Inboxes

Create an inbox to save and track emails. It's free!

+New inbox
Back
Back
Back 
<html style="scrollbar-width: thin;scrollbar-color: #dbdbdbrgb(255,255,255);">
 <head>
  <meta charset="utf-8"/>
  <title>
   How to bring your social media audience to Substack
  </title>
  <style>
   @media all and (-ms-high-contrast: none), (-ms-high-contrast: active) {
  .typography .markup table.image-wrapper img,
  .typography.editor .markup table.image-wrapper img,
  .typography .markup table.kindle-wrapper img,
  .typography.editor .markup table.kindle-wrapper img {
    max-width: 550px;
  }
}
@media (max-width: 1024px) {
  .typography .captioned-image-container figure:has(> a.image2-align-left),
  .typography.editor .captioned-image-container figure:has(> a.image2-align-left),
  .typography .captioned-image-container figure:has(> a.image2-align-right),
  .typography.editor .captioned-image-container figure:has(> a.image2-align-right) {
    float: none;
    margin: 1em auto;
    max-width: 100%;
    width: auto;
    padding: 0;
  }
  .typography .captioned-image-container figure:has(> a.image2-align-left.thefp),
  .typography.editor .captioned-image-container figure:has(> a.image2-align-left.thefp),
  .typography .captioned-image-container figure:has(> a.image2-align-right.thefp),
  .typography.editor .captioned-image-container figure:has(> a.image2-align-right.thefp) {
    margin: 1em auto;
  }
  .typography .captioned-image-container figure:has(> a.image2-align-left) .image2-inset,
  .typography.editor .captioned-image-container figure:has(> a.image2-align-left) .image2-inset,
  .typography .captioned-image-container figure:has(> a.image2-align-right) .image2-inset,
  .typography.editor .captioned-image-container figure:has(> a.image2-align-right) .image2-inset {
    display: block;
    justify-content: initial;
  }
}
@media (max-width: 768px) {
  .typography .markup div.sponsorship-campaign-embed,
  .typography.editor .markup div.sponsorship-campaign-embed {
    margin-top: 24px;
    margin-bottom: 24px;
  }
  .typography .markup div.sponsorship-campaign-embed:first-child,
  .typography.editor .markup div.sponsorship-campaign-embed:first-child {
    margin-top: 0px;
  }
}
@media screen and (max-width: 650px) {
  .typography .markup div.youtube-overlay,
  .typography.editor .markup div.youtube-overlay,
  .typography .markup div.vimeo-overlay,
  .typography.editor .markup div.vimeo-overlay {
    display: none !important;
  }
}
@media screen and (max-width: 370px) {
  .typography .markup div.tiktok-wrap,
  .typography.editor .markup div.tiktok-wrap {
    width: calc(95vw - 32px);
    height: calc((95vw - 32px - 2px) / 0.485714);
  }
}
@media screen and (max-width: 650px) {
  .typography .markup div.embedded-publication-wrap .embedded-publication.show-subscribe,
  .typography.editor .markup div.embedded-publication-wrap .embedded-publication.show-subscribe {
    padding: 24px;
  }
}
@media screen and (max-width: 650px) {
  .typography .markup div.subscription-widget-wrap .subscription-widget.show-subscribe,
  .typography.editor .markup div.subscription-widget-wrap .subscription-widget.show-subscribe,
  .typography .markup div.subscription-widget-wrap-editor .subscription-widget.show-subscribe,
  .typography.editor .markup div.subscription-widget-wrap-editor .subscription-widget.show-subscribe,
  .typography .markup div.captioned-button-wrap .subscription-widget.show-subscribe,
  .typography.editor .markup div.captioned-button-wrap .subscription-widget.show-subscribe {
    padding: 0px 24px;
  }
}
@media screen and (max-width: 650px) {
  .typography .markup div.subscription-widget-wrap .subscription-widget.show-subscribe .subscription-widget-subscribe .button,
  .typography.editor .markup div.subscription-widget-wrap .subscription-widget.show-subscribe .subscription-widget-subscribe .button,
  .typography .markup div.subscription-widget-wrap-editor .subscription-widget.show-subscribe .subscription-widget-subscribe .button,
  .typography.editor .markup div.subscription-widget-wrap-editor .subscription-widget.show-subscribe .subscription-widget-subscribe .button,
  .typography .markup div.captioned-button-wrap .subscription-widget.show-subscribe .subscription-widget-subscribe .button,
  .typography.editor .markup div.captioned-button-wrap .subscription-widget.show-subscribe .subscription-widget-subscribe .button {
    padding: 10px 12px;
    min-width: 110px;
  }
}
@media (max-width: 650px) {
  .typography .markup .tweet,
  .typography.editor .markup .tweet {
    padding: 12px;
  }
}
@media (max-width: 650px) {
  .typography .markup .tweet .tweet-text,
  .typography.editor .markup .tweet .tweet-text {
    font-size: 14px;
    line-height: 20px;
  }
}
@media (max-width: 650px) {
  .typography .markup .tweet .tweet-photos-container.two,
  .typography.editor .markup .tweet .tweet-photos-container.two,
  .typography .markup .tweet .tweet-photos-container.three,
  .typography.editor .markup .tweet .tweet-photos-container.three,
  .typography .markup .tweet .tweet-photos-container.four,
  .typography.editor .markup .tweet .tweet-photos-container.four {
    height: 200px;
  }
}
@media (max-width: 650px) {
  .typography .markup .tweet a.expanded-link .expanded-link-img,
  .typography.editor .markup .tweet a.expanded-link .expanded-link-img {
    max-height: 180px;
  }
}
@media (max-width: 650px) {
  .typography .markup .tweet a.expanded-link .expanded-link-description,
  .typography.editor .markup .tweet a.expanded-link .expanded-link-description {
    display: none;
  }
}
@media screen and (max-width: 650px) {
  .typography .markup .apple-podcast-container,
  .typography.editor .markup .apple-podcast-container {
    width: unset;
  }
}
@media (max-width: 420px) {
  .typography .markup .install-substack-app-embed img.install-substack-app-embed-img,
  .typography.editor .markup .install-substack-app-embed img.install-substack-app-embed-img {
    margin: 0 auto 16px auto;
  }
}
@media (max-width: 420px) {
  .typography .markup .install-substack-app-embed .install-substack-app-embed-text,
  .typography.editor .markup .install-substack-app-embed .install-substack-app-embed-text {
    margin: 0 0 12px 0;
    max-width: 100%;
    width: auto;
    text-align: center;
  }
}
@media (max-width: 420px) {
  .typography .markup .install-substack-app-embed .install-substack-app-embed-link,
  .typography.editor .markup .install-substack-app-embed .install-substack-app-embed-link {
    display: flex;
    justify-content: center;
  }
}
@media screen and (min-width: 481px) {
  .share-button-container {
    height: 38px;
  }
}
@media screen and (min-width: 481px) {
  .share-button-container a.comment {
    height: 38px;
    line-height: 38px;
    padding-right: 10px;
  }
}
@media screen and (max-width: 480px) {
  .share-button-container .separator {
    display: block;
    margin: 0;
    height: 8px;
    border-left: none;
  }
}
@media screen and (max-width: 480px) {
  .share-button-container a.share.first img {
    padding-left: 0;
  }
}
@media screen and (min-width: 481px) {
  .share-button-container a.mobile {
    display: none !important;
  }
}
@media screen and (min-width: 541px) {
  .settings-add-pub-modal-wrapper .container .add-recommending-pub-modal-container {
    padding: 36px;
    height: 680px;
  }
}
@media screen and (min-width: 541px) {
  .settings-add-pub-modal-wrapper .container .add-recommending-pub-modal-container .footer {
    position: absolute;
    bottom: 36px;
    margin: 0px;
  }
}
@media screen and (max-width: 650px) {
  .header-anchor-parent {
    display: none;
  }
}
@media screen and (max-width: 768px) {
  .post {
    padding: 16px 0 0 0;
  }
}
@media screen and (max-width: 650px) {
  .post .post-header .post-label {
    margin-top: 8px;
  }
}
@media screen and (max-width: 650px) {
  .post .post-header .meta-author-wrap.alternative-meta .meta-right-column .post-meta {
    margin-top: 6px;
  }
}
@media screen and (max-width: 650px) {
  .post .footer-facepile-container {
    height: 64px;
    padding: 0 16px;
    display: flex;
    align-items: center;
    justify-content: flex-start;
    width: 100%;
  }
}
@media screen and (max-width: 650px) {
  .post .post-footer.use-separators {
    justify-content: center;
  }
}
@media screen and (max-width: 650px) {
  .post .post-footer.next-prev {
    height: 64px;
    justify-content: space-between;
    box-sizing: border-box;
  }
}
@media screen and (max-width: 650px) {
  .post-contributor-footer .post-contributor-bio-table {
    display: block;
  }
  .post-contributor-footer .post-contributor-bio-table-row {
    display: flex;
    flex-direction: row;
  }
  .post-contributor-footer .post-contributor-bio-userhead-cell,
  .post-contributor-footer .post-contributor-bio-body-cell {
    display: block;
  }
  .post-contributor-footer .post-contributor-bio-body-cell {
    flex-grow: 1;
  }
  .post-contributor-footer .post-contributor-bio-body-table {
    display: block;
  }
  .post-contributor-footer .post-contributor-bio-body-table-row {
    display: block;
  }
  .post-contributor-footer .post-contributor-bio-copy-cell,
  .post-contributor-footer .post-contributor-bio-controls-cell {
    display: block;
  }
  .post-contributor-footer .post-contributor-bio-copy-cell {
    margin: 0 0 16px 0;
  }
  .post-contributor-footer .post-contributor-bio-controls-cell {
    width: auto;
  }
  .post-contributor-footer .post-contributor-bio-controls {
    margin: auto;
  }
  .post-contributor-footer .post-contributor-bio-controls .button.primary {
    width: 100%;
  }
  .post-contributor-footer .post-contributor-bio-text {
    font-size: 14px;
  }
}
@media screen and (min-width: 768px) {
  .post-silhouette {
    padding: 32px 0;
  }
}
@media screen and (max-width: 650px) {
  .post-silhouette .post-silhouette-title {
    margin-top: 10.44225025px;
    height: 120px;
  }
}
@media screen and (max-width: 650px) {
  .post-silhouette .post-silhouette-meta {
    width: 75%;
  }
}
@media screen and (max-width: 650px) {
  .post-silhouette .post-silhouette-meta.with-byline-image {
    margin: 20px 0;
  }
}
@media screen and (max-width: 650px) {
  .use-theme-bg .post-meta.alternative-meta .post-meta-item,
  .post-meta.alternative-meta .post-meta-item {
    padding-right: 16px;
  }
}
@media screen and (max-width: 370px) {
  .use-theme-bg .post-meta.alternative-meta .post-meta-item,
  .post-meta.alternative-meta .post-meta-item {
    font-size: 14px;
  }
}
@media screen and (max-width: 650px) {
  .use-theme-bg .post-meta.alternative-meta .post-meta-item.guest-author-publication,
  .post-meta.alternative-meta .post-meta-item.guest-author-publication {
    display: none;
  }
}
@media screen and (max-width: 370px) {
  .post-meta .post-meta-item .post-meta-button {
    height: 36px !important;
    /* important to override in-line height style on emails */
  }
  .post-meta .post-meta-item .post-meta-button .meta-button-label {
    display: none;
  }
  .post-meta .post-meta-item .post-meta-button > svg {
    margin-right: 0;
  }
}
@media screen and (max-width: 370px) {
  .post-meta .post-meta-item {
    font-size: 12px;
  }
}
@media screen and (max-width: 650px) {
  .post .floating-subscribe-button {
    bottom: 20px;
    right: 20px;
  }
}
@media all and (-ms-high-contrast: none), (-ms-high-contrast: active) {
  body .markup table.image-wrapper img,
  body .markup table.kindle-wrapper img {
    max-width: 550px;
  }
}
@media (max-width: 1024px) {
  body .captioned-image-container figure:has(> a.image2-align-left),
  body .captioned-image-container figure:has(> a.image2-align-right) {
    float: none;
    margin: 1em auto;
    max-width: 100%;
    width: auto;
    padding: 0;
  }
  body .captioned-image-container figure:has(> a.image2-align-left.thefp),
  body .captioned-image-container figure:has(> a.image2-align-right.thefp) {
    margin: 1em auto;
  }
  body .captioned-image-container figure:has(> a.image2-align-left) .image2-inset,
  body .captioned-image-container figure:has(> a.image2-align-right) .image2-inset {
    display: block;
    justify-content: initial;
  }
}
@media (max-width: 768px) {
  body .markup div.sponsorship-campaign-embed {
    margin-top: 24px;
    margin-bottom: 24px;
  }
  body .markup div.sponsorship-campaign-embed:first-child {
    margin-top: 0px;
  }
}
@media screen and (max-width: 650px) {
  body .markup div.youtube-overlay,
  body .markup div.vimeo-overlay {
    display: none !important;
  }
}
@media screen and (max-width: 370px) {
  body .markup div.tiktok-wrap {
    width: calc(95vw - 32px);
    height: calc((95vw - 32px - 2px) / 0.485714);
  }
}
@media screen and (max-width: 650px) {
  body .markup div.embedded-publication-wrap .embedded-publication.show-subscribe {
    padding: 24px;
  }
}
@media screen and (max-width: 650px) {
  body .markup div.subscription-widget-wrap .subscription-widget.show-subscribe,
  body .markup div.subscription-widget-wrap-editor .subscription-widget.show-subscribe,
  body .markup div.captioned-button-wrap .subscription-widget.show-subscribe {
    padding: 0px 24px;
  }
}
@media screen and (max-width: 650px) {
  body .markup div.subscription-widget-wrap .subscription-widget.show-subscribe .subscription-widget-subscribe .button,
  body .markup div.subscription-widget-wrap-editor .subscription-widget.show-subscribe .subscription-widget-subscribe .button,
  body .markup div.captioned-button-wrap .subscription-widget.show-subscribe .subscription-widget-subscribe .button {
    padding: 10px 12px;
    min-width: 110px;
  }
}
@media (max-width: 650px) {
  body .markup .tweet {
    padding: 12px;
  }
}
@media (max-width: 650px) {
  body .markup .tweet .tweet-text {
    font-size: 14px;
    line-height: 20px;
  }
}
@media (max-width: 650px) {
  body .markup .tweet .tweet-photos-container.two,
  body .markup .tweet .tweet-photos-container.three,
  body .markup .tweet .tweet-photos-container.four {
    height: 200px;
  }
}
@media (max-width: 650px) {
  body .markup .tweet a.expanded-link .expanded-link-img {
    max-height: 180px;
  }
}
@media (max-width: 650px) {
  body .markup .tweet a.expanded-link .expanded-link-description {
    display: none;
  }
}
@media screen and (max-width: 650px) {
  body .markup .apple-podcast-container {
    width: unset;
  }
}
@media (max-width: 420px) {
  body .markup .install-substack-app-embed img.install-substack-app-embed-img {
    margin: 0 auto 16px auto;
  }
}
@media (max-width: 420px) {
  body .markup .install-substack-app-embed .install-substack-app-embed-text {
    margin: 0 0 12px 0;
    max-width: 100%;
    width: auto;
    text-align: center;
  }
}
@media (max-width: 420px) {
  body .markup .install-substack-app-embed .install-substack-app-embed-link {
    display: flex;
    justify-content: center;
  }
}
@media screen and (min-width: 500px) {
  body .header a.logo {
    width: 42px;
    height: 42px;
    border-radius: 12px;
  }
}
@media screen and (max-width: 420px) {
  body .subscription-receipt table:first-of-type .subscription-amount .subscription-discount {
    width: 72px !important;
  }
}
@media screen and (min-width: 481px) {
  body .share-button-container {
    height: auto;
  }
}
@media screen and (max-width: 480px) {
  body .share-button-container .separator {
    display: block !important;
    margin: 0 !important;
    height: 8px !important;
    border-left: none !important;
  }
}
@media screen and (max-width: 650px) {
  .digest .item .post-meta-item.audience {
    display: none;
  }
}
@media screen and (min-width: 500px) {
  .digest-publication .logo img {
    width: 42px;
    height: 42px;
    border-radius: 8px;
  }
}
@media screen and (max-width: 650px) {
  .comments-page .container .comment-list .collapsed-reply {
    margin-left: calc(10 + 32px - 24px);
  }
}
@media screen and (max-width: 650px) {
  .comment > .comment-list {
    padding-left: 24px;
  }
}
@media screen and (max-width: 650px) {
  .finish-magic-login-modal .modal-content .container {
    padding: 24px 0;
  }
}
@media (max-width: 650px) {
  .reader2-text-b3 {
    line-height: 24px;
  }
}
@media screen and (max-width: 650px) {
  .reader2-text-h4 {
    line-height: 24px;
  }
}
@media screen and (min-width: 541px) {
  .user-profile-modal {
    padding-left: 12px;
    padding-right: 12px;
  }
}
@media screen and (max-width: 650px) {
  .subscribe-widget form.form .sideBySideWrap button.rightButton {
    padding: 10px 12px;
  }
}
@media screen and (min-width: 541px) {
  .pub-icon:hover .logo-hover,
  .feed-item-icon:hover .logo-hover {
    display: block;
  }
}
@media screen and (max-width: 650px) {
  .post-ufi.single-full-width-button .post-ufi-button-wrapper {
    width: 100%;
    padding: 16px;
  }
  .post-ufi.single-full-width-button .post-ufi-button-wrapper:empty {
    display: none;
  }
  .post-ufi.single-full-width-button .post-ufi-button {
    width: 100%;
    justify-content: center;
  }
}
@media screen and (max-width: 768px) {
  .file-embed-wrapper {
    padding: 0;
  }
}
@media screen and (max-width: 768px) {
  .file-embed-wrapper-editor {
    padding: 0;
  }
}
@media screen and (max-width: 768px) {
  .file-embed-wrapper-editor:active {
    padding: 0;
  }
}
@media only screen and (max-width: 650px) {
  .file-embed-button.wide,
  .file-embed-error-button.wide {
    display: none;
  }
}
@media only screen and (min-width: 630px) {
  .file-embed-button.narrow,
  .file-embed-error-button.narrow {
    display: none;
  }
}
@media screen and (min-width: 541px) {
  .audio-player-wrapper .audio-player {
    min-width: 500px;
  }
}
@media screen and (max-width: 650px) {
  .audio-player-wrapper .audio-player .audio-player-progress {
    border-left-width: 16px;
    border-right-width: 16px;
  }
}
@media screen and (max-width: 650px) {
  .audio-player-wrapper .audio-player .audio-player-progress .audio-player-progress-bar .audio-player-progress-bar-popup {
    top: -54px;
  }
}
@media screen and (max-width: 650px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-progress {
    border-left-width: 16px;
    border-right-width: 16px;
  }
}
@media screen and (max-width: 650px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-progress .audio-player-progress-bar .audio-player-progress-bar-popup {
    top: -54px;
  }
}
@media (min-width: 250px) {
  .audio-player-wrapper-fancy .audio-player {
    padding: 32px;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group {
    display: flex;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group .button:last-of-type {
    display: block;
  }
}
@media (min-width: 300px) {
  .audio-player-wrapper-fancy .audio-player .btn-group {
    display: block;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group .button:first-of-type {
    display: block;
  }
}
@media (min-width: 350px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-substack-logo {
    display: block;
  }
  .audio-player-wrapper-fancy .audio-player .audio-player-title {
    margin-top: 16px;
  }
  .audio-player-wrapper-fancy .audio-player .audio-player-hero-image-container {
    padding-top: 15%;
    width: 15%;
    display: block;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group .button:first-of-type {
    display: block;
  }
  .audio-player-wrapper-fancy .audio-player .audio-player-substack-logo {
    display: block;
  }
}
@media (min-width: 350px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-hero-image-container {
    padding-top: 25%;
    width: 25%;
    display: block;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group {
    display: flex;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group .button:first-of-type {
    display: block;
  }
}
@media (min-width: 400px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-hero-image-container {
    padding-top: 40%;
    width: 40%;
  }
}
@media (max-width: 400px) {
  .audio-player-wrapper-fancy .audio-player .btn-group {
    margin-top: 12px;
  }
  .audio-player-wrapper-fancy .audio-player .btn-group .button {
    font-size: 13px;
    padding: 6px 12px;
    height: auto;
    margin-top: 10px;
  }
}
@media (min-width: 600px) {
  .audio-player-wrapper-fancy .audio-player .audio-player-hero-image-container {
    padding-top: 55%;
    width: 55%;
  }
}
@media (max-width: 650px) {
  .poll-editor-modal {
    min-width: calc(100% - 20px);
  }
}
@media (max-width: 750px) {
  .poll-embed .poll-anchor-target .poll-anchor-copy-button {
    left: 8px;
    top: 45px;
  }
}
@media screen and (min-width: 541px) {
  .poll-embed .poll-wrapper.poll-web .poll-dialog .modal-table .modal-row .modal-content > .container {
    width: 552px;
    padding: 26px 24px;
  }
}
@media screen and (max-width: 650px) {
  .poll-embed .poll-wrapper.poll-web .poll-dialog .modal-table .modal-row .modal-content > .container {
    padding: 40px 0;
  }
}
@media screen and (max-width: 650px) {
  .poll-embed .poll-wrapper.poll-web .poll-dialog .modal-row .modal-cell .modal-exit-btn {
    margin-right: -20px;
  }
}
  </style>
 </head>
 <body class="email-body" style="font-kerning: auto;">
  <img alt="" border="0" height="1" src="https://inboxflows.com/_/image/https%253A%252F%252Feotrx.substackcdn.com%252Fopen%253Ftoken%253DeyJtIjoiPDIwMjUwNTI5MTcxNDUwLjMuMTI3N2NiZGM5YjI3MDE3OUBtZy1kMS5zdWJzdGFjay5jb20-IiwidSI6MTU2NTY1OTMsInIiOiJhM2VjOTJiZUB1aWZlZWQuY29tIiwiZCI6Im1nLWQxLnN1YnN0YWNrLmNvbSIsInAiOjE2NDczOTE3NiwidCI6InBvZGNhc3QiLCJhIjoiZXZlcnlvbmUiLCJzIjoxLCJjIjoicG9zdCIsImYiOnRydWUsInBvc2l0aW9uIjoidG9wIiwiaWF0IjoxNzQ4NTM4OTUyLCJleHAiOjE3NTExMzA5NTIsImlzcyI6InB1Yi0wIiwic3ViIjoiZW8ifQ.LfMtGQsrv5gIsgNUjVrC03T4e4GEyQ2bgJrFLGC8ziI/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlb3RyeC5zdWJzdCIsInRpbWUiOjE3NDg1Mzg5NTQuNzIyMzY0Mn0:1uKgrC:r1LXy2HHzYwLEznqmxW8Ms6-O1bsggrApZ01_iSVHyg" style="height:1px !important;width:1px !important;border-width:0 !important;margin-top:0 !important;margin-bottom:0 !important;margin-right:0 !important;margin-left:0 !important;padding-top:0 !important;padding-bottom:0 !important;padding-right:0 !important;padding-left:0 !important;" width="1"/>
  <div class="preview" style="display:none;font-size:1px;color:#333333;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;">
   Watch now (2 mins) | Our insider tips for turning followers into subscribers—at launch and beyond
  </div>
  <div class="preview" style="display:none;font-size:1px;color:#333333;line-height:1px;max-height:0px;max-width:0px;opacity:0;overflow:hidden;">
   ͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­͏     ­
  </div>
  <table border="0" cellpadding="0" cellspacing="0" class="email-body-container" role="presentation" width="100%">
   <tbody>
    <tr>
     <td>
     </td>
     <td class="content" width="550">
     </td>
     <td>
     </td>
    </tr>
    <tr>
     <td>
     </td>
     <td align="left" class="content" width="550">
      <div style="font-size: 16px;line-height: 26px;max-width: 550px;width: 100%;margin: 0 auto;overflow-wrap: break-word;">
       <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
        <tbody>
         <tr>
          <td align="right" style="height:20px;">
           <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
            <tbody>
             <tr>
              <td style="vertical-align:middle;">
               <span class="pencraft pc-reset reset-IxiVJZ tw-font-body tw-text-ssm tw-text-substack-secondary" style="font-family: SF Pro Text, -apple-system, system-ui, BlinkMacSystemFont, Inter, Segoe UI, Roboto, Helvetica, Arial, sans-serif, Apple Color Emoji, Segoe UI Emoji, Segoe UI Symbol;font-size: 13px;color: unset;list-style: none;text-decoration: unset;margin: 0;">
                <div class="pencraft pc-reset align-right-VJbKw5 size-12-mmZ61m reset-IxiVJZ" style="list-style: none;color: unset;text-align: right;font-size: 12px;line-height: 16px;text-decoration: unset;margin: 0;">
                 <span class="pencraft pc-reset reset-IxiVJZ" style="list-style: none;color: unset;text-decoration: unset;margin: 0;" translated="">
                  Forwarded this email?
                  <a class="pencraft pc-reset decoration-underline-ClTkYc reset-IxiVJZ" style="list-style: none;color: unset;text-decoration: unset;margin: 0;-webkit-text-decoration-line: underline;text-decoration-line: underline;">
                   Subscribe here
                  </a>
                  for more
                 </span>
                </div>
               </span>
              </td>
             </tr>
            </tbody>
           </table>
          </td>
         </tr>
        </tbody>
       </table>
       <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;" width="auto">
        <tbody>
         <tr>
          <td style="vertical-align:middle;width:100%;">
           <a>
            <img alt="How to bring your social media audience to Substack.mov" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_1138%252Cc_limit%252Cf_auto%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack-post-media.s3.amazonaws.com%252Fpublic%252Fimages%252Fa9ab8812-34eb-494d-a901-ea7b80a3a7bb_320x180.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzIzMjUyfQ:1uKgrC:14lCwzOnyt9q6kTnwswRzXSlG-BMUfDFXMHGGEJJVnI" style="max-width: 550px;border: none;vertical-align: middle;width: 100%;border-radius: 12px"/>
           </a>
          </td>
         </tr>
        </tbody>
       </table>
       <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;" width="auto">
        <tbody>
         <tr>
          <td>
           <div style="font-size: 16px;line-height: 26px;height: 16px">
           </div>
          </td>
         </tr>
         <tr height="8">
          <td>
          </td>
         </tr>
         <tr>
          <td>
           <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;" width="auto">
            <tbody>
             <tr>
              <td style="vertical-align:middle;width:100%;">
               <table border="0" cellpadding="0" cellspacing="0" class="fullWidth-mgXGs7" role="presentation" style="box-sizing: border-box;width: 100%;min-height: 40px;padding-left: 0;padding-right: 0;" width="auto">
                <tbody>
                 <tr>
                  <td align="center" class="fullWidth-mgXGs7 emailButtonTd-o2ymya priority_primary-vWRHI0" style="box-sizing: border-box;width: 100%;min-height: 40px;padding-left: 0;padding-right: 0;border-radius: 8px;background-color: #FF7731;">
                   <a class="fullWidth-mgXGs7 emailButtonA-Ktpg7h" style="box-sizing: border-box;width: 100%;min-height: 40px;padding-left: 0;padding-right: 0;font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';font-size: 14px;font-weight: 600;letter-spacing: -.15px;border-radius: 8px;padding: 12px 24px;line-height: 1;text-decoration: none;display: inline-block;color: #ffffff;border: none;">
                    <img alt="" height="16" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_26.046511627906977%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FPlayIcon%253Fv%253D4%2526height%253D32%2526fill%253D%252523ffffff%2526stroke%253D%252523ffffff%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzIzNDE5N30:1uKgrC:CvoCWACvr7sprKtq1XqO6ZF10xeqH1qNBTm--V8YUs0" style="border: none;vertical-align: middle;max-width: 13.023255813953488px" width="13.023255813953488"/>
                    <span style="margin-left:8px;vertical-align:middle;">
                     Watch now
                    </span>
                   </a>
                  </td>
                 </tr>
                </tbody>
               </table>
              </td>
             </tr>
            </tbody>
           </table>
          </td>
         </tr>
         <tr height="8">
          <td>
          </td>
         </tr>
         <tr>
          <td>
           <div style="font-size: 16px;line-height: 26px;height: 16px">
           </div>
          </td>
         </tr>
        </tbody>
       </table>
       <div class="post typography" dir="auto" style="padding: 32px 0 0 0;font-size: 16px;line-height: 26px;">
        <div aria-label="Post header" class="post-header" role="region" style="font-size: 16px;line-height: 26px;">
         <h1 class="post-title published" style="color: rgb(54,55,55);font-family: Lora,sans-serif;font-weight: 600;-webkit-font-smoothing: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appearance: optimizelegibility;appearance: optimizelegibility;margin: 0;line-height: 36px;font-size: 32px;">
          <a style="color: rgb(54,55,55);text-decoration: none;">
           How to bring your social media audience to Substack
          </a>
         </h1>
         <h3 class="subtitle" style="font-family: 'SF Pro Display',-apple-system-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight: normal;-webkit-font-smoothing: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appearance: optimizelegibility;appearance: optimizelegibility;margin: 4px 0 0;color: #777777;line-height: 24px;font-size: 18px;margin-top: 12px;">
          Our insider tips for turning followers into subscribers—at launch and beyond
         </h3>
         <table cellpadding="0" cellspacing="0" class="post-meta custom" style="margin: 1em 0;height: 20px;align-items: center;">
          <tbody>
           <tr>
            <td class="post-meta-item post-date" style="position: relative;padding: 0px 12px 0px 0;height: 14px;font-size: 14px;font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';color: #777777;text-decoration: none;margin-right: 0;padding-right: 0;white-space: nowrap;font-weight: 400;padding-top: 0;padding-bottom: 0;" title="2025-05-29T17:15:36.210Z">
             <div class="pencraft pc-reset color-secondary-ls1g8s line-height-20-t4M0El font-meta-MWBumP size-11-NuY2Zx weight-medium-fw81nC transform-uppercase-yKDgcq reset-IxiVJZ meta-EgzBVA" style="list-style: none;font-size: 11px;line-height: 20px;text-decoration: unset;color: rgb(119,119,119);margin: 0;font-family: 'SF Compact',-apple-system,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight: 500;text-transform: uppercase;letter-spacing: .2px;">
              <time datetime="2025-05-29T17:15:36.210Z">
               May 29
              </time>
             </div>
            </td>
           </tr>
          </tbody>
         </table>
         <table border="0" cellpadding="0" cellspacing="0" class="email-ufi-2-top" role="presentation" style="border-top: 1px solid rgb(0,0,0,.1);border-bottom: 1px solid rgb(0,0,0,.1);min-width: 100%;" width="100%">
          <tbody>
           <tr height="16">
            <td height="16" style="font-size:0px;line-height:0;">
            </td>
           </tr>
           <tr>
            <td>
             <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
              <tbody>
               <tr>
                <td>
                 <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
                  <tbody>
                   <tr>
                    <td style="vertical-align:middle;">
                     <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="38">
                      <tbody>
                       <tr>
                        <td align="center">
                         <a class="email-icon-button" style="font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';display: inline-block;font-weight: 500;border: 1px solid rgb(0,0,0,.1);border-radius: 9999px;text-transform: uppercase;font-size: 12px;line-height: 1;padding: 9px 0;text-decoration: none;color: rgb(119,119,119);min-width: 38px;box-sizing: border-box;width: 38px">
                          <img alt="" class="icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FLucideHeart%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzIzNTYxM30:1uKgrC:2D5O2tiCQNkBMOEFSMyIzivBvjvzBZyie0VLgjcIdTI" style="border: none;vertical-align: middle;max-width: 18px" width="18"/>
                         </a>
                        </td>
                       </tr>
                      </tbody>
                     </table>
                    </td>
                    <td style="min-width: 8px" width="8">
                    </td>
                    <td style="vertical-align:middle;">
                     <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="38">
                      <tbody>
                       <tr>
                        <td align="center">
                         <a class="email-icon-button" style="font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';display: inline-block;font-weight: 500;border: 1px solid rgb(0,0,0,.1);border-radius: 9999px;text-transform: uppercase;font-size: 12px;line-height: 1;padding: 9px 0;text-decoration: none;color: rgb(119,119,119);min-width: 38px;box-sizing: border-box;width: 38px">
                          <img alt="" class="icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FLucideComments%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzIzNjkxfQ:1uKgrC:bkSFL7WcxzFy8bxW3X-XwZVYuEBrDyUVYCM9y4_mmmA" style="border: none;vertical-align: middle;max-width: 18px" width="18"/>
                         </a>
                        </td>
                       </tr>
                      </tbody>
                     </table>
                    </td>
                    <td style="min-width: 8px" width="8">
                    </td>
                    <td style="vertical-align:middle;">
                     <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="38">
                      <tbody>
                       <tr>
                        <td align="center">
                         <a class="email-icon-button" style="font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';display: inline-block;font-weight: 500;border: 1px solid rgb(0,0,0,.1);border-radius: 9999px;text-transform: uppercase;font-size: 12px;line-height: 1;padding: 9px 0;text-decoration: none;color: rgb(119,119,119);min-width: 38px;box-sizing: border-box;width: 38px">
                          <img alt="" class="icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FLucideShare2%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzIzODE3Nn0:1uKgrC:Jy-9ED4vfoPzYxMK_OUizP-uBhS_TtYjLv1l31rAoBA" style="border: none;vertical-align: middle;max-width: 18px" width="18"/>
                         </a>
                        </td>
                       </tr>
                      </tbody>
                     </table>
                    </td>
                    <td style="min-width: 8px" width="8">
                    </td>
                    <td style="vertical-align:middle;">
                     <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="38">
                      <tbody>
                       <tr>
                        <td align="center">
                         <a class="email-icon-button" style="font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';display: inline-block;font-weight: 500;border: 1px solid rgb(0,0,0,.1);border-radius: 9999px;text-transform: uppercase;font-size: 12px;line-height: 1;padding: 9px 0;text-decoration: none;color: rgb(119,119,119);min-width: 38px;box-sizing: border-box;width: 38px">
                          <img alt="" class="icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FNoteForwardIcon%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzIzOTUwNn0:1uKgrC:OB0StapCH7pdzyC3UohFpGYYBPSXKH_Fojuj-viBY98" style="border: none;vertical-align: middle;max-width: 18px" width="18"/>
                         </a>
                        </td>
                       </tr>
                      </tbody>
                     </table>
                    </td>
                   </tr>
                  </tbody>
                 </table>
                </td>
                <td align="right">
                 <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
                  <tbody>
                   <tr>
                    <td style="vertical-align:middle;">
                     <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
                      <tbody>
                       <tr>
                        <td align="center">
                         <a class="email-button-outline" style="font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';display: inline-block;font-weight: 500;border: 1px solid rgb(0,0,0,.1);border-radius: 9999px;text-transform: uppercase;font-size: 12px;line-height: 12px;padding: 9px 14px;text-decoration: none;color: rgb(119,119,119);">
                          <div class="email-button-spacer" style="font-size: 16px;line-height: 26px;display: inline-block;vertical-align: middle;max-width: 0;min-height: 18px;">
                          </div>
                          <span class="email-button-text" style="vertical-align: middle;margin-right: 4px">
                           READ IN APP
                          </span>
                          <img alt="" class="icon text-icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FLucideArrowUpRight%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzI0MDc5Nn0:1uKgrC:VxN-B9OTC-kJ4CQLEUmikg5yrWIPJTtNlwPAgNvVYdA" style="min-width: 18px;min-height: 18px;border: none;vertical-align: middle;margin-right: 0;margin-left: 0;max-width: 18px" width="18"/>
                         </a>
                        </td>
                       </tr>
                      </tbody>
                     </table>
                    </td>
                   </tr>
                  </tbody>
                 </table>
                </td>
               </tr>
              </tbody>
             </table>
            </td>
           </tr>
           <tr height="16">
            <td height="16" style="font-size:0px;line-height:0;">
            </td>
           </tr>
          </tbody>
         </table>
        </div>
       </div>
       <div class="post typography" dir="auto" style="padding: 32px 0 0 0;font-size: 16px;line-height: 26px;">
        <div class="body markup" dir="auto" style="text-align: initial;font-size: 16px;line-height: 26px;width: 100%;word-break: break-word;margin-bottom: 16px;font-family: Lora,sans-serif;font-weight: 400;">
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;margin-top: 0;">
          Social media platforms like Instagram, TikTok, and X have their flaws, but they’re still some of the best tools available for discovery and growth. The most successful creators on Substack treat external social promotion as a habit, using every post to remind people why they should subscribe to their Substack: it’s where you go deeper, share more, and build a real community.
         </p>
         <h2 class="header-anchor-post" style="position: relative;--highlight-bg: rgba(var(--color-bg-accent-themed-rgb), 0.2);font-family: 'SF Pro Display',-apple-system-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appearance: optimizelegibility;appearance: optimizelegibility;margin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.625em;">
          <strong>
           The universal principles
          </strong>
         </h2>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          Whether you’re announcing your launch or promoting your latest post, these are the core strategies that we know work best across all platforms and for each Substack moment.
         </p>
         <h3 class="header-anchor-post" style="position: relative;--highlight-bg: rgba(var(--color-bg-accent-themed-rgb), 0.2);font-family: 'SF Pro Display',-apple-system-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appearance: optimizelegibility;appearance: optimizelegibility;margin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.375em;">
          <strong>
           1. Link in bio: make Substack your primary destination
          </strong>
         </h3>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          We recommend making your Substack the only link in your bio across all platforms. We’ve found that creators who remove all competing links, including Linktree, see significantly more of their audience follow them to Substack. When followers have multiple options, they often choose none. By making your Substack the singular destination, you eliminate decision fatigue and make subscribing the clear next step for anyone interested in your work. During critical moments, like your launch, this becomes even more important—make your Substack the only link for at least 48 hours, if not longer.
         </p>
         <h3 class="header-anchor-post" style="position: relative;--highlight-bg: rgba(var(--color-bg-accent-themed-rgb), 0.2);font-family: 'SF Pro Display',-apple-system-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appearance: optimizelegibility;appearance: optimizelegibility;margin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.375em;">
          <strong>
           2. Go direct: video and strong calls-to-action
          </strong>
         </h3>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          We’ve learned that face-to-camera videos consistently outperform other ways of sharing your Substack. Speak directly to your audience with clear, explicit calls-to-action—don’t be subtle about what you’re offering on Substack, or that you’d love for them to join you here. When you show your face and speak authentically about your work, you’re inviting people into a genuine relationship rather than just asking for clicks. This personal connection is what transforms casual social media followers into engaged Substack subscribers.
         </p>
         <h3 class="header-anchor-post" style="position: relative;--highlight-bg: rgba(var(--color-bg-accent-themed-rgb), 0.2);font-family: 'SF Pro Display',-apple-system-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appearance: optimizelegibility;appearance: optimizelegibility;margin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.375em;">
          <strong>
           3. More is more: promote your Substack regularly and fully
          </strong>
         </h3>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          Repetition is one of the most powerful tools in your tool kit, and the creators who grow their communities the most treat consistent promotion as essential, not optional. The reality is that your social media followers aren’t seeing everything you post—algorithms change, feeds get crowded, and timing matters. When you share your launch, posts, upcoming Live show, or anything else multiple times across different formats, you’re being thoughtful about reaching people where they are. Your social media audience wants to see what you’re publishing, and consistent sharing helps them stay connected to your work.
         </p>
         <h3 class="header-anchor-post" style="position: relative;--highlight-bg: rgba(var(--color-bg-accent-themed-rgb), 0.2);font-family: 'SF Pro Display',-apple-system-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appearance: optimizelegibility;appearance: optimizelegibility;margin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.375em;">
          <strong>
           4. Don’t promote alone: leverage your network
          </strong>
         </h3>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          The most successful Substack promotion happens when creators activate their entire network, not just their direct followers. Build relationships with other creators whose audiences overlap with yours. Ask people to share your posts, cross-promote each other’s work, and signal-boost important announcements. This might look like asking your network to share your launch, inviting people with similar audiences to collaborate on live shows and promote to their own social media, or simply reaching out when you publish something you think another creator’s audience would genuinely enjoy. Don’t be afraid to rely on others who already believe in your work and want to see you succeed.
         </p>
         <div class="captioned-image-container-static" style="font-size: 16px;line-height: 26px;margin: 32px auto;">
          <figure style="width: 100%;margin: 0 auto;">
           <table border="0" cellpadding="0" cellspacing="0" class="image-wrapper" data-component-name="Image2ToDOMStatic" style="mso-padding-alt: 1em 0 1.6em;" width="100%">
            <tbody>
             <tr>
              <td style="text-align: center;">
              </td>
              <td align="left" class="content" style="text-align: center;" width="296">
               <a class="image-link" rel="" style="position: relative;flex-direction: column;align-items: center;padding: 0;width: auto;height: auto;border: none;text-decoration: none;display: block;margin: 0;" target="_blank">
                <img alt="" data-attrs='{"src":"https://substack-post-media.s3.amazonaws.com/public/images/b28bbb2b-24a5-4b42-8fea-9eda802f80ed_1026x292.png","srcNoWatermark":null,"fullscreen":null,"imageSize":null,"height":292,"width":1026,"resizeWidth":296,"bytes":null,"alt":null,"title":null,"type":null,"href":null,"belowTheFold":true,"topImage":false,"internalRedirect":null,"isProcessing":false,"align":null}' height="84.24171539961014" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_296%252Cc_limit%252Cf_auto%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack-post-media.s3.amazonaws.com%252Fpublic%252Fimages%252Fb28bbb2b-24a5-4b42-8fea-9eda802f80ed_1026x292.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzI0MjM2NX0:1uKgrC:uFDXsRNAnjjbuprkHKrGU7dYH7UJVoGtnEVM1MgIKhM" style="border: none !important;vertical-align: middle;display: block;-ms-interpolation-mode: bicubic;height: auto;margin-bottom: 0;width: auto !important;max-width: 100% !important;margin: 0 auto;" width="296"/>
               </a>
              </td>
              <td style="text-align: center;">
              </td>
             </tr>
            </tbody>
           </table>
          </figure>
         </div>
         <h2 class="header-anchor-post" style="position: relative;--highlight-bg: rgba(var(--color-bg-accent-themed-rgb), 0.2);font-family: 'SF Pro Display',-apple-system-headline,system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';font-weight: bold;-webkit-font-smoothing: antialiased;-moz-osx-font-smoothing: antialiased;-webkit-appearance: optimizelegibility;-moz-appearance: optimizelegibility;appearance: optimizelegibility;margin: 1em 0 0.625em 0;color: rgb(54,55,55);line-height: 1.16em;font-size: 1.625em;">
          <strong>
           Platform-specific guides and best practices:
          </strong>
         </h2>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          Here’s what we’ve found works best for each platform:
         </p>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          <strong>
           Instagram:
          </strong>
          <a rel="" style="color: rgb(54,55,55);text-decoration: underline;">
           <span>
            How Instagram creators are bringing their followers to Substack
           </span>
           <br/>
          </a>
          <span>
           Our comprehensive guide covers everything from Stories strategies to creating the perfect launch post.
          </span>
         </p>
         <ul style="margin-top: 0;padding: 0;">
          <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
           <p style="color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;margin: 0;">
            Instagram Stories is one of the only surfaces in the platform where followers can click a link. Post at least 3 to 5 stories, if not more, with direct links to your Substack
           </p>
          </li>
          <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
           <p style="color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;margin: 0;">
            On Stories and in grid posts, describe or tease what you’re sharing on Substack
           </p>
          </li>
          <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
           <p style="color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;margin: 0;">
            Collect Instagram Stories about your Substack in an easy-to-find Instagram highlight at the top of your profile
           </p>
          </li>
         </ul>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          <strong>
           TikTok:
          </strong>
          <a rel="" style="color: rgb(54,55,55);text-decoration: underline;">
           <span>
            How TikTok creators are bringing their followers to Substack
           </span>
           <br/>
          </a>
          <span>
           See examples of greenscreen effects, pinning strategies, and compelling calls-to-action that work within TikTok’s unique format and algorithm.
          </span>
         </p>
         <ul style="margin-top: 0;padding: 0;">
          <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
           <p style="color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;margin: 0;">
            Post direct-to-camera videos promoting your Substack
           </p>
          </li>
          <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
           <p style="color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;margin: 0;">
            Pin your launch video to the top of your TikTok profile
           </p>
          </li>
         </ul>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          <strong>
           Facebook and LinkedIn:
          </strong>
          <span>
           Facebook and LinkedIn reward substantial content. Don’t hold back—share your complete thoughts, full launch posts, and detailed explanations, rather than short teasers that leave people wanting more.
          </span>
         </p>
         <ul style="margin-top: 0;padding: 0;">
          <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
           <p style="color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;margin: 0;">
            On Facebook, tag @followers in the comments section so all your followers receive a notification about your post
           </p>
          </li>
          <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
           <p style="color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;margin: 0;">
            Include clear call-to-actions that say “If you like this, come subscribe”
           </p>
          </li>
         </ul>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          <strong>
           Twitter/X:
          </strong>
          <span>
           Video content performs especially well within X’s algorithm, making it your most powerful tool to promote your Substack. You’ll get maximum visibility by pinning your post to ensure that every profile visitor sees it.
          </span>
         </p>
         <ul style="margin-top: 0;padding: 0;">
          <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
           <p style="color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;margin: 0;">
            Post video content natively by downloading your video and uploading it directly to Twitter/X rather than linking to external video—this performs best with Twitter’s algorithm
           </p>
          </li>
          <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
           <p style="color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;margin: 0;">
            Keep your video post pinned to the top of your profile
           </p>
          </li>
          <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
           <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;">
            Never include the word “Substack” or a Substack URL in the text of your tweet—the algorithm penalizes posts that feature external links
           </p>
           <ul style="margin-top: 0;padding: 0;">
            <li style="margin: 8px 0 0 32px;mso-special-format: bullet;">
             <p style="color: rgb(54,55,55);line-height: 26px;margin-bottom: 0;box-sizing: border-box;padding-left: 4px;font-size: 16px;margin: 0;">
              Instead, add your Substack link as a comment in the thread replies
             </p>
            </li>
           </ul>
          </li>
         </ul>
         <div class="captioned-image-container-static" style="font-size: 16px;line-height: 26px;margin: 32px auto;">
          <figure style="width: 100%;margin: 0 auto;">
           <table border="0" cellpadding="0" cellspacing="0" class="image-wrapper" data-component-name="Image2ToDOMStatic" style="mso-padding-alt: 1em 0 1.6em;" width="100%">
            <tbody>
             <tr>
              <td style="text-align: center;">
              </td>
              <td align="left" class="content" style="text-align: center;" width="288">
               <a class="image-link" rel="" style="position: relative;flex-direction: column;align-items: center;padding: 0;width: auto;height: auto;border: none;text-decoration: none;display: block;margin: 0;" target="_blank">
                <img alt="" data-attrs='{"src":"https://substack-post-media.s3.amazonaws.com/public/images/817c205d-c9e5-4f31-a31b-3aa458c17728_1165x309.png","srcNoWatermark":null,"fullscreen":null,"imageSize":null,"height":309,"width":1165,"resizeWidth":288,"bytes":null,"alt":null,"title":null,"type":null,"href":null,"belowTheFold":true,"topImage":false,"internalRedirect":null,"isProcessing":false,"align":null}' height="76.38798283261802" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_288%252Cc_limit%252Cf_auto%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack-post-media.s3.amazonaws.com%252Fpublic%252Fimages%252F817c205d-c9e5-4f31-a31b-3aa458c17728_1165x309.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzI0MzY1N30:1uKgrC:GlNs3scJruygjYLqnuYgCR22A4eidP-U1njCyOioTcU" style="border: none !important;vertical-align: middle;display: block;-ms-interpolation-mode: bicubic;height: auto;margin-bottom: 0;width: auto !important;max-width: 100% !important;margin: 0 auto;" width="288"/>
               </a>
              </td>
              <td style="text-align: center;">
              </td>
             </tr>
            </tbody>
           </table>
          </figure>
         </div>
         <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;">
          <em>
           We’ll continue updating these resources as we learn from more creator launches and as platforms evolve. Have questions about promoting your Substack on external social media? Let’s continue the conversation in the comments section below.
          </em>
         </p>
         <p class="button-wrapper" data-attrs='{"url":"https://substack.com/app-link/post?publication_id=1&amp;post_id=164739176&amp;utm_source=substack&amp;utm_medium=email&amp;isFreemail=true&amp;comments=true&amp;token=eyJ1c2VyX2lkIjoxNTY1NjU5MywicG9zdF9pZCI6MTY0NzM5MTc2LCJpYXQiOjE3NDg1Mzg5NTIsImV4cCI6MTc1MTEzMDk1MiwiaXNzIjoicHViLTEiLCJzdWIiOiJwb3N0LXJlYWN0aW9uIn0.xLLLSRxeEv6FvCojxgEsRytAepWhAhXWbWWyAWJHRtk&amp;r=9bkpd&amp;utm_campaign=email-half-magic-comments&amp;action=post-comment","text":"Leave a comment","action":null,"class":null}' data-component-name="ButtonCreateButton" style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;margin-bottom: 0;text-align: center;cursor: pointer;border-radius: 4px;">
          <a class="button primary" rel="" style="font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';display: inline-block;box-sizing: border-box;cursor: pointer;border: none;border-radius: 8px;font-size: 14px;line-height: 20px;font-weight: 600;text-align: center;margin: 0;opacity: 1;outline: none;white-space: nowrap;color: #ffffff !important;text-decoration: none !important;background-color: #FF7731;padding: 12px 20px;height: auto;">
           <span style="color: #ffffff;text-decoration: none;">
            Leave a comment
           </span>
          </a>
         </p>
        </div>
       </div>
       <div class="container-border" style="margin: 32px 0 0;width: 100%;box-sizing: border-box;border-top: 1px solid #e6e6e6;font-size: 16px;line-height: 26px;">
       </div>
       <div class="typography" style="font-size: 16px;line-height: 26px;">
        <div class="postscript" style="margin: 32px 0;font-size: 16px;line-height: 26px;">
         <div class="body markup" dir="auto" style="text-align: initial;font-size: 16px;line-height: 26px;width: 100%;word-break: break-word;margin-bottom: 16px;">
          <p style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;margin-top: 0;">
           <em>
            Thanks for subscribing to
           </em>
           <a rel="" style="color: rgb(54,55,55);text-decoration: underline;">
            On Substack
           </a>
           <em>
            . This post is public, so feel free to share it.
           </em>
          </p>
          <p class="button-wrapper" data-attrs='{"url":"https://substack.com/app-link/post?publication_id=1&amp;post_id=164739176&amp;utm_source=substack&amp;utm_medium=email&amp;utm_content=share&amp;utm_campaign=email-share&amp;action=share&amp;triggerShare=true&amp;isFreemail=true&amp;r=9bkpd&amp;token=eyJ1c2VyX2lkIjoxNTY1NjU5MywicG9zdF9pZCI6MTY0NzM5MTc2LCJpYXQiOjE3NDg1Mzg5NTIsImV4cCI6MTc1MTEzMDk1MiwiaXNzIjoicHViLTEiLCJzdWIiOiJwb3N0LXJlYWN0aW9uIn0.xLLLSRxeEv6FvCojxgEsRytAepWhAhXWbWWyAWJHRtk","text":"Share","action":null,"class":null}' data-component-name="ButtonCreateButton" style="margin: 0 0 20px 0;color: rgb(54,55,55);line-height: 26px;font-size: 16px;margin-bottom: 0;text-align: center;cursor: pointer;border-radius: 4px;">
           <a class="button primary" rel="" style="font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';display: inline-block;box-sizing: border-box;cursor: pointer;border: none;border-radius: 8px;font-size: 14px;line-height: 20px;font-weight: 600;text-align: center;margin: 0;opacity: 1;outline: none;white-space: nowrap;color: #ffffff !important;text-decoration: none !important;background-color: #FF7731;padding: 12px 20px;height: auto;">
            <span style="color: #ffffff;text-decoration: none;">
             Share
            </span>
           </a>
          </p>
         </div>
        </div>
       </div>
       <table border="0" cellpadding="0" cellspacing="0" class="email-ufi-2-bottom" role="presentation" style="border-top: 1px solid rgb(0,0,0,.1);border-bottom: 1px solid rgb(0,0,0,.1);min-width: 100%;" width="100%">
        <tbody>
         <tr height="16">
          <td height="16" style="font-size:0px;line-height:0;">
          </td>
         </tr>
         <tr>
          <td>
           <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="100%">
            <tbody>
             <tr>
              <td>
               <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="margin:0 auto;" width="auto">
                <tbody>
                 <tr>
                  <td style="vertical-align:middle;">
                   <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
                    <tbody>
                     <tr>
                      <td align="center">
                       <a class="email-button-outline" style="font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';display: inline-block;font-weight: 500;border: 1px solid rgb(0,0,0,.1);border-radius: 9999px;text-transform: uppercase;font-size: 12px;line-height: 12px;padding: 9px 14px;text-decoration: none;color: rgb(119,119,119);">
                        <img alt="" class="icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FLucideHeart%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzI0NDkyNX0:1uKgrC:sovPLP28J4RmmJ6w0hJ7J5FDoEqmCJ00oGGYSdaTXeo" style="margin-right: 8px;min-width: 18px;min-height: 18px;border: none;vertical-align: middle;max-width: 18px" width="18"/>
                        <span class="email-button-text" style="vertical-align: middle;">
                         Like
                        </span>
                       </a>
                      </td>
                     </tr>
                    </tbody>
                   </table>
                  </td>
                  <td style="min-width: 8px" width="8">
                  </td>
                  <td style="vertical-align:middle;">
                   <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
                    <tbody>
                     <tr>
                      <td align="center">
                       <a class="email-button-outline" style="font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';display: inline-block;font-weight: 500;border: 1px solid rgb(0,0,0,.1);border-radius: 9999px;text-transform: uppercase;font-size: 12px;line-height: 12px;padding: 9px 14px;text-decoration: none;color: rgb(119,119,119);">
                        <img alt="" class="icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FLucideComments%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzI0NjIxNX0:1uKgrC:EySRGzsCzfmRr7QrzdCqEsciHBo5x0GEhEXmOgftEKM" style="margin-right: 8px;min-width: 18px;min-height: 18px;border: none;vertical-align: middle;max-width: 18px" width="18"/>
                        <span class="email-button-text" style="vertical-align: middle;">
                         Comment
                        </span>
                       </a>
                      </td>
                     </tr>
                    </tbody>
                   </table>
                  </td>
                  <td style="min-width: 8px" width="8">
                  </td>
                  <td style="vertical-align:middle;">
                   <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
                    <tbody>
                     <tr>
                      <td align="center">
                       <a class="email-button-outline" style="font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';display: inline-block;font-weight: 500;border: 1px solid rgb(0,0,0,.1);border-radius: 9999px;text-transform: uppercase;font-size: 12px;line-height: 12px;padding: 9px 14px;text-decoration: none;color: rgb(119,119,119);">
                        <img alt="" class="icon" height="18" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_36%252Cc_scale%252Cf_png%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Ficon%252FNoteForwardIcon%253Fv%253D4%2526height%253D36%2526fill%253Dnone%2526stroke%253D%252523808080%2526strokeWidth%253D2/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzI0NzQ3Mn0:1uKgrC:EyAl7Nt9T8bRlFcgJduU13KIcH8YSEp2oO1mJvM2ndQ" style="margin-right: 8px;min-width: 18px;min-height: 18px;border: none;vertical-align: middle;max-width: 18px" width="18"/>
                        <span class="email-button-text" style="vertical-align: middle;">
                         Restack
                        </span>
                       </a>
                      </td>
                     </tr>
                    </tbody>
                   </table>
                  </td>
                 </tr>
                </tbody>
               </table>
              </td>
              <td align="right">
               <table border="0" cellpadding="0" cellspacing="0" role="presentation" width="auto">
                <tbody>
                 <tr>
                 </tr>
                </tbody>
               </table>
              </td>
             </tr>
            </tbody>
           </table>
          </td>
         </tr>
         <tr height="16">
          <td height="16" style="font-size:0px;line-height:0;">
          </td>
         </tr>
        </tbody>
       </table>
       <div class="footer footer-ZM59BM" style="color: rgb(119,119,119);text-align: center;font-size: 16px;line-height: 26px;padding: 24px0;">
        <div style="font-size: 16px;line-height: 26px;padding-bottom: 24px">
         <p class="pencraft pc-reset color-secondary-ls1g8s size-12-mmZ61m reset-IxiVJZ small meta-B2bqa5" style="list-style: none;font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';padding-bottom: 0;font-size: 12px;line-height: 16px;margin: 0;color: rgb(119,119,119);text-decoration: unset;">
          © 2025
          <span>
           Substack
          </span>
          <br/>
          548 Market Street PMB 72296, San Francisco, CA 94104
          <br/>
          <a style="text-decoration: underline;color: rgb(119,119,119);">
           <span style="color: rgb(119,119,119);text-decoration: underline;">
            Unsubscribe
           </span>
          </a>
         </p>
        </div>
        <p class="footerSection-EHR0jG small powered-by-substack" style="padding: 0 24px;font-size: 12px;line-height: 20px;margin: 0;color: rgb(119,119,119);font-family: system-ui,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif,'Apple Color Emoji','Segoe UI Emoji','Segoe UI Symbol';padding-bottom: 0;margin-top: 0;">
         <a style="color: rgb(119,119,119);text-decoration: none;display: inline-block;margin: 0 4px;">
          <img alt="Get the app" height="40" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_262%252Cc_limit%252Cf_auto%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Fimg%252Femail%252Fgeneric-app-button%25402x.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzI0ODY3Nn0:1uKgrC:oOfdLm-k_xidJzfNyB3fVzUFJYFTrxcQQCA3N12u--c" srcset="https://substackcdn.com/image/fetch/w_131,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack.com%2Fimg%2Femail%2Fgeneric-app-button.png, https://substackcdn.com/image/fetch/w_262,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack.com%2Fimg%2Femail%2Fgeneric-app-button%402x.png 2x, https://substackcdn.com/image/fetch/w_393,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack.com%2Fimg%2Femail%2Fgeneric-app-button%403x.png 3x" style="max-width: 550px;border: none !important;vertical-align: middle;" width="131"/>
         </a>
         <a style="color: rgb(119,119,119);text-decoration: none;display: inline-block;margin: 0 4px;">
          <img alt="Start writing" height="40" src="https://inboxflows.com/_/image/https%253A%252F%252Fsubstackcdn.com%252Fimage%252Ffetch%252Fw_270%252Cc_limit%252Cf_auto%252Cq_auto%253Agood%252Cfl_progressive%253Asteep%252Fhttps%253A%252F%252Fsubstack.com%252Fimg%252Femail%252Fpublish-button%25402x.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzdWJzdGFja2NkbiIsInRpbWUiOjE3NDg1Mzg5NTQuNzI0OTkxOH0:1uKgrC:axnkzlJemadCkNdlM4cNdFIP7nPWrbYZA7IoWWpBvZ0" srcset="https://substackcdn.com/image/fetch/w_135,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack.com%2Fimg%2Femail%2Fpublish-button.png, https://substackcdn.com/image/fetch/w_270,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack.com%2Fimg%2Femail%2Fpublish-button%402x.png 2x, https://substackcdn.com/image/fetch/w_405,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack.com%2Fimg%2Femail%2Fpublish-button%403x.png 3x" style="max-width: 550px;border: none !important;vertical-align: middle;" width="135"/>
         </a>
        </p>
       </div>
      </div>
     </td>
     <td>
     </td>
    </tr>
   </tbody>
  </table>
  <img alt="" border="0" height="1" src="https://inboxflows.com/_/image/https%253A%252F%252Feotrx.substackcdn.com%252Fopen%253Ftoken%253DeyJtIjoiPDIwMjUwNTI5MTcxNDUwLjMuMTI3N2NiZGM5YjI3MDE3OUBtZy1kMS5zdWJzdGFjay5jb20-IiwidSI6MTU2NTY1OTMsInIiOiJhM2VjOTJiZUB1aWZlZWQuY29tIiwiZCI6Im1nLWQxLnN1YnN0YWNrLmNvbSIsInAiOjE2NDczOTE3NiwidCI6InBvZGNhc3QiLCJhIjoiZXZlcnlvbmUiLCJzIjoxLCJjIjoicG9zdCIsImYiOnRydWUsInBvc2l0aW9uIjoiYm90dG9tIiwiaWF0IjoxNzQ4NTM4OTUyLCJleHAiOjE3NTExMzA5NTIsImlzcyI6InB1Yi0wIiwic3ViIjoiZW8ifQ.Bs5EyF3OR0Ry1APNV52F-d15vL34tlOvX62GTCnOIjo/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlb3RyeC5zdWJzdCIsInRpbWUiOjE3NDg1Mzg5NTQuNzI1MTQzMn0:1uKgrC:VYsNAJVjI6j3hDOwHXL0YJl7F3DiSwPLBEI8xvf0c9c" style="height:1px !important;width:1px !important;border-width:0 !important;margin-top:0 !important;margin-bottom:0 !important;margin-right:0 !important;margin-left:0 !important;padding-top:0 !important;padding-bottom:0 !important;padding-right:0 !important;padding-left:0 !important;" width="1"/>
  <img alt="" height="1" src="https://inboxflows.com/_/image/https%253A%252F%252Femail.mg-d1.substack.com%252Fo%252FeJxMkEtuxCAQBU8z7GLxMWAWnMVqmvYExQaLz0i-fRTPLLKtVpdKD6HTs9TLn6V1Fr1ygS9oGHlh50WrxWnJ6IC0r0_KVKFTXKH_u2pp2beXeiYjnTAokSIGtyi3bUqDA4jGLix5yaXmWjphxaz5pCYhrcUQ0QVpubDuMfPj-RXF1EZoHfBnwnKw1Nat0p3gex3E_kpXGDFRRvL0onqV_MEpemFmq5yw5k36dZI_S0RonZ0jrFiOY-TUr5UyhJ3ixzrCnhB6Kvm2sOpBEToZ6DHzkTaiePe0EWI5IGVfMuvv3Uajen9po412ir28_A0AAP__uqtxUA/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZlbWFpbC5tZy1kMSIsInRpbWUiOjE3NDg1Mzg5NTQuNzI1MzA0OH0:1uKgrC:zQGfSTj4jQ8094_-d1bPOGxmv7ygRdMyGUWzadXRCsM" width="1"/>
 </body>
</html>