
          <td align="center" style="padding:0 8px 8px 8px;" valign="top" width="50%">
           <a target="_blank">
            <img alt="Students get 10% off" height="40" src="https://inboxflows.com/_/image/https%253A%252F%252Fmcusercontent.com%252Ffebe49dc5e6ff6dff3dd05d80%252Fimages%252F06562d3d-4fb6-475c-b88f-c2cc6467d88d.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtY3VzZXJjb250ZSIsInRpbWUiOjE3MDcyMjkzMjguNjcyMDEwNH0:1rXMKu:LuU6lgbNwE6_uCRXkIJ6hb_m32yuSYziYofBTjAB1bs" style="display:block;" width="40"/>
           </a>
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         <tr>
          <td style="padding:0 8px 8px 8px; font-size:16px; text-align:center;" valign="top" width="50%">
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            <a style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color: #FFFFFF; text-decoration: none;" target="_blank">
             Unlimited Express Shipping
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           </p>
          </td>
          <td style="padding:0 8px 8px 8px; font-size:16px; text-align:center;" valign="top" width="50%">
           <p class="footer" style="margin: 0;">
            <a style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; color: #FFFFFF; text-decoration: none;" target="_blank">
             Students get 10% off
            </a>
           </p>
          </td>
         </tr>
        </table>
       </div>
       <!--[if true]>
                            </td>
                          </tr>
                        </table>
                        <![endif]-->
      </td>
      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
     </tr>
    </table>
    <!-- //BENEFITS -->
    <!-- FOOTER (WW) -->
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      <td style="font-size:1px; line-height:1px;" width="5%">
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       <p class="footer" style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif; margin: 0 0 1em 0;">
        *Ends 3am EST on February 12, 2024. While stocks last. Selected styles marked down as shown.
       </p>
       <p class="footer" style="font-family: 'ASOS Sans Display', Arial, Helvetica, sans-serif;">
        ASOS, Greater London House, Hampstead Road, London NW1 7FB, United Kingdom. ASOS.com is a wholly owned subsidiary of ASOS plc. Registered in England – 3584121. For customers in the EEA only; ASOS.com (Netherlands branch), having Dutch Trade Register number (KVK-nummer, Handelsregisternummer) 000052657604.
       </p>
      </td>
      <td style="font-size:1px; line-height:1px;" width="5%">
      </td>
     </tr>
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      <td style="font-size:1px; line-height:1px;" width="5%">
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       <table align="center" border="0" cellpadding="0" cellspacing="0" role="presentation">
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1 year, 4 months ago - hello@official.asos.com
Do denim 💙
Plus, the Sale just got an *upgrade* ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ...
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