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         By
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          Christine Hall
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         and
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          Haje Jan Kamps
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         Thursday, October 06, 2022
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               Hi again! Wondering if you have a preference between “Friday Eve,” “Pre-Friday” or just stick to Thursday? We are very gently leaning toward Little Friday, but tweet us your favorite post–hump day monikers! —
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                Christine
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               and
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                Haje
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               The TechCrunch Top 3
              </h2>
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                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 <strong>
                  Made by Google
                 </strong>
                </a>
                :
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Brian
                </a>
                and a group of other consumer tech fans filed 14 stories (!) related to today’s Google Fall Event, so head on down to the Big Tech Inc. section for more on that.
               </li>
               <li style="margin-bottom: 8px">
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 <strong>
                  Shining a light on business intelligence
                 </strong>
                </a>
                : Lightdash, which took in $8.4 million in new funding, built its business intelligence platform specifically for dbt,
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Paul
                </a>
                reports. The cool parts? It is open source and both a front end and a back end.
               </li>
               <li style="margin-bottom: 8px">
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 <strong>
                  Hub-and-spoke
                 </strong>
                </a>
                : “Trade wars, military conflicts, the rise of e-commerce and sustainability concerns are driving changes to supply chain networks and trade flows,”
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Kyle
                </a>
                writes. This is where Altana comes in with its data-grabbing, AI-powered supply chain visibility platform that just secured $100 million in fresh capital.
               </li>
              </ul>
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              <h2 style="text-align: left; font-size: 25px; color: #777; margin: 0;">
               <a style="color: #777; text-decoration: none" target="_blank">
                Six tips for increasing checkout conversions
               </a>
              </h2>
              <h3 style="margin: 0; margin-top: 6px; margin-bottom: 8px; color: #14c435; font-family: Helvetica, Arial; font-size: 20px; font-weight: normal;">
               Sponsored by
               <a style="color: #14c435; text-decoration: none" target="_blank">
                Stripe
               </a>
              </h3>
              <p style="font-family: Helvetica, Arial; text-align: left; color: #333; font-size: 19px; line-height: 27px; margin: 0; margin-bottom: 15px">
               <a style="font-family: Helvetica, Arial; text-align: left; text-decoration: none; color: #333; font-size: 19px; line-height: 27px; margin: 0; margin-bottom: 15px" target="_blank">
                96% of the top North American ecommerce businesses had at least five basic errors in their checkout. Read this guide to learn six high-impact actions you can take to minimize friction at checkout and increase transactions.
               </a>
              </p>
              <p style="text-align: left; color: #333; font-size: 19px; font-weight: bold; line-height: 26px; margin: 35px 0 15px;">
               <a style="background: #777; color: white; padding: 12px 18px; text-decoration: none" target="_blank">
                Get your guide
               </a>
              </p>
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               Startups and VC
              </h2>
              <p style="font-family: Helvetica, Arial;text-align: left;color: #333;font-size: 19px;line-height: 27px;margin: 0;margin-bottom: 15px">
               Online shopping and speedy delivery through services like Instacart and Amazon Prime are the height of modern conveniences, but for many consumers who care about sustainability and e-commerce’s impact on the environment, every box and plastic bag deposited on their doorstep is also accompanied by a feeling of guilt.
               <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                Sarah
               </a>
               reports that a startup called
               <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                The Rounds believes it has landed on a solution to make online commerce more efficient
               </a>
               , more eco-friendly, and — as its newly announced $38 million Series A implies — potentially profitable, too.
              </p>
              <p style="font-family: Helvetica, Arial;text-align: left;color: #333;font-size: 19px;line-height: 27px;margin: 0;margin-bottom: 15px">
               And we have five more for you:
              </p>
              <ul style="font-family: Helvetica, Arial;font-weight: normal;font-size: 19px;color: #333;line-height: 1.5em;padding-left: 20px;margin-bottom: 20px">
               <li style="margin-bottom: 8px">
                <strong>
                 When in Roam
                </strong>
                :
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Rebecca
                </a>
                reports that
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 Volocopter completes crewed eVTOL test flight
                </a>
                out of Rome vertiport.
               </li>
               <li style="margin-bottom: 8px">
                <strong>
                 GreenStars
                </strong>
                :
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 Techstars unveils sustainability-focused acceleration program
                </a>
                in Paris,
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Romain
                </a>
                reports.
               </li>
               <li style="margin-bottom: 8px">
                <strong>
                 Is it still called self-driving if it’s being driven by someone else
                </strong>
                : Uber is getting back into the robotaxi game, only this time it’s tapping a third party to handle the self-driving tech, showing off a plan
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 over the next 10 years
                </a>
                , reports
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Rebecca
                </a>
                .
               </li>
               <li style="margin-bottom: 8px">
                <strong>
                 Hot and slow in the kitchen
                </strong>
                : Typhur cooks up $20 million to
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 channel your inner sous vide chef
                </a>
                , by
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Christine
                </a>
                .
               </li>
               <li style="margin-bottom: 8px">
                <strong>
                 I know what you did last summer
                </strong>
                :
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Kyle
                </a>
                reports that Revelio Labs raises cash to
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 scrape the public web for HR insights
                </a>
                .
               </li>
              </ul>
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              <h2 style="text-align: left; font-size: 25px; color: #14c435; margin: 0; padding-bottom: 10px;">
               <a style="color: #14c435; text-decoration: none" target="_blank">
                Why your startup needs a prenup
               </a>
              </h2>
              <p style="font-family: Helvetica, Arial;text-align: left;color: #333;font-size: 19px;line-height: 27px;margin: 0;margin-bottom: 15px">
               In the early days of forming a startup, everyone is on the same page. But by the time a company reaches maturity, there’s no way to know how well the founding team will get along.
              </p>
              <p style="font-family: Helvetica, Arial;text-align: left;color: #333;font-size: 19px;line-height: 27px;margin: 0;margin-bottom: 15px">
               Starry-eyed newlyweds routinely sign prenuptial agreements without losing their sense of idealism, and startup founders should do the same, advises Yonaton Aronoff, a partner at litigation and employment law firm Harris St. Laurent &amp; Wechsler.
              </p>
              <p style="font-family: Helvetica, Arial;text-align: left;color: #333;font-size: 19px;line-height: 27px;margin: 0;margin-bottom: 15px">
               “Unfortunately, as too many co-founders and spouses come to realize, the best time to plan for negative outcomes is at the beginning of the relationship,” he writes. “Waiting until conflict develops can be devastating, and too often leads to intractable litigation with no clear winner.”
              </p>
              <p style="font-family: Helvetica, Arial;text-align: left;color: #333;font-size: 19px;line-height: 27px;margin: 0;margin-bottom: 15px">
               <em>
                Three more from the TC+ team:
               </em>
              </p>
              <ul style="font-family: Helvetica, Arial;font-weight: normal;font-size: 19px;color: #333;line-height: 1.5em;padding-left: 20px;margin-bottom: 20px">
               <li style="margin-bottom: 8px">
                <strong>
                 Not as bad as you think
                </strong>
                :
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 The US venture capital slowdown doesn’t look that bad
                </a>
                , by
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Alex
                </a>
                .
               </li>
               <li style="margin-bottom: 8px">
                <strong>
                 You reap what you invest
                </strong>
                :
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 7 investors discuss how agtech can solve agriculture’s biggest problems
                </a>
                , by
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Harri
                </a>
                .
               </li>
               <li style="margin-bottom: 8px">
                <strong>
                 Let’s talk about that market slide tho
                </strong>
                :
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 Pitch Deck Teardown: Vori’s $10M Series A deck
                </a>
                , by
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Haje
                </a>
                .
               </li>
              </ul>
              <p style="font-family: Helvetica, Arial;text-align: left;color: #333;font-size: 19px;line-height: 27px;margin: 0;margin-bottom: 15px">
               <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                <em>
                 TechCrunch+
                </em>
               </a>
               <em>
                is our membership program that helps founders and startup teams get ahead of the pack.
               </em>
               <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                <em>
                 You can sign up here
                </em>
               </a>
               <em>
                . Use code “DC” for a 15% discount on an annual subscription!
               </em>
              </p>
              <p style="text-align: left; color: #333; font-size: 19px; font-weight: bold; line-height: 26px; margin: 35px 0 15px;">
               <a style="background: #14c435; color: white; padding: 12px 18px; text-decoration: none" target="_blank">
                Read More
               </a>
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               Big Tech Inc.
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               Don’t worry, U.S. Twitter users,
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                Sarah
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               writes that
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                your edit button is coming
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               …
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              <p style="font-family: Helvetica, Arial;text-align: left;color: #333;font-size: 19px;line-height: 27px;margin: 0;margin-bottom: 15px">
               As mentioned above, the
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                Google Fall Event
               </a>
               was today, and if you missed it, you can catch up on the
               <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                reveal of the Pixel Watch and Pixel 7 here
               </a>
               .
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               Other popular stories, all from
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                Brian
               </a>
               , include:
              </p>
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                 Google offers a better look at the Pixel Tablet
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                 Here’s Google’s Pixel 7 and Pixel 7 Pro, starting at $599 and $899
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                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 Google gets serious about wearables with the Pixel Watch
                </a>
               </li>
              </ul>
              <p style="font-family: Helvetica, Arial;text-align: left;color: #333;font-size: 19px;line-height: 27px;margin: 0;margin-bottom: 15px">
               And we have five more for you:
              </p>
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               <li style="margin-bottom: 8px">
                <strong>
                 Game on
                </strong>
                :
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Manish
                </a>
                reports that
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                 Microsoft and Indian gaming platform Zupee
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                seemed to be in talks in what might lead to a $100 million investment.
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                <strong>
                 Not big on waiting
                </strong>
                :
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                 Honda is putting its SUV electric vehicles into full gear
                </a>
                and not waiting until 2024,
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                 Jaclyn
                </a>
                writes.
               </li>
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                <strong>
                 Verdict is in
                </strong>
                : Uber’s former security chief was found guilty of covering up a
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 2016 data breach
                </a>
                .
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Carly
                </a>
                has more.
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                <strong>
                 Ads in space
                </strong>
                : A new study from Russian researchers is betting that
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 satellites beaming billboards in the form of light
                </a>
                would make money,
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 Devin
                </a>
                reports.
               </li>
               <li style="margin-bottom: 8px">
                <strong>
                 All the food and drink you can stand
                </strong>
                : First it was
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 Grubhub and Gopuff
                </a>
                , and now
                <a style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none">
                 DoorDash
                </a>
                has unveiled a feature that lets you bundle food from one place and alcohol from another into a single order.
                <a rel="noopener" style="font-family: Helvetica, Arial;color: #14c435;text-decoration: none" target="_blank">
                 Aisha
                </a>
                has the 411 on both.
               </li>
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