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   [Newsletter] How to avoid "this could have been an email"
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   Run productive sales meetings that last 20 minutes — no longer. Plus:  sales outreach templates, prospecting guide, and budget spreadsheets.
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                 <p align="left" style="mso-line-height-rule:exactly; font-size:16px; font-family:Avenir, sans-serif; color:#33475b; line-height:175%; text-align:left">
                  Hi Sarah,
                 </p>
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                  <em>
                   "This could have been an email."
                  </em>
                 </p>
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                 </p>
                 <p align="left" style="mso-line-height-rule:exactly; font-size:16px; font-family:Avenir, sans-serif; color:#33475b; line-height:175%; text-align:left">
                  We’ve all attended meetings that have gone off the rails a bit — ones where the agenda wasn't followed and the main objectives weren't addressed.
                 </p>
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                 </p>
                 <p align="left" style="mso-line-height-rule:exactly; font-size:16px; font-family:Avenir, sans-serif; color:#33475b; line-height:175%; text-align:left">
                  It might go without saying, but you need to do what you can to avoid unproductive meeting minutes. Impossible to control? Think again.
                 </p>
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                 </p>
                 <p align="left" style="mso-line-height-rule:exactly; font-size:16px; font-family:Avenir, sans-serif; color:#33475b; line-height:175%; text-align:left">
                  Get an inside look at how HubSpot's sales meetings are run in this blog.
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                     <strong style="color:#FFFFFF;font-weight:normal;text-decoration:none;font-style:normal;">
                      How to Run an Effective Sales Meeting in Under 20 Minutes →
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                     <strong style="color:#FFFFFF;font-weight:normal;text-decoration:none;font-style:normal;">
                      Brainstorm Techniques →
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                  8 Budget Spreadsheets
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                  Ever gotten to the end of the month, quarter, or year and thought to yourself, "What did I spend all that money on?" We have the perfect resource for you: shareable templates to
                  <a data-hs-link-id="1" rel="noopener" style="mso-line-height-rule:exactly; color:#00a4bd" target="_blank">
                   easily manage all the moving pieces of your budget →
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                  Blindly approaching sales calls is a shot in the dark. Using scripts gives you the chance to practice different introductions, closing techniques, and overcoming objections. Start having
                  <a data-hs-link-id="1" rel="noopener" style="mso-line-height-rule:exactly; color:#00a4bd" target="_blank">
                   better conversations with prospects →
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                  The Ultimate Guide to Prospecting
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                  This means following up … and following up on your follow-ups. Here's a guide to help you optimize your process and improve response and connect rates, without changes to the content of your messaging.
                  <a data-hs-link-id="1" rel="noopener" style="mso-line-height-rule:exactly; color:#00a4bd" target="_blank">
                   Check it out →
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                 <p align="center" style="mso-line-height-rule:exactly; font-size:22px; font-family:Avenir, sans-serif; color:#33475b; line-height:125%; font-weight:bold; text-align:center">
                  The Beginner's Guide to the Sandler Selling System, According to Sandler's VP of Sales
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                 <p align="center" style="mso-line-height-rule:exactly; font-size:16px; font-family:Avenir, sans-serif; color:#33475b; line-height:175%; text-align:center">
                  The Sandler Selling System has been around for over 50 years. Essentially, this system emphasizes
                  <a data-hs-link-id="0" rel="noopener" style="mso-line-height-rule:exactly; color:#00a4bd; font-weight:bold; text-decoration:none" target="_blank">
                   qualification rather than closing
                  </a>
                  . When implemented, the process can help your team improve metrics such as deal size (ASP), increasing margin (helping sell on value versus price), decreasing the length of the sales system, and improving forecast accuracy with a cleaner pipeline.
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                     <strong style="color:#FFFFFF;font-weight:normal;text-decoration:none;font-style:normal;">
                      Get inside tips  →
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                 <img align="middle" alt="The HubSpot Team" sizes="(max-width: 558px) 100vw, 558px" src="https://inboxflows.com/_/image/https%253A%252F%252Fwww.hubspot.com%252Fhs-fs%252Fhubfs%252FCopy%2520of%2520Copy%2520of%2520Email%2520Signature%2520-%2520Obsidian%2520-%2520600x50%2520%25281%2529.png%253Fwidth%253D1116%2526upscale%253Dtrue%2526name%253DCopy%2520of%2520Copy%2520of%2520Email%2520Signature%2520-%2520Obsidian%2520-%2520600x50%2520%25281%2529.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ3d3cuaHVic3BvdCJ9:1mhtFJ:p8Qhcexx5V1l6JZKnHZ3NAD8RUI51IXg344PCdh75FM" srcset="https://www.hubspot.com/hs-fs/hubfs/Copy%20of%20Copy%20of%20Email%20Signature%20-%20Obsidian%20-%20600x50%20(1).png?upscale=true&amp;width=1116&amp;upscale=true&amp;name=Copy%20of%20Copy%20of%20Email%20Signature%20-%20Obsidian%20-%20600x50%20(1).png 558w, https://www.hubspot.com/hs-fs/hubfs/Copy%20of%20Copy%20of%20Email%20Signature%20-%20Obsidian%20-%20600x50%20(1).png?upscale=true&amp;width=2232&amp;upscale=true&amp;name=Copy%20of%20Copy%20of%20Email%20Signature%20-%20Obsidian%20-%20600x50%20(1).png 1116w" style="outline:none; text-decoration:none; -ms-interpolation-mode:bicubic; border:none; max-width:100%; font-size:16px" width="558"/>
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