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Clavicular is a 20-year-old streamer who pairs extreme looksmaxxing (e.g. he hammers his cheekbones) with a propensity to shout racist and antisemitic slurs. These endeavors—plus some savvy PR—turn out to be one recipe for fame in 2026.
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GQ
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</a>
trailed Clavicular during New York Fashion Week, where he was frequently heckled. —
<i>
Kat Stoeffel, features director
</i>
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By Kieran Press-Reynolds
</span>
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Braden Peters was a normal kid once. For the most part, his childhood was “probably the same as anyone else,” he tells me. “There’s not a lot of deviation between five-year-olds, you know?” He grew up in Hoboken, New Jersey, with a businessman father and a mother who used to be a bodybuilder. He had a little sister. There was a dog. His family would often go skiing, and every summer, they’d visit Cape Cod in Massachusetts and hang around the beach.
<br/>
<br/>
But Peters was a hyperfixator. When he got hooked on something, he committed. He liked Nerf guns, so he bought tons of them. He was briefly very into politics. His family had a home gym, and he started working out. Soon, he was watching Rich Piana videos on YouTube, digging into More Plates More Dates and bodybuilding forums, and looking up posts about shoulder blades and shoulder-to-waist ratios. Then he found Looksmax.org, the website that would change his life.
<br/>
<br/>
In the last few months, Braden Peters has stopped being Braden Peters. He has evolved into a supernatural creature known only by his online handle, Clavicular. Named after the clavicle— also known as the collarbone—Clavicular has become the face of the
<a rel="noopener" style="text-decoration: underline; color: #000000;" target="_blank">
looksmaxxing
</a>
community, a cohort of painfully online young men who obsess over physical self-improvement in the hope that it’ll improve their dating odds.
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How Clavicular Became King of the Looksmaxxers
It’s dark. View this email in your browser | Update your email preferencesClavicular is a 20-year...