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                     Hey James,
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                    <span style="word-break: break-word; font-size: 18px;">
                     Welcome to the December 2025 edition of
                     <strong>
                      The Airtable Effect
                     </strong>
                     —a monthly roundup of what’s new, what’s inspiring, and what’s possible with Airtable. Whether you're an everyday builder, a certified pro, or just getting started, this newsletter is for you.
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                     In each rendition of the newsletter, we’ll bring you:
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                      New product and program launches and updates
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                      The latest educational content from Airtable Academy
                     </span>
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                      Highlights from the Airtable Community
                     </span>
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                     <span style="word-break: break-word; font-size: 18px;">
                      Upcoming events you won’t want to miss
                      <br/>
                     </span>
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                        Read the full newsletter (+subscribe!) on LinkedIn →
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                   <strong>
                    🎄 The ‘12 Days of AI Plays’ Holiday Challenge
                    <br/>
                   </strong>
                  </p>
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                   <p style="margin:0;font-size:18px;mso-line-height-alt:27px">
                    <span style="word-break: break-word; font-size: 18px;">
                     From December 1 through December 12, we published 12 daily AI build challenges, each highlighting a different AI feature or AI use-case inside Airtable. Participants worked inside a festive demo base straight from the North Pole, where Santa’s workshop, the toy factory, Mrs. Claus’ bakery, the gift-wrapping team, and more all ran on Airtable.
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                     Explore the challenges and try them yourself →
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                  <p style="margin:0">
                   <strong>
                    🛠️ Community-led Hackathon
                   </strong>
                  </p>
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                   <p style="margin:0;font-size:18px;mso-line-height-alt:27px">
                    <span style="word-break: break-word; font-size: 18px;">
                     With over 100 sign-ups, the event generated some truly incredible submissions, showcasing the power of Airtable through our community's innovative and creative use cases. Participants competed across three exciting categories:
                     <br/>
                    </span>
                   </p>
                   <ul style="line-height:1.5;mso-line-height-alt:27px;font-size:18px">
                    <li>
                     <span style="word-break: break-word; font-size: 18px;">
                      <strong>
                       Airtable AI
                      </strong>
                      : Recognizing the best use of AI features (selected by Alex McDonnell, Airtable’s Director, Product Marketing)
                     </span>
                    </li>
                    <li>
                     <span style="word-break: break-word; font-size: 18px;">
                      <strong>
                       Grand Jury
                      </strong>
                      : Selected by our incredible Airtable partners
                     </span>
                    </li>
                    <li>
                     <span style="word-break: break-word; font-size: 18px;">
                      <strong>
                       Basefluencer
                      </strong>
                      : Awarded to the most-liked video on YouTube
                     </span>
                    </li>
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                     Check out the winning demos here →
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                   <strong>
                    📅  Community Event Calendar
                    <br/>
                   </strong>
                  </p>
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                     We’re always planning an exciting calendar of live events, user group hangouts, and office hours. Here’s what’s coming up:
                     <br/>
                    </span>
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                   </p>
                   <p style="margin:0;font-size:18px;mso-line-height-alt:27px">
                    <span style="word-break: break-word; font-size: 18px;">
                     <strong>
                      January 13 |
                      <a rel="noopener" style="text-decoration: none; color: #1b61c9;" target="_blank">
                       Set the Table: Builder Basics
                      </a>
                     </strong>
                     <br/>
                     New to Airtable? This interactive 45-minute session is the perfect place to start! You’ll get a hands-on introduction to Airtable with guided demos, a chance to build along in real time, and expert answers to your questions.
                    </span>
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                    <span style="word-break: break-word; line-height: 27px;">
                     View all upcoming events →
                    </span>
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