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               <img alt="The Hustle" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fhustlelogo-outline_20191119195758.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNb8:8C-ZFAYnu_OBx-u_q-raJRf7OGY120qVgfjkGI_Sv5s" style="width: 200px;" width="200"/>
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               TOGETHER WITH
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                <img alt="FUNDRISE" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Ffundrise_20191118184134.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNb8:8C-ZFAYnu_OBx-u_q-raJRf7OGY120qVgfjkGI_Sv5s" style="width: 100px;" width="100"/>
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            <p style="margin-left: 24px;">
             <strong>
              Happy Monday, people…
             </strong>
             and welcome to Turkey Week. That’s right, Turkey Week. If people celebrate their birth month, why can’t we celebrate Turkey Week? Anway, it’s going to be a busy few days. Today:
            </p>
            <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0 0 0 30px; padding-bottom: 14px; padding-left: 12px;">
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Apparently, digital clothes are now cool
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              There’s new data about the value of school
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Victoria’s Secret’s lingerie empire is starting to unspool
             </li>
            </ul>
            <p style="margin-left: 24px;">
             Start the week off on a high note.
            </p>
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Digital clothes are fashion’s freaky new frontier
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             A company called Carlings offers a pair of high-fashion jeans for $22.04. Seems like a good deal, right?
            </p>
            <p style="margin-left: 24px;">
             But there’s a catch: The
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              jeans
             </a>
             are digital. (To be clear, that means they literally
             <em>
              don’t exist
             </em>
             in real life.)
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              So, what’s going on here?
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             Once sold, the company’s
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              digital clothing
             </a>
             is applied to photos submitted by users -- which are then doctored to include the new clothing.
            </p>
            <p style="margin-left: 24px;">
             Here’s how it works, according to the company’s
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              website
             </a>
             :
            </p>
            <ol style="font-size: 16px;">
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Take a picture of yourself;
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Choose a product from webshop;
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Upload your picture;
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              3D tailor adjusts your picture to feature your new purchase;
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Share on social.
             </li>
            </ol>
            <p style="margin-left: 24px;">
             And voila -- an Instagram-worthy
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              photo
             </a>
             .
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              Then, somehow, it gets even weirder
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             The company -- which, by the way, is a real clothing company based in Scandinavia -- is positioning its “digital collection” as an environmentally responsible alternative to… real clothes?
            </p>
            <p style="margin-left: 24px;">
             A
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              promo video
             </a>
             on the digital collection’s page says: “Every second, the world wastes a garbage truck full of clothes.” Then, it says: “This is the digital clothing collection, with zero impact on the environment.”
            </p>
            <p style="margin-left: 24px;">
             Carlings seems to have launched its digital collection, at least in part, as a PR stunt to highlight the company’s focus on sustainability.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              But other companies are also selling digital clothes
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             Another startup called The Fabricant has created a
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              “digital denim” line
             </a>
             in partnership with the denim giant Soorty.
            </p>
            <p style="margin-left: 24px;">
             Both Carlings and The Fabricant have also struck partnerships with physical retailers. Carlings and The Fabricant both
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              participated
             </a>
             in a London pop-up event called Hot Second that allowed customers to “try on” clothes with the help of a “digital tailor” and a specially designed “magic mirror.”
            </p>
            <p style="margin-left: 24px;">
             A few months ago, a blockchain-based dress made by The Fabricant sold for
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              $9.5k
             </a>
             .
            </p>
            <p style="margin-left: 24px;">
             And, after all, digital influencers like
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              Lil Miquela
             </a>
             and
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              Janky and Guggimon
             </a>
             are going to get high-fashion wardrobes somewhere...
            </p>
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Newly released tuition and salary data reveals just how much (or how little) your top-dollar education is worth
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             The Education Department just published numbers on student debts vs. starting salaries for recent US graduates, broken down by degree and program. Some of the
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              insights
             </a>
             may have you shaking your highly educated fists at the tuition gods.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              Many grads land with a pocket full o’ debt
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             And those loans are outweighing starting salaries -- sometimes by more than 2X. Ouch.
            </p>
            <p style="margin-left: 24px;">
             STEM grads from top B.A. programs are sitting the prettiest… but Ivy doesn’t mean everything. Shoutout to Bismarck State biz school grads, whose $100.5k starting salaries beat out many top dawgs.
            </p>
            <p style="margin-left: 24px;">
             Apparently, major/concentration
             <em>
              does
             </em>
             matter. For example, master’s grads coming out of USC’s highly ranked drama/arts program face a brutal $100k-to-$30k debt-to-income ratio.
             <em>
              *Theater majors across the nation gasp, swoon, throw drinks in partners’ faces.*
             </em>
            </p>
            <p style="margin-left: 24px;">
             To be fair, we don’t yet have data from other years, and many career payoffs take time to ramp up (
             <em>
              what’s up, doc
             </em>
             ). Also, these numbers don’t account for geographic cost of living.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              Regardless, this long-overdue reporting could help students make better choices
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             It should also encourage colleges to improve their ROI.
            </p>
            <p style="margin-left: 24px;">
             Even at four-year public colleges, in-state students face annual
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              price tags
             </a>
             , counting room and board, of over $20k. When you multiply that by four years and then try to tackle it with a
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              ~40k
             </a>
             salary… it makes you wonder whether it was worth it.
            </p>
            <p style="margin-left: 24px;">
             More symmetric info within the education market will hopefully stir up some healthy supply-side competition. It also may lessen the weight given to elite degrees, and erode the stigma of opting for vocational training… or playing hooky altogether.
            </p>
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Making money while you sleep: The wonder of passive income
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             It’s no secret that making money while doing nothing is, well, pretty ideal
             <em>
              .
             </em>
            </p>
            <p style="margin-left: 24px;">
             The question is,
             <em>
              how do ya do it?
             </em>
            </p>
            <p style="margin-left: 24px;">
             For most of us, the kind of investments that could score us big-time passive income (like
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              real estate
             </a>
             ) are unattainable -- we don’t know about you, but we don’t have an extra $250K just sitting around.
            </p>
            <p style="margin-left: 24px;">
             <strong>
              But
             </strong>
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              <strong>
               Fundrise
              </strong>
             </a>
             <strong>
              says otherwise.
             </strong>
            </p>
            <p style="margin-left: 24px;">
             Their online platform lets you invest in private market real estate at a cost that everyone can afford (as little as $500).
            </p>
            <p style="margin-left: 24px;">
             Save
             <strong>
              up to 40%
             </strong>
             on costs and fees, potentially earn up to double-digit returns, and aim to start building
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              passive income
             </a>
             so you can make money while you’re literally unconscious.
            </p>
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           <td id="link" style="padding: 10px 0 30px;">
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                <a style="color: white; font-size: 13px; font-weight: bold; line-height: 21px; text-decoration: none;">
                 Dream of extra dough →
                </a>
               </td>
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           <td style="color: #717171 !important; font-size: 10px !important; font-style: italic; line-height: 120%;">
            <p style="font-family: arial, sans-serif; font-size: 10px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             <em>
              <strong>
               FINE-ISH PRINT:
              </strong>
              If legal terms and disclaimers are your jam, call this
              <a style="color: #ed4d1f; text-decoration: none;">
               Fundrise page jelly
              </a>
              .
             </em>
            </p>
           </td>
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Small business of the week: Mindful mom brings pregnancy  subscription box to life
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             When Christine Deehring was pregnant with her first child, Ainsley, she wanted to protect her from day 0.
            </p>
            <p style="margin-left: 24px;">
             She quickly found herself overwhelmed trying to navigate chemicals like parabens, phthalates, or retinoids in everyday products. But as she looked for pre-screened products tailored to expectant mothers, she couldn’t find the right solution.
            </p>
            <p style="margin-left: 24px;">
             Recognizing she shared this problem with other expecting moms, Deehring founded
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              <strong>
               Bump Boxes
              </strong>
              . The company offers
             </a>
             a monthly subscription service providing 6-8 products that are safe for pregnant women, from belly oils to teas. Boxes can also be purchased as gifts.
            </p>
            <p style="margin-left: 24px;">
             In 4 years, Bump Boxes has grown to $20m in annually recurring revenue, serving hundreds of thousands of customers.
            </p>
            <p style="margin-left: 24px;">
             The company typically attracts mothers early in their pregnancy and keeps them through the baby’s 3rd birthday. That’s 45 months of potential revenue, with an average price of $35/month.
            </p>
            <p style="margin-left: 24px;">
             Deehring credits her company’s success to “always putting mom first.” The company calls every mother who signs up, attempting to build a relationship during an influential time in the mother’s life.
            </p>
            <p style="margin-left: 24px;">
             Deehring’s advice to first-time founders? "Don’t be romantic about how you make your money -- just pick up the phone and start talking to customers. The goal isn’t to out-innovate your competitors, it’s to out-sell them."
            </p>
            <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0 0 0 30px; padding-bottom: 14px; padding-left: 12px;">
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Founders: Christine and Leland Deehring
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Employees: 50
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Years in business: 4
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Cost to launch: $150k
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Funding methods: Personal savings and angel funding
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              1st-year revenue: $24k
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Current annual revenue: $20m
             </li>
            </ul>
            <p style="margin-left: 24px;">
             <em>
              Want your story featured? Fill out our Small Business
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              . See anonymized financials of 500+ companies by
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           <td class="brief-style ignore-defaults" style="font-family: Helvetica, sans-serif; font-size: 16px; letter-spacing: .3px; line-height: 20px; padding-right: 5px; padding-top: 0px; right: 5px;">
            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Victoria’s Secret cancels its fashion show, in bid to remain culturally relevant
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             The Victoria’s Secret fashion show -- known for sparkly lingerie, angel wings, and unrealistic portrayals of the female body -- just got the ax.
            </p>
            <p style="margin-left: 24px;">
             This is on the high heels of steadily declining sales from the biz that brought you your first push-up bra. Although Victoria’s Secret is still the biggest lingerie brand in the US with 24% market share, that’s down from about 32% in 2013. With sales
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              off 6%
             </a>
             this year, the company recently laid off 15% of its employees.
            </p>
            <p style="margin-left: 24px;">
             On a quarterly earnings call last week, CFO Stuart Burgdoerfer suggested the brand may be trying to “
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              evolve
             </a>
             ” its marketing -- maybe in an attempt to resonate with their actual users (ahem... women).
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              Who’s this fantasy for, anyway?
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             Former Vickie’s marketing chief, Ed Razek, came under fire last year for telling Vogue he doesn’t think trans people should be in the fashion show “because the show is a
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              fantasy
             </a>
             ” and that no one has any interest in a TV special for plus sizes.
            </p>
            <p style="margin-left: 24px;">
             Yet lingerie
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              brands
             </a>
             that market to all shapes and sizes, like ThirdLove and Rihanna’s Savage X Fenty, are gaining market share.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              VS feels anachronistic in the #MeToo era...
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             ... especially given CEO Les Wexner’s ties to Jeffrey Epstein. Epstein managed Wexner’s money and used his position to pose as a VS talent scout and
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              assault
             </a>
             a prospective model. In spite of this, Wexner didn’t cut ties with Epstein until more than a decade after the assault.
            </p>
           </td>
          </tr>
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          <!-- START NATIVE -->
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             <tr>
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Fully fixed our office
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             When we started The Hustle, it was, well…
             <em>
              a hustle.
             </em>
            </p>
            <p style="margin-left: 24px;">
             Scrappy ol’ Sam started this whole thing at his kitchen table in San Francisco, and that scrappiness carried it’s way to Texas: Our first Austin “office” was in a house, Matt from Sales lived in an in-law unit in the backyard, and our ~laptop stands~ were cinder blocks.
            </p>
            <p style="margin-left: 24px;">
             And while being scrappy is still at the heart of what we’re all about, our bones were getting WEARY, folks.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              So,
             </strong>
             <a style="color: #ff5a41; text-decoration: none;">
              <strong>
               Fully
              </strong>
             </a>
             <strong>
              stepped in to save the day.
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             Fully makes the ergonomic furniture your sweet lil’ dreams are made of --
             <em>
              and they changed our lives.
             </em>
            </p>
            <center>
             <a style="color: #ff5a41; text-decoration: none;">
              <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FHustlexFully-81-header-r02_20191122230008.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNb8:8C-ZFAYnu_OBx-u_q-raJRf7OGY120qVgfjkGI_Sv5s" style="height: auto; max-width: 600px; width: 100%;"/>
             </a>
            </center>
            <br/>
            <br/>
            <p style="margin-left: 24px;">
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
              Check out Fully’s case study of The Hustle office
             </a>
             fixer-upper and get $75 off their best-selling Jarvis desk with code
             <strong>
              Hustle75
             </strong>
             .
            </p>
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                <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fhate_20191016174739.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNb8:8C-ZFAYnu_OBx-u_q-raJRf7OGY120qVgfjkGI_Sv5s" style="height: 35px; padding: 0px 10px; width: auto;"/>
               </a>
               <br/>
               hate it
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                <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fmeh_20191016175602.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNb8:8C-ZFAYnu_OBx-u_q-raJRf7OGY120qVgfjkGI_Sv5s" style="height: 35px; padding: 0px 10px; width: auto;"/>
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               <br/>
               meh
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                <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Flove_20191016175447.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNb8:8C-ZFAYnu_OBx-u_q-raJRf7OGY120qVgfjkGI_Sv5s" style="height: 35px; padding: 0px 10px; width: auto;"/>
               </a>
               <br/>
               love it
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                 Amsterdam, Coldplay
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               .
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               REFERRALS
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                //ambassadors.thehustle.co/?ref=950fce10a7
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                   Conor Grant
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                   Emily Kelley
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                   Steph Smith
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                   Bobby Durben
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                   Meg Furey-Marquess
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                   Mia Sullivan
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                    CONTRIBUTING WRITER
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                 Brad "You can’t see my style cuz it’s digital" Wolverton
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                Emile Initself
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