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                This edition of The Hustle was brought to you by
                <a style="color: #ed4d1f; text-decoration: none;">
                 Goldman Sachs
                </a>
                ... Tackling the gender investing gap.
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                 <strong>
                  Happy Friday
                 </strong>
                 -- and welcome to the month of turkey, dwindling daylight, and elections
                 <strong>
                  .
                 </strong>
                 Yeah; that happened fast. Today, the big dogs of the pet industry duke it out for pet startups’ bones, and news about the voting machine business is sure to elicit some groans. There’s a lot going out there. Don’t forget to have a great weekend.
                </p>
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                <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
                 <strong>
                  Pet startup smackdown leaves vital question unanswered: Who will let the dogs out?
                 </strong>
                </h2>
                <p style="margin-left: 24px;">
                 America spends about $70B annually on food, supplies, vet visits, and other pet services -- up from around $40B a decade ago. But even with so many dollars dropped on Fido and Fluffy, there’s no clear winner in the Pet Wars.
                </p>
                <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
                 <strong>
                  How much is that doggy biz in the window?
                 </strong>
                </h4>
                <p style="margin-left: 24px;">
                 As
                 <em>
                  Recode
                 </em>
                 <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                  reports
                 </a>
                 , the dog walking startup Wag is looking for a buyer. Despite having raised $300m in backing from SoftBank -- the VC of WeWork, erm, fame -- Wag has failed to dominate the market and has come under fire for disasters like runaways and doggy-doo financial performance. Woof.
                </p>
                <p style="margin-left: 24px;">
                 Wag is currently in talks with Petco, which stands to gain a stronger digital presence and connect with younger pet owners should a deal go through.
                </p>
                <p style="margin-left: 24px;">
                 Naturally, Petco isn’t the only old-guard dog trying to get in on the digital game. Its immediate rival, PetSmart, acquired Chewy, an online pet product supplier, for $3.35B in 2017.
                </p>
                <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
                 <strong>
                  This shoulda been a walk in the dog park…
                 </strong>
                </h4>
                <p style="margin-left: 24px;">
                 … but in truth, it’s been a
                 <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                  bumpy ride
                 </a>
                 . Any startup trying to create an on-demand model faces big challenges. And even as Wag was able to vet and train its walkers, there’s no way to predict how a dog will react to strangers.
                </p>
                <p style="margin-left: 24px;">
                 Then there’s the business side of things. There have been management shake-ups and several rounds of layoffs. Wag later opened a call center in the Philippines, which did not win over customers who assumed they’d speak to someone local when the dogsh*t hit the fan.
                </p>
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                 <strong>
                  And that ain’t all
                 </strong>
                </h4>
                <p style="margin-left: 24px;">
                 Adding to Wag’s woes, California recently passed a law that will require companies to provide benefits to contract workers -- like dog walkers. This hasn’t been a boon to the Wag sales process.
                </p>
                <p style="margin-left: 24px;">
                 Meanwhile, Petco and PetSmart were both
                 <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                  bought out
                 </a>
                 by private equity firms, proving there’s truly no single top dog.
                </p>
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                <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
                 <strong>
                  We asked for pizza innovation. You delivered. Now let’s eat already.
                 </strong>
                </h2>
                <p style="margin-left: 24px;">
                 Last week, we wrote about America’s
                 <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                  lack of pizza innovation
                 </a>
                 , particularly at Pizza Hut. Then we asked you for ideas about what the pizza biz can do to cook up something innovative (perhaps Pizza Hut will listen... ).
                </p>
                <p style="margin-left: 24px;">
                 Reader Jacob said his parents once sat next to a Pizza Hut executive on a plane and explained how they made a taco pizza for their kids.
                </p>
                <p style="margin-left: 24px;">
                 “Soon afterwards,” Jacob wrote, “Pizza Hut started offering a taco pizza.”
                </p>
                <p style="margin-left: 24px;">
                 Inspired? So are we. But that’s just the first slice...
                </p>
                <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
                 <strong>
                  Here are the ideas we loved most:
                 </strong>
                </h4>
                <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0 0 0 30px; padding-bottom: 14px; padding-left: 12px;">
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  Jalapeño popper-stuffed crust
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  Keto crust
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  Green tomato sauce
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  Pizza roll-ups in multiple flavors (Greek, Hawaiian, vegetarian, etc.)
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  Spiced dough (spices on the bottom of the ’za instead of the crust)
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  A cannabis-infused pizza that “both creates and solves the munchies in each exquisite cheesy bite”
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  A cheese-stuffed
                  <em>
                   entire pizza
                  </em>
                  (that’s right: cheese sandwiched between layers of dough throughout the entire pie)
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  Chef collaborations (“like designers do with clothes”)
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  And this gem: “An environmentally friendly process of wine grape flour infused into the crust to bring wine-flavored crust to the pizza. A Chardonnay Hawaiian pizza, a Merlot pepperoni and sausage  pizza and so many other possible combinations all while saving the planet”
                 </li>
                </ul>
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                <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
                 <strong>
                  The biggest business in voting machine industry is busted
                 </strong>
                </h2>
                <p style="margin-left: 24px;">
                 It’s election season. You know what that means: thousands of lost votes, missing paper records, and an air of general confusion.
                </p>
                <p style="margin-left: 24px;">
                 Sometimes it’s hard not to wonder: “Who the hell makes these things?”
                </p>
                <p style="margin-left: 24px;">
                 That dubious distinction belongs, primarily, to a company called ES&amp;S, the largest voting machine company in the country. ES&amp;S commands about 50% market share in the voting machine biz.
                </p>
                <p style="margin-left: 24px;">
                 But, as
                 <em>
                  ProPublica
                 </em>
                 <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                  reports
                 </a>
                 , ES&amp;S didn’t become the biggest ballot business by accident…
                </p>
                <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
                 <strong>
                  ES&amp;S strong-arms customers, rivals, and politicians alike
                 </strong>
                </h4>
                <p style="margin-left: 24px;">
                 How, exactly? It’s not pretty:
                </p>
                <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0 0 0 30px; padding-bottom: 14px; padding-left: 12px;">
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  <strong>
                   It locks customers into contracts
                  </strong>
                  by suing them when they try to switch to other voting machine companies (like it did in Cook County, Illinois, in 2018 -- the county ultimately used ES&amp;S machines against its wishes).
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  <strong>
                   It donates money to politicians
                  </strong>
                  who prevent their jurisdictions from switching to cheaper/better options (like it did in Louisiana, where the governor kept the state in a more expensive ES&amp;S contract at the last minute after years of receiving donations from an ES&amp;S lobbyist).
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  <strong>
                   It stifles competition
                  </strong>
                  by suing competitors (like it did this year when it sued competitors for bidding on a project in Los Angeles) and suing -- or threatening to sue -- activists and nonprofits who demand reform.
                 </li>
                </ul>
                <p style="margin-left: 24px;">
                 And, as election season starts, things don’t seem likely to get much better:
                </p>
                <p style="margin-left: 24px;">
                 The voting machine biz is relatively small -- around $300m in annual revenue -- and very niche.
                </p>
                <p style="margin-left: 24px;">
                 So, since it often takes more than $1m to get certified as a voting machine manufacturer -- and since ES&amp;S routinely sues competitors -- innovative new businesses are unlikely to get in the biz.
                </p>
               </td>
              </tr>
              <tr>
               <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding: 10px 0 30px;">
                <table style="text-align: center; width: 100%;">
                 <tbody>
                  <tr>
                   <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
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                    </a>
                   </td>
                   <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
                    <a style="color: #ff5a41; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                     <img alt="Share on LinkedIn" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_li.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNkU:w211wb-8eMIAegHLiCZyIOeLzO1s_qErMYOYPkK_Apo"/>
                    </a>
                   </td>
                   <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
                    <a style="color: #ff5a41; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                     <img alt="Share on Twitter" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_tw.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNkU:w211wb-8eMIAegHLiCZyIOeLzO1s_qErMYOYPkK_Apo"/>
                    </a>
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                   <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
                    <a style="color: #ff5a41; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                     <img alt="View in Browser" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_new.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNkU:w211wb-8eMIAegHLiCZyIOeLzO1s_qErMYOYPkK_Apo"/>
                    </a>
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                 </tbody>
                </table>
               </td>
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              <!-- END SPUNKY BRIEF -->
              <!-- START SPUNKY BRIEF -->
              <tr>
               <td class="brief-style ignore-defaults" style="font-family: Helvetica, sans-serif; font-size: 16px; letter-spacing: .3px; line-height: 20px; padding-right: 5px; padding-top: 0px; right: 5px;">
                <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
                 <strong>
                  This week’s weirdest ways to spend money
                 </strong>
                </h2>
                <p style="margin-left: 24px;">
                 Spending $50 for a giraffe costume doesn’t exactly make financial sense (come on, though... sometimes it’s worth it).
                </p>
                <p style="margin-left: 24px;">
                 But that’s just the tip of the iceberg when it comes to strange spending. Here are some of the bizarre buys we stumbled across this week:
                </p>
                <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0 0 0 30px; padding-bottom: 14px; padding-left: 12px;">
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  <strong>
                   Macallan Fine and Rare 60-Year-Old 1926, $1.9m
                  </strong>
                  : A rare bottle of this hoity-toity hooch recently
                  <a style="color: #ff5a41; text-decoration: none;">
                   sold for $1.9m
                  </a>
                  , outpouring previous records to become the most expensive spirit ever sold at auction.
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  <strong>
                   Kurt Cobain’s dirty cardigan, $334k
                  </strong>
                  : A cigarette-burned sweater worn by the Nirvana frontman during his MTV “Unplugged” performance
                  <a style="color: #ff5a41; text-decoration: none;">
                   went
                  </a>
                  for top dollar in a recent sale.
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  <strong>
                   A law degree that doesn’t let you practice law, $35.6k
                  </strong>
                  : Some online schools offer an Executive Juris Doctor (EJD) degree. But, as
                  <em>
                   BuzzFeed
                  </em>
                  <a style="color: #ff5a41; text-decoration: none;">
                   reports
                  </a>
                  , recipients can’t become attorneys. The only thing worse than student loans? Student loans for fake degrees.
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  <strong>
                   Christie’s “Princie” diamond, $39.3m
                  </strong>
                  : A massive, 34.65 carat pink diamond called “the Princie” recently sold for
                  <a style="color: #ff5a41; text-decoration: none;">
                   $39.3m
                  </a>
                  to a member of the Qatari royal family -- despite ongoing controversy about whether the diamond was stolen.
                 </li>
                </ul>
               </td>
              </tr>
              <tr>
               <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding: 10px 0 30px;">
                <table style="text-align: center; width: 100%;">
                 <tbody>
                  <tr>
                   <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
                    <a style="color: #ff5a41; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                     <img alt="Share on Facebook" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_fb.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNkU:w211wb-8eMIAegHLiCZyIOeLzO1s_qErMYOYPkK_Apo"/>
                    </a>
                   </td>
                   <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
                    <a style="color: #ff5a41; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                     <img alt="Share on LinkedIn" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_li.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNkU:w211wb-8eMIAegHLiCZyIOeLzO1s_qErMYOYPkK_Apo"/>
                    </a>
                   </td>
                   <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
                    <a style="color: #ff5a41; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                     <img alt="Share on Twitter" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_tw.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNkU:w211wb-8eMIAegHLiCZyIOeLzO1s_qErMYOYPkK_Apo"/>
                    </a>
                   </td>
                   <td align="center" style="display: inline-block; padding: 5px 0; text-align: center;">
                    <a style="color: #ff5a41; padding: 0 8px; text-decoration: none; white-space: nowrap;">
                     <img alt="View in Browser" src="https://inboxflows.com/_/image/https%253A%252F%252Fs3-us-west-1.amazonaws.com%252Fthdaily%252Fshare_new.jpg/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZzMy11cy13ZXN0LSJ9:1kXNkU:w211wb-8eMIAegHLiCZyIOeLzO1s_qErMYOYPkK_Apo"/>
                    </a>
                   </td>
                  </tr>
                 </tbody>
                </table>
               </td>
              </tr>
              <!-- END SPUNKY BRIEF -->
              <!-- START NATIVE -->
              <tr>
               <td>
                <table style="border-spacing: 0px;">
                 <tr>
                  <td align="center" bgcolor="#dedede" style="background: #dedede; color: #5c5c5c; font-family: 'Helvetica',sans-serif; font-size: 10px; font-weight: bold; letter-spacing: 1.5px; padding: 5px 0; text-align: center; width: 100px;">
                   SPONSORED
                  </td>
                 </tr>
                </table>
               </td>
              </tr>
              <tr id="sponsored">
               <td class="ignore-defaults brief-style" style="font-family: Helvetica, sans-serif; font-size: 16px; letter-spacing: .3px; line-height: 20px; padding-right: 5px; padding-top: 10px;">
                <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
                 <strong>
                  Globally, all-women founding teams raised
                 </strong>
                 <em>
                  <strong>
                   just 10%
                  </strong>
                 </em>
                 <strong>
                  of VC funding last year
                 </strong>
                </h2>
                <p style="margin-left: 24px;">
                 And we think it’s time for a change.
                 <em>
                  A big change.
                 </em>
                </p>
                <p style="margin-left: 24px;">
                 Goldman Sachs is working to shift this statistic because they know that investing in women is smart business.
                </p>
                <p style="margin-left: 24px;">
                 That’s the idea behind
                 <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                  <em>
                   Launch With GS
                  </em>
                 </a>
                 , Goldman Sachs’ commitment to invest
                 <strong>
                  $500 million
                 </strong>
                 in women-led companies and investment managers to help narrow the gender investing gap.
                </p>
                <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
                 <strong>
                  Recognizing the power of community
                 </strong>
                </h4>
                <p style="margin-left: 24px;">
                 Goldman Sachs is also
                 <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                  building a global network
                 </a>
                 of entrepreneurs, investors and other business leaders to facilitate connections, share ideas, and uncover opportunities.
                </p>
                <p style="margin-left: 24px;">
                 Tackling the gender investing gap is a challenge too large to take on alone, but
                 <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                  <em>
                   Launch With GS
                  </em>
                 </a>
                 feels like a big step in the right direction.
                </p>
               </td>
              </tr>
              <tr id="cta">
               <td id="link" style="padding: 10px 0 30px;">
                <table class="emailshare" style="border-spacing: 0; font-family: 'Helvetica',sans-serif; margin: auto;">
                 <tbody>
                  <tr>
                   <td bgcolor="#ff5a41" style="background: #ff5a41; border: 3px none; border-radius: 40px; font-size: 14px; padding: 10px 20px; vertical-align: top;" valign="top">
                    <a style="color: white; font-size: 13px; font-weight: bold; line-height: 21px; text-decoration: none;">
                     Be the change →
                    </a>
                   </td>
                  </tr>
                 </tbody>
                </table>
               </td>
              </tr>
              <tr>
               <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px;">
               </td>
              </tr>
              <!-- END NATIVE -->
              <!-- START PADDING -->
              <tr>
               <td style="padding-bottom: 30px;">
               </td>
              </tr>
              <!-- END PADDING -->
              <!-- START ONE MORE THING -->
              <tr>
               <td align="left" bgcolor="#000000" style="background: #000000; color: #ffffff; font-family: 'Helvetica',monospace; font-size: 16px; font-weight: bold; letter-spacing: 1px; padding: 8px 25px; text-align: left; width: 100%;">
                What Else...
               </td>
              </tr>
              <tr>
               <td class="ignore-defaults brief-style" style="font-family: Helvetica, sans-serif; font-size: 16px; letter-spacing: .3px; line-height: 20px; padding-right: 5px; padding-top: 10px;">
                <div class="mce-email-content" style="font-family: Helvetica, sans-serif; margin: 0 auto; max-width: 600px !important;">
                 <p dir="ltr" style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px 0px 0px 24px; max-width: 600px !important; padding-bottom: 12px;">
                  🎮
                  <strong>
                   The rise of the NERDs.
                  </strong>
                  Over the past few months, investment companies have
                  <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                   launched
                  </a>
                  a number of exchange-traded funds (ETFs) focused specifically on esports and gaming. Their stock tickers are amazing: NERD, ESPO, GAMR, VIDG, and HERO.
                 </p>
                 <p dir="ltr" style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px 0px 0px 24px; max-width: 600px !important; padding-bottom: 12px;">
                  🚢
                  <strong>
                   The late Microsoft co-founder Paul Allen’s legacy is still alive
                  </strong>
                  … through sunken WWII ships. Allen’s research team
                  <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                   discovered
                  </a>
                  a sunken destroyer 20k feet underwater in the Philippine Sea, the deepest any shipwreck has ever been found.
                 </p>
                 <p dir="ltr" style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px 0px 0px 24px; max-width: 600px !important; padding-bottom: 12px;">
                  🚗
                  <strong>
                   A new carmaker accelerates into the fast lane.
                  </strong>
                  Fiat Chrysler and Peugeot
                  <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; text-decoration: none;">
                   merged in a $48B deal
                  </a>
                  that will make the combined company the 4th-largest carmaker on the planet.
                 </p>
                 <p dir="ltr" style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px 0px 0px 24px; max-width: 600px !important; padding-bottom: 12px;">
                  <span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">
                   🚭
                   <strong>
                    This week, Juul lost its sparkle.
                   </strong>
                   Earlier this week, the troubled vape-maker
                  </span>
                  <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif; text-decoration: none;">
                   announced
                  </a>
                  <span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">
                   500 job cuts -- around 10-15% of its workforce. Then, Big Cig giant Altria
                  </span>
                  <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif; text-decoration: none;">
                   wrote down
                  </a>
                  <span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">
                   its investment in Juul by $4.5B, bumping Juul’s presumed valuation down from $38B to just $24B.
                  </span>
                 </p>
                </div>
               </td>
              </tr>
              <tr>
               <td style="padding-bottom: 30px;">
               </td>
              </tr>
              <tr>
               <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px;">
               </td>
              </tr>
              <!-- END ONE MORE THING -->
              <!-- START PADDING -->
              <tr>
               <td style="padding-bottom: 30px;">
               </td>
              </tr>
              <!-- END PADDING -->
              <!-- START EXTRA HTML -->
              <!-- START SHOWER THOUGHTS -->
              <tr>
               <td align="left" bgcolor="#000000" style="background: #000000; color: #ffffff; font-family: 'Helvetica', sans-serif; font-size: 16px; font-weight: bold; letter-spacing: 1px; padding: 8px 10px; text-align: left; width: 100%;">
                Shower Thoughts
               </td>
              </tr>
              <tr id="shower">
               <td bgcolor="#ffffff" style="padding-bottom: 30px; padding-top: 10px;" valign="top">
                <ol style="font-size: 16px;">
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  Because temperature is dictated by the speed at which molecules vibrate, when you put ice in a drink, you are technically adding slow.
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  If you pee in your dream and actually wet the bed, that's technically a dream come true.
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  As an adult, sometimes being uninvited from events is more exciting than being invited to them.
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  When someone asks you "which way to the beach?" you can literally point in any direction and be correct.
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  "Siri, Google Alexa" is a complete sentence.
                 </li>
                 <li style="font-size: 16px; font-style: italic; line-height: 120%; list-style: none; padding: 4px 0;">
                  via
                  <a style="color: #d62828; text-decoration: none;">
                   Reddit
                  </a>
                 </li>
                </ol>
                <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0; padding-bottom: 14px; padding-left: 32px;">
                 <p style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                  <strong>
                   PLUS SOME EXTRA READER THOUGHTS…
                  </strong>
                 </p>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  “An actor’s job is to act like they’re not doing their job.” -
                  <i>
                   Tom
                  </i>
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  “Arms for your chairs are just chairs for your arms.” -
                  <i>
                   Scott
                  </i>
                 </li>
                 <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
                  “We buy plastic trash bags to put plastic trash into.” -
                  <i>
                   Anthony
                  </i>
                 </li>
                 <li style="font-size: 16px; font-style: italic; line-height: 120%; list-style: none; padding: 4px 0;">
                 </li>
                </ul>
                <p style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0px; padding-bottom: 12px;">
                 <strong>
                  Have your own Shower Thought? Submit it
                  <a style="color: #ff5a41; text-decoration: none;">
                   here
                  </a>
                  . Don't keep Bobby waiting.
                 </strong>
                </p>
               </td>
              </tr>
              <!-- END SHOWER THOUGHTS -->
              <!-- END EXTRA HTML -->
              <tr>
               <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px; padding-top: 0px;">
               </td>
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               <td style="padding-bottom: 0px;">
               </td>
              </tr>
              <!-- Start Spunky Feedback -->
              <tr>
               <td style="padding-bottom: 30px;">
               </td>
              </tr>
              <tr>
               <td align="center" style="padding-bottom: 10px; text-align: center;">
                <span style="font-family: 'Helvetica', sans-serif; font-size: 16px; font-weight: bold; letter-spacing: .5px;">
                 How did you like today’s email?
                </span>
               </td>
              </tr>
              <tr>
               <td>
                <table style="color: #ff5a41; font-size: 13px; font-weight: bold; letter-spacing: .2px; text-align: center; width: 100%;">
                 <tr>
                  <td style="display: inline-block;">
                   <a style="color: #ff5a41; text-decoration: none;">
                    <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fhate_20191016174739.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNkU:xk9d-j1wicwgpShvwnGe65TQ6T2NWanQZmhgqhdbWyw" style="height: 35px; padding: 0px 10px; width: auto;"/>
                   </a>
                   <br/>
                   hate it
                  </td>
                  <td style="display: inline-block;">
                   <a style="color: #ff5a41; text-decoration: none;">
                    <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Fmeh_20191016175602.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNkU:xk9d-j1wicwgpShvwnGe65TQ6T2NWanQZmhgqhdbWyw" style="height: 35px; padding: 0px 10px; width: auto;"/>
                   </a>
                   <br/>
                   meh
                  </td>
                  <td style="display: inline-block;">
                   <a style="color: #ff5a41; text-decoration: none;">
                    <img src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252Flove_20191016175447.gif/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNkU:xk9d-j1wicwgpShvwnGe65TQ6T2NWanQZmhgqhdbWyw" style="height: 35px; padding: 0px 10px; width: auto;"/>
                   </a>
                   <br/>
                   love it
                  </td>
                 </tr>
                </table>
               </td>
              </tr>
              <tr>
               <td style="padding-bottom: 30px;">
               </td>
              </tr>
              <tr>
               <td style="border-bottom-color: #dddddd; border-bottom-style: solid; border-bottom-width: 1px;">
               </td>
              </tr>
              <!-- End Spunky Feedback -->
              <!-- START SONG -->
              <tr>
               <td style="padding-bottom: 20px;">
                <table>
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                       Caroline Dohack
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                       Conor Grant
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                       Mark Dent
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                       Bobby Durben
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                        AD WRITER
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                       Meg Furey-Marquess
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                        MEDIA STRATEGIST
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                     Brad "I own Cobain’s socks" Wolverton
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                    C.F.I. Care
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