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   Her Google Search Sparked an $11K Side Hustle
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   Plus: Why a boss canceled an interview 15 minutes before, a 30-year owner's formula for success, and oil drops but gas doesn't. ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­
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                  <p style="font-weight: bold; font-size: 17px; margin-bottom: 6px; color: #111111;">
                   MARCH 12, 2026
                  </p>
                  <p style="font-weight: bold; font-size: 15px; margin-bottom: 10px; color: #0073e6;">
                   What's on deck today:
                  </p>
                  <ul style="margin-top: 0; margin-bottom: 0; padding-left: 22px; color: #333333;">
                   <li>
                    Why a boss canceled an interview 15 minutes before it started
                   </li>
                   <li>
                    A 4-part formula for lasting success from a 30-year business owner
                   </li>
                   <li>
                    One side hustler turned a Google search into $11K month one
                   </li>
                   <li>
                    Why oil prices are falling but gas prices aren't
                   </li>
                  </ul>
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                  <p style="font-weight: bold; font-size: 15px; margin-bottom: 10px; color: #0073e6;">
                   Market snapshot:
                  </p>
                  <ul style="margin-top: 0; margin-bottom: 0; padding-left: 22px; color: #333333;">
                   <li>
                    S&amp;P 500
                    <span style="color: red;">
                     ▼ 0.32%
                    </span>
                   </li>
                   <li>
                    Dow Jones
                    <span style="color: red;">
                     ▼ 0.78%
                    </span>
                   </li>
                   <li>
                    NASDAQ
                    <span style="color: red;">
                     ▼ 0.18%
                    </span>
                   </li>
                  </ul>
                 </div>
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                <p>
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                      <a data-hs-link-id="0" data-hs-link-id-v2="Z+yErJa2" rel="noopener" style="text-decoration:none; font-weight:bold; color:#000000" target="_blank">
                       When Steve Jobs Stepped Down, He Advised Tim Cook to Never Ask Himself This One Question
                      </a>
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                 <p style="line-height:175%">
                  <span style="font-weight: normal;">
                   As Apple
                  </span>
                  nears its 50th anniversary on April 1, CEO Tim Cook is reflecting on what has stayed the same since the founding days of the company — and he says one aspect of Apple that has remained constant is “we argue and debate everything” at meetings.
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                  In an
                  <a data-hs-link-id="0" data-hs-link-id-v2="nxbWenXy" style="color:#2563eb" target="_blank">
                   interview with CBS
                  </a>
                  earlier this week, Cook noted that Apple’s contentious meetings allow for “better ideas, bigger ideas” to flow.
                 </p>
                 <p style="line-height:175%">
                 </p>
                 <p style="line-height:175%">
                  “I think this dates back to the creation of the company,” Cook told CBS. “This idea that collaboration and bringing together people with different lenses and different viewpoints on things and putting them in a rock tumbler and turning it to see what comes out. I think that was the [case] from the founding days of the company, and it’s still the case today.”
                 </p>
                 <p style="line-height:175%">
                 </p>
                 <p style="line-height:175%">
                  Cook added in the interview that two things were “essential” to Apple: people and culture. He acknowledged that Apple had “a lot” of intellectual property, but that it depended on people to create it. He said that culture “creates the innovation with the intellectual property.”
                 </p>
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                      Read the full story →
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                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17719747471571_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <p style="line-height:175%">
                  <em>
                   This Side Hustle Spotlight Q&amp;A features Lauren Olds, 32, of San Diego, California. Olds is the director of relations for a software company building her collagen-rich tea brand
                  </em>
                  <a data-hs-link-id="0" data-hs-link-id-v2="aqARQ9NG" style="color:#2563eb" target="_blank">
                   <em>
                    LEEVA
                   </em>
                  </a>
                  <em>
                   on the side.
                  </em>
                 </p>
                 <p style="line-height:175%">
                 </p>
                 <p style="line-height:175%">
                  <strong>
                   When did you start your side hustle? Where did you find the inspiration for it?
                  </strong>
                  <br/>
                  <span style="font-weight: bold;">
                   Olds:
                  </span>
                  About two and a half years ago, I spoke it out loud for the first time: I wanted to start my own
                  <a data-hs-link-id="0" data-hs-link-id-v2="y1wKrg6k" style="color:#2563eb; font-style:normal" target="_blank">
                   brand
                  </a>
                  . After that, it took me over a year to develop the concept for LEEVA. I kept coming back to tea. I saw a gap in the market. Often, beverages marketed as “wellness drinks” were full of sugar, artificial sweeteners, and caffeine. Or they tasted terrible.
                 </p>
                 <p style="line-height:175%">
                 </p>
                 <p style="line-height:175%">
                  <strong>
                   What were some of the first steps you took to get your side hustle off the ground? How much money/investment did it take to launch?
                  </strong>
                  <em>
                   <br/>
                  </em>
                  <span style="font-weight: bold;">
                   Olds:
                  </span>
                  My very first step was quite literally Googling, “How do you start a beverage brand?” Then I focused on product development and branding. Those two things were the most time-consuming and most expensive areas of the business I invested in to get to launch.
                 </p>
                 <p style="line-height:175%">
                 </p>
                 <p style="line-height:175%">
                  Because I was (and still am) working a full-time corporate job while building the side hustle, I knew I would have to invest a bit more than most
                  <a data-hs-link-id="0" data-hs-link-id-v2="wk939mJ5" style="color:#2563eb" target="_blank">
                   first-time founders
                  </a>
                  to bring my vision to life. I invested in areas I either didn’t have time for or didn’t have the skills to execute on. Over a year, and over $80,000 later, I was able to launch LEEVA.
                 </p>
                 <p style="line-height:175%">
                 </p>
                 <p style="line-height:175%">
                  <strong>
                   If you could go back in your business journey and change one process or approach, what would it be, and how do you wish you’d done it differently?
                  </strong>
                  <br/>
                  <span style="font-weight: bold;">
                   Olds:
                  </span>
                  When I first started product development and
                  <a data-hs-link-id="0" data-hs-link-id-v2="XsM1p5EA" style="color:#2563eb" target="_blank">
                   branding
                  </a>
                  , I took a very casual approach. I didn’t have a timeline for the launch, so I frequently told my partners, “No rush.” I didn’t realize that these things take much longer than I thought they would. By the time we were wrapping up, I was itching to launch and get to the next phase. However long you think it will take, double it — and keep up the momentum.
                 </p>
                </div>
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                     <strong style="color:#ffffff;font-weight:bold;text-decoration:none;font-style:normal;">
                      Read the full story →
                     </strong>
                    </a>
                   </td>
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                    </p>
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                  <span style="font-family: Tahoma, sans-serif;">
                   Quick Hits
                  </span>
                 </h2>
                </div>
               </div>
              </td>
             </tr>
            </tbody>
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           <table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
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               <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17716191877941" style="color: inherit; font-size: inherit; line-height: inherit;">
                <div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17716191877941_" style="color: inherit; font-size: inherit; line-height: inherit;">
                 <ul style="line-height:175%">
                  <li>
                   Consumer Prices Rose
                   <a data-hs-link-id="0" data-hs-link-id-v2="asu8J69c" rel="noopener" style="color:#2563eb" target="_blank">
                    2.4% Annually
                   </a>
                   in February, as Expected
                  </li>
                  <li>
                   Oil Prices Are Falling — Gas Prices Aren't.
                   <a data-hs-link-id="0" data-hs-link-id-v2="IIczm6Lh" rel="noopener" style="color:#2563eb" target="_blank">
                    Here's Why.
                   </a>
                  </li>
                  <li>
                   How to
                   <a data-hs-link-id="0" data-hs-link-id-v2="Zhw/goiQ" rel="noopener" style="color:#2563eb" target="_blank">
                    Keep Top Talent
                   </a>
                   When You Can’t Offer Promotions or Raises
                  </li>
                  <li>
                   <a data-hs-link-id="0" data-hs-link-id-v2="QcRp6ryh" rel="noopener" style="color:#2563eb" target="_blank">
                    The AI Threat
                   </a>
                   Costing Americans $16.6 Billion a Year
                  </li>
                 </ul>
                 <p style="line-height:175%">
                  <span style="color: #000000;">
                  </span>
                 </p>
                </div>
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                    </p>
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          <!--[if gte mso 9]></table><![endif]-->
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                   Do This Today ✅
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                          <span style="font-weight: normal;">
                           <span style="font-weight: bold;">
                            Make your next 1:1 the most useful meeting of the week.
                           </span>
                          </span>
                          The 1:1 is arguably a leader’s most powerful tool for building trust. Employees who regularly meet with their manager are
                          <a data-hs-link-id="0" data-hs-link-id-v2="IQTy0DOu" style="color:#2563eb" target="_blank">
                           almost three times more likely
                          </a>
                          to be engaged. Ideally, they should also come away from a 1:1 feeling like they have wings. No longer weighed down by administrative obstacles and uncertainty about how to proceed, but fueled by the momentum to get things done.
                         </p>
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             <h2 style="line-height:175%; font-size:20px; font-weight:bold; color:#1a1a1a; margin:0 0 16px 0; font-family:Tahoma, Geneva, sans-serif">
              Make Your Next Move
             </h2>
             <div style="background-color: #ffffff; border: 2px solid #0073e6; border-radius: 16px; padding: 28px; margin-bottom: 20px;">
              <p style="font-size: 11px; font-weight: bold; color: #999999; margin: 0 0 12px 0; letter-spacing: 1px; text-transform: uppercase; font-family: Helvetica, Arial, sans-serif;">
               FREE GUIDE
              </p>
              <h3 style="font-size:15px; font-weight:bold; color:#1a1a1a; margin:0 0 12px 0; line-height:1.3; font-family:Helvetica, Arial, sans-serif">
               Your Business Idea Is Worth $0. This Strategy Guide Changes That.
              </h3>
              <p style="font-size: 15px; color: #4a4a4a; margin: 0 0 16px 0; line-height: 1.6; font-family: Helvetica, Arial, sans-serif;">
               This 5-minute read shows you how to get your idea out of your head and onto paper in a way that opens doors and gets investors to pay attention. Don’t wait around while someone else brings a similar idea to life.
              </p>
              <p style="margin: 0;">
               <a data-hs-link-id="0" data-hs-link-id-v2="KmY4RnHC" style="color:#0066cc; text-decoration:none; font-weight:600; font-size:15px; font-family:Helvetica, Arial, sans-serif" target="_blank">
                Build your plan now
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                 Entrepreneur Media, LLC., 1651 E. 4th Street, Suite 125, Santa Ana, California 92701, USA
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