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            <p style="font-size: 20px; letter-spacing: 0px; line-height: 30px;">
             Today,
             <strong style="color: #ff5a41;">
              Apple says
             </strong>
             stay away from Catalina if you’re a DJ, and
             <strong style="color: #ff5a41;">
              privacy advocates
             </strong>
             hit the freeway, but first...
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Postmates’ IPO holdup is the latest example of shifting investor focus
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             The IPwoes keep rolling in. Smelling blood in the water, the meal-delivery startup
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              Postmates
             </a>
             (valued at $2B) decided to postpone its initial public offering this week… and will potentially avoid the fate of other companies that crashed and burned before it.
            </p>
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             <strong>
              This shoulda been the year of the mega-IPO
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             But
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              shoulda
             </a>
             , woulda, coulda.
            </p>
            <p style="margin-left: 24px;">
             Some IPOs -- notably WeWork’s -- failed to materialize, and many of the 32 tech startups that went public this year underperformed spectacularly, appreciating by an average of just 5%. For comparison, the return rate was 13% in 2018 and 94% in 2017. Oh, how the mighty -- by which we mean Uber, Slack, and Peloton -- have fallen.
            </p>
            <p style="margin-left: 24px;">
             As for Postmates, it filed IPO paperwork in February but then seemed to get cold feet. At a recent conference, Postmates CEO Bastian Lehmann said the company second-guessed its timing due to the markets being “a little choppy when it comes to growth companies specifically.”
            </p>
            <p style="margin-left: 24px;">
             Postmates is expected to get rolling on its IPO -- again -- early next year.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              Who’s crying now
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             SoftBank, which invested heavily in startups including Uber and WeWork only to lose $5B, is one casualty. SoftBank’s shares have dipped 30% from their peak earlier this year.
            </p>
            <p style="margin-left: 24px;">
             Others, meanwhile, have expressed a shift in focus
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              to profits
             </a>
             . Bird CEO Travis VanderZanden said recently that the company had pulled in $275m in fresh funding as it revamped its practices to prevent more losses.
            </p>
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             <strong>
              Silicon Valley is facing a Wall Street reckoning
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             Public market investors aren’t interested in sky-high valuations -- which are
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              largely arbitrary
             </a>
             . They want to see gross margins -- a measure of profitability -- and more detailed financial models. Hype is fun and all, but fiscal responsibility matters more.
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                 Who’s crying Money Talks
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                 Every Tuesday we send an exclusive email to our Trends subscribers with new reports on market opportunities, along with actionable takeaways.
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                 You won’t want to miss our popular Signals, which offer quick snapshots of potential trends before they happen.
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                 1 Signal we've been watching:
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                  <img alt="Nuuly graph" class="podcast-image" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FNuuly_smaller_20191010115030.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNsj:a-lm7hiy1K_kK6GcdALXagdm6lN9xQAbbElDbIYIZ4k" style="height: auto; width: 180px;"/>
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                   Fast fashion is getting faster. URBN, the company behind Urban Outfitters, launched the subscription rental service Nuuly. It joins other CaaS (clothing as a service) products like Le Tote and Menlo Club. Expect bigger brands to follow.
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                     Try for a buck
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
             <strong>
              Johnson &amp; Johnson is the latest large company ordered to cough up billions in punitive damages
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             This week, a jury in Philadelphia ordered Johnson &amp; Johnson to pay a staggering
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              $8B in damages
             </a>
             to a man in Maryland who says a J&amp;J antipsychotic drug caused him to grow enlarged breasts. His lawsuit is one of 13k that claim the company knowingly downplayed the risk to docs.
            </p>
            <p style="margin-left: 24px;">
             Johnson &amp; Johnson is not the only company on the hook. Also in the waiting room:
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              a few other pharmaceutical companies
             </a>
             and heavy hitters like
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              Monsanto
             </a>
             .
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              Punitive damages: not so puny after all
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             There are
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              two different types
             </a>
             of damages in cases like these -- compensatory and punitive. Compensatory damages are like a reimbursement: the literal value of the injury. With punitive damages, plaintiffs put a dollar amount on the intangibles. They’re basically the guilty party’s punishment.
            </p>
            <p style="margin-left: 24px;">
             The Supreme Court has set the
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              highest legal ratio
             </a>
             of punitive to compensatory damages at 4:1. Some juries are ignoring this standard… leaving federal judges to knock down the payouts in the
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              appeals round
             </a>
             .
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              So companies are taking (preventative) care to keep this out of the courts
             </strong>
            </h4>
            <p style="margin-left: 24px;">
             ...and not just because hell hath no fury like a jury with the authority to hand out punitive damages. Companies are bending over backward to make settlements work, particularly in cases involving
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              opioids
             </a>
             .
            </p>
            <p style="margin-left: 24px;">
             That way, they don’t have to admit liability (or --
             <em>
              cough, cough
             </em>
             -- be found guilty) for fueling the opioid crisis. It’s a convenient way of avoiding legal responsibility for the broader consequences of their actions.
            </p>
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                 »
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                 A bitter pill to swallow
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            Things you should...
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             STALK:
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               This tool from OCEARCH tracks the locations of tons of sharks, turtles, and even dolphins all around the world. It helps scientists collect info about the ocean, and it helps us remember why we should never go swimming in New England.
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             <strong>
              As Ring’s surveillance partnerships come into focus, civil rights groups speak up
             </strong>
            </h2>
            <p style="margin-left: 24px;">
             Back in August,
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              <em>
               The Washington Post
              </em>
             </a>
             reported that more than 400 US agencies have inked video-sharing partnerships with Amazon’s Ring camera unit, which allows police potential access to footage from millions of internet-connected Ring cameras nationwide.
            </p>
            <p style="margin-left: 24px;">
             Amazon and Ring -- a company that hails its Neighbors app as
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              “The New Neighborhood Watch”
             </a>
             -- see the rapid growth as a notch to be celebrated. But critics aren’t dancing (unless you consider
             <em>
              flipping a lid
             </em>
             a dance move).
            </p>
            <p style="margin-left: 24px;">
             On Tuesday, more than 30 civil rights and privacy groups endorsed an
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              open letter
             </a>
             calling on US cities to end their partnerships with Ring. Among other things, they cited a lack of transparency around the company’s marketing tactics and concerns involving consumer privacy.
            </p>
            <h4 style="border-left-color: #ff5a41; border-left-style: solid; border-left-width: 6px; display: block; font-size: 18px; height: 100%; letter-spacing: 0px; line-height: 22px; margin: 0px; padding-left: 15px;">
             <strong>
              Here are some of the issues the letter highlights:
             </strong>
            </h4>
            <ul style="font-family: Helvetica, sans-serif; font-size: 16px; line-height: 20px; margin: 0 0 0 30px; padding-bottom: 14px; padding-left: 12px;">
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Cops are
              <a style="color: #ff5a41; text-decoration: none;">
               coached
              </a>
              on how to get surveillance footage without a warrant.
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Officials in partnered law enforcement agencies are instructed to
              <a style="color: #ff5a41; text-decoration: none;">
               promote
              </a>
              the adoption of Ring and its connected app, Neighbors, which serves as a map interface for Ring cameras.
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              <a style="color: #ff5a41; text-decoration: none;">
               Reports
              </a>
              reveal statements put out by local governments were written, or approved, by Ring.
             </li>
             <li style="font-size: 16px; line-height: 20px; padding: 4px 0;">
              Some districts paid Amazon up to
              <a style="color: #ff5a41; text-decoration: none;">
               $100k
              </a>
              to lower costs of Ring cameras for residents.
             </li>
            </ul>
            <p style="margin-left: 24px;">
             The letter argues that the partnerships are bereft of “oversight or accountability,” and calls for future deals to involve communities and elected official approval when deciding on the use of new public surveillance technology.
            </p>
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            <h2 style="font-size: 22px; font-weight: 800; letter-spacing: 0px; line-height: 26px; margin: 36px 5px 16px 22px;">
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              Great brands are built on insights, and Nimbly will do anything to help you find them
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             We’re talking
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             -- even if it means building a virtual shopping boutique from scratch, or treating a group of Uber drivers to dinner to find out what they really think about Airpods in the car.
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             And because
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              Nimbly
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             That’s why big brands like Google and Glossier use Nimbly to get reactions to new products, optimize ad campaigns, and
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             that make an impact in their industries.
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             If you want, no,
             <em>
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             They say their well of ideas is bottomless -- why not send down the bucket?
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            What Else...
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             🏀
             <strong>
              Hi Ho Silver!
             </strong>
             For all the NBA fans out there, The Ringer
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              unpacked
             </a>
             the reasons why one-time media-darling NBA commish Adam Silver finally fell from the winner’s podium this week.
            </p>
            <p dir="ltr" style="margin-left: 24px;">
             📵
             <strong>
              This Catalina wine mixer is ruined.
             </strong>
             After a slew of complaints, Apple
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              confirmed
             </a>
             problems with its new Catalina operating system and warned users -- particularly DJs and other creators -- to hold off on the download.
            </p>
            <p dir="ltr" style="margin-left: 24px;">
             💩
             <strong>
              Group Finsta: sh*tposting, evolved.
             </strong>
             Anonymous complaints are as old as the internet. But MEL Magazine
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              reports
             </a>
             that cutting-edge complainers are now using shared finsta (fake Instagram) accounts to post snarky memes anonymously.
            </p>
            <p style="margin-left: 24px;">
             🌊
             <strong>
              The tourism trap.
             </strong>
             In 5 territories (the Maldives, the British Virgin Islands, Macao, Aruba, and Seychelles) tourism accounts for
             <a style="-webkit-text-fill-color: #ff5a41; color: #ff5a41; font-weight: 700; text-decoration: none;">
              20%+
             </a>
             of GDP. But since most of these tourist hubs are islands, they’re also among the most vulnerable to rising sea levels.
            </p>
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                 If You Got Somebody Waiting, Joel Alme
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                   <img alt="Caroline Dohack" src="https://inboxflows.com/_/image/https%253A%252F%252Fthdaily.s3-us-west-1.amazonaws.com%252FCarolin_Dohack_20190919190807.png/?inbox_flows_img_sig=eyJwYXRoIjoiaHR0cHMlM0ElMkYlMkZ0aGRhaWx5LnMzLSJ9:1kXNsj:a-lm7hiy1K_kK6GcdALXagdm6lN9xQAbbElDbIYIZ4k" style="padding-bottom: 10px; width: 60px;"/>
                   <br/>
                   Caroline Dohack
                   <br/>
                   <span style="font-size: 8px; font-weight: normal; letter-spacing: 1px;">
                    CONTRIBUTING WRITER
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