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   Media Transformations is now Generally Available!
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                   <strong>
                    Media Transformations is now GA
                   </strong>
                  </p>
                 </td>
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                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   Media Transformations is now Generally Available! Media Transformations lets you optimize and manipulate short-form videos stored
                   <em>
                    outside
                   </em>
                   of Cloudflare Stream. Transformed videos and images are served from one of your zones on Cloudflare. Check out
                   <a style="mso-line-height-rule:exactly;text-decoration:underline;color:#ff6633;font-size:16px">
                    the announcement
                   </a>
                   or
                   <a style="mso-line-height-rule:exactly;text-decoration:underline;color:#ff6633;font-size:16px">
                    documentation
                   </a>
                   for an introduction.
                   <br/>
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   We're grateful to our community of early adopters and beta testers for their usage and feedback! Since we introduced the Media Transformations open beta, we have:
                  </p>
                  <ul style="font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';padding:0px 0px 0px 40px;margin-top:15px;margin-bottom:15px">
                   <li class="es-text-mobile-size-16" style="color:#333333;margin:0px 0px 15px;font-size:16px">
                    <p style="Margin:0;mso-line-height-rule:exactly;mso-margin-bottom-alt:15px;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px;mso-margin-top-alt:15px">
                     Added
                     <a style="mso-line-height-rule:exactly;text-decoration:underline;color:#ff6633;font-size:16px">
                      audio mode
                     </a>
                     to extract audio clips from input video
                    </p>
                   </li>
                   <li class="es-text-mobile-size-16" style="color:#333333;margin:0px 0px 15px;font-size:16px">
                    <p style="Margin:0;mso-line-height-rule:exactly;mso-margin-bottom-alt:15px;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                     Added
                     <a style="mso-line-height-rule:exactly;text-decoration:underline;color:#ff6633;font-size:16px">
                      support for origin restrictions
                     </a>
                     to protect usage
                    </p>
                   </li>
                   <li class="es-text-mobile-size-16" style="color:#333333;margin:0px 0px 15px;font-size:16px">
                    <p style="Margin:0;mso-line-height-rule:exactly;mso-margin-bottom-alt:15px;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                     <a style="mso-line-height-rule:exactly;text-decoration:underline;color:#ff6633;font-size:16px">
                      Increased limits
                     </a>
                     : the maximum and default output duration is now 60 seconds (increased from 30s) and the maximum input file size is now 100MB (increased from 40MB).
                    </p>
                   </li>
                   <li class="es-text-mobile-size-16" style="color:#333333;margin:0px 0px 15px;font-size:16px">
                    <p style="Margin:0;mso-line-height-rule:exactly;mso-margin-bottom-alt:15px;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                     Improved input and output caching for reduced egress traffic from origin sources.
                    </p>
                   </li>
                   <li class="es-text-mobile-size-16" style="color:#333333;margin:0px 0px 15px;font-size:16px">
                    <p style="Margin:0;mso-line-height-rule:exactly;mso-margin-bottom-alt:15px;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                     Introduced support for using animated gifs as an input, converting them to MP4s for more efficient delivery!
                    </p>
                   </li>
                  </ul>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   We are now ready to bring Media Transformations to GA.
                   <br/>
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   Starting
                   <strong>
                    September 19th, 2025
                   </strong>
                   , Media Transformations will
                   <a style="mso-line-height-rule:exactly;text-decoration:underline;color:#ff6633;font-size:16px">
                    bill
                   </a>
                   Unique Monthly Transformations, just like Cloudflare Images: $0.50 per 1,000 transformations. We will also add a Billable Usage chart in Dash to help you see this usage. Consider if you have any existing implementation or automated usage of transformations that you may want to adjust before the beta period expires.
                   <br/>
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <strong>
                    <em>
                     How does Media Transformations count transformations?
                    </em>
                   </strong>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   Media Transformations and Image Transformations will use the same subscriptions and billable metrics:
                  </p>
                  <ul style="font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';padding:0px 0px 0px 40px;margin-top:15px;margin-bottom:15px">
                   <li class="es-text-mobile-size-16" style="color:#333333;margin:0px 0px 15px;font-size:16px">
                    <p style="Margin:0;mso-line-height-rule:exactly;mso-margin-bottom-alt:15px;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px;mso-margin-top-alt:15px">
                     Generating a still frame (single image) from a video counts as 1 transformation.
                    </p>
                   </li>
                   <li class="es-text-mobile-size-16" style="color:#333333;margin:0px 0px 15px;font-size:16px">
                    <p style="Margin:0;mso-line-height-rule:exactly;mso-margin-bottom-alt:15px;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                     Generating an optimized video or extracting audio counts as 1 transformation
                     <em>
                      per second of the output
                     </em>
                     content.
                    </p>
                   </li>
                   <li class="es-text-mobile-size-16" style="color:#333333;margin:0px 0px 15px;font-size:16px">
                    <p style="Margin:0;mso-line-height-rule:exactly;mso-margin-bottom-alt:15px;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                     Each unique transformation is only billed once per month.
                    </p>
                   </li>
                   <li class="es-text-mobile-size-16" style="color:#333333;margin:0px 0px 15px;font-size:16px">
                    <p style="Margin:0;mso-line-height-rule:exactly;mso-margin-bottom-alt:15px;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                     All Media and Image Transformations cost $0.50 per 1,000 monthly unique transformation operations, with a free monthly allocation of 5,000.
                    </p>
                   </li>
                  </ul>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <strong>
                    <em>
                     Is there a free plan?
                    </em>
                   </strong>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   The first 5,000 unique transformation operations are free for all customers.
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <strong>
                    <em>
                     Do I have unique transformations on my plan?
                    </em>
                   </strong>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   If you subscribe to any Cloudflare Images plan, the Media Starter Bundle, or the Media Creator Bundle, you have access to transformations already.
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <strong>
                    <em>
                     What if I have a Stream-only plan?
                    </em>
                   </strong>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   If you have a Stream-only plan, but not a Media Bundle or an Images plan, you will have access to the 5,000 free transformations quota described above. If you want more, you will need to subscribe to a Media Bundle.
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   Consider the Starter Bundle, which starts at $5 per month: with the price reduction in December 2024, it is now cheaper than Stream Basic as it includes $20 in usage across Stream and Images, including Transformations.
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <strong>
                    <em>
                     Do I have to pre-pay for transformations?
                    </em>
                   </strong>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   No, unlike Stream minutes of video stored or images stored, transformations are billed based on usage, in arrears --- $0.50 per 1,000 transformations.
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <strong>
                    <em>
                     Where can I find more information and examples?
                    </em>
                   </strong>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   Check out
                   <a style="mso-line-height-rule:exactly;text-decoration:underline;color:#ff6633;font-size:16px">
                    the announcement
                   </a>
                   or
                   <a style="mso-line-height-rule:exactly;text-decoration:underline;color:#ff6633;font-size:16px">
                    developer documentation
                   </a>
                   .
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <strong>
                    <em>
                     <br/>
                    </em>
                   </strong>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <strong>
                    <em>
                     What's next?
                    </em>
                   </strong>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   We've already heard loud and clear that you need integration with Workers! We have Workers Bindings for Media Transformations in progress already. We're anticipate rolling this out later in Q3.
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   We will also be working with our colleagues in Billing to simplify the language about transformations and media subscriptions on invoices for improved clarity.
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   Thank you for building with Cloudflare Media Platform! I am excited to see what you build next.
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   <br/>
                  </p>
                  <p class="es-text-mobile-size-16" style="Margin:0;mso-line-height-rule:exactly;font-family:-apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Helvetica, Arial, sans-serif, 'Apple Color Emoji', 'Segoe UI Emoji', 'Segoe UI Symbol';line-height:24px;letter-spacing:0;color:#333333;font-size:16px">
                   Taylor Smith
                   <br/>
                   Product Manager, Cloudflare Media Platform
                  </p>
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