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            Do you hear that? That’s the sound of a major milestone at The Hustle.
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                The Hustle
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               Sponsored by
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             <img alt="The Hustle Daily Email" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FFINAL1M%2521_20181009003931.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXP6G:W_KmtTxxXO97v9IeqJn9uyg_sYmUd4rl9BbxyZ-XDys" style="height: auto; width: 100%;"/>
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            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              BREAKING NEWS: The Hustle Hits 1,000,000 Subscribers
             </strong>
            </h2>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Just two years and four months after we launched The Hustle, we finally hit a goal we’ve been gunning for from day one:
             <em>
              1,000,000 subscribers
             </em>
             , making The Hustle one of the largest and fastest-growing business news brands out there.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             My co-founder John Havel and I started this company for two reasons: It seemed fun, and we thought that most of the biggest news companies out there were garbage.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             They pushed inauthentic content written to impress other journalists rather than putting the user first; they treated their readers like idiots, had obvious agendas and were poorly run businesses.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Our motto from day 1 has been to treat you like our smart friend -- not just a click that makes us ad revenue. And I certainly don’t care about winning awards that only media insiders care about.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             We care about giving you the news and insight you need to make a dent in the world, and making a profit so we can keep on doing it.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             We’re proud to have hit 1m while being very profitable. That means that we, The Hustle, can continue to do whatever the hell we want and give you, our reader, the best content possible without answering to anyone.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              So, here’s what this means for you:
             </strong>
            </h4>
            <ol style="font-size: 16px;">
             <li style="line-height: 120%; padding: 4px 0;">
              We’re plowing profits back into the business and are launching a new product in the next few months.
              <a style="color: #ed4d1f; text-decoration: none;">
               We’re hiring for that product team
              </a>
              .
             </li>
             <li style="line-height: 120%; padding: 4px 0;">
              Now that we have 1m subscribers, we’re able to flex our muscles a bit and give you more
              <a style="color: #ed4d1f; text-decoration: none;">
               original news
              </a>
              . Our small team of writers is building relationships to give you information you won’t be able to find anywhere else.
             </li>
            </ol>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             OK, enough bragging.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             To give you insight into our journey running this company, each day this week John and I are going to share the lessons we’ve learned while scaling.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Spoiler alert: It’s hard, depressing, and feels like you’re failing MOST of the time (even when you’re not). But, we press on because our team, like many of you, has a fighting spirit driving us to succeed.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Each subscriber is a little bit of wind in the sails of our pirate ship. From me and the rest of the team (pictured above), thank you, thank you, thank you.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             -- Sam Parr, CEO of The Hustle
            </p>
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            See you at 1 billion
           </td>
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          <!-- START BRIEF -->
          <tr id="news1">
           <td>
            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              Bose won US approval to produce new cutting-edge hearing aids
             </strong>
            </h2>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Hearing aids is a big ol’ business: 37.5m adults report hearing issues without an aid -- and, as the geriatric population rises, biz is only gonna get bigger.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             According to
             <a style="color: #ed4d1f; text-decoration: none;">
              <em>
               Markets Insider
              </em>
             </a>
             <em>
              ,
             </em>
             the audio-aid market is expected to reach $9.78B by 2022, up from $6.9B in 2017.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             In the meantime, the market just gained some hefty chill points after the FDA gave master audio-maker Bose
             <a style="color: #ed4d1f; text-decoration: none;">
              the green light
             </a>
             to market its new Bose Hearing Aid, which can be used without doctor assistance.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              Peep this noise, hearing-aid users...
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             The Bose Hearing Aid is a user-fitted aid controlled by a smartphone app, enabling patients to use, fit, and program hearing aid settings themselves -- making it the first DIY hearing aid authorized for marketing by the FDA.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Now, the FDA will draft regulations (expected to be implemented by 2020) to make the new hearing aid compliant with federal and state laws.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              Traditional makers are screwed
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             The approval sent shares of traditional hearing-aid makers like William Demant, GN Store Nord, and Sonova tumbling
             <a style="color: #ed4d1f; text-decoration: none;">
              10%
             </a>
             -- and when one major company looks to diversify, its competitors usually follow.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             In other words, traditional brands could have an even tougher time cutting through the noise if other trendy audio giants were to get in on the action.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             “We know Samsung has looked at hearing aids in the past,” Bernstein analyst Lisa Clive wrote in a note to
             <em>
              Reuters
             </em>
             .
            </p>
           </td>
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                 »
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                 Where you at, Beats by Dre?
                </a>
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          <!-- END BRIEF -->
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          <tr id="news1">
           <td>
            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              Facebook’s Portal watches and listens, but  don’t worry: It’s ‘built with privacy in mind’
             </strong>
            </h2>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Yesterday, Facebook
             <a style="color: #ed4d1f; text-decoration: none;">
              debuted
             </a>
             a new in-home video chat smart speaker called Portal -- the social network’s first major hardware product.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Hmm, an in-home device that listens and watches users with a voice-activated microphone and a motion-sensitive camera? Seems like a strange move for a company trying to win back the trust of the public, but, hey, everyone’s doing it!
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              Bringing the world
             </strong>
             <em>
              <strong>
               even
              </strong>
             </em>
             <em>
              <strong>
               closer
              </strong>
             </em>
             <strong>
              together
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Available in
             <a style="color: #ed4d1f; text-decoration: none;">
              both
             </a>
             10- and 15-inch models (for $199 and $349), the new Portal lets you make important calls by saying, “Hey Portal, call Mom.”
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Since Facebook knows when you’re home thanks to your phone location, Portal will ring instead of your phone when you’re nearby, but it does also stream video and music from apps like Spotify, so...
             <em>
              pros and cons, people.
             </em>
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             To help convince users the new products will be secure, Facebook included a kill switch for the front-facing camera, encryption of video calls, and the most foolproof privacy shield known to humankind: a lens cap.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              But past scandal won’t be Facebook’s only challenge
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             The smart-home industry is also a ruthlessly competitive market dominated by a tech company named after a South American rainforest.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Amazon and other producers sold
             <a style="color: #ed4d1f; text-decoration: none;">
              16.8m
             </a>
             smart speakers last quarter, a 187% increase from the same period last year. Just yesterday, Amazon
             <a style="color: #ed4d1f; text-decoration: none;">
              released
             </a>
             a revamped Echo Show with features almost identical to Portal’s.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Since Facebook uses Amazon’s Alexa voice assistant to power Portal, it will be difficult to catch up to Amazon’s smart-home saturation.
            </p>
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                 »
                </span>
               </td>
               <td style="border-color: #000; border-radius: 0 3px 3px 0; border-style: solid; border-width: 2px 2px 2px 0; padding: 0 8px; vertical-align: top;" valign="top">
                <a style="color: #000000; font-size: 12px; font-weight: bold; line-height: 21px; text-decoration: none;">
                 The Portal’s OPEN
                </a>
               </td>
              </tr>
             </tbody>
            </table>
           </td>
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          <!-- END LINK -->
          <!-- END BRIEF -->
          <!-- START BRIEF -->
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           <td>
            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              She gone: Google+ network closes indefinitely after security breach
             </strong>
            </h2>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             <a style="color: #ed4d1f; text-decoration: none;">
              <em>
               The Wall Street Journal
              </em>
             </a>
             reported that a software glitch caused Google to expose personal-profile data of hundreds of thousands of Google+ users, and managers at the search-giant decided to keep the info under wraps.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             After the news broke, Google announced in a
             <a style="color: #ed4d1f; text-decoration: none;">
              blog post
             </a>
             that it had closed down the social networking service for consumers.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              The golden rule of data-breach defense: Be honest
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Launched in 2011 after the fall of Google Buzz (Google’s 3rd attempt to create a social network), Google+ was the company’s last attempt at competing with Facebook… and obviously, it didn’t work.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             According to the
             <a style="color: #ed4d1f; text-decoration: none;">
              report
             </a>
             , the glitch enabled outside developers to access the data between 2015 and March 2018 before the glitch was fixed, but Google concluded that nothing nefarious was done with the information.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             The
             <em>
              Journal
             </em>
             reporters reviewed a memo prepared by Google lawyers and policy experts who had warned that disclosing the glitch would cause “immediate regulatory interest” and “cause reputational damage” in comparison with Cambridge Analytica.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              Where was Sundar during all of this?
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             According to
             <em>
              WSJ
             </em>
             sources, Google CEO Sundar Pichai was briefed on the plan only
             <em>
              after
             </em>
             the decision not to inform the public was made -- riiiiiight
             <em>
              .
             </em>
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Bottom line: As lawmakers continue to watch big tech’s data-mining like a hawk, a security lapse like this is the last thing Google needs right now
             <em>
              .
             </em>
            </p>
           </td>
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                 »
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                 Cambridge Analytica meets Uber
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               SPONSORED
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            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              FACT: Your laptop is blinding you
             </strong>
            </h2>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Researchers from the University of Toledo recently released
             <a style="color: #ed4d1f; text-decoration: none;">
              findings
             </a>
             indicating the Blue Light emitted from electronic devices may speed up blindness.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             According to the study, prolonged exposure to Blue Light creates poisonous molecules in our eyes’ light-sensitive cells that can cause “macular degeneration” -- a form of partial blindness.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             No surprise: Our eyes weren’t built for a daily barrage of high-intensity artificial light. Luckily,
             <a style="color: #ed4d1f; text-decoration: none;">
              Felix Gray
             </a>
             can help.
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              Protect your eyes with these compliment magnets
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Now, more than ever, it’s time screen-hustlers around the world protect their most precious commodity -- their eyes.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Felix Gray’s non-Rx and prescription glasses have Blue Light filtering technology built into the lenses. It’s like an invisible shield between your eyes and the damaging Blue Light coming from your screens.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             And these aren’t glorified safety glasses -- a pair Felix Gray’s turns heads, folks. Their handcrafted Italian acetate frames look as fly as the price point of
             <a style="color: #ed4d1f; text-decoration: none;">
              just $95
             </a>
             for non-RX.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Protect your money-makers. Put
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              Felix Gray
             </a>
             between you and your screen.
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             Do it for your future self →
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            <h2 style="font-family: arial, sans-serif; font-size: 26px; font-weight: bold; line-height: 120%; margin-bottom: 16px; margin-top: 36px;">
             <strong>
              Things we’ve learned along the way
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             To celebrate The Hustle hitting 1,000,000 subscribers, each day this week our two founders will explain a few things they’ve learned along the way. Click here to read the entire list.
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             <strong>
              Running a startup can be very boring
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            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Sam: A reader once came to our office and said, “Man, I thought you guys would be goofing off or doing fun stuff...but you’re just sitting at your desks working.” Building a business takes a long period of consistent effort. Months, years, decades. There are lots of ups and downs, but most days are the same and it’s important to keep emotions steady. This means that not only does it appear to be
             <em>
              not
             </em>
             exciting to outsiders, it may look quite boring. -- Sam
            </p>
            <h4 style="font-family: arial, sans-serif; font-size: 18px; font-weight: bold; margin-bottom: 8px; margin-top: 16px;">
             <strong>
              Experience is overrated
             </strong>
            </h4>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             Many people think they need years of experience to break into a specific industry, but when Sam and I started Hustle Con, I had never run an event. When Sam suggested we create a media company, neither of us were trained writers and I barely even knew what a “media company” actually was. But, in retrospect, that was actually a good thing for us.
            </p>
            <p style="font-family: arial, sans-serif; font-size: 15px; line-height: 120%; margin: 0; padding-bottom: 12px;">
             We didn’t know the rules, so we didn’t know what we were supposed to be doing or not doing. We just wrote for ourselves and our friends because that’s what we knew and, thankfully, other people found our typos and irreverent tone “refreshing.” We found success by approaching our goals with a fresh perspective. -- John
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             Read the rest here  →
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                 Skin and Bone, Phil Cook, Shirlette Ammons, Tamisha Waden
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               . A soul track about what we’re made of.
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