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just
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Check out all of our
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<p style="line-height:150%">
👋
<span style="font-weight: normal;">
<strong>
Good morning.
</strong>
</span>
Let’s start with one of those “don’t let your age stop you” inspirational messages today, the 60th anniversary of Hall of Fame pitcher Satchel Paige becoming the oldest baseball player to ever play in the major leagues. He threw three scoreless innings at 59 years, 2 months, and 18 days old, which is
<em>
absurd
</em>
and absolutely not something you could ever replicate — but you can still take the overall "you're never too old" sentiment with you, if you’d like.
</p>
<p style="line-height:150%">
<br/>
🎧
<span style="font-weight: bold;">
</span>
<a data-hs-link-id="0" data-hs-link-id-v2="kRkTwoz0" rel="noopener" style="color:#192733; font-weight:normal" target="_blank">
<strong>
On the pod
</strong>
</a>
<span style="font-weight: bold;">
:
</span>
<span style="font-style: italic;">
How Aldi’s crushing it at a time when private label brands are in.
</span>
<span style="font-size: 11px; color: #000000;">
<br/>
</span>
</p>
</div>
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<h2 style="margin:0; font-size:13px; line-height:115%">
<span style="font-family: Lato, Tahoma, sans-serif; color: #bf2434;">
NEWS FLASH
</span>
</h2>
</div>
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<img align="middle" alt="A woman uses lab equipment. " src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.hubspot.com%252Fhs-fs%252Fhubfs%252Ftravelingmilkman.jpg%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253Dtravelingmilkman.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5odWJzcCIsInRpbWUiOjE3NTg3OTMwNzMuNzY3NTAzM30:1v1iQD:baWZ9tAK-N7Ql_HAiYc-c3c-Kr6rtcLE2Zft9ESx5zY" style="outline:none; text-decoration:none; max-width:100%; font-size:16px" width="560"/>
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<p style="line-height:150%; font-size:12px">
<em>
(
<span style="color: #000000;">
Time-Travelling Milkman)
</span>
</em>
</p>
<p style="line-height:150%">
</p>
<p style="line-height:150%">
🕷
<span style="font-weight: bold;">
There’s a screenplay hiding in this funding announcement:
</span>
A modest New Jersey cybersecurity firm called Unit 221B is making headway against a number of high-profile hacking rings, by way of its threat intel platform,
<a data-hs-link-id="0" data-hs-link-id-v2="DBAG8UWL" style="color:#192733" target="_blank">
per
</a>
<span style="font-style: italic;">
TechCrunch.
</span>
How modest? Its seed funding is but $5m, despite helping authorities make arrests in cybercrime groups like Scattered Spider and a shadowy hacker cabal known as The Com.
<br/>
<br/>
</p>
<p style="line-height:150%">
🍦
<span style="font-weight: bold;">
Just read this one for the great company name alone:
</span>
Dutch food-tech startup Time-Travelling Milkman (!)
<a data-hs-link-id="0" data-hs-link-id-v2="/2zaLwfF" style="color:#192733" target="_blank">
thinks
</a>
it has a solution to enhancing the creaminess of plant-based and alt-dairy foods, and it’s their sunflower seed-based ingredient called Oleocream. The startup’s new backers believe it could solve what TTM calls the “underwhelming” taste of dairy alternatives, and will support global expansion of their mission to make non-dairy milkshakes not suck.
<br/>
<br/>
</p>
<p style="line-height:150%">
🛒
<span style="font-weight: bold;">
Across the pond:
</span>
Amazon is
<a data-hs-link-id="0" data-hs-link-id-v2="aJKb9TYN" style="color:#192733" target="_blank">
ditching
</a>
its UK Amazon Fresh stores to pivot to online grocery delivery, shuttering 14 and converting five into Whole Foods Market stores. Amazon’s first UK Fresh store opened in 2021, but the retailer has struggled to gain a foothold at a time when grocery delivery is booming against competitors including Ocado and Tesco. Amazon intends to offer same-day delivery of perishable items to UK customers next year, a service it recently rolled out to US customers.
<br/>
<br/>
</p>
</div>
</div>
</td>
</tr>
</tbody>
</table>
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<tbody>
<tr>
<td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
<div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17357724672301" style="color: inherit; font-size: inherit; line-height: inherit;">
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<h2 style="margin:0; font-size:13px; line-height:150%">
<span style="font-family: Lato, Tahoma, sans-serif; color: #bf2434;">
MORE NEWS TO KNOW
<br/>
</span>
<span style="font-size: 12px; color: #000000;">
</span>
<span style="font-size: 12px; color: #000000;">
</span>
<span style="font-size: 12px; color: #000000;">
</span>
</h2>
<ul style="line-height:150%">
<li>
<span style="font-weight: bold;">
The one true ring?
</span>
The health tech company behind wearable Oura Ring has nearly doubled its valuation in the last 10 months, and while its CEO Tom Hale
<a data-hs-link-id="0" data-hs-link-id-v2="EwvOdSya" style="color:#192733" target="_blank">
told
</a>
<span style="font-style: italic;">
Bloomberg
</span>
its new funds will in part fund R&D on other possible wearable types, he said the ring will remain its central product.
<br/>
<br/>
</li>
<li>
<strong>
Unexpected culprit:
</strong>
Western United Fish Co. issued a recall for 3.3k+ pounds of Kirkland Signature brand tuna poke sold at Costco stores across 33 states due to potential Listeria contamination. But the recall has nothing to do with the fish, but the
<a data-hs-link-id="0" data-hs-link-id-v2="PhBTyN+K" rel="noopener" style="color:#192733" target="_blank">
green onions
</a>
used to top it.
<br/>
<br/>
</li>
<li>
<span style="font-weight: bold;">
Ben Stiller
</span>
launched a better-for-you
<a data-hs-link-id="0" data-hs-link-id-v2="v4UkBq0E" style="color:#192733" target="_blank">
soda
</a>
brand. Stiller’s Soda is a lower-calorie beverage that comes in three flavors — root beer, shirley temple, and lemon-lime — with seven grams of sugar and added vitamins. But unlike many of the other “healthy” sodas, they do not contain prebiotics.
<br/>
<br/>
</li>
</ul>
</div>
</div>
</td>
</tr>
</tbody>
</table>
</div>
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<span style="font-family: Lato, Tahoma, sans-serif; color: #bf2434;">
FROM OUR FRIENDS AT MINDSTREAM
</span>
</h2>
</div>
</div>
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<img align="middle" alt="An illustration of a person sitting on a bench inside an electronics store." src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.hubspot.com%252Fhs-fs%252Fhubfs%252Fapple-mindstream-min.png%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253Dapple-mindstream-min.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5odWJzcCIsInRpbWUiOjE3NTg3OTMwNzMuNzY3NjQ4Mn0:1v1iQD:yYXBPkrSVVAGsErjLzCnqf2CxJspS9R2BtGjS6vACaw" style="outline:none; text-decoration:none; border:none; max-width:100%; font-size:16px" width="560"/>
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<div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17586890403844_" style="color: inherit; font-size: inherit; line-height: inherit;">
<p style="line-height:150%; font-weight:bold">
<span style="font-size: 20px;">
This is the AI device Apple didn’t build
</span>
<br/>
<br/>
</p>
<p style="line-height:150%">
OpenAI’s first hardware product since pulling in Jony Ive, Apple’s former design chief, is starting to take shape...
<br/>
<br/>
</p>
<p style="line-height:150%">
… and reports suggest that shape may resemble a smart speaker with no screen?
<br/>
<br/>
</p>
<p style="line-height:150%">
Don’t fully bank on it — there are other ideas on the table including smart glasses, a voice recorder, and a wearable pin — but they’ve given themselves a tight deadline to deliver
<em>
something
</em>
: they're targeting late 2026 or early 2027 for launch.
<br/>
<br/>
</p>
<p style="font-size:20px; line-height:150%">
<span style="font-size: 16px;">
👉
<a data-hs-link-id="1" data-hs-link-id-v2="/uCn0JWn" style="color:#192733" target="_blank">
<span style="font-weight: bold;">
Read more on Mindstream
</span>
</a>
</span>
</p>
<ul style="line-height:150%">
</ul>
</div>
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<tbody>
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<td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:15px 20px 10px">
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<h2 style="margin:0; font-size:13px; line-height:115%">
</h2>
<h2 style="margin:0; font-size:13px; line-height:115%">
<span style="color: #bf2434; font-family: Lato, Tahoma, sans-serif;">
THE BIG IDEA
</span>
</h2>
</div>
</div>
</td>
</tr>
</tbody>
</table>
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<a data-hs-link-id="0" data-hs-link-id-v2="2uiWDzOp" style="color:#00a4bd" target="_blank">
<img align="middle" alt="A blue Aldi-branded varsity jacket with the number 25 on it. Patches feature a calendar, Aldi's logo, a spice of pizza, and a shopping cart." src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.hubspot.com%252Fhs-fs%252Fhubfs%252FCopy%2520of%2520The%2520Hustle%2520-%2520B3%2520Visual%2520Template-min-2.png%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253DCopy%2520of%2520The%2520Hustle%2520-%2520B3%2520Visual%2520Template-min-2.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5odWJzcCIsInRpbWUiOjE3NTg3OTMwNzMuNzY3OTkzN30:1v1iQD:j-m65uzoGg_coqQDkV2ZxXEDtJRhkTObB-rmL_6Y4m4" style="outline:none; text-decoration:none; border:none; max-width:100%; font-size:16px" width="560"/>
</a>
</td>
</tr>
</tbody>
</table>
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<div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17301541546871_" style="color: inherit; font-size: inherit; line-height: inherit;">
<p style="line-height:150%">
<span style="font-weight: bold; font-size: 22px;">
<br/>
Aldi gives fans what they desire: More Aldi
</span>
<br/>
<br/>
There are few brands people love as much as Aldi, the German grocer that asks you to rent your cart for a quarter. This
<a data-hs-link-id="0" data-hs-link-id-v2="2UmLG9r1" style="color:#192733" target="_blank">
incentivizes
</a>
customers to return them, meaning staff doesn’t have to, contributing to the chain’s low overhead and famously low prices.
<br/>
<br/>
Aldi has expanded to 2.5k+ US stores and is now making another change: it will consolidate its ~90 in-house brands down to 26, with most falling under “The Aldi Brand,”
<a data-hs-link-id="0" data-hs-link-id-v2="FC5BaGnK" rel="noopener" style="color:#192733" target="_blank">
per
</a>
<span style="font-style: italic;">
CNN
</span>
, leaving just a few of the more recognizable names, like Simply Nature.
<br/>
<br/>
The Aldi Brand will feature the label “An Aldi Original” on the packaging.
<br/>
<br/>
<span style="font-weight: bold; font-size: 18px;">
Why this makes sense
</span>
<br/>
<br/>
According to Scott Patton, Aldi’s chief commercial officer, people already refer to pretty much every item they buy at Aldi as Aldi, "so we made it a little bit easier for customers to talk about them."
<br/>
<br/>
And people
<span style="font-style: italic;">
do
</span>
love to talk about them. There are numerous online Aldi fan pages, including “Aisle of Shame” Facebook groups where people dish on the best finds in the store’s popular discount aisle.
<br/>
<br/>
Also, private label brands are having a moment.
<br/>
<br/>
<span style="font-weight: bold; font-size: 18px;">
Private label…
</span>
<br/>
<br/>
… refers to brands that retailers produce through third-party manufacturers. For example, Kirkland Signature is Costco’s brand, while Target’s include Threshold for home decor and Good & Gather for groceries.
<br/>
<br/>
Consumers are increasingly choosing private label brands. They're tightening their belts, sure, but private label brands are also now seen as equal to name brands:
</p>
<ul style="line-height:150%">
<li aria-level="1">
Customers spent
<a data-hs-link-id="0" data-hs-link-id-v2="RdYXm2eQ" style="color:#192733" target="_blank">
$271B
</a>
on private label products in 2024, outpacing national brands, per
<span style="font-style: italic;">
Grocery Dive
</span>
.
<br/>
<br/>
</li>
<li aria-level="1">
Since 2021, private label brand sales have increased by over 2%, while national brands have dropped 7%.
</li>
</ul>
<p style="line-height:150%">
Aldi is a champion of private label brands — accounting for 90% of its offerings —
<span style="font-style: italic;">
and
</span>
its fans. It recently
<a data-hs-link-id="0" data-hs-link-id-v2="ZoOfBnbR" style="color:#192733" target="_blank">
introduced
</a>
the Aldi Quarter Club, a competition for fans to show the depth of their loyalty in exchange for a year of free groceries, invitations to members-only events, and branded merch.
<br/>
<br/>
TBH, the Aldi varsity jacket that 25 lucky winners will receive
<span style="font-style: italic;">
is
</span>
kinda sweet.
</p>
<ul style="line-height:150%">
</ul>
<ul style="line-height:150%">
</ul>
<p align="right" style="line-height:150%; text-align:right">
<a data-hs-link-id="1" data-hs-link-id-v2="dhqXOxMl" rel="noopener" style="color:#192733; text-decoration:none" target="_blank">
🔗
</a>
</p>
</div>
</div>
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</p>
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<tbody>
<tr>
<td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
<div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17357735453792" style="color: inherit; font-size: inherit; line-height: inherit;">
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<h2 style="margin:0; font-size:13px; line-height:150%">
<span style="color: #bf2434;">
HIGHLY RECOMMENDED
<br/>
</span>
</h2>
<p style="line-height:150%">
<br/>
<span style="font-weight: bold;">
Up to you:
</span>
You don’t have to drop all your baggage around the word “influencer,” but creator economy consultant Lindsey Gamble has some
<a data-hs-link-id="0" data-hs-link-id-v2="Yzvt7Jya" style="color:#192733" target="_blank">
points to consider
</a>
why he’s all in.
<br/>
<br/>
<span style="font-size: 12px; color: #000000;">
</span>
</p>
</div>
</div>
</td>
</tr>
</tbody>
</table>
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</p>
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<h2 style="margin:0; font-size:13px; line-height:115%">
<span style="font-family: Lato, Tahoma, sans-serif; color: #bf2434;">
NEWSWORTHY NUMBER
</span>
</h2>
</div>
</div>
</td>
</tr>
</tbody>
</table>
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<img align="middle" alt="Noteworthy Number template-2" src="https://inboxflows.com/_/image/https%253A%252F%252Fmedia.hubspot.com%252Fhs-fs%252Fhubfs%252FNoteworthy%2520Number%2520template-2.png%253Fwidth%253D1120%2526upscale%253Dtrue%2526name%253DNoteworthy%2520Number%2520template-2.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZtZWRpYS5odWJzcCIsInRpbWUiOjE3NTg3OTMwNzMuNzY4MTEzNH0:1v1iQD:xnA4bqm_lyl-fIpPSMQemQSk_zorO0R32NoZr46a2eI" style="outline:none; text-decoration:none; max-width:100%; font-size:16px" width="560"/>
</td>
</tr>
</tbody>
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</div>
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<tbody>
<tr>
<td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:15px 20px 10px">
<div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module-2-0-8" style="color: inherit; font-size: inherit; line-height: inherit;">
<div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module-2-0-8_" style="color: inherit; font-size: inherit; line-height: inherit;">
<p style="line-height:150%">
Sushi rolls Kroger sells per day. The grocery chain has sold sushi since 1991, but has seen sales jump 50% since 2019,
<a data-hs-link-id="0" data-hs-link-id-v2="gErjSxH5" style="color:#192733" target="_blank">
per
</a>
<span style="font-style: italic;">
The New York Times
</span>
.
<br/>
<br/>
While US sushi lovers may have once seen it as a splurge you could only get in a restaurant, that’s no longer the case. Thanks to better infrastructure for storing and transporting frozen seafood, you can now order it to-go or pick up packaged trays at grocery stores, gas stations, and entertainment venues. It’s just as convenient — but typically healthier — than pizza slices and chicken tenders.
<br/>
<br/>
In 2024, the grocery store sushi market was worth $2.8B, up 7% from 2023.
</p>
<p style="line-height:150%">
</p>
</div>
</div>
</td>
</tr>
</tbody>
</table>
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<tbody>
<tr>
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<tbody>
<tr>
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<p style="font-size:1px;border-top:4px solid #eaf0f6;width:100%;margin:0 auto;">
</p>
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<tbody>
<tr>
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<h2 style="margin:0; font-size:13px; line-height:115%">
<span style="font-family: Lato, Tahoma, sans-serif; color: #bf2434;">
AROUND THE WEB
</span>
</h2>
</div>
</div>
</td>
</tr>
</tbody>
</table>
<table cellpadding="0" cellspacing="0" class="" role="presentation" style="" width="100%">
<tbody>
<tr>
<td class="hs_padded" style="font-family:Lato, Tahoma, sans-serif; font-size:16px; color:#192733; word-break:break-word; padding:10px 20px">
<div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" data-hs-cos-general-type="widget" data-hs-cos-type="module" id="hs_cos_wrapper_module_17357738134756" style="color: inherit; font-size: inherit; line-height: inherit;">
<div class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text" id="hs_cos_wrapper_module_17357738134756_" style="color: inherit; font-size: inherit; line-height: inherit;">
<p style="line-height:150%">
📆
<span style="font-weight: bold;">
On this day:
</span>
In 1928, Chicago-based Galvin Manufacturing Corp., the first company to mass-produce commercial car radios, was
<a data-hs-link-id="0" data-hs-link-id-v2="TycWMmaC" style="color:#192733" target="_blank">
incorporated
</a>
.
<br/>
<br/>
📷
<span style="font-weight: bold;">
That’s interesting:
</span>
Photos of
<a data-hs-link-id="0" data-hs-link-id-v2="DSduv1uY" style="color:#192733" target="_blank">
The Catskill Game Farm
</a>
, a now-abandoned private zoo.
<br/>
<br/>
🗞️
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<p style="line-height:150%">
What Bumble CEO Whitney Wolfe Herd told her lawyer when she first got wind of Hulu’s plans for
<span style="font-style: italic;">
Swiped
</span>
, a biopic on her life,
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per
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<span style="font-style: italic;">
CNBC
</span>
. Evidently, the 36-year-old founder’s pleading was unsuccessful, as the film debuted this month, making her the latest tech exec to see her personal journey hit the big screen.
<br/>
<br/>
</p>
<p style="line-height:150%">
What’s worse than having a movie made about your life against your will? Having a
<span style="font-style: italic;">
bad
</span>
movie made about your life against your will —
<span style="font-style: italic;">
Swiped
</span>
currently has a
<a data-hs-link-id="0" data-hs-link-id-v2="BJPuWTrs" style="color:#192733" target="_blank">
39%
</a>
rating on Rotten Tomatoes.
<span style="font-size: 12px; color: #000000;">
</span>
</p>
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<br/>
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SHOWER THOUGHT
<br/>
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<br/>
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In video games, "old" items are typically bad, but "ancient" items are usually good.
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SOURCE
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1 week, 6 days ago - news@thehustle.co
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