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  <div style="display:none;font-size:1px;color:#ffffff;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;">
   spoiler: it’s nearly half the population. ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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                                   <img alt="get 15% off all flavors for sober october!" src="https://inboxflows.com/_/image/https%253A%252F%252Fd3k81ch9hvuctc.cloudfront.net%252Fcompany%252FX6gVSm%252Fimages%252Ff23125d1-de05-440e-9a48-e011adeee4f0.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM2s4MWNoOWh2dSIsInRpbWUiOjE3NTk1MjM1MjcuNTQ3NzAxOH0:1v4mRj:4EKwM3mjMf6sMTrU29qbB3BEeUjmzdqFlK-GsVn5IC4" style="border:0; height:auto; line-height:100%; max-width:100%; outline:none; text-decoration:none; display:block; font-size:13px; width:100%" title="get 15% off all flavors for sober october!" width="600"/>
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                                   <img alt="hiyo" src="https://inboxflows.com/_/image/https%253A%252F%252Fd3k81ch9hvuctc.cloudfront.net%252Fcompany%252FX6gVSm%252Fimages%252Fbc9c3a65-96d1-4afb-b61b-c16b1e4ab675.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM2s4MWNoOWh2dSIsInRpbWUiOjE3NTk1MjM1MjcuNTQ3ODkzOH0:1v4mRj:4dgXCXq1Qm6-1HtwxBnJ1lZWxXzea4aQ1ixM1-1zt6E" style="border:0; height:auto; line-height:100%; max-width:100%; outline:none; text-decoration:none; display:block; font-size:13px; width:100%" title="hiyo" width="600"/>
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                                  <img alt="moderation goes mainstream. by the stats: how america’s alcohol consumption is changing." src="https://inboxflows.com/_/image/https%253A%252F%252Fd3k81ch9hvuctc.cloudfront.net%252Fcompany%252FX6gVSm%252Fimages%252Fbf711670-d818-4c79-8b55-2bcd1a70d882.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM2s4MWNoOWh2dSIsInRpbWUiOjE3NTk1MjM1MjcuNTQ4MTA3fQ:1v4mRj:rhq5kCACFrf271atHR8c8wqA-y0HD9tsj9qtdkmr_6Y" style="border:0; height:auto; line-height:100%; max-width:100%; outline:none; text-decoration:none; display:block; font-size:13px; width:100%" title="moderation goes mainstream. by the stats: how america’s alcohol consumption is changing." width="600"/>
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                                  <img alt="across the country, drinking habits are shifting. more americans are choosing to cut back, finding balance in how and when they drink without fully giving it up. moderation is gaining popularity and the proof is in the numbers:" src="https://inboxflows.com/_/image/https%253A%252F%252Fd3k81ch9hvuctc.cloudfront.net%252Fcompany%252FX6gVSm%252Fimages%252Ffa09ad2c-efdc-4f53-be0f-de0bbc696985.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM2s4MWNoOWh2dSIsInRpbWUiOjE3NTk1MjM1MjcuNTQ4MjN9:1v4mRj:8GE3CqQxQLtNm_5hB14kBc5WDRgHGRh4VwxhIZloTXg" style="border:0; height:auto; line-height:100%; max-width:100%; outline:none; text-decoration:none; display:block; font-size:13px; width:100%" title="across the country, drinking habits are shifting. more americans are choosing to cut back, finding balance in how and when they drink without fully giving it up. moderation is gaining popularity and the proof is in the numbers:" width="600"/>
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                                   <img alt="LESS IS MORE: 49% of americans say they’re actively trying to drink less, according to a 2024 survey by ncsolutions." src="https://inboxflows.com/_/image/https%253A%252F%252Fd3k81ch9hvuctc.cloudfront.net%252Fcompany%252FX6gVSm%252Fimages%252Fe54c4456-19fb-4d37-9f8f-64ac0d07f3f1.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM2s4MWNoOWh2dSIsInRpbWUiOjE3NTk1MjM1MjcuNTQ4MzI1fQ:1v4mRj:iUAJLAjmWio_x0gvnN_BHxIVQ66wZw3BjilzYTKbToI" style="border:0; height:auto; line-height:100%; max-width:100%; outline:none; text-decoration:none; display:block; font-size:13px; width:100%" title="LESS IS MORE: 49% of americans say they’re actively trying to drink less, according to a 2024 survey by ncsolutions." width="600"/>
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                                   <img alt="NEW TO NON-ALC: a 2025 iwsr report found that the u.s. added 37 million new no-alcohol consumers and 36 million new low-alcohol consumers between 2022 and 2024, driven by interest in moderation and alternative drinking options.  " src="https://inboxflows.com/_/image/https%253A%252F%252Fd3k81ch9hvuctc.cloudfront.net%252Fcompany%252FX6gVSm%252Fimages%252Fc3def04a-c440-4c17-b54f-d3fb9f3db1a5.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM2s4MWNoOWh2dSIsInRpbWUiOjE3NTk1MjM1MjcuNTQ4NTA5Nn0:1v4mRj:9_eQYHNrxvkkvAcwZ7zWIoDsG4KEYFxyJU1sp_7FAf8" style="border:0; height:auto; line-height:100%; max-width:100%; outline:none; text-decoration:none; display:block; font-size:13px; width:100%" title="NEW TO NON-ALC: a 2025 iwsr report found that the u.s. added 37 million new no-alcohol consumers and 36 million new low-alcohol consumers between 2022 and 2024, driven by interest in moderation and alternative drinking options.  " width="600"/>
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                                   <img alt="THE 20-SOMETHING TREND: younger adults are leading the charge with nearly 40% of 21–29 year-olds showing strong purchase intent for non-alcoholic options, as reported in data from yougov." src="https://inboxflows.com/_/image/https%253A%252F%252Fd3k81ch9hvuctc.cloudfront.net%252Fcompany%252FX6gVSm%252Fimages%252Fec17f81b-860b-4eda-a0ef-bf22ee8b6c07.jpeg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZkM2s4MWNoOWh2dSIsInRpbWUiOjE3NTk1MjM1MjcuNTQ5MDc1fQ:1v4mRj:kbDvXsFv-F8IqeErKrnEF_aWZcEkbz1al-LH9jPnL-U" style="border:0; height:auto; line-height:100%; max-width:100%; outline:none; text-decoration:none; display:block; font-size:13px; width:100%" title="THE 20-SOMETHING TREND: younger adults are leading the charge with nearly 40% of 21–29 year-olds showing strong purchase intent for non-alcoholic options, as reported in data from yougov." width="600"/>
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