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   Get started with Zapier by learning what a Zap is and how to use them to automate your tasks with Zapier.
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            <div style="font-family:'Open Sans', Helvetica, Arial, sans-serif;font-size:47.78px;font-weight:800;line-height:120%;text-align:center;color:#333333;">
             What's a Zap?
            </div>
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             We're excited that you're exploring ways to automate your busywork with Zapier. Now that you know a little more about Zapier, let's talk about Zaps.
            </div>
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            <div style="font-family:'Open Sans', Helvetica, Arial, sans-serif;font-size:16px;line-height:150%;text-align:left;color:#333333;">
             The workflows you create in Zapier are called Zaps, and they can automate many common tasks for you—like adding items to your to-do list or updating leads in your CRM.
             <br/>
             <br/>
             <strong style="font-weight: 600;">
              Try these Zap templates to see Zapier in action.
             </strong>
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   <!-- START ZAP TEMPLATES -->
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            <td align="center" style="border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; direction: ltr; font-size: 0px; padding: 0; text-align: center;">
             <!--[if mso | IE]><table role="presentation" border="0" cellpadding="0" cellspacing="0"> <tr> <td class="zap-col-outlook" style="vertical-align:top;width:600px;"><![endif]-->
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              <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; vertical-align: top;" valign="top" width="100%">
               <tr>
                <td align="left" style="border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-size: 0px; word-break: break-word; padding: 25px 25px 20px;">
                 <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="mso-table-lspace: 0pt; mso-table-rspace: 0pt; border-collapse: collapse; border-spacing: 0px;">
                  <tbody>
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                    <td style="border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; width: 81px;" width="81">
                     <a style="font-weight: 600; color: #136BF5; text-decoration: none;" target="_blank">
                      <img height="auto" src="https://inboxflows.com/_/image/https%253A%252F%252Fcdn.zapier.com%252Fstorage%252Fphotos%252Fe0e15238c2c17e5801aa3a621061e7a7.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjZG4uemFwaWVyLiJ9:1kXMft:caAlfrXoGxY3n9lakAKDMIaR5mAJgMg5bl9ok-TadNM" style="line-height: 100%; -ms-interpolation-mode: bicubic; border: 0; display: block; outline: none; text-decoration: none; height: auto; width: 100%; font-size: 13px;" width="81"/>
                     </a>
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                <td align="left" class="text" style="border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-size: 0px; word-break: break-word; padding: 0px 25px;">
                 <div style="font-family:'Open Sans', Helvetica, Arial, sans-serif;font-size:16px;font-weight:600;line-height:150%;text-align:left;color:#333333;">
                  Get a daily SMS message with the day's weather.
                  <span class="zap-spacer">
                   <br/>
                   <br/>
                  </span>
                 </div>
                </td>
               </tr>
               <tr>
                <td align="left" class="btn" style="border-collapse: collapse; mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-size: 0px; word-break: break-word; padding: 20px 25px 25px;" vertical-align="middle">
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                    <a style="box-shadow: 0px 5px 10px rgba(0,0,0,0.1); border: 1px solid #136BF5; display: inline-block; background: #136BF5; color: #ffffff; font-family: 'Open Sans', Helvetica, Arial, sans-serif; font-size: 16px; font-weight: 600; line-height: 156%; margin: 0; text-decoration: none; text-transform: none; padding: 10px 30px; mso-padding-alt: 0px; border-radius: 10px;" target="_blank">
                     Try this Zap
                    </a>
                   </td>
                  </tr>
                 </table>
                </td>
               </tr>
              </table>
             </div>
             <!--[if mso | IE]></td> </tr> </table><![endif]-->
            </td>
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        <!--[if mso | IE]></td> </tr> </table> </td> </tr> <tr> <td class="zap-right-outlook" width="600px"> <table align="center" border="0" cellpadding="0" cellspacing="0" class="zap-right-outlook" style="width:600px;" width="600"> <tr> <td style="line-height:0px;font-size:0px;mso-line-height-rule:exactly;"><![endif]-->
        <div class="zap-right" style="border-radius: 10px; width: 50%; display: inline-block; padding-left: 10px; margin: 0px auto; max-width: 250px;">
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             <!--[if mso | IE]><table role="presentation" border="0" cellpadding="0" cellspacing="0"> <tr> <td class="zap-col-outlook" style="vertical-align:top;width:600px;"><![endif]-->
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                 <div style="font-family:'Open Sans', Helvetica, Arial, sans-serif;font-size:16px;font-weight:600;line-height:150%;text-align:left;color:#333333;">
                  Schedule weekly Slack messages to send reminders to your team.
                 </div>
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                    <a style="box-shadow: 0px 5px 10px rgba(0,0,0,0.1); border: 1px solid #136BF5; display: inline-block; background: #136BF5; color: #ffffff; font-family: 'Open Sans', Helvetica, Arial, sans-serif; font-size: 16px; font-weight: 600; line-height: 156%; margin: 0; text-decoration: none; text-transform: none; padding: 10px 30px; mso-padding-alt: 0px; border-radius: 10px;" target="_blank">
                     Try this Zap
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            <div style="font-family:'Open Sans', Helvetica, Arial, sans-serif;font-size:23.04px;font-weight:800;line-height:125%;text-align:left;color:#333333;">
             A Zap is always made up of these parts:
            </div>
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            <div style="font-family:'Open Sans', Helvetica, Arial, sans-serif;font-size:16px;line-height:150%;text-align:left;color:#333333;">
             <strong style="font-weight: 600;">
              Trigger
             </strong>
             <br/>
             A trigger is an event that starts a Zap, like when you receive a new lead from a Facebook lead ad. A Zap can only have one trigger.
            </div>
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             <strong style="font-weight: 600;">
              Action
             </strong>
             <br/>
             An action is an event a Zap performs after it's triggered, like notifying your team in Slack about the new lead. A Zap can have more than one action.
             <br/>
             <br/>
             Watch the video above to learn more about what Zaps are and how they do work for you.
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