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   Email from Litmus
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  <div aria-label="Email from Litmus" aria-roledescription="email" lang="en" role="article" xml:lang="en">
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    But make it captivating and engaging—just in time for Black Friday! ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  ͏‌  
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             <img alt="Product Pulse" class="dark-img" height="50" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2022%252FJuly%252F2022-07-Product_Pulse%252Fproduct_pulse_logo_dark.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1qyCer:uAgnwKm92PCZfM6PzRkP-m6t5qq2k466qejMYGRbaSY" style="color: #F2A738; width: 100%; max-width: 408px; height: auto;" width="408"/>
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            <p style="margin: 30px 0;">
             Your monthly roundup of the latest Litmus platform updates,
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             releases, news, and tips &amp; tricks.
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              <!--[if mso]><i style="letter-spacing: 10px;mso-font-width:-100%;mso-text-raise:6pt">&nbsp;</i><![endif]-->
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               November 2023, Issue #15
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          <td align="center" style="padding: 50px 0 0;" valign="top">
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            <!--mac version-->
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              <tr>
               <td align="left" style="padding: 30px 30px 30px;" valign="top">
                <p style="text-align: left;">
                 Hi Sarah,
                 <br/>
                 <br/>
                 You know personalization works—and your audience expects it. But can it also be easy? Now it is! If you’re a Litmus customer, you already have access to intuitive personalization solutions—just in time for Black Friday! (And if you’re not,
                 <a style="color: #0f618a;">
                  what’s stopping you
                 </a>
                 ?)
                 <br/>
                 <br/>
                 With countdown timers and progress bars that drive action, personalized images that surprise &amp; delight, sentiment trackers to gauge subscriber satisfaction, and more. Read on to learn how you can add a dash of personalization just in time for the busy holiday season.
                </p>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
          </td>
         </tr>
         <tr>
          <td align="left" style="padding-top: 60px;" valign="top">
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                <div class="wFull" style="display: inline-block; vertical-align: middle;">
                 <table border="0" cellpadding="0" cellspacing="0" class="wFull" role="presentation" style="width: 150px;">
                  <tbody>
                   <tr>
                    <td align="center" valign="top">
                     <img alt="Images of different types of personalization." class="desktop" height="150" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FNovember%252F2023-11-Product_Pulse%252F202311_PP_banner_desktop.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1qyCer:uAgnwKm92PCZfM6PzRkP-m6t5qq2k466qejMYGRbaSY" width="150"/>
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                                <![endif]-->
                <div class="wFull" style="display: inline-block; vertical-align: middle;">
                 <table border="0" cellpadding="0" cellspacing="0" class="wFull" role="presentation" style="width: 420px;">
                  <tbody>
                   <tr>
                    <td align="left" valign="top">
                     <p style="line-height: 24px; margin: 24px 30px; text-align: left;">
                      <strong>
                       Personalization—but
                       <em>
                        easy
                       </em>
                      </strong>
                      <br/>
                      <a style="color: #0f618a;">
                       Learn how to zhuzh up your holiday emails
                      </a>
                      with a touch of personalization,
                      <span class="blueLinks">
                       on No‍v. 2, at 12‍pm ET
                      </span>
                      .
                     </p>
                    </td>
                   </tr>
                  </tbody>
                 </table>
                </div>
                <!--[if mso]>
                              </td>
                            </tr>
                          </table>
                          <![endif]-->
               </td>
              </tr>
             </tbody>
            </table>
           </div>
          </td>
         </tr>
         <tr>
          <td align="left" style="padding: 50px 0 0;" valign="top">
           <div class="mktoText" id="art1-h1">
            <h1>
             <a style="color: #262524;">
              Let’s get personal!
             </a>
            </h1>
           </div>
          </td>
         </tr>
         <tr>
          <td align="left" style="padding: 30px 0 0;" valign="top">
           <div class="mktoText" id="art1-body_copy">
            <p style="text-align: left;">
             There are countless ways to customize emails with
             <a style="color: #0f618a;">
              Litmus Personalize
             </a>
             , but if speed is of the essence, (which, of course it is!) here are three easy ways you can get a creating engaging holiday emails—fast:
            </p>
           </div>
          </td>
         </tr>
         <tr>
          <td align="left" style="padding-top: 30px;" valign="top">
           <!--unordered list-->
           <div class="mktoText" id="art1-ul">
            <div class="forDumbOutlooks">
             <ul align="left" class="glist" style="margin: 0; margin-left: 25px; padding: 0;" type="disc">
              <li style="color: #427ca9; text-align: left;">
               <span>
                Drum up anticipation and keep subscribers in the know with a
                <strong>
                 <a style="color: #0f618a;">
                  countdown timer
                 </a>
                </strong>
                to show the time left until your sales begin.
               </span>
              </li>
              <li style="color: #427ca9; text-align: left; margin-top: 20px;">
               <span>
                With more eyes on your emails than ever, there’s never been a better time to learn. Give your subscribers the gift of listening to what they think with
                <strong>
                 sentiment trackers
                </strong>
                .
               </span>
              </li>
              <li style="color: #427ca9; text-align: left; margin-top: 20px;">
               <span>
                Set the table—and the tone—for the holidays with fun holiday-themed
                <strong>
                 <a style="color: #0f618a;">
                  personalized images
                 </a>
                </strong>
                .
               </span>
              </li>
              <li style="color: #427ca9; text-align: left; margin-top: 20px;">
               <span>
                And then take it a step further using a
                <strong>
                 timed image*
                </strong>
                that adjusts according to the time of day when the recipient opens the email to surprise &amp; delight your audience
                <span class="blueLinks">
                 24/7
                </span>
                —just like we did at the top of this email!
                <img alt="" aria-hidden="true" border="0" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Fwinking-face.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1qyCer:uAgnwKm92PCZfM6PzRkP-m6t5qq2k466qejMYGRbaSY" style="display: inline; margin: 0; padding: 0; vertical-align: -5px;" width="20"/>
               </span>
              </li>
             </ul>
            </div>
           </div>
           <!--end unordered list-->
          </td>
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         <tr>
          <td align="left" style="padding: 30px 0 0;" valign="top">
           <div class="mktoText" id="art1-ps_copy">
            <!--Paragraph block-->
            <p style="text-align: left;">
             <strong>
              * Friendly heads up!
             </strong>
             This feature is part of our complete Litmus Personalize solution.
            </p>
           </div>
          </td>
         </tr>
         <tr>
          <td align="left" style="padding-top: 50px;" valign="top">
           <!--lil' banner-->
           <div class="mktoText" id="call_out">
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             <tbody>
              <tr>
               <td align="left" style="font-size: 0;" valign="middle">
                <p style="margin: 24px 30px; text-align: left;">
                 <strong>
                  Let your personalization success shine
                  <img alt="" aria-hidden="true" border="0" height="20" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Fglowing-star.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1qyCer:uAgnwKm92PCZfM6PzRkP-m6t5qq2k466qejMYGRbaSY" style="display: inline; margin: 0; padding: 0; vertical-align: -5px;" width="20"/>
                 </strong>
                 <br/>
                 Put your Litmus Personalize emails in the spotlight! Simply reply to this email and nominate your emails to be featured in the
                 <a style="color: #0f618a;">
                  Email Gallery
                 </a>
                 .
                </p>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
           <!--end lil banner-->
          </td>
         </tr>
         <tr>
          <td align="left" style="padding-top: 50px;" valign="top">
           <!--pulse divider-->
           <div class="mktoText" id="color_divider">
            <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width: 100%;">
             <tbody>
              <tr>
               <td align="left" valign="middle">
                <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;">
                 <tbody>
                  <tr>
                   <td align="left" aria-hidden="true" style="font-size:4px;line-height:4px;mso-line-height-rule: exactly;background-color: #F3A838; background: linear-gradient(#F3A838, #F3A838);" valign="top">
                   </td>
                  </tr>
                 </tbody>
                </table>
               </td>
               <td align="left" valign="middle" width="90">
                <img alt="" aria-hidden="true" height="71" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2022%252FJuly%252F2022-07-Product_Pulse%252Fpulse.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1qyCer:uAgnwKm92PCZfM6PzRkP-m6t5qq2k466qejMYGRbaSY" width="90"/>
               </td>
               <td align="left" valign="middle">
                <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;">
                 <tbody>
                  <tr>
                   <td align="left" aria-hidden="true" style="font-size:4px;line-height:4px;mso-line-height-rule: exactly;background-color: #AAC8DF; background: linear-gradient(#AAC8DF, #AAC8DF);" valign="top">
                   </td>
                  </tr>
                 </tbody>
                </table>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
           <!--end color divider-->
          </td>
         </tr>
         <!--two column reverse stack-->
         <tr>
          <td align="left" style="padding: 50px 0 0;" valign="top">
           <div class="mktoText" id="cust-success_h2">
            <!--h2-->
            <h2>
             <a style="color: #262524;">
              Personalization in action
              <img alt="" aria-hidden="true" border="0" height="30" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F_global%252Femojis%252Fclapper-board.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1qyCer:uAgnwKm92PCZfM6PzRkP-m6t5qq2k466qejMYGRbaSY" style="display: inline; margin: 0; padding: 0; vertical-align: -5px;" width="30"/>
             </a>
            </h2>
           </div>
          </td>
         </tr>
         <tr>
          <td align="center" style="padding: 30px 0 0;" valign="top">
           <div class="mktoText" id="video">
            <!--Image -->
            <a style="text-decoration: none;">
             <img alt="Video of Litmus Personalize in action." class="fadeimg" height="300" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2023%252FNovember%252F2023-11-Product_Pulse%252F202311_PP_personalize.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1qyCer:uAgnwKm92PCZfM6PzRkP-m6t5qq2k466qejMYGRbaSY" style="width: 100%; max-width: 600px; height: auto;" width="600"/>
            </a>
           </div>
          </td>
         </tr>
         <tr>
          <td align="left" style="padding: 30px 0 0;" valign="top">
           <div class="mktoText" id="video-body_copy">
            <!--Paragraph block-->
            <p style="text-align: left;">
             See how Litmus Personalize works before trying it out for yourself and see how easy personalization can be!
            </p>
           </div>
          </td>
         </tr>
         <tr>
          <td align="left" style="padding: 30px 0 0;" valign="top">
           <div class="mktoText" id="video-cta">
            <!--[if mso]><!-->
            <a class="cta-border" style="color: #10618B;">
             Watch the video
            </a>
            <!--<![endif]-->
            <!--[if mso]>
            <table border="0" cellpadding="0" cellspacing="0" role="presentation">
            <tr>
            <td align="left" valign="top" style="padding-bottom: 5px; border-bottom: 2px solid #0F618A;">
            <a href=
"//go.litmus.com/ODY0LVZQWi0xMzEAAAGPKlxN4YAnimMUrIWzPZEz8ONozciHYssomzyZaalwYIDmW6OC7SchouDlj1l8mCKX1rep55A=" class="cta-outlook" style="font-size: 18px; line-height: 22px;color: #10618B;"
>Watch the video</a>
            </td>
            </tr>
            </table>
            <![endif]-->
           </div>
          </td>
         </tr>
         <tr>
          <td align="left" style="padding-top: 60px;" valign="top">
           <!--pulse divider-->
           <div class="mktoText" id="color_divider2">
            <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width: 100%;">
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                 <tbody>
                  <tr>
                   <td align="left" aria-hidden="true" style="font-size:4px;line-height:4px;mso-line-height-rule: exactly;background-color: #F3A838; background: linear-gradient(#F3A838, #F3A838);" valign="top">
                   </td>
                  </tr>
                 </tbody>
                </table>
               </td>
               <td align="left" valign="middle" width="90">
                <img alt="" aria-hidden="true" height="71" src="https://inboxflows.com/_/image/https%253A%252F%252Fcampaigns.litmus.com%252F_email%252F2022%252FJuly%252F2022-07-Product_Pulse%252Fpulse.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZjYW1wYWlnbnMubCJ9:1qyCer:uAgnwKm92PCZfM6PzRkP-m6t5qq2k466qejMYGRbaSY" width="90"/>
               </td>
               <td align="left" valign="middle">
                <table border="0" cellpadding="0" cellspacing="0" role="presentation" style="width:100%;">
                 <tbody>
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                   <td align="left" aria-hidden="true" style="font-size:4px;line-height:4px;mso-line-height-rule: exactly;background-color: #AAC8DF; background: linear-gradient(#AAC8DF, #AAC8DF);" valign="top">
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                 </tbody>
                </table>
               </td>
              </tr>
             </tbody>
            </table>
           </div>
           <!--end color divider-->
          </td>
         </tr>
         <tr>
          <td align="left" style="padding: 50px 0 0;" valign="top">
           <div class="mktoText" id="art3-h2">
            <!--h2-->
            <h2>
             <a style="color: #262524;">
              Transform your customer emails with a dash of personalization
             </a>
            </h2>
           </div>
          </td>
         </tr>
         <tr>
          <td align="center" style="padding: 30px 0 0;" valign="top">
           <div class="mktoText" id="art3-img">
            <!--Image -->
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             Bulk Powders supplies sports supplements and nutritional products and knows each customer’s health and fitness journey is unique. And by combining the the power of their data with Litmus Personalize they were able to transform their customer email journeys.
             <br/>
             <br/>
             They used a variety of personalization tactics including personalized birthday images to celebrate each customer’s big day and made sure to include countdown timers to show the time left to shop their best sales.
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             Litmus Personalize
             <a style="color: #0f618a;">
              Countdown Timers
             </a>
             are a great way to increase engagement—by adding a touch of urgency—during the busy Black Friday rush. Use these 3 quick and easy tips to up-level your countdown timer strategy:
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                 Create a seamless brand experience
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                by using custom background images and brand colors to ensure the timer fits in perfectly with your brand’s aesthetic.
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                 Plan for every subscriber open
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                by defining fallback options like an image to replace the timer once it’s counted down to zero, and one to display for folks affected by Apple’s Mail Privacy Protection.
               </span>
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                <strong>
                 Maximize the impact of your timer
                </strong>
                by pairing it with an eye catching
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                 personalized image
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                and clear call-to-action near the top of your email.
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                 <strong>
                  Dan Rosen
                 </strong>
                 <br/>
                 Senior Account Manager, Litmus
                </p>
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              P.S.
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