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   I'm Mike, Zero's founder — and I've got a story to tell.
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                   Dear Sarah,
                  </p>
                  <p style="margin:0;margin-bottom:0">
                  </p>
                  <p style="margin:0;margin-bottom:0">
                   Change is hard. I know this all too well — I founded Zero in 2018 after an incredibly difficult experience that I’ll share with you in just a moment.
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                  </p>
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                   But first . . . who is Mike Maser?
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                   <strong>
                    Hello (Again!)
                   </strong>
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                  <p style="margin:0;margin-bottom:0">
                   If you've been with Zero from the start, you'll remember me as the company's first CEO. If you're newer: Hi. It's great to meet you. For the past three years, Tom Conrad has led the company, doing what he does best — thanks Tom! — and now I'm back as CEO, ready, as they say, to propel Zero into our next chapter. (More on that in a minute.)
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                  </p>
                  <p style="margin:0;margin-bottom:0">
                   As part of my own (re)introduction, I want to share why I started Zero. It has everything to do with health, although not the way you might expect. I didn't start fasting for the reason many Zero Members have: to lose weight.
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                   It may sound melodramatic, but I started fasting to save my life.
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                  <p style="margin:0">
                   <strong>
                    The Unexpected Turn
                   </strong>
                  </p>
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                  <p style="margin:0;margin-bottom:0">
                   Six years prior to starting Zero, I founded Fitstar, a pioneering workout plan and fitness tracking app. We grew fast, and in 2014, Fitbit made moves to acquire us. It was every founder's dream, mine included.
                  </p>
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                  </p>
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                   On the surface, I was on cloud nine, but behind the scenes I'd been feeling unwell for weeks — flu-like symptoms, night sweats, ongoing fatigue despite 14-hour nights of sleep. I chalked it up to being overworked, but whatever was wrong just wouldn't go away. So, as I was preparing Fitstar to be acquired, I made a few doctor's appointments. I didn't expect much — probably a "prescription" for rest, some vitamins, maybe a little more outdoor exercise. The irony wasn't lost on me that while I was selling a fitness company, I'd put my own fitness on a back burner. Whoops.
                  </p>
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                   Then, the week after I met with Fitbit, my doctor called. My symptoms had nothing to do with burnout or a lack of fitness. I had stage IV non-Hodgkin's lymphoma.
                  </p>
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                   <strong>
                    Discovering Fasting
                   </strong>
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                  <p style="margin:0;margin-bottom:0">
                   On Christmas Eve 2014, I started chemotherapy. Of course, I wasn't just going to sit there and passively receive treatment — I'm a type A entrepreneur, after all. I started going down every research rabbit hole to figure out how to be the best possible cancer patient. Juice cleanses, vegan diets, infrared saunas . . . I was willing to consider anything that had sound theory behind it, but I wasn't interested in throwing Hail Marys with my health (which ruled out a lot). And then I discovered Dr. Valter Longo.
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                   Dr. Longo is a biogerontologist, and his research suggests that because fasting slows cell division and shifts cells into recovery/repair mode, it could make chemotherapy more effective. My oncologists at that time thought I was nuts (and I agree it sounded nuts), but I fasted for five consecutive days during each round of chemo, and after just two of the six prescribed rounds, the cancer was undetectable. We were all shocked.
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                   <strong>
                    What I Believe
                   </strong>
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                   Let me be clear: I believe in science. I believe in medicine. So I believe that it was the combination of the modern medical treatments I received
                   <em>
                    along with
                   </em>
                   the physiological tailwinds from fasting that saved my life.
                  </p>
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                   I also believe that actively participating in my treatment played a huge part in my mental state and recovery. Being empowered is paramount to success — I feel strongly about this, and it's why, in 2018, I founded Zero. I wanted to put a tool in people's pockets that would make them active participants in their own health.
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                  </p>
                  <p style="margin:0">
                   This is still what I want to do, and it's why I've retaken helm at Zero. Not only is this a product I believe in, but I also see its amazing potential for moving forward and helping more people, in more ways,
                   <em>
                    take control of their health.
                   </em>
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                   <strong>
                    What's Next
                   </strong>
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                  <p style="margin:0;margin-bottom:0">
                   Since I stepped away from Zero in 2022, two major breakthroughs have occurred. One: GLP-1s have completely changed the game for intractable weight loss. People who have tried everything else are finally seeing results. And two: AI has come of age. Like it or not, it's being woven into everything we do. And at the risk of sounding hyperbolic, I think that if we harness this technology right, it has the potential to be a partner and a guide in almost any way we can conceive.
                  </p>
                  <p style="margin:0;margin-bottom:0">
                  </p>
                  <p style="margin:0;margin-bottom:0">
                   I've been thinking a lot about both of these technologies, and I've also been observing people's reactions. To some, GLP-1s and AI sound scary. Both are still nascent, with unknown effects and minimal guidance. But I remember that ten years ago, most people thought fasting sounded scary. They saw the ritual of not eating too hard, so "not for them." With Zero, the goal was and still is to simplify what we know is a powerful habit. Zero eases people over those first (and second, and third) hurdles so they can see that once they make fasting part of their life, it becomes a natural part of what they do every day to feel and function better. It gets "easy," so to speak. Or certainly easier.
                  </p>
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                  </p>
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                   I see the same potential in these new medicines and technologies, and that's why I'm back at Zero. Is fasting going away? The Timer? The Calendar? Absolutely not. In fact, I expect the core Zero experience to get better and better. Our incredible team has taken on the task of exploring ways we can use, augment, and otherwise tap into these new, profound tools to better empower you, our Zero community. It's an exciting time and I can't wait to share more developments with you over the coming months.
                  </p>
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                   Best,
                  </p>
                  <p style="margin:0;margin-bottom:0">
                  </p>
                  <p style="margin:0;margin-bottom:0">
                   <strong>
                    Mike Maser
                   </strong>
                  </p>
                  <p style="margin:0">
                   <strong>
                    CEO at Zero Longevity Science
                   </strong>
                  </p>
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